Wealthquest Corp Top Holdings and 13F Report (2023) About Wealthquest CorpInvestment ActivityWealthquest Corp has $1.59 billion in total holdings as of September 30, 2023.Wealthquest Corp owns shares of 177 different stocks, but just 13 companies or ETFs make up 80% of its holdings.Approximately 9.65% of the portfolio was purchased this quarter.About 4.03% of the portfolio was sold this quarter.This quarter, Wealthquest Corp has purchased 148 new stocks and bought additional shares in 90 stocks.Wealthquest Corp sold shares of 37 stocks and completely divested from 6 stocks this quarter.Largest Holdings Vanguard Large-Cap ETF $437,731,619iShares Core MSCI EAFE ETF $137,073,189Innovator US Equity 10 Buffer $132,142,112Innovator Defined Wealth Shield ETF $87,123,901SPDR Portfolio S&P 1500 Composite Stock Market ETF $78,667,176 Largest New Holdings this Quarter 46654Q773 - JPMorgan Limited Duration Bond $36,329,094 Holding30233Q108 - EXXONMOBIL HOLDINGS CORP COM SHS $1,556,420 Holding007903107 - Advanced Micro Devices $645,972 Holding88579Y101 - 3M $598,419 Holding482480100 - KLA $509,890 Holding Largest Purchases this Quarter JPMorgan Limited Duration Bond 696,093 shares (about $36.33M)Vanguard Mid-Cap ETF 439,723 shares (about $35.43M)Apple 59,954 shares (about $17.35M)Vanguard Large-Cap ETF 32,141 shares (about $11.05M)Vanguard Small-Cap ETF 35,633 shares (about $10.80M) Largest Sales this Quarter Innovator US Equity 10 Buffer 760,908 shares (about $25.77M)Innovator Defined Wealth Shield ETF 691,439 shares (about $23.70M)Vanguard Russell 1000 Growth ETF 27,418 shares (about $3.50M)DFA US Large Cap Vector 26,651 shares (about $2.19M)iShares Core MSCI EAFE ETF 15,495 shares (about $1.50M) Sector Allocation Over TimeMap of 500 Largest Holdings ofWealthquest Corp Selling Neutral Buying Latest 13F Holdings and Changes Since Previous Quarterly FilingIssuer NameHoldings ValueApproximate Purchase/SaleChange in SharesShares Held% of PortfolioSectorVVVanguard Large-Cap ETF$437,731,619$11,053,617 â–²2.6%1,272,80827.6%ETFIEFAiShares Core MSCI EAFE ETF$137,073,189$1,496,508 â–¼-1.1%1,419,2708.6%ETFInnovator US Equity 10 Buffer$132,142,112$25,771,954 â–¼-16.3%3,901,4508.3%ETFBALTInnovator Defined Wealth Shield ETF$87,123,901$23,695,614 â–¼-21.4%2,542,2795.5%ETFSPTMSPDR Portfolio S&P 1500 Composite Stock Market ETF$78,667,176$496,803 â–²0.6%866,4745.0%ETFVBVanguard Small-Cap ETF$67,559,466$10,801,088 â–²19.0%222,8804.3%ETFVONGVanguard Russell 1000 Growth ETF$67,149,412$3,504,299 â–¼-5.0%525,3844.2%ETFIJHiShares Core S&P Mid-Cap ETF$61,986,991$288,160 â–¼-0.5%803,8773.9%ETFAFGAmerican Financial Group$48,050,218$700 â–¼0.0%343,3633.0%FinanceVOVanguard Mid-Cap ETF$47,059,113$35,428,504 â–²304.6%584,0773.0%ETFDFAIDimensional International Core Equity Market ETF$40,011,150$9,923,928 â–²33.0%969,9672.5%ETFDFSDDimensional Short-Duration Fixed Income ETF$38,396,826$1,558,417 â–²4.2%804,1222.4%ETFBSVVanguard Short-Term Bond ETF$36,790,538$1,340,365 