Dollar General (DG) Stock Price, News & Analysis

Company Overview

Dollar General Corporation is a U.S.-based variety and discount retailer operating a large network of small-format stores that serve primarily rural and suburban communities. The company is publicly traded on the New York Stock Exchange under the ticker DG and is headquartered in the Nashville/Goodlettsville, Tennessee area. Founded in 1939, Dollar General has grown from a regional operation into one of the nation’s prominent low-price retailers focused on convenience and value.

Dollar General’s stores offer a wide assortment of everyday consumables and household goods, including food and beverage items, cleaning supplies, health and beauty products, paper goods, apparel basics, seasonal merchandise and small household items. The company also operates larger-format Dollar General Market stores that emphasize grocery assortments. A significant portion of the assortment is supplied through private-label brands designed to deliver value and drive customer loyalty.

The business model centers on a compact store footprint, low operating costs and a dense distribution network to support rapid replenishment and broad geographic coverage in underserved locations. Dollar General combines in-store merchandising with digital tools for promotions and coupons to attract price-conscious shoppers. Its operating infrastructure includes regional distribution centers and logistics systems intended to keep inventory flowing to thousands of local outlets.

Originally founded by J.L. Turner and his son Cal Turner, the company has a long history of incremental expansion and adaptation to consumer needs. Today Dollar General is managed by an executive leadership team and board of directors that oversee strategy, store growth, merchandising and supply-chain investments aimed at maintaining the retailer’s value-oriented positioning and reach into small-town and suburban markets across the United States.

Key Stats

• Today's Range: $104.26 to $106.09
• 50-Day Range: $101.60 to $144.70
• 52-Week Range: $95.11 to $158.23
• Volume: 2.43 million shs
• Average Volume: 3.28 million shs
• Market Capitalization: $23.28 billion
• P/E Ratio: 15.43
• Dividend Yield: 2.23%
• Price Target: $141.12
• Consensus Rating: Hold

Dollar General Stock Analysis - MarketRank™

Dollar General scored higher than 97% of companies evaluated by MarketBeat, and ranked 12th out of 201 stocks in the retail/wholesale sector. Scores are calculated by averaging available category scores, with extra weight given to analysis and valuation.

Analyst's Opinion

• Score: 4.2 / 5
• Analyst Rating: Hold

Consensus Rating

Dollar General has received a consensus rating of Hold. The company's average rating score is 2.38, and is based on no strong buy ratings, 12 buy ratings, 16 hold ratings, and 1 sell rating.

Upside Potential

Dollar General has a consensus price target of $141.12, representing about 33.5% upside from its current price of $105.69.

Amount of Analyst Coverage

Dollar General has been the subject of 16 research reports in the past 90 days, demonstrating strong analyst interest in this stock.

Earnings and Valuation

• Score: 2.5 / 5
• Proj. Earnings Growth: 8.68%

Earnings Growth

Earnings for Dollar General are expected to grow by 8.68% in the coming year, from $7.26 to $7.89 per share.

Price to Earnings Ratio vs. the Market

The P/E ratio of Dollar General is 15.43, which means that it is trading at a less expensive P/E ratio than the market average P/E ratio of about 38.94.

Price to Earnings Ratio vs. Sector

The P/E ratio of Dollar General is 15.43, which means that it is trading at a less expensive P/E ratio than the Retail/Wholesale sector average P/E ratio of about 19.55.

Price to Earnings Growth Ratio

Dollar General has a PEG Ratio of 1.70. PEG Ratios above 1 indicate that a company could be overvalued.

Price to Book Value per Share Ratio

Dollar General has a P/B Ratio of 2.73. P/B Ratios below 3 indicates that a company is reasonably valued with respect to its assets and liabilities.

Short Interest

• Score: 4.0 / 5
• Short Interest Level: Healthy

Percentage of Shares Shorted

3.67% of the float of Dollar General has been sold short.

Short Interest Ratio / Days to Cover

Dollar General has a short interest ratio ("days to cover") of 3.1, which is generally considered an acceptable ratio of short interest to trading volume.

