e.l.f. Beauty (NYSE:ELF) Given New $111.00 Price Target at JPMorgan Chase & Co.

Key Points

• JPMorgan raised e.l.f. Beauty’s price target to $111 from $94 and maintained an “overweight” rating, implying roughly 20% upside from the reported share price. The broader analyst consensus is “Moderate Buy,” with an average target of $89.25.
• e.l.f. reported a strong quarter, with EPS of $1.75 versus the $0.71 consensus estimate and revenue up 35.5% year over year. Growth was supported by the Rhode brand acquisition and a 61% increase in international revenue.
• Fiscal 2027 guidance was raised to 18%–20% sales growth and $3.50–$3.55 in EPS, although investors continue to monitor execution risks, elevated debt, the possible nonrecurrence of tariff-refund benefits and recent insider selling.

e.l.f. Beauty (NYSE:ELF - Get Free Report) had its price target hoisted by equities researchers at JPMorgan Chase & Co. from $94.00 to $111.00 in a research note issued on Thursday,Benzinga reports. The brokerage currently has an "overweight" rating on the stock. JPMorgan Chase & Co.'s price target points to a potential upside of 20.30% from the company's current price.

Several other research analysts have also commented on ELF. Sanford C. Bernstein boosted their price target on e.l.f. Beauty from $113.00 to $121.00 and gave the stock an "outperform" rating in a research report on Thursday. Robert W. Baird set a $105.00 target price on e.l.f. Beauty in a research note on Thursday. Piper Sandler increased their price objective on e.l.f. Beauty from $50.00 to $65.00 and gave the company a "neutral" rating in a report on Thursday. Citigroup increased their price target on shares of e.l.f. Beauty from $87.00 to $92.00 and gave the stock a "buy" rating in a report on Tuesday, July 14th. Finally, Weiss Ratings raised shares of e.l.f. Beauty from a "sell (d)" rating to a "sell (d+)" rating in a research note on Thursday, July 30th. One investment analyst has rated the stock with a Strong Buy rating, ten have issued a Buy rating, six have issued a Hold rating and one has given a Sell rating to the company's stock. Based on data from MarketBeat, the stock has an average rating of "Moderate Buy" and an average price target of $89.25.

e.l.f. Beauty Stock Up 6.8%

Shares of e.l.f. Beauty stock traded up $5.90 during trading on Thursday, hitting $92.27. The company's stock had a trading volume of 5,694,677 shares, compared to its average volume of 2,867,669. The company has a market capitalization of $5.44 billion, a PE ratio of 200.58, a P/E/G ratio of 3.42 and a beta of 1.58. The company has a debt-to-equity ratio of 0.72, a quick ratio of 1.69 and a current ratio of 2.35. e.l.f. Beauty has a 52 week low of $48.82 and a 52 week high of $150.99. The company has a fifty day simple moving average of $69.81 and a two-hundred day simple moving average of $71.54.

e.l.f. Beauty (NYSE:ELF - Get Free Report) last announced its quarterly earnings results on Wednesday, August 5th. The company reported $1.75 earnings per share (EPS) for the quarter, beating analysts' consensus estimates of $0.71 by $1.04. e.l.f. Beauty had a net margin of 1.61% and a return on equity of 11.02%. During the same quarter in the prior year, the firm posted $0.89 EPS. The business's revenue was up 35.5% on a year-over-year basis. e.l.f. Beauty has set its FY 2027 guidance at 3.500-3.550 EPS. Equities research analysts predict that e.l.f. Beauty will post 2.42 earnings per share for the current year.

Insider Activity at e.l.f. Beauty

In other news, insider Mandy J. Fields sold 4,327 shares of the firm's stock in a transaction on Tuesday, June 9th. The stock was sold at an average price of $51.53, for a total value of $222,970.31. Following the transaction, the insider directly owned 106,961 shares in the company, valued at $5,511,700.33. This trade represents a 3.89% decrease in their position. The transaction was disclosed in a document filed with the Securities & Exchange Commission, which is available at this link. Also, insider Scott Milsten sold 4,162 shares of the company's stock in a transaction on Tuesday, June 9th. The shares were sold at an average price of $51.53, for a total transaction of $214,467.86. Following the completion of the sale, the insider owned 144,581 shares of the company's stock, valued at approximately $7,450,258.93. This represents a 2.80% decrease in their position. The disclosure for this sale is available in the SEC filing. In the last ninety days, insiders have sold 134,028 shares of company stock valued at $9,422,961. 3.50% of the stock is currently owned by company insiders.

