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Founders Financial Alliance, LLC Top Holdings and 13F Report (2026)

About Founders Financial Alliance, LLC

Investment Activity

  • Founders Financial Alliance, LLC has $754.49 million in total holdings as of June 30, 2026.
  • Founders Financial Alliance, LLC owns shares of 779 different stocks, but just 145 companies or ETFs make up 80% of its holdings.
  • Approximately 29.24% of the portfolio was purchased this quarter.
  • About 9.93% of the portfolio was sold this quarter.
  • This quarter, Founders Financial Alliance, LLC has purchased 735 new stocks and bought additional shares in 319 stocks.
  • Founders Financial Alliance, LLC sold shares of 194 stocks and completely divested from 47 stocks this quarter.

Largest Holdings

Apple
$36,318,851
NVIDIA
$27,170,992
Microsoft
$12,933,812

Largest New Holdings this Quarter

78470P408 - SPDR SSGA US Sector Rotation ETF
$2,485,772 Holding
092528603 - iShares Flexible Income Active ETF
$2,159,436 Holding
78470P507 - SPDR SSGA Fixed Income Sector Rotation ETF
$1,774,178 Holding
89834G729 - ActivePassive U.S. Equity ETF
$1,719,980 Holding
438516205 - HONEYWELL INTL INC
$1,233,774 Holding

Largest Purchases this Quarter

iShares Core S&P 500 ETF
26,225 shares (about $19.64M)
iShares Core Total USD Bond Market ETF
319,277 shares (about $14.73M)
iShares S&P 500 Growth ETF
75,786 shares (about $10.42M)
iShares S&P 500 Value ETF
45,723 shares (about $10.38M)

Largest Sales this Quarter

PGIM Ultra Short Bond ETF
188,121 shares (about $9.32M)
SPDR Portfolio S&P 400 Mid Cap ETF
62,826 shares (about $4.24M)
WisdomTree U.S. MidCap Dividend Fund
52,734 shares (about $2.98M)
Vanguard High Dividend Yield ETF
18,174 shares (about $2.87M)

Sector Allocation Over Time

Map of 500 Largest Holdings ofFounders Financial Alliance, LLC

 
 
