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Cannon Financial Strategists, Inc. Top Holdings and 13F Report (2026)

About Cannon Financial Strategists, Inc.

Investment Activity

  • Cannon Financial Strategists, Inc. has $760.79 million in total holdings as of March 31, 2026.
  • Cannon Financial Strategists, Inc. owns shares of 109 different stocks, but just 12 companies or ETFs make up 80% of its holdings.
  • Approximately 5.45% of the portfolio was purchased this quarter.
  • About 0.36% of the portfolio was sold this quarter.
  • This quarter, Cannon Financial Strategists, Inc. has purchased 100 new stocks and bought additional shares in 64 stocks.
  • Cannon Financial Strategists, Inc. sold shares of 17 stocks and completely divested from 2 stocks this quarter.

Largest New Holdings this Quarter

14020Y201 - Capital Group Municipal Income ETF
$4,044,655 Holding
14020Y102 - Capital Group Core Plus Income ETF
$470,259 Holding
78468R531 - SPDR S&P 500 ESG ETF
$362,996 Holding
962879102 - Wheaton Precious Metals
$247,500 Holding

Largest Purchases this Quarter

SPDR Portfolio S&P 500 Growth ETF
64,064 shares (about $6.27M)
CAPITAL GRP FIXED INCM ETF T
192,582 shares (about $5.06M)
Vanguard Intermediate-Term Bond ETF
60,250 shares (about $4.65M)
Capital Group Municipal Income ETF
148,974 shares (about $4.04M)
Avantis U.S. Large Cap Value ETF
46,392 shares (about $3.74M)

Largest Sales this Quarter

Apple
2,974 shares (about $754.76K)
Avantis Emerging Markets Equity ETF
8,806 shares (about $709.59K)
Amgen
796 shares (about $280.06K)
CocaCola
2,556 shares (about $194.39K)
Home Depot
267 shares (about $87.81K)

Sector Allocation Over Time

Map of 500 Largest Holdings ofCannon Financial Strategists, Inc.

 
 