Institutional Inflows and Outflows

A number of hedge funds have recently added to or reduced their stakes in the business. Royal Bank of Canada increased its stake in shares of e.l.f. Beauty by 9.9% during the 1st quarter. Royal Bank of Canada now owns 153,682 shares of the company's stock worth $9,650,000 after purchasing an additional 13,851 shares during the last quarter. Integrated Wealth Concepts LLC lifted its holdings in shares of e.l.f. Beauty by 168.6% in the first quarter. Integrated Wealth Concepts LLC now owns 6,483 shares of the company's stock worth $407,000 after acquiring an additional 4,069 shares during the last quarter. NewEdge Advisors LLC boosted its position in e.l.f. Beauty by 176.4% in the first quarter. NewEdge Advisors LLC now owns 4,677 shares of the company's stock valued at $294,000 after buying an additional 2,985 shares in the last quarter. United Services Automobile Association bought a new stake in shares of e.l.f. Beauty during the first quarter worth $240,000. Finally, Northwestern Mutual Wealth Management Co. lifted its stake in shares of e.l.f. Beauty by 58.5% in the 2nd quarter. Northwestern Mutual Wealth Management Co. now owns 317 shares of the company's stock valued at $39,000 after acquiring an additional 117 shares during the last quarter. Institutional investors own 92.44% of the company's stock.

Key Stories Impacting e.l.f. Beauty

Here are the key news stories impacting e.l.f. Beauty this week:

• Positive Sentiment: Q1 results exceeded expectations: Adjusted earnings were $1.75 per share versus the $0.71 consensus estimate, while revenue rose 35.5% year over year to $479.4 million, above expectations of approximately $431 million. e.l.f. Beauty quarterly earnings report
• Positive Sentiment: Rhode is driving growth: The acquired brand generated about $160 million in quarterly sales, while international revenue increased 61%. Management said Rhode, improving organic trends and global expansion contributed substantially to sales growth. e.l.f. Beauty Q1 earnings beat
• Positive Sentiment: Fiscal 2027 outlook was raised: e.l.f. now expects net sales growth of 18% to 20%, compared with its prior 12% to 14% forecast, implying revenue near the $2 billion milestone. EPS guidance of $3.50 to $3.55 also exceeds the roughly $3.12 analyst consensus. e.l.f. Beauty raises fiscal 2027 outlook
• Positive Sentiment: Analyst support improved: B. Riley raised its price target from $70 to $100 and maintained a buy rating, reinforcing the bullish reaction to the earnings release. B. Riley price target report
• Neutral Sentiment: Tariff refunds boosted profitability: Approximately $50 million of IEEPA tariff refunds helped lift gross margin and nearly double net income. e.l.f. plans to reinvest the refunds, but investors may discount some of the earnings benefit because it is not expected to recur.
• Negative Sentiment: Execution risks remain: Investors continue to watch whether the core e.l.f. brand can regain momentum without relying on Rhode, particularly after earlier price increases affected unit volume. Elevated debt following the Rhode acquisition and substantial recent insider selling may also temper enthusiasm.

About e.l.f. Beauty

e.l.f. Beauty NYSE: ELF is an American cosmetics company known for offering an extensive range of affordable, trend-driven makeup and skincare products. The company's portfolio spans foundations, lipsticks, mascaras, brushes, serums, masks and other beauty essentials, all positioned at accessible price points. e.l.f. Beauty maintains a direct-to-consumer platform through its e-commerce site and engages in widespread retail partnerships with major chains such as Target, Walmart, Ulta Beauty and Amazon.

Founded in 2004 and headquartered in Oakland, California, e.l.f.

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