â–²3.8%472,2182.3%ETFJPMorgan Limited Duration Bond$36,329,094$36,329,094 â–²New Holding696,0932.3%ETFPGProcter & Gamble$28,447,720$70,827 â–¼-0.2%193,9961.8%Consumer StaplesDFA US Large Cap Vector$19,913,178$2,191,579 â–¼-9.9%242,1571.3%ETFAAPLApple$17,695,598$17,348,364 â–²4,996.2%61,1541.1%Computer and TechnologyIDEViShares Core MSCI International Developed Markets ETF$14,803,075$1,247,831 â–²9.2%166,3080.9%ETFIEMGiShares Core MSCI Emerging Markets ETF$12,617,404$314,213 â–¼-2.4%152,3100.8%ETFTBILUS Treasury 3 Month Bill ETF$11,058,277$1,096,873 â–¼-9.0%221,7860.7%ETFDFAEDimensional Emerging Core Equity Market ETF$9,133,179$45,759 â–²0.5%227,1370.6%ETFLLYEli Lilly and Company$7,871,859$1,252,205 â–²18.9%6,5630.5%MedicalEFGiShares MSCI EAFE Growth ETF$6,783,482$888,870 â–¼-11.6%54,5200.4%ETFAPAAPA$6,390,864$2,931 â–²0.0%196,2190.4%EnergyNVDANVIDIA$6,368,265$898,004 â–²16.4%31,8270.4%Computer and TechnologyMSFTMicrosoft$5,492,495$627,810 â–²12.9%14,7240.3%Computer and TechnologyAMZNAmazon.com$5,244,672$1,239,606 â–²31.0%22,0050.3%Retail/WholesaleGOOGLAlphabet$4,849,884$1,337,998 â–²38.1%13,5710.3%Computer and TechnologySPYSPDR S&P 500 ETF Trust$4,098,571$2,455,558 â–²149.5%5,4880.3%FinanceIJRiShares Core S&P Small-Cap ETF$3,613,035$15,721 â–¼-0.4%24,3610.2%ETFJPMJPMorgan Chase & Co.$3,149,614$182,653 â–²6.2%9,6220.2%FinanceJNJJohnson & Johnson$2,594,362$16,000 â–²0.6%10,2150.2%MedicalAVGOBroadcom$2,520,348$386,438 â–²18.1%6,6720.2%Computer and TechnologyMRKMerck & Co., Inc.$2,373,138$51,657 â–²2.2%18,4680.1%MedicalCTASCintas$2,332,817$16,158 â–¼-0.7%13,7160.1%Business ServicesBOCTInnovator U.S. Equity Buffer ETF - October$2,328,7570.0%43,9210.1%ETFSPMDSPDR Portfolio S&P 400 Mid Cap ETF$2,319,605$154,848 â–¼-6.3%34,3340.1%ETFVTIVanguard Total Stock Market ETF$2,241,769$91,033 â–²4.2%6,0580.1%ETFGEGE Aerospace$2,241,259$216,763 â–²10.7%5,9970.1%AerospaceBJULInnovator U.S. Equity Buffer ETF - July$2,236,649$27,535 â–¼-1.2%41,1830.1%ETFIVViShares Core S&P 500 ETF$2,155,352$47,930 â–²2.3%2,8780.1%ETFQQQInvesco QQQ$2,088,625$343,931 â–²19.7%2,8360.1%FinanceLAM RESEARCH CORP COM NEW$1,893,652$142,566 â–²8.1%4,3700.1%StockVOOVanguard S&P 500 ETF$1,583,408$46,712 â–¼-2.9%2,3050.1%ETFEXXONMOBIL HOLDINGS CORP COM SHS$1,556,420$1,556,420 â–²New Holding11,3840.1%StockPMAYInnovator U.S. Equity Power Buffer ETF - May$1,472,1390.0%35,6450.1%ETFUSBU.S. Bancorp$1,397,777$17,516 â–¼-1.2%23,1420.1%FinanceBRK.BBerkshire Hathaway$1,383,078$52,041 â–²3.9%2,7640.1%FinanceVEAVanguard FTSE Developed Markets ETF$1,363,2260.0%19,1330.1%ETFIUSViShares Core S&P U.S. Value ETF$1,342,398$58,490 â–¼-4.2%12,1870.1%ManufacturingVUGVanguard Growth ETF$1,317,439$1,098,297 â–²501.2%15,2940.1%ETFMUMicron Technology$1,303,193$262,024 â–²25.2%1,1290.1%Computer and TechnologyIWBiShares Russell 1000 ETF$1,252,3410.0%3,0580.1%ETFWALMART INC COM$1,220,490$31,713 â–²2.7%10,7760.1%StockTSLATesla$1,194,925$151,837 â–²14.6%2,8410.1%Auto/Tires/TrucksITWIllinois Tool