Brady Martz Wealth Solutions LLC Purchases 2,981 Shares of Alphabet Inc. $GOOGL

Key Points

• Brady Martz Wealth Solutions LLC increased its Alphabet stake by 32.6% in the first quarter, buying 2,981 additional shares and bringing its total holding to 12,121 shares valued at about $3.49 million.
• Alphabet continues to receive bullish analyst support, with multiple firms raising price targets and the stock holding a consensus rating of “Moderate Buy” with a $413.13 target price.
• The company is facing a mix of positive and negative developments: it is set to join the Dow Jones Industrial Average and is seeing strong AI/cloud demand, but investor concerns remain about AI talent departures and pressure on its search dominance.

Brady Martz Wealth Solutions LLC raised its position in Alphabet Inc. (NASDAQ:GOOGL - Free Report) by 32.6% during the 1st quarter, according to its most recent filing with the Securities and Exchange Commission (SEC). The firm owned 12,121 shares of the information services provider's stock after purchasing an additional 2,981 shares during the quarter. Brady Martz Wealth Solutions LLC's holdings in Alphabet were worth $3,485,000 at the end of the most recent reporting period.

Other institutional investors also recently modified their holdings of the company. EMC Capital Management acquired a new stake in Alphabet in the 4th quarter valued at approximately $33,000. Lifetime Wealth Management P.C. acquired a new position in Alphabet during the 4th quarter worth approximately $32,000. PMV Capital Advisers LLC bought a new position in shares of Alphabet during the 4th quarter worth approximately $38,000. IFC & Insurance Marketing Inc. bought a new position in shares of Alphabet during the 4th quarter worth approximately $38,000. Finally, Bard Associates Inc. acquired a new stake in shares of Alphabet in the fourth quarter valued at approximately $52,000. 40.03% of the stock is currently owned by institutional investors.

Insider Buying and Selling

In related news, Director John L. Hennessy sold 1,050 shares of the business's stock in a transaction that occurred on Monday, June 15th. The stock was sold at an average price of $368.63, for a total transaction of $387,061.50. Following the transaction, the director directly owned 1,481 shares of the company's stock, valued at approximately $545,941.03. The trade was a 41.49% decrease in their position. The transaction was disclosed in a legal filing with the Securities & Exchange Commission, which can be accessed through the SEC website. Also, CAO Amie Thuener O'toole sold 617 shares of the stock in a transaction on Wednesday, April 1st. The shares were sold at an average price of $289.63, for a total value of $178,701.71. Following the completion of the sale, the chief accounting officer owned 10,093 shares in the company, valued at approximately $2,923,235.59. This trade represents a 5.76% decrease in their position. The disclosure for this sale is available in the SEC filing. The transaction was executed under a pre-arranged Rule 10b5-1 trading plan. Over the last 90 days, insiders sold 160,516 shares of company stock valued at $7,344,604. Insiders own 11.61% of the company's stock.

Analysts Set New Price Targets

A number of brokerages have recently commented on GOOGL. Roth Mkm reissued a "buy" rating on shares of Alphabet in a research report on Thursday, April 30th. Oppenheimer raised their target price on shares of Alphabet from $425.00 to $445.00 and gave the company an "outperform" rating in a research report on Friday, May 15th. Daiwa Securities Group boosted their price target on shares of Alphabet from $380.00 to $445.00 and gave the stock a "buy" rating in a research report on Tuesday, May 5th. Canaccord Genuity Group increased their price objective on shares of Alphabet from $415.00 to $450.00 and gave the stock a "buy" rating in a research note on Thursday, April 30th. Finally, Phillip Securities increased their price objective on shares of Alphabet from $340.00 to $395.00 and gave the stock a "moderate buy" rating in a research note on Wednesday, April 15th. Two research analysts have rated the stock with a Strong Buy rating, forty-seven have assigned a Buy rating and five have given a Hold rating to the stock. Based on data from MarketBeat, the stock presently has a consensus rating of "Moderate Buy" and a consensus target price of $413.13.

