Dollar General (DG) Competitors

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$119.35 +1.79 (+1.52%)
As of 03:15 PM Eastern
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DG vs. CASY, COST, DLTR, FIVE, and LULU

Should you buy Dollar General stock or one of its competitors? MarketBeat compares Dollar General with other companies and stocks that may be similar based on industry, sector, market capitalization, business model, investor interest, or shared news coverage. Companies and stocks commonly compared with Dollar General include Casey's General Stores (CASY), Costco Wholesale (COST), Dollar Tree (DLTR), Five Below (FIVE), and lululemon athletica (LULU).

How does Dollar General compare to Casey's General Stores?

Dollar General (NYSE:DG) and Casey's General Stores (NASDAQ:CASY) are both large-cap retail/wholesale companies, but which is the better business? We will contrast the two businesses based on the strength of their institutional ownership, profitability, earnings, analyst recommendations, valuation, risk, media sentiment and dividends.

Casey's General Stores has a net margin of 4.07% compared to Dollar General's net margin of 3.63%. Casey's General Stores' return on equity of 18.73% beat Dollar General's return on equity.

Company Net Margins Return on Equity Return on Assets
Dollar General3.63% 18.65% 4.97%
Casey's General Stores 4.07%18.73%8.29%

Dollar General has a beta of 0.26, suggesting that its share price is 74% less volatile than the broader market. Comparatively, Casey's General Stores has a beta of 0.61, suggesting that its share price is 39% less volatile than the broader market.

Dollar General currently has a consensus target price of $131.27, suggesting a potential upside of 9.99%. Casey's General Stores has a consensus target price of $939.29, suggesting a potential upside of 22.37%. Given Casey's General Stores' stronger consensus rating and higher possible upside, analysts clearly believe Casey's General Stores is more favorable than Dollar General.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Dollar General
1 Sell rating(s)
18 Hold rating(s)
10 Buy rating(s)
0 Strong Buy rating(s)
2.31
Casey's General Stores
0 Sell rating(s)
8 Hold rating(s)
12 Buy rating(s)
0 Strong Buy rating(s)
2.60

Dollar General has higher revenue and earnings than Casey's General Stores. Dollar General is trading at a lower price-to-earnings ratio than Casey's General Stores, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Dollar General$42.72B0.62$1.51B$7.0716.88
Casey's General Stores$17.56B1.62$714.45M$19.1640.06

Dollar General pays an annual dividend of $2.36 per share and has a dividend yield of 2.0%. Casey's General Stores pays an annual dividend of $2.28 per share and has a dividend yield of 0.3%. Dollar General pays out 33.4% of its earnings in the form of a dividend. Casey's General Stores pays out 11.9% of its earnings in the form of a dividend. Both companies have healthy payout ratios and should be able to cover their dividend payments with earnings for the next several years. Casey's General Stores has raised its dividend for 24 consecutive years.

In the previous week, Casey's General Stores had 24 more articles in the media than Dollar General. MarketBeat recorded 35 mentions for Casey's General Stores and 11 mentions for Dollar General. Dollar General's average media sentiment score of 0.93 beat Casey's General Stores' score of 0.86 indicating that Dollar General is being referred to more favorably in the media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Dollar General
6 Very Positive mention(s)
4 Positive mention(s)
1 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive
Casey's General Stores
9 Very Positive mention(s)
2 Positive mention(s)
10 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive

91.8% of Dollar General shares are held by institutional investors. Comparatively, 85.6% of Casey's General Stores shares are held by institutional investors. 0.6% of Dollar General shares are held by insiders. Comparatively, 0.5% of Casey's General Stores shares are held by insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a stock is poised for long-term growth.

Summary

Casey's General Stores beats Dollar General on 13 of the 19 factors compared between the two stocks.

How does Dollar General compare to Costco Wholesale?

Dollar General (NYSE:DG) and Costco Wholesale (NASDAQ:COST) are both large-cap retail/wholesale companies, but which is the better business? We will compare the two businesses based on the strength of their profitability, risk, media sentiment, dividends, institutional ownership, analyst recommendations, earnings and valuation.