Selling
 
 
Neutral
 
 
Buying
Issuer NameHoldings ValueApproximate Purchase/SaleChange in SharesShares Held% of PortfolioSector
Dimensional International Core Equity 2 ETF stock logo
DFIC
Dimensional International Core Equity 2 ETF
$122,773,023$72,232 â–²0.1%3,455,47516.1%ETF
SPDR S&P 600 Small Cap Value ETF stock logo
SLYV
SPDR S&P 600 Small Cap Value ETF
$95,341,812$577,789 â–²0.6%1,008,05512.5%ETF
Avantis U.S. Large Cap Value ETF stock logo
AVLV
Avantis U.S. Large Cap Value ETF
$91,098,238$3,739,659 â–²4.3%1,130,11112.0%ETF
SPDR Portfolio S&P 500 Growth ETF stock logo
SPYG
SPDR Portfolio S&P 500 Growth ETF
$86,503,869$6,272,506 â–²7.8%883,50411.4%ETF
Vanguard Intermediate-Term Bond ETF stock logo
BIV
Vanguard Intermediate-Term Bond ETF
$50,743,399$4,650,097 â–²10.1%657,4686.7%ETF
SPDR Portfolio TIPS ETF stock logo
SPIP
SPDR Portfolio TIPS ETF
$29,982,178$2,703,636 â–²9.9%1,152,7173.9%ETF
Vanguard Growth ETF stock logo
VUG
Vanguard Growth ETF
$28,725,512$967,054 â–²3.5%65,7653.8%ETF
Avantis Emerging Markets Equity ETF stock logo
AVEM
Avantis Emerging Markets Equity ETF
$27,060,603$709,587 â–¼-2.6%335,8233.6%ETF
Vanguard Total Stock Market ETF stock logo
VTI
Vanguard Total Stock Market ETF
$22,590,376$107,150 â–²0.5%70,4173.0%ETF
Avantis International Equity ETF stock logo
AVDE
Avantis International Equity ETF
$22,241,392$409,268 â–²1.9%262,1572.9%ETF
CAPITAL GRP FIXED INCM ETF T
$18,438,095$5,057,204 â–²37.8%702,1362.4%CORE BOND ETF
iShares J.P. Morgan USD Emerging Markets Bond ETF stock logo
EMB
iShares J.P. Morgan USD Emerging Markets Bond ETF
$17,741,111$610,826 â–²3.6%188,8762.3%ETF
Vanguard S&P Small-Cap 600 Value ETF stock logo
VIOV
Vanguard S&P Small-Cap 600 Value ETF
$15,166,536$85,767 â–¼-0.6%149,0722.0%ETF
iShares Core U.S. REIT ETF stock logo
USRT
iShares Core U.S. REIT ETF
$12,372,960$281,685 â–²2.3%209,0381.6%ETF
iShares Ultra Short-Term Bond Active ETF stock logo
ICSH
iShares Ultra Short-Term Bond Active ETF
$11,510,796$728,422 â–²6.8%227,3961.5%ETF
SPDR Portfolio S&P 1500 Composite Stock Market ETF stock logo
SPTM
SPDR Portfolio S&P 1500 Composite Stock Market ETF
$7,615,917$689,956 â–²10.0%96,3311.0%ETF
Vanguard Small-Cap Value ETF stock logo
VBR
Vanguard Small-Cap Value ETF
$7,372,955$34,325 â–²0.5%33,9381.0%ETF
iShares Core 1-5 Year USD Bond ETF stock logo
ISTB
iShares Core 1-5 Year USD Bond ETF
$4,948,024$887,257 â–²21.8%102,1050.7%Manufacturing
CocaCola Company (The) stock logo
KO
CocaCola
$4,196,850$194,385 â–¼-4.4%55,1850.6%Consumer Staples
Capital Group Municipal Income ETF stock logo
CGMU
Capital Group Municipal Income ETF
$4,044,655$4,044,655 â–²New Holding148,9740.5%ETF
Dimensional World ex U.S. Core Equity 2 ETF stock logo
DFAX
Dimensional World ex U.S. Core Equity 2 ETF
$3,748,683$2,036,497 â–²118.9%110,3530.5%ETF
iShares National Muni Bond ETF stock logo
MUB
iShares National Muni Bond ETF
$3,039,736$23,353 â–¼-0.8%28,6360.4%ETF
First Trust TCW Opportunistic Fixed Income ETF stock logo
FIXD
First Trust TCW Opportunistic Fixed Income ETF
$3,003,162$97,685 â–²3.4%68,8960.4%Manufacturing
Vanguard Tax-Exempt Bond ETF stock logo
VTEB
Vanguard Tax-Exempt Bond ETF
$2,908,442$274,395 â–²10.4%58,2970.4%ETF
iShares Core S&P 500 ETF stock logo
IVV
iShares Core S&P 500 ETF
$2,839,280$357,931 â–²14.4%4,3470.4%ETF
iShares MSCI USA Value Factor ETF stock logo
VLUE
iShares MSCI USA Value Factor ETF
$2,670,378$13,935 â–¼-0.5%18,7800.4%ETF
Vanguard S&P 500 ETF stock logo
VOO
Vanguard S&P 500 ETF
$2,513,3660.0%4,2060.3%ETF
DFAE
Dimensional Emerging Core Equity Market ETF
$2,404,981$161,987 â–²7.2%71,0270.3%ETF
Berkshire Hathaway Inc. stock logo
BRK.B
Berkshire Hathaway
$2,278,596$235,287 â–²11.5%4,7550.3%Finance
iShares Russell 1000 Growth ETF stock logo
IWF
iShares Russell 1000 Growth ETF
$2,216,102$60,552 â–¼-2.7%5,1970.3%ETF