Selling
 
 
Neutral
 
 
Buying
Issuer NameHoldings ValueApproximate Purchase/SaleChange in SharesShares Held% of PortfolioSector
Apple Inc. stock logo
AAPL
Apple
$36,318,851$893,547 â–¼-2.4%125,5144.8%Technology
iShares Core S&P 500 ETF stock logo
IVV
iShares Core S&P 500 ETF
$29,682,321$19,639,684 â–²195.6%39,6353.9%ETF
NVIDIA Corporation stock logo
NVDA
NVIDIA
$27,170,992$276,924 â–¼-1.0%135,7943.6%Technology
iShares Core Total USD Bond Market ETF stock logo
IUSB
iShares Core Total USD Bond Market ETF
$14,988,862$14,734,667 â–²5,796.6%324,7852.0%ETF
Microsoft Corporation stock logo
MSFT
Microsoft
$12,933,812$148,090 â–²1.2%34,6731.7%Technology
Amazon.com, Inc. stock logo
AMZN
Amazon.com
$11,697,030$88,663 â–¼-0.8%49,0771.6%Consumer Discretionary
SPDR S&P 500 ETF Trust stock logo
SPY
SPDR S&P 500 ETF Trust
$11,601,057$3,541,926 â–²43.9%15,5351.5%ETF
iShares S&P 500 Growth ETF stock logo
IVW
iShares S&P 500 Growth ETF
$10,772,366$10,422,901 â–²2,982.5%78,3271.4%ETF
iShares S&P 500 Value ETF stock logo
IVE
iShares S&P 500 Value ETF
$10,662,932$10,381,833 â–²3,693.3%46,9611.4%ETF
Alphabet Inc. stock logo
GOOGL
Alphabet
$10,520,033$289,831 â–²2.8%29,4371.4%Communication Services
JPMorgan Chase & Co. stock logo
JPM
JPMorgan Chase & Co.
$10,194,576$91,982 â–²0.9%31,1441.4%Finance
iShares U.S. Equity Factor Rotation Active ETF stock logo
DYNF
iShares U.S. Equity Factor Rotation Active ETF
$9,935,117$9,834,122 â–²9,737.2%146,0831.3%ETF
iShares Core MSCI Emerging Markets ETF stock logo
IEMG
iShares Core MSCI Emerging Markets ETF
$9,769,634$8,778,124 â–²885.3%117,9341.3%ETF
PIMCO Multi Sector Bond Active ETF stock logo
PYLD
PIMCO Multi Sector Bond Active ETF
$9,131,043$8,038,367 â–²735.7%344,3081.2%ETF
Broadcom Inc. stock logo
AVGO
Broadcom
$8,871,286$23,042 â–¼-0.3%23,4851.2%Technology
WisdomTree U.S. Quality Dividend Growth Fund stock logo
DGRW
WisdomTree U.S. Quality Dividend Growth Fund
$8,525,649$688,558 â–¼-7.5%89,1621.1%ETF
Duke Energy Corporation stock logo
DUK
Duke Energy
$7,846,334$236,958 â–²3.1%61,9871.0%Utilities
First Bancorp stock logo
FBNC
First Bancorp
$7,613,390$90,973 â–¼-1.2%119,0891.0%Finance
Goldman Sachs MarketBeta U.S. Equity ETF stock logo
GSUS
Goldman Sachs MarketBeta U.S. Equity ETF
$7,413,787$7,269,551 â–²5,040.0%71,9091.0%ETF
Invesco QQQ stock logo
QQQ
Invesco QQQ
$7,321,910$385,131 â–²5.6%9,9431.0%ETF
T. Rowe Price Capital Appreciation Equity ETF stock logo
TCAF
T. Rowe Price Capital Appreciation Equity ETF
$7,191,294$192,225 â–²2.7%174,9701.0%ETF
CAPITAL GROUP DIVIDEND GROWE
$7,134,577$424,015 â–²6.3%190,2040.9%SHS ETF
Capital Group Growth ETF stock logo
CGGR
Capital Group Growth ETF
$6,998,208$527,980 â–²8.2%148,2670.9%ETF
JPMorgan Active Growth ETF stock logo
JGRO
JPMorgan Active Growth ETF
$6,801,544$152,618 â–²2.3%68,9880.9%ETF
SPDR Bloomberg 1-3 Month T-Bill ETF stock logo
BIL
SPDR Bloomberg 1-3 Month T-Bill ETF
$6,725,825$8,797 â–¼-0.1%73,3940.9%ETF
iShares MSCI EAFE Value ETF stock logo
EFV
iShares MSCI EAFE Value ETF
$6,645,536$6,522,137 â–²5,285.4%86,8130.9%ETF
BLACKROCK ETF TRUST
$6,418,182$6,386,814 â–²20,360.7%121,7410.9%ISHA I IN TE ETF
iShares MSCI USA Momentum Factor ETF stock logo
MTUM
iShares MSCI USA Momentum Factor ETF
$5,944,746$5,686,592 â–²2,202.8%17,3400.8%ETF
Advanced Micro Devices, Inc. stock logo
AMD
Advanced Micro Devices
$5,919,475$734,851 â–¼-11.0%10,1900.8%Technology
FLHY
Franklin High Yield Corporate ETF
$5,514,829$5,296,535 â–²2,426.3%227,0410.7%ETF
MORGAN STANLEY ETF TRUST
$5,361,626$179,469 â–¼-3.2%110,5370.7%EATON VANCE FLTG
SPDR Dow Jones Industrial Average ETF Trust stock logo
DIA
SPDR Dow Jones Industrial Average ETF Trust
$5,267,824$154,629 â–¼-2.9%10,0840.7%ETF
US Treasury 3 Month Bill ETF stock logo
TBIL