Dollar General presently has a consensus price target of $131.27, indicating a potential upside of 9.99%. Costco Wholesale has a consensus price target of $1,061.45, indicating a potential upside of 11.34%. Given Costco Wholesale's stronger consensus rating and higher possible upside, analysts clearly believe Costco Wholesale is more favorable than Dollar General.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Dollar General
1 Sell rating(s)
18 Hold rating(s)
10 Buy rating(s)
0 Strong Buy rating(s)
2.31
Costco Wholesale
1 Sell rating(s)
11 Hold rating(s)
22 Buy rating(s)
0 Strong Buy rating(s)
2.62

Costco Wholesale has higher revenue and earnings than Dollar General. Dollar General is trading at a lower price-to-earnings ratio than Costco Wholesale, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Dollar General$42.72B0.62$1.51B$7.0716.88
Costco Wholesale$275.24B1.54$8.10B$19.8847.96

In the previous week, Costco Wholesale had 81 more articles in the media than Dollar General. MarketBeat recorded 92 mentions for Costco Wholesale and 11 mentions for Dollar General. Costco Wholesale's average media sentiment score of 1.02 beat Dollar General's score of 0.93 indicating that Costco Wholesale is being referred to more favorably in the news media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Dollar General
6 Very Positive mention(s)
4 Positive mention(s)
1 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive
Costco Wholesale
62 Very Positive mention(s)
14 Positive mention(s)
10 Neutral mention(s)
2 Negative mention(s)
2 Very Negative mention(s)
Positive

91.8% of Dollar General shares are owned by institutional investors. Comparatively, 68.5% of Costco Wholesale shares are owned by institutional investors. 0.6% of Dollar General shares are owned by company insiders. Comparatively, 0.1% of Costco Wholesale shares are owned by company insiders. Strong institutional ownership is an indication that hedge funds, large money managers and endowments believe a company is poised for long-term growth.

Dollar General pays an annual dividend of $2.36 per share and has a dividend yield of 2.0%. Costco Wholesale pays an annual dividend of $5.88 per share and has a dividend yield of 0.6%. Dollar General pays out 33.4% of its earnings in the form of a dividend. Costco Wholesale pays out 29.6% of its earnings in the form of a dividend. Both companies have healthy payout ratios and should be able to cover their dividend payments with earnings for the next several years. Costco Wholesale has increased its dividend for 22 consecutive years.

Dollar General has a net margin of 3.63% compared to Costco Wholesale's net margin of 3.01%. Costco Wholesale's return on equity of 28.04% beat Dollar General's return on equity.

Company Net Margins Return on Equity Return on Assets
Dollar General3.63% 18.65% 4.97%
Costco Wholesale 3.01%28.04%10.63%

Dollar General has a beta of 0.26, suggesting that its stock price is 74% less volatile than the broader market. Comparatively, Costco Wholesale has a beta of 0.88, suggesting that its stock price is 12% less volatile than the broader market.

Summary

Costco Wholesale beats Dollar General on 15 of the 19 factors compared between the two stocks.

How does Dollar General compare to Dollar Tree?

Dollar General (NYSE:DG) and Dollar Tree (NASDAQ:DLTR) are both large-cap retail/wholesale companies, but which is the superior investment? We will contrast the two companies based on the strength of their valuation, profitability, earnings, risk, analyst recommendations, institutional ownership, media sentiment and dividends.

Dollar General has a beta of 0.26, suggesting that its stock price is 74% less volatile than the broader market. Comparatively, Dollar Tree has a beta of 0.66, suggesting that its stock price is 34% less volatile than the broader market.

Dollar Tree has a net margin of 6.51% compared to Dollar General's net margin of 3.63%. Dollar Tree's return on equity of 35.19% beat Dollar General's return on equity.

Company Net Margins Return on Equity Return on Assets
Dollar General3.63% 18.65% 4.97%
Dollar Tree 6.51%35.19%9.28%

Dollar General has higher revenue and earnings than Dollar Tree. Dollar General is trading at a lower price-to-earnings ratio than Dollar Tree, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Dollar General$42.72B0.62$1.51B$7.0716.88
Dollar Tree$19.41B1.23$1.28B$6.4019.44