Works$1,192,323$924,267 â–²344.8%4,4080.1%IndustrialsSGOViShares 0-3 Month Treasury Bond ETF$1,188,510$27,382 â–²2.4%11,8060.1%ETFXLKTechnology Select Sector SPDR Fund$1,137,023$345,603 â–²43.7%5,9680.1%ETFGE VERNOVA INC COM$1,116,117$30,546 â–²2.8%9500.1%StockABBVAbbVie$1,090,928$180,437 â–²19.8%4,3350.1%MedicalILCGiShares Morningstar Growth ETF$1,063,712$8,191 â–¼-0.8%9,0900.1%ETFCVXChevron$1,051,738$75,929 â–²7.8%6,3440.1%EnergyHSYHershey$1,031,295$351 â–²0.0%5,8780.1%Consumer StaplesMETAMeta Platforms$989,303$91,832 â–¼-8.5%1,7560.1%Computer and TechnologyAPDAir Products and Chemicals$986,551$586 â–²0.1%3,3650.1%Basic MaterialsVVisa$976,434$193,846 â–²24.8%2,8460.1%Business ServicesGABCGerman American Bancorp$930,0740.0%19,5970.1%FinanceMCDMcDonald's$877,3180.0%3,2450.1%Retail/WholesaleVIGVanguard Dividend Appreciation ETF$867,686$79,978 â–²10.2%3,6670.1%ETFIWRiShares Russell Mid-Cap ETF$860,3860.0%7,7990.1%ETFAMGNAmgen$837,946$249,139 â–¼-22.9%2,3140.1%MedicalHDHome Depot$835,852$86,054 â–²11.5%2,3700.1%Retail/WholesaleVOOGVanguard S&P 500 Growth ETF$831,322$692,768 â–²500.0%10,0620.1%ETFGOOGAlphabet$824,333$20,140 â–²2.5%2,3330.1%Computer and TechnologyIVWiShares S&P 500 Growth ETF$804,0000.0%5,8460.1%ETFAOAiShares Core 80/20 Aggressive Allocation ETF$778,440$25,086 â–¼-3.1%7,9750.0%ETFABTAbbott Laboratories$763,906$52,905 â–²7.4%8,4180.0%MedicalIBMInternational Business Machines$752,893$54,280 â–²7.8%2,6770.0%Computer and TechnologyVANGUARD ULTRA-SHORT TREASURY ETF$742,225$9,987 â–²1.4%9,8100.0%ETFORCLOracle$685,561$333,401 â–²94.7%4,6780.0%Computer and TechnologyKOCocaCola$681,286$63,797 â–²10.3%8,3830.0%Consumer StaplesSYKStryker$678,165$308,858 â–²83.6%2,1540.0%MedicalNEENextEra Energy$674,688$20,275 â–¼-2.9%7,6870.0%UtilitiesAMDAdvanced Micro Devices$645,972$645,972 â–²New Holding1,1120.0%Computer and TechnologyCATCaterpillar$638,940$172,514 â–²37.0%6000.0%IndustrialsTSMTaiwan Semiconductor Manufacturing$601,738$21,013 â–¼-3.4%1,2600.0%Computer and TechnologyMMM3M$598,419$598,419 â–²New Holding3,6960.0%Multi-Sector ConglomeratesIUSGiShares Core S&P U.S. Growth ETF$580,634$47,211 â–¼-7.5%3,0870.0%ManufacturingFITBFifth Third Bancorp$571,648$451 â–¼-0.1%10,1410.0%FinanceTXNTexas Instruments$562,458$79,585 â–²16.5%1,8870.0%Computer and TechnologyPHParker-Hannifin$554,594$34,234 â–²6.6%5670.0%IndustrialsAXPAmerican Express$553,715$144,771 â–¼-20.7%1,6370.0%FinanceLINDE PLC SHS$553,709$38,402 â–²7.5%1,0670.0%StockIWFiShares Russell 1000 Growth ETF$548,335$442,542 â–²418.3%4,4160.0%ETFKLACKLA$509,890$509,890 â–²New Holding1,6900.0%Computer and TechnologyIWMiShares Russell 2000 ETF$509,877$75,415 â–¼-12.9%1,6970.0%FinanceGLWCorning$476,218$6,643 â–²1.4%1,8640.0%Computer and TechnologyKRKroger$475,541$47,482 â–²11.1%8,5630.0%Retail/WholesaleMOAltria Group$469,468$3,886 â–²0.8%6,5240.0%Consumer StaplesDUKDuke Energy$469,359$24,557 â–²5.5%3,7080.0%UtilitiesShowing largest 100 holdings. 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