iShares MSCI EAFE Growth ETF stock logo
EFG
iShares MSCI EAFE Growth ETF
$2,125,691$3,007 â–¼-0.1%19,0870.3%ETF
SPDR S&P 500 ETF Trust stock logo
SPY
SPDR S&P 500 ETF Trust
$2,022,304$4,552 â–¼-0.2%3,1100.3%Finance
CGSD
Capital Group Short Duration Income ETF
$2,006,875$1,247,153 â–²164.2%77,8160.3%ETF
Southern Company (The) stock logo
SO
Southern
$1,777,185$340,129 â–²23.7%18,4130.2%Utilities
Vanguard Total International Stock ETF stock logo
VXUS
Vanguard Total International Stock ETF
$1,762,254$63,692 â–²3.7%22,8540.2%ETF
iShares TIPS Bond ETF stock logo
TIP
iShares TIPS Bond ETF
$1,736,977$23,176 â–¼-1.3%15,7390.2%ETF
Dimensional US Large Cap Value ETF stock logo
DFLV
Dimensional US Large Cap Value ETF
$1,661,060$63,350 â–²4.0%46,5150.2%ETF
iShares iBonds Dec 2027 Term Treasury ETF stock logo
IBTH
iShares iBonds Dec 2027 Term Treasury ETF
$1,448,590$7,649 â–²0.5%64,5830.2%Manufacturing
iShares iBonds Dec 2026 Term Treasury ETF stock logo
IBTG
iShares iBonds Dec 2026 Term Treasury ETF
$1,447,160$8,135 â–²0.6%63,1530.2%Manufacturing
iShares iBonds Dec 2027 Term Corporate ETF stock logo
IBDS
iShares iBonds Dec 2027 Term Corporate ETF
$1,417,630$9,114 â–²0.6%58,4830.2%ETF
Schwab 1-5 Year Corporate Bond ETF stock logo
SCHJ
Schwab 1-5 Year Corporate Bond ETF
$1,358,838$10,533 â–²0.8%54,9580.2%ETF
Vanguard FTSE Developed Markets ETF stock logo
VEA
Vanguard FTSE Developed Markets ETF
$1,326,780$26,273 â–²2.0%20,7050.2%ETF
The Home Depot, Inc. stock logo
HD
Home Depot
$1,249,131$87,814 â–¼-6.6%3,7980.2%Retail/Wholesale
iShares Core 5-10 Year USD Bond ETF stock logo
IMTB
iShares Core 5-10 Year USD Bond ETF
$1,188,431$31,068 â–²2.7%27,1210.2%ETF
Apple Inc. stock logo
AAPL
Apple
$1,130,106$754,758 â–¼-40.0%4,4530.1%Computer and Technology
ExxonMobil Corporation stock logo
XOM
ExxonMobil
$1,123,141$279,937 â–²33.2%6,6200.1%Energy
SPDR Portfolio Developed World ex-US ETF stock logo
SPDW
SPDR Portfolio Developed World ex-US ETF
$1,111,151$644,888 â–²138.3%24,3410.1%ETF
Vanguard Value ETF stock logo
VTV
Vanguard Value ETF
$1,097,261$72,588 â–¼-6.2%5,5930.1%ETF
Procter & Gamble Company (The) stock logo
PG
Procter & Gamble
$1,084,576$4,044 â–¼-0.4%7,5090.1%Consumer Staples
Vanguard FTSE Emerging Markets ETF stock logo
VWO
Vanguard FTSE Emerging Markets ETF
$1,006,566$24,701 â–²2.5%18,6230.1%ETF
iShares iBonds Dec 2026 Term Corporate ETF stock logo
IBDR
iShares iBonds Dec 2026 Term Corporate ETF
$982,602$5,915 â–²0.6%40,5360.1%ETF
WALMART INC
$943,285$77,178 â–²8.9%7,5900.1%COM
Microsoft Corporation stock logo
MSFT
Microsoft
$939,053$47,748 â–²5.4%2,5370.1%Computer and Technology
AbbVie Inc. stock logo
ABBV
AbbVie
$906,498$5,872 â–²0.7%4,1680.1%Medical
Duke Energy Corporation stock logo
DUK
Duke Energy
$899,951$4,321 â–²0.5%6,8730.1%Utilities
Rhythm Pharmaceuticals, Inc. stock logo
RYTM
Rhythm Pharmaceuticals
$869,7000.0%10,0000.1%Medical
SPROTT ASSET MANAGEMENT LP
$681,528$156,615 â–²29.8%14,2820.1%PHYSICAL GOLD AN
Johnson & Johnson stock logo
JNJ
Johnson & Johnson
$672,699$16,133 â–²2.5%2,7520.1%Medical
Vanguard Real Estate ETF stock logo
VNQ
Vanguard Real Estate ETF
$588,613$4,169 â–²0.7%6,6360.1%ETF
Vanguard Dividend Appreciation ETF stock logo
VIG
Vanguard Dividend Appreciation ETF
$549,299$4,732 â–²0.9%2,5540.1%ETF
SPROTT ASSET MANAGEMENT LP
$543,189$32,250 â–²6.3%15,3270.1%PHYSICAL GOLD TR
Kinder Morgan, Inc. stock logo
KMI
Kinder Morgan
$509,328$121,783 â–²31.4%15,1900.1%Energy
Merck & Co., Inc. stock logo
MRK
Merck & Co., Inc.
$503,775$8,781 â–²1.8%4,1880.1%Medical
SPDR Gold Shares stock logo
GLD
SPDR Gold Shares
$497,8460.0%1,1570.1%Finance
Chevron Corporation stock logo
CVX
Chevron
$476,844$203,150 â–²74.2%2,3050.1%Energy
JPMorgan Chase & Co. stock logo
JPM
JPMorgan Chase & Co.
$473,892$15,296 â–²3.3%1,6110.1%Finance