Dollar General currently has a consensus price target of $131.27, indicating a potential upside of 9.99%. Dollar Tree has a consensus price target of $119.48, indicating a potential downside of 3.95%. Given Dollar General's stronger consensus rating and higher probable upside, equities research analysts plainly believe Dollar General is more favorable than Dollar Tree.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Dollar General
1 Sell rating(s)
18 Hold rating(s)
10 Buy rating(s)
0 Strong Buy rating(s)
2.31
Dollar Tree
5 Sell rating(s)
11 Hold rating(s)
8 Buy rating(s)
0 Strong Buy rating(s)
2.13

91.8% of Dollar General shares are held by institutional investors. Comparatively, 97.4% of Dollar Tree shares are held by institutional investors. 0.6% of Dollar General shares are held by insiders. Comparatively, 7.1% of Dollar Tree shares are held by insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a stock will outperform the market over the long term.

In the previous week, Dollar General had 6 more articles in the media than Dollar Tree. MarketBeat recorded 11 mentions for Dollar General and 5 mentions for Dollar Tree. Dollar General's average media sentiment score of 0.93 beat Dollar Tree's score of 0.23 indicating that Dollar General is being referred to more favorably in the media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Dollar General
6 Very Positive mention(s)
4 Positive mention(s)
1 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive
Dollar Tree
0 Very Positive mention(s)
0 Positive mention(s)
2 Neutral mention(s)
1 Negative mention(s)
1 Very Negative mention(s)
Neutral

Summary

Dollar General and Dollar Tree tied by winning 8 of the 16 factors compared between the two stocks.

How does Dollar General compare to Five Below?

Five Below (NASDAQ:FIVE) and Dollar General (NYSE:DG) are both large-cap retail/wholesale companies, but which is the better stock? We will contrast the two businesses based on the strength of their earnings, media sentiment, valuation, risk, institutional ownership, profitability, analyst recommendations and dividends.

In the previous week, Dollar General had 5 more articles in the media than Five Below. MarketBeat recorded 11 mentions for Dollar General and 6 mentions for Five Below. Dollar General's average media sentiment score of 0.93 beat Five Below's score of 0.59 indicating that Dollar General is being referred to more favorably in the news media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Five Below
0 Very Positive mention(s)
3 Positive mention(s)
2 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive
Dollar General
6 Very Positive mention(s)
4 Positive mention(s)
1 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive

Five Below presently has a consensus price target of $254.40, indicating a potential upside of 35.32%. Dollar General has a consensus price target of $131.27, indicating a potential upside of 9.99%. Given Five Below's stronger consensus rating and higher possible upside, equities research analysts plainly believe Five Below is more favorable than Dollar General.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Five Below
0 Sell rating(s)
10 Hold rating(s)
13 Buy rating(s)
1 Strong Buy rating(s)
2.63
Dollar General
1 Sell rating(s)
18 Hold rating(s)
10 Buy rating(s)
0 Strong Buy rating(s)
2.31

Five Below has a beta of 0.97, suggesting that its share price is 3% less volatile than the broader market. Comparatively, Dollar General has a beta of 0.26, suggesting that its share price is 74% less volatile than the broader market.

91.8% of Dollar General shares are owned by institutional investors. 1.0% of Five Below shares are owned by insiders. Comparatively, 0.6% of Dollar General shares are owned by insiders. Strong institutional ownership is an indication that endowments, large money managers and hedge funds believe a stock is poised for long-term growth.

Dollar General has higher revenue and earnings than Five Below. Dollar General is trading at a lower price-to-earnings ratio than Five Below, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Five Below$4.76B2.18$358.64M$7.9223.74
Dollar General$42.72B0.62$1.51B$7.0716.88

Five Below has a net margin of 8.67% compared to Dollar General's net margin of 3.63%. Five Below's return on equity of 21.31% beat Dollar General's return on equity.

Company Net Margins Return on Equity Return on Assets
Five Below8.67% 21.31% 9.19%
Dollar General 3.63%18.65%4.97%

Summary

Five Below beats Dollar General on 12 of the 17 factors compared between the two stocks.

How does Dollar General compare to lululemon athletica?

Dollar General (NYSE:DG) and lululemon athletica (NASDAQ:LULU) are related large-cap companies, but which is the better investment? We will contrast the two businesses based on the strength of their earnings, profitability, valuation, analyst recommendations, media sentiment, risk, institutional ownership and dividends.

lululemon athletica has a net margin of 13.03% compared to Dollar General's net margin of 3.63%. lululemon athletica's return on equity of 31.26% beat Dollar General's return on equity.