US Treasury 3 Month Bill ETF
$5,262,706$195,052 â–²3.8%105,5500.7%ETF
iShares MSCI EAFE Growth ETF stock logo
EFG
iShares MSCI EAFE Growth ETF
$5,246,649$5,056,163 â–²2,654.3%42,1690.7%ETF
JPMorgan Ultra-Short Income ETF stock logo
JPST
JPMorgan Ultra-Short Income ETF
$5,228,092$1,249,234 â–²31.4%103,3830.7%ETF
Alphabet Inc. stock logo
GOOG
Alphabet
$5,193,573$2,238,688 â–²75.8%14,6990.7%Communication Services
FIDELITY COVINGTON TRUST
$5,166,832$81,803 â–²1.6%106,9960.7%ENHANCED SML CAP
iShares 10-20 Year Treasury Bond ETF stock logo
TLH
iShares 10-20 Year Treasury Bond ETF
$5,095,412$5,057,078 â–²13,192.1%50,7760.7%ETF
iShares MSCI USA Quality Factor ETF stock logo
QUAL
iShares MSCI USA Quality Factor ETF
$4,922,335$4,593,185 â–²1,395.5%22,4320.7%ETF
Altria Group, Inc. stock logo
MO
Altria Group
$4,797,917$414,936 â–¼-8.0%66,6840.6%Consumer Staples
ExxonMobil Corporation stock logo
XOM
ExxonMobil
$4,717,288$393,893 â–¼-7.7%34,5030.6%Energy
iShares MBS ETF stock logo
MBB
iShares MBS ETF
$4,615,048$4,154,262 â–²901.6%48,8260.6%ETF
iShares U.S. Treasury Bond ETF stock logo
GOVT
iShares U.S. Treasury Bond ETF
$4,475,477$3,729,682 â–²500.1%196,4650.6%ETF
AbbVie Inc. stock logo
ABBV
AbbVie
$4,330,250$232,517 â–¼-5.1%17,2080.6%Healthcare
BTHM
BlackRock Future U.S. Themes ETF
$4,289,073$4,264,112 â–²17,083.2%99,4910.6%ETF
FIDELITY COVINGTON TRUST
$4,286,991$97,879 â–²2.3%105,6430.6%ENH MID COR ETF
Berkshire Hathaway Inc. stock logo
BRK.B
Berkshire Hathaway
$4,275,333$18,514 â–²0.4%8,5440.6%Finance
Johnson & Johnson stock logo
JNJ
Johnson & Johnson
$4,252,248$500,578 â–¼-10.5%16,7430.6%Healthcare
iShares Russell 1000 Growth ETF stock logo
IWF
iShares Russell 1000 Growth ETF
$4,244,381$3,179,126 â–²298.4%34,1820.6%ETF
iShares Interest Rate Hedged Corporate Bond ETF stock logo
LQDH
iShares Interest Rate Hedged Corporate Bond ETF
$4,065,434$881,502 â–¼-17.8%43,6520.5%ETF
BLACKROCK ETF TRUST
$3,780,346$3,773,294 â–²53,507.9%75,0510.5%ISHA LA CORE ETF
Philip Morris International Inc. stock logo
PM
Philip Morris International
$3,739,029$68,203 â–²1.9%20,6680.5%Consumer Staples
Taiwan Semiconductor Manufacturing Company Ltd. stock logo
TSM
Taiwan Semiconductor Manufacturing
$3,531,904$137,551 â–²4.1%7,3950.5%Technology
Chevron Corporation stock logo
CVX
Chevron
$3,513,977$154,158 â–¼-4.2%21,1990.5%Energy
Vanguard S&P 500 ETF stock logo
VOO
Vanguard S&P 500 ETF
$3,485,912$58,373 â–²1.7%5,0760.5%ETF
WALMART INC
$3,202,724$50,287 â–²1.6%28,2780.4%COM
CrowdStrike stock logo
CRWD
CrowdStrike
$3,135,744$51,894 â–¼-1.6%4,1090.4%Technology
VanEck Semiconductor ETF stock logo
SMH
VanEck Semiconductor ETF
$3,022,996$3,935 â–²0.1%4,6090.4%ETF
GCOR
Goldman Sachs Access U.S. Aggregate Bond ETF
$2,982,556$2,888,875 â–²3,083.7%72,4620.4%ETF
Goldman Sachs ActiveBeta U.S. Large Cap Equity ETF stock logo
GSLC
Goldman Sachs ActiveBeta U.S. Large Cap Equity ETF
$2,908,732$2,348,269 â–²419.0%20,5000.4%ETF
Lowe's Companies, Inc. stock logo
LOW
Lowe's Companies
$2,896,189$119,728 â–²4.3%13,1350.4%Consumer Discretionary
Goldman Sachs ActiveBeta International Equity ETF stock logo
GSIE
Goldman Sachs ActiveBeta International Equity ETF
$2,885,398$2,829,964 â–²5,105.1%63,1380.4%ETF
Amplify CWP Enhanced Dividend Income ETF stock logo
DIVO
Amplify CWP Enhanced Dividend Income ETF
$2,848,911$45,655 â–¼-1.6%62,3390.4%ETF
BLACKROCK ETF TRUST
$2,842,449$2,833,582 â–²31,957.7%89,4410.4%ISHARES DEFENSE
iShares Russell 1000 Value ETF stock logo
IWD
iShares Russell 1000 Value ETF
$2,772,261$11,636 â–¼-0.4%11,4360.4%ETF
The Goldman Sachs Group, Inc. stock logo
GS
The Goldman Sachs Group
$2,717,228$12,140 â–²0.4%2,6860.4%Finance
First Citizens BancShares, Inc. stock logo
FCNCA
First Citizens BancShares
$2,669,2620.0%1,2830.4%Finance
