Williams-Sonoma (WSM) Stock Price, News & Analysis

Company Overview

Williams-Sonoma, Inc. is a specialty retailer focused on home furnishings, décor, kitchenware and related products. The company operates a portfolio of lifestyle brands, including Williams Sonoma, Pottery Barn, West Elm, Pottery Barn Kids, Rejuvenation and Mark & Graham.

Its products include cookware, tableware, appliances, furniture, bedding, lighting, rugs, home accessories, gifts and personalized merchandise. Williams-Sonoma reaches customers through e-commerce websites, retail stores, catalogs and trade and contract sales, serving both individual consumers and professional customers such as interior designers and hospitality businesses.

Founded in 1956 by Chuck Williams, the company began as a retailer specializing in high-quality French cookware before expanding into a broader home-focused portfolio. Based in San Francisco, Williams-Sonoma primarily serves customers in the United States while also conducting business through selected international retail and digital channels.

Key Stats

• Today's Range: $251.20 to $259.54
• 50-Day Range: $217.89 to $269.82
• 52-Week Range: $165.51 to $274.45
• Volume: 775,641 shs
• Average Volume: 1.14 million shs
• Market Capitalization: $29.90 billion
• P/E Ratio: 25.99
• Dividend Yield: 1.20%
• Price Target: $249.17
• Consensus Rating: Moderate Buy

Williams-Sonoma Stock Analysis - MarketRank™

Williams-Sonoma scored higher than 77% of companies evaluated by MarketBeat, and ranked 198th out of 473 stocks in the consumer discretionary sector. Scores are calculated by averaging available category scores, with extra weight given to analysis and valuation.

Analyst's Opinion

• Score: 2.3 / 5
• Analyst Rating: Moderate Buy

Consensus Rating

Williams-Sonoma has received a consensus rating of Moderate Buy. The company's average rating score is 2.56, and is based on no strong buy ratings, 10 buy ratings, 8 hold ratings, and no sell ratings.

Upside/Downside

The consensus price target for Williams-Sonoma is close to its current price, suggesting limited near-term upside or downside.

Amount of Analyst Coverage

Williams-Sonoma has been the subject of 14 research reports in the past 90 days, demonstrating strong analyst interest in this stock.

Earnings and Valuation

• Score: 2.5 / 5
• Proj. Earnings Growth: 10.32%

Earnings Growth

Earnings for Williams-Sonoma are expected to grow by 10.32% in the coming year, from $9.50 to $10.48 per share.

Price to Earnings Ratio vs. the Market

The P/E ratio of Williams-Sonoma is 26.06, which means that it is trading at a less expensive P/E ratio than the market average P/E ratio of about 26.50.

Price to Earnings Ratio vs. Sector

The P/E ratio of Williams-Sonoma is 26.06, which means that it is trading at a less expensive P/E ratio than the Consumer Discretionary sector average P/E ratio of about 26.17.

Price to Earnings Growth Ratio

Williams-Sonoma has a PEG Ratio of 2.93. PEG Ratios above 1 indicate that a company could be overvalued.

Price to Book Value per Share Ratio

Williams-Sonoma has a P/B Ratio of 14.60. P/B Ratios above 3 indicate that a company could be overvalued with respect to its assets and liabilities.

Short Interest

• Score: 1.0 / 5
• Short Interest Level: Bearish

Percentage of Shares Shorted

5.67% of the float of Williams-Sonoma has been sold short.

Short Interest Ratio / Days to Cover

Williams-Sonoma has a short interest ratio ("days to cover") of 5.45.

Change versus previous month

Short interest in Williams-Sonoma has recently increased by 20.79%, indicating that investor sentiment is decreasing significantly.

Dividend

• Score: 4.2 / 5
• Dividend Strength: Strong

Dividend Yield

Williams-Sonoma pays a meaningful dividend of 1.13%, higher than the bottom 25% of all stocks that pay dividends.