Company Net Margins Return on Equity Return on Assets
Dollar General3.63% 18.65% 4.97%
lululemon athletica 13.03%31.26%17.98%

Dollar General currently has a consensus target price of $131.27, indicating a potential upside of 9.99%. lululemon athletica has a consensus target price of $152.88, indicating a potential upside of 30.64%. Given lululemon athletica's higher probable upside, analysts plainly believe lululemon athletica is more favorable than Dollar General.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Dollar General
1 Sell rating(s)
18 Hold rating(s)
10 Buy rating(s)
0 Strong Buy rating(s)
2.31
lululemon athletica
4 Sell rating(s)
26 Hold rating(s)
1 Buy rating(s)
1 Strong Buy rating(s)
1.97

lululemon athletica has lower revenue, but higher earnings than Dollar General. lululemon athletica is trading at a lower price-to-earnings ratio than Dollar General, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Dollar General$42.72B0.62$1.51B$7.0716.88
lululemon athletica$11.10B1.25$1.58B$12.399.45

In the previous week, lululemon athletica had 18 more articles in the media than Dollar General. MarketBeat recorded 29 mentions for lululemon athletica and 11 mentions for Dollar General. Dollar General's average media sentiment score of 0.93 beat lululemon athletica's score of 0.22 indicating that Dollar General is being referred to more favorably in the media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Dollar General
6 Very Positive mention(s)
4 Positive mention(s)
1 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive
lululemon athletica
10 Very Positive mention(s)
4 Positive mention(s)
4 Neutral mention(s)
5 Negative mention(s)
1 Very Negative mention(s)
Neutral

Dollar General has a beta of 0.26, indicating that its share price is 74% less volatile than the broader market. Comparatively, lululemon athletica has a beta of 0.87, indicating that its share price is 13% less volatile than the broader market.

91.8% of Dollar General shares are held by institutional investors. Comparatively, 85.2% of lululemon athletica shares are held by institutional investors. 0.6% of Dollar General shares are held by company insiders. Comparatively, 0.5% of lululemon athletica shares are held by company insiders. Strong institutional ownership is an indication that hedge funds, large money managers and endowments believe a company is poised for long-term growth.

Summary

lululemon athletica beats Dollar General on 10 of the 17 factors compared between the two stocks.

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New MarketBeat Followers Over Time

This chart shows the number of new MarketBeat users adding DG and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
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Media Sentiment Over Time

This chart shows the average media sentiment of NYSE and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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DG vs. The Competition

MetricDollar GeneralRETAIL IndustryRetail SectorNYSE Exchange
Market Cap$26.33B$100.35B$26.21B$23.21B
Dividend Yield1.98%1.42%175.38%4.11%
P/E Ratio16.8826.0820.7331.38
Price / Sales0.621.593.7320.27
Price / Cash10.2521.6814.8524.53
Price / Book2.988.686.194.71
Net Income$1.51B$2.87B$962.92M$1.07B
7 Day Performance5.24%1.74%0.86%0.33%
1 Month Performance15.01%7.40%2.69%0.30%
1 Year Performance5.89%36.47%2.24%23.56%

Dollar General Competitors List

CompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)
DG
Dollar General
4.7224 of 5 stars
$119.35
+1.5%
$131.27
+10.0%
+4.2%$26.33B$42.72B16.88194,000
CASY
Casey's General Stores
4.8119 of 5 stars
$872.39
-2.5%
$925.25
+6.1%
+55.3%$32.24B$17.56B45.5349,272
COST
Costco Wholesale
4.4868 of 5 stars
$979.45
-0.3%
$1,060.41
+8.3%
-4.5%$434.37B$293.59B49.27341,000
DLTR
Dollar Tree
2.0571 of 5 stars
$112.88
-1.0%
$119.48
+5.8%
+18.9%$21.69B$19.41B17.64153,032
FIVE
Five Below
4.3336 of 5 stars
$193.92
-2.3%
$254.40
+31.2%
+45.6%$10.72B$4.76B24.4824,600

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This page (NYSE:DG) was last updated on 6/26/2026 by MarketBeat.com Staff.
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