Key Stories Impacting Alphabet

Here are the key news stories impacting Alphabet this week:

• Positive Sentiment: Alphabet will replace Verizon in the Dow Jones Industrial Average effective June 29, a notable prestige boost that could support passive fund buying and improve investor sentiment. Alphabet Set to Join and Honeywell International to Remain in Dow Jones Industrial Average
• Positive Sentiment: Jefferies reaffirmed its Buy rating on Alphabet, reinforcing confidence in the company’s long-term outlook. Alphabet had its "buy" rating reaffirmed by Jefferies Financial Group Inc.
• Positive Sentiment: Alphabet remains a major AI infrastructure beneficiary, with reports noting accelerating demand at Google Cloud, quarterly cloud revenue above $20 billion, and strong enterprise AI adoption. Alphabet Rides on Accelerating AI Infrastructure Demand: What's Ahead?
• Neutral Sentiment: Google DeepMind announced a $75 million AI research partnership with A24, signaling continued investment in AI applications outside core search and cloud. Google DeepMind signs AI research deal with film studio A24
• Neutral Sentiment: Alphabet is still dominant in search, but new reports suggest competition from AI-powered alternatives is putting pressure on its long-term search leadership. Google's online dominance Is showing signs of cracking in AI era
• Negative Sentiment: Investor sentiment was hurt by the departure of key AI figures, including Noam Shazeer and John Jumper, raising concerns that Alphabet is losing talent to OpenAI and Anthropic. Alphabet paces for worst day in a year on AI concerns after high-profile exits
• Negative Sentiment: Several reports say Google’s search dominance may be starting to crack as users test non-AI or AI-free search options, adding pressure on the company’s core revenue engine. Google Losing Ground as Consumers Seek Out Non-AI Search
• Negative Sentiment: Broader market concern over heavy AI capital spending and higher rates also weighed on megacap tech shares, contributing to Alphabet’s weakness. Alphabet, SpaceX, Intel, and More Stocks That Explain Today's Market

Alphabet Stock Down 0.9%

Alphabet stock opened at $346.66 on Wednesday. The firm has a market capitalization of $4.20 trillion, a PE ratio of 26.44, a P/E/G ratio of 1.50 and a beta of 1.23. The company's 50-day moving average is $368.25 and its 200-day moving average is $332.50. Alphabet Inc. has a fifty-two week low of $166.13 and a fifty-two week high of $408.61. The company has a debt-to-equity ratio of 0.16, a current ratio of 1.92 and a quick ratio of 1.92.

Alphabet (NASDAQ:GOOGL - Get Free Report) last issued its earnings results on Wednesday, April 29th. The information services provider reported $5.11 earnings per share (EPS) for the quarter, beating the consensus estimate of $2.64 by $2.47. Alphabet had a net margin of 37.92% and a return on equity of 38.99%. The business had revenue of $109.90 billion during the quarter, compared to the consensus estimate of $106.98 billion. Sell-side analysts anticipate that Alphabet Inc. will post 14.3 earnings per share for the current year.

Alphabet Increases Dividend

The firm also recently disclosed a quarterly dividend, which was paid on Monday, June 15th. Shareholders of record on Monday, June 8th were paid a $0.22 dividend. This is a positive change from Alphabet's previous quarterly dividend of $0.21. This represents a $0.88 annualized dividend and a yield of 0.3%. The ex-dividend date was Monday, June 8th. Alphabet's dividend payout ratio is currently 6.71%.

About Alphabet

Alphabet Inc is the holding company created in 2015 to organize Google and a portfolio of businesses developing technologies beyond Google's core internet services. Its principal operations are led by Google, which builds and operates consumer-facing products such as Google Search, YouTube, Android, Chrome, Gmail, Google Maps and Google Workspace, as well as advertising platforms (Google Ads and AdSense) that historically generate the majority of its revenue. Google also develops consumer hardware (Pixel phones, Nest smart-home devices, Chromecast) and developer and distribution platforms such as Google Play.

Beyond Google's consumer and advertising businesses, Alphabet invests in enterprise and infrastructure offerings through Google Cloud, which provides cloud computing, data analytics and productivity services to businesses and institutions.

This instant news alert was generated by narrative science technology and financial data from MarketBeat in order to provide readers with the fastest reporting and unbiased coverage. Please send any questions or comments about this story to contact@marketbeat.com.