Change versus previous month

Short interest in Dollar General has recently decreased by 2.74%, indicating that investor sentiment is improving.

Dividend

• Score: 2.5 / 5
• Dividend Strength: Moderate

Dividend Yield

Dollar General pays a meaningful dividend of 2.26%, higher than the bottom 25% of all stocks that pay dividends.

Dividend Growth

Dollar General does not have a long track record of dividend growth.

Dividend Coverage

The dividend payout ratio of Dollar General is 34.45%. This payout ratio is at a healthy, sustainable level, below 75%.

Dividend Sustainability

Based on earnings estimates, Dollar General will have a dividend payout ratio of 29.91% next year. This indicates that Dollar General will be able to sustain or increase its dividend.

News and Social Media

• Score: 3.6 / 5
• News Sentiment: 0.74

News Sentiment

Dollar General has a news sentiment score of 0.74. This score is calculated as an average of sentiment of articles about the company over the last seven days and ranges from 2 (good news) to -2 (bad news). This is a higher news sentiment than the 0.48 average news sentiment score of Retail/Wholesale companies.

News Coverage This Week

MarketBeat has tracked 44 news articles for Dollar General this week, compared to 12 articles on an average week.

Search Interest

Only 18 people have searched for DG on MarketBeat in the last 30 days. This is a decrease of -18% compared to the previous 30 days.

MarketBeat Follows

12 people have added Dollar General to their MarketBeat watchlist in the last 30 days. This is an increase of 1,100% compared to the previous 30 days.

Company Ownership

• Score: 0.7 / 5
• Insider Trading: N/A

Insider Buying vs. Insider Selling

In the past three months, Dollar General insiders have not sold or bought any company stock.

Percentage Held by Insiders

0.61% of the stock of Dollar General is held by insiders.

Percentage Held by Institutions

91.77% of the stock of Dollar General is held by institutions. High institutional ownership can be a signal of strong market trust in this company.

Company Calendar

• Last Earnings: 3/12/2026
• Record date for 4/21 Dividend: 4/07/2026
• Ex-Dividend for 4/21 Dividend: 4/07/2026
• Dividend Payable: 4/21/2026
• Today: 5/22/2026
• AGM 2026: 5/28/2026
• Next Earnings (Confirmed): 6/02/2026
• Fiscal Year End: 1/31/2027

Industry, Sector and Symbol

• Stock Exchange: NYSE
• Sector: Retail/Wholesale
• Industry: RETAIL - DISCOUNT
• Sub-Industry: General Merchandise Stores
• Current Symbol: NYSE:DG
• CIK: 29534
• Web: www.dollargeneral.com
• Phone: (615) 855-4000
• Fax: 615-386-9936
• Employees: 194,000
• Year Founded: 1939

Price Target and Rating

• Average Price Target for Dollar General: $141.12
• High Price Target: $170.00
• Low Price Target: $90.00
• Potential Upside/Downside: +33.5%
• Consensus Rating: Hold
• Rating Score (0-4): 2.38
• Research Coverage: 29 Analysts

Profitability

• EPS (Trailing Twelve Months): $6.85
• Trailing P/E Ratio: 15.43
• Forward P/E Ratio: 14.56
• P/E Growth: 1.7
• Net Income: $1.51 billion
• Net Margins: 3.54%
• Pretax Margin: 4.60%
• Return on Equity: 18.66%
• Return on Assets: 4.83%

Debt

• Debt-to-Equity Ratio: 0.54
• Current Ratio: 1.13
• Quick Ratio: 0.22

Sales & Book Value

• Annual Sales: $42.72 billion
• Price / Sales: 0.54
• Cash Flow: $11.74 per share
• Price / Cash Flow: 9.00
• Book Value: $38.67 per share
• Price / Book: 2.73

Miscellaneous

• Outstanding Shares: 220,230,000
• Free Float: 218,883,000
• Market Cap: $23.28 billion
• Optionable: Optionable
• Beta: 0.28