Capital Group Core Plus Income ETF stock logo
CGCP
Capital Group Core Plus Income ETF
$470,259$470,259 â–²New Holding21,0500.1%ETF
Rockwell Automation, Inc. stock logo
ROK
Rockwell Automation
$454,9860.0%1,2680.1%Computer and Technology
Abbott Laboratories stock logo
ABT
Abbott Laboratories
$447,949$205 â–²0.0%4,3630.1%Medical
Alphabet Inc. stock logo
GOOG
Alphabet
$447,215$8,606 â–¼-1.9%1,5590.1%Computer and Technology
Schwab U.S. Aggregate Bond ETF stock logo
SCHZ
Schwab U.S. Aggregate Bond ETF
$444,454$209,143 â–²88.9%19,1410.1%ETF
Amgen Inc. stock logo
AMGN
Amgen
$431,344$280,057 â–¼-39.4%1,2260.1%Medical
Aercap Holdings N.V. stock logo
AER
Aercap
$411,5400.0%3,0000.1%Transportation
iShares Short-Term National Muni Bond ETF stock logo
SUB
iShares Short-Term National Muni Bond ETF
$398,0970.0%3,7380.1%ETF
Dimensional International Small Cap ETF stock logo
DFIS
Dimensional International Small Cap ETF
$384,304$370 â–²0.1%11,4140.1%ETF
Hershey Company (The) stock logo
HSY
Hershey
$367,134$1,247 â–²0.3%1,7660.0%Consumer Staples
EFIV
SPDR S&P 500 ESG ETF
$362,996$362,996 â–²New Holding5,7550.0%ETF
Schwab U.S. Large-Cap Growth ETF stock logo
SCHG
Schwab U.S. Large-Cap Growth ETF
$354,700$90,044 â–²34.0%12,1760.0%ETF
iShares Core S&P U.S. Growth ETF stock logo
IUSG
iShares Core S&P U.S. Growth ETF
$344,328$310 â–²0.1%2,2200.0%Manufacturing
Invesco S&P 500 Equal Weight ETF stock logo
RSP
Invesco S&P 500 Equal Weight ETF
$330,188$39,546 â–²13.6%1,7200.0%ETF
Eli Lilly and Company stock logo
LLY
Eli Lilly and Company
$327,853$7,367 â–²2.3%3560.0%Medical
General Mills, Inc. stock logo
GIS
General Mills
$326,246$1,973 â–¼-0.6%8,7650.0%Consumer Staples
NVIDIA Corporation stock logo
NVDA
NVIDIA
$313,746$42,554 â–²15.7%1,7990.0%Computer and Technology
Vanguard Short-Term Corporate Bond ETF stock logo
VCSH
Vanguard Short-Term Corporate Bond ETF
$313,057$555 â–²0.2%3,9490.0%ETF
International Business Machines Corporation stock logo
IBM
International Business Machines
$297,170$1,454 â–²0.5%1,2260.0%Computer and Technology
Vanguard FTSE All-World ex-US ETF stock logo
VEU
Vanguard FTSE All-World ex-US ETF
$296,3450.0%3,9460.0%ETF
Costco Wholesale Corporation stock logo
COST
Costco Wholesale
$276,178$17,947 â–²6.9%2770.0%Retail/Wholesale
iShares Russell 3000 ETF stock logo
IWV
iShares Russell 3000 ETF
$268,0020.0%7230.0%ETF
Texas Instruments Incorporated stock logo
TXN
Texas Instruments
$264,964$776 â–¼-0.3%1,3650.0%Computer and Technology
iShares MSCI USA Quality Factor ETF stock logo
QUAL
iShares MSCI USA Quality Factor ETF
$262,012$767 â–²0.3%1,3660.0%ETF
First Trust Short Duration Managed Municipal ETF stock logo
FSMB
First Trust Short Duration Managed Municipal ETF
$253,612$253,612 â–²New Holding12,7060.0%ETF
EMHC
SPDR Bloomberg Emerging Markets USD Bond ETF
$251,727$2,306 â–²0.9%10,1500.0%ETF
AT&T Inc. stock logo
T
AT&T
$250,3150.0%8,6350.0%Computer and Technology
Wheaton Precious Metals Corp. stock logo
WPM
Wheaton Precious Metals
$247,500$247,500 â–²New Holding1,8890.0%Basic Materials
United Parcel Service, Inc. stock logo
UPS
United Parcel Service
$245,7530.0%2,4980.0%Transportation
iShares Russell 2000 Value ETF stock logo
IWN
iShares Russell 2000 Value ETF
$239,8310.0%1,2650.0%ETF
Schwab International Equity ETF stock logo
SCHF
Schwab International Equity ETF
$237,872$237,872 â–²New Holding9,6110.0%ETF
Vanguard Small-Cap Growth ETF stock logo
VBK
Vanguard Small-Cap Growth ETF
$236,0640.0%7810.0%ETF
Dimensional International Core Equity Market ETF stock logo
DFAI
Dimensional International Core Equity Market ETF
$233,6430.0%5,9970.0%ETF
Lowe's Companies, Inc. stock logo
LOW
Lowe's Companies
$231,617$7,799 â–²3.5%9800.0%Retail/Wholesale

Showing largest 100 holdings. View all holdings.
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