Vanguard Dividend Appreciation ETF stock logo
VIG
Vanguard Dividend Appreciation ETF
$2,657,856$313,983 â–²13.4%11,2330.4%ETF
iShares Core International Aggregate Bond ETF stock logo
IAGG
iShares Core International Aggregate Bond ETF
$2,592,187$2,576,956 â–²16,919.6%51,2290.3%ETF
Meta Platforms, Inc. stock logo
META
Meta Platforms
$2,544,448$250,671 â–²10.9%4,5170.3%Communication Services
Caterpillar Inc. stock logo
CAT
Caterpillar
$2,502,407$1,069,113 â–¼-29.9%2,3500.3%Industrials
SPDR SSGA US Sector Rotation ETF stock logo
XLSR
SPDR SSGA US Sector Rotation ETF
$2,485,772$2,485,772 â–²New Holding38,3250.3%ETF
International Business Machines Corporation stock logo
IBM
International Business Machines
$2,438,201$18,279 â–¼-0.7%8,6700.3%Technology
Vanguard Total Stock Market ETF stock logo
VTI
Vanguard Total Stock Market ETF
$2,402,122$364,832 â–²17.9%6,4920.3%ETF
Eli Lilly and Company stock logo
LLY
Eli Lilly and Company
$2,391,193$290,351 â–²13.8%1,9930.3%Healthcare
BLACKROCK ETF TRUST
$2,365,022$167,797 â–²7.6%69,9090.3%ISHARES US LARG
Technology Select Sector SPDR Fund stock logo
XLK
Technology Select Sector SPDR Fund
$2,349,851$30,104 â–¼-1.3%12,3330.3%ETF
Cisco Systems, Inc. stock logo
CSCO
Cisco Systems
$2,323,293$4,346 â–¼-0.2%19,7800.3%Technology
McDonald's Corporation stock logo
MCD
McDonald's
$2,300,404$8,649 â–²0.4%8,5110.3%Consumer Discretionary
iShares Flexible Income Active ETF stock logo
BINC
iShares Flexible Income Active ETF
$2,159,436$2,159,436 â–²New Holding41,2580.3%ETF
Royal Bank Of Canada stock logo
RY
Royal Bank Of Canada
$2,133,322$10,349 â–¼-0.5%10,3070.3%Finance
Schwab US Dividend Equity ETF stock logo
SCHD
Schwab US Dividend Equity ETF
$2,099,837$23,180 â–²1.1%66,2200.3%ETF
RTX Corporation stock logo
RTX
RTX
$2,075,537$50,660 â–²2.5%10,9390.3%Industrials
Eaton Corporation, PLC stock logo
ETN
Eaton
$2,063,937$822,763 â–¼-28.5%4,8440.3%Industrials
The Home Depot, Inc. stock logo
HD
Home Depot
$2,062,908$93,817 â–²4.8%5,8490.3%Consumer Discretionary
Tesla, Inc. stock logo
TSLA
Tesla
$2,060,101$121,554 â–²6.3%4,8980.3%Consumer Discretionary
Merck & Co., Inc. stock logo
MRK
Merck & Co., Inc.
$2,053,825$29,684 â–²1.5%15,9830.3%Healthcare
Financial Select Sector SPDR Fund stock logo
XLF
Financial Select Sector SPDR Fund
$2,034,599$30,558 â–¼-1.5%37,9520.3%ETF
SPDR Portfolio Developed World ex-US ETF stock logo
SPDW
SPDR Portfolio Developed World ex-US ETF
$1,899,022$1,715,756 â–²936.2%37,6870.3%ETF
Marriott International, Inc. stock logo
MAR
Marriott International
$1,827,100$4,447 â–²0.2%4,9300.2%Consumer Discretionary
NextEra Energy, Inc. stock logo
NEE
NextEra Energy
$1,783,587$3,423 â–¼-0.2%20,3210.2%Utilities
T ROWE PRICE EXCHANGE-TRADED
$1,783,215$146,409 â–²8.9%80,3250.2%CAP APP PREM ETF
TIDAL TRUST I
$1,781,125$480,840 â–²37.0%64,4160.2%FUND GRAN US ETF
FISR
SPDR SSGA Fixed Income Sector Rotation ETF
$1,774,178$1,774,178 â–²New Holding69,1690.2%ETF
Micron Technology, Inc. stock logo
MU
Micron Technology
$1,767,218$1,027,318 â–¼-36.8%1,5310.2%Technology
Bank of America Corporation stock logo
BAC
Bank of America
$1,761,579$4,786 â–¼-0.3%30,9160.2%Finance
SPDR Portfolio Emerging Markets ETF stock logo
SPEM
SPDR Portfolio Emerging Markets ETF
$1,756,831$1,515,227 â–²627.2%33,9290.2%ETF
Pacer Metaurus US Large Cap Dividend Multiplier 400 ETF stock logo
QDPL
Pacer Metaurus US Large Cap Dividend Multiplier 400 ETF
$1,722,580$57,149 â–²3.4%38,2200.2%ETF
ActivePassive U.S. Equity ETF stock logo
APUE
ActivePassive U.S. Equity ETF
$1,719,980$1,719,980 â–²New Holding37,2290.2%ETF
GOLDMAN SACHS ETF TR
$1,716,045$450,170 â–²35.6%28,9330.2%NASDA 100 ETF

Showing largest 100 holdings. View all holdings.
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