Dividend Growth

Williams-Sonoma has been increasing its dividend for 20 years.

Dividend Coverage

The dividend payout ratio of Williams-Sonoma is 31.12%. This payout ratio is at a healthy, sustainable level, below 75%.

Dividend Sustainability

Based on earnings estimates, Williams-Sonoma will have a dividend payout ratio of 29.01% next year. This indicates that Williams-Sonoma will be able to sustain or increase its dividend.

News and Social Media

• Score: 3.8 / 5
• News Sentiment: 1.13

News Sentiment

Williams-Sonoma has a news sentiment score of 1.13. This score is calculated as an average of sentiment of articles about the company over the last seven days and ranges from 2 (good news) to -2 (bad news). This is a higher news sentiment than the 0.43 average news sentiment score of Consumer Discretionary companies.

News Coverage This Week

MarketBeat has tracked 12 news articles for Williams-Sonoma this week, compared to 8 articles on an average week.

Search Interest

Only 27 people have searched for WSM on MarketBeat in the last 30 days. This is a decrease of -27% compared to the previous 30 days.

MarketBeat Follows

7 people have added Williams-Sonoma to their MarketBeat watchlist in the last 30 days.

Company Ownership

• Score: 1.5 / 5
• Insider Trading: Selling Shares

Insider Buying vs. Insider Selling

In the past three months, Williams-Sonoma insiders have sold more of their company's stock than they have bought. Specifically, they have bought $0.00 in company stock and sold $8,867,518.00 in company stock.

Percentage Held by Insiders

1.10% of the stock of Williams-Sonoma is held by insiders.

Percentage Held by Institutions

99.29% of the stock of Williams-Sonoma is held by institutions. High institutional ownership can be a signal of strong market trust in this company.

Company Calendar

• Record date for 8/21 Dividend: 7/17/2026
• Ex-Dividend for 8/21 Dividend: 7/17/2026
• Dividend Payable: 8/21/2026
• Last Earnings: 8/26/2026
• Record date for 11/20 Dividend: 10/16/2026
• Ex-Dividend for 11/20 Dividend: 10/16/2026
• Today: 11/06/2026
• Next Earnings (Estimated): 11/18/2026
• Dividend Payable: 11/20/2026
• Fiscal Year End: 1/31/2027

Industry, Sector and Symbol

• Stock Exchange: NYSE
• Sector: Consumer Discretionary
• Industry: Specialty Retail
• Sub-Industry: Homefurnishing Retail
• Current Symbol: NYSE:WSM
• CIK: 719955
• Web: www.williams-sonomainc.com
• Phone: (415) 421-7900
• Fax: 415-434-0881
• Employees: 19,800
• Year Founded: 1956

Price Target and Rating

• Average Price Target for Williams-Sonoma: $249.17
• High Price Target: $286.00
• Low Price Target: $190.00
• Potential Upside/Downside: -1.9%
• Consensus Rating: Moderate Buy
• Rating Score (0-4): 2.56
• Research Coverage: 18 Analysts

Profitability

• EPS (Trailing Twelve Months): $9.77
• Trailing P/E Ratio: 25.99
• Forward P/E Ratio: 24.23
• P/E Growth: 2.93
• Net Income: $1.09 billion
• Net Margins: 14.73%
• Pretax Margin: 19.67%
• Return on Equity: 53.48%
• Return on Assets: 20.50%

Debt

• Debt-to-Equity Ratio: N/A
• Current Ratio: 1.45
• Quick Ratio: 0.68

Sales & Book Value

• Annual Sales: $8.01 billion
• Price / Sales: 3.74
• Cash Flow: $10.39 per share
• Price / Cash Flow: 24.43
• Book Value: $17.44 per share
• Price / Book: 14.56

Miscellaneous

• Outstanding Shares: 117,779,000
• Free Float: 116,483,000
• Market Cap: $29.90 billion
• Optionable: Optionable
• Beta: 1.49