Lee Financial Co Lowers Stock Position in Amazon.com, Inc. $AMZN

Key Points

• Lee Financial Co trimmed its Amazon stake by 28.8%, selling 3,900 shares in Q4 and leaving 9,623 shares valued at about $2.22 million.
• Notable insider selling: CEO Douglas J. Herrington sold 20,500 shares (~$5.02M) under a Rule 10b5‑1 plan, and insiders sold 124,186 shares (~$27.8M) over the quarter; insiders now own 9.7% of the stock.
• Positive catalysts and analyst backdrop: Large AWS deals (e.g., Meta Graviton5 and expanded Anthropic partnership) have spurred analyst upgrades, leaving a consensus "Moderate Buy" and an average price target of $289.21 while AMZN trades with a roughly $2.84 trillion market cap.

Lee Financial Co trimmed its holdings in Amazon.com, Inc. (NASDAQ:AMZN) by 28.8% during the fourth quarter, according to its most recent filing with the Securities and Exchange Commission (SEC). The firm owned 9,623 shares of the e-commerce giant's stock after selling 3,900 shares during the quarter. Lee Financial Co's holdings in Amazon.com were worth $2,221,000 at the end of the most recent quarter.

A number of other large investors have also recently bought and sold shares of the business. Fairway Wealth LLC raised its stake in Amazon.com by 113.2% during the 3rd quarter. Fairway Wealth LLC now owns 113 shares of the e-commerce giant's stock valued at $25,000 after acquiring an additional 60 shares during the last quarter. Sellwood Investment Partners LLC purchased a new position in shares of Amazon.com in the 3rd quarter valued at approximately $27,000. Bridge Generations Wealth Management LLC grew its stake in shares of Amazon.com by 2,330.0% in the 3rd quarter. Bridge Generations Wealth Management LLC now owns 243 shares of the e-commerce giant's stock valued at $53,000 after purchasing an additional 233 shares during the last quarter. Cooksen Wealth LLC increased its holdings in shares of Amazon.com by 23.5% in the second quarter. Cooksen Wealth LLC now owns 247 shares of the e-commerce giant's stock valued at $54,000 after purchasing an additional 47 shares during the period. Finally, PayPay Securities Corp raised its stake in shares of Amazon.com by 62.3% during the third quarter. PayPay Securities Corp now owns 250 shares of the e-commerce giant's stock worth $55,000 after purchasing an additional 96 shares during the last quarter. Institutional investors and hedge funds own 72.20% of the company's stock.

Insiders Place Their Bets

In other Amazon.com news, CEO Douglas J. Herrington sold 20,500 shares of the business's stock in a transaction on Tuesday, April 14th. The stock was sold at an average price of $245.00, for a total transaction of $5,022,500.00. Following the sale, the chief executive officer directly owned 499,861 shares in the company, valued at approximately $122,465,945. The trade was a 3.94% decrease in their ownership of the stock. The transaction was disclosed in a document filed with the Securities & Exchange Commission, which can be accessed through this link. The transaction was executed under a pre-arranged Rule 10b5-1 trading plan. Also, CEO Matthew S. Garman sold 17,751 shares of the company's stock in a transaction on Monday, February 23rd. The shares were sold at an average price of $205.22, for a total value of $3,642,860.22. Following the completion of the sale, the chief executive officer directly owned 9,405 shares in the company, valued at $1,930,094.10. This trade represents a 65.37% decrease in their position. The disclosure for this sale is available in the SEC filing. Over the last quarter, insiders have sold 124,186 shares of company stock worth $27,826,739. 9.70% of the stock is owned by insiders.

Amazon.com Stock Up 3.5%

Shares of NASDAQ AMZN opened at $263.99 on Friday. The stock has a market capitalization of $2.84 trillion, a price-to-earnings ratio of 36.82, a price-to-earnings-growth ratio of 1.90 and a beta of 1.38. Amazon.com, Inc. has a 52 week low of $178.85 and a 52 week high of $264.50. The firm has a 50-day moving average price of $218.84 and a 200 day moving average price of $226.25. The company has a quick ratio of 0.88, a current ratio of 1.05 and a debt-to-equity ratio of 0.16.

Amazon.com (NASDAQ:AMZN - Get Free Report) last issued its earnings results on Thursday, February 5th. The e-commerce giant reported $1.95 earnings per share for the quarter, missing the consensus estimate of $1.97 by ($0.02). Amazon.com had a return on equity of 21.87% and a net margin of 10.83%.The company had revenue of $213.39 billion for the quarter, compared to analyst estimates of $211.02 billion. During the same quarter in the previous year, the company posted $1.86 earnings per share. The company's quarterly revenue was up 13.6% compared to the same quarter last year. Equities research analysts anticipate that Amazon.com, Inc. will post 7.74 EPS for the current fiscal year.

Amazon.com News Summary

Here are the key news stories impacting Amazon.com this week:

• Positive Sentiment: Major customer win for AWS custom chips — Meta signed a multiyear deal to deploy "tens of millions" of AWS Graviton5 cores for agentic AI workloads, a multibillion‑dollar contract that directly boosts AWS chip revenue and validates Amazon’s custom silicon strategy. Meta strikes deal with Amazon's cloud unit
• Positive Sentiment: Analysts lifting targets and reaffirming buys — Multiple firms have raised price targets and reiterated buy/overweight ratings, signaling stronger sell‑side conviction ahead of earnings and supporting the rally. Top Analysts Raise Amazon Stock (AMZN) Price Targets
• Positive Sentiment: Expanded Anthropic partnership locks long‑term AWS demand — Coverage highlights a bigger Anthropic commitment (and recent $5B deal), which implies sustained, high‑margin cloud revenue but also sizable compute and capex commitments from Amazon. Amazon and Anthropic $5 Billion Deal
• Positive Sentiment: Amazon‑backed X‑Energy IPO rally highlights ecosystem wins — The strong debut of X‑Energy (an Amazon‑backed SMR startup) underscores investor appetite for companies tied to AI power/data‑center infrastructure and reflects Amazon’s strategic ecosystem bets. X‑Energy Nasdaq Debut
• Neutral Sentiment: Upcoming Q1 earnings (Apr 29) are a short‑term volatility trigger — Consensus expects follow‑through on AWS strength, so results and margin/capex commentary will drive next moves. Earnings Preview: Expected Move
• Neutral Sentiment: Operational changes and selective layoffs/role renames (e.g., "builder" titles) could modestly affect culture and execution but are not immediate share‑price drivers. Amazon replaces job titles
• Negative Sentiment: Insider selling by CEO — Recent disclosure shows CEO stock sales (~$7.9M), which can create short‑term investor concern over insider timing even if routine. CEO Insider Selling
• Negative Sentiment: Legal/regulatory risk — California AG alleges Amazon pressured vendors on pricing in unsealed filings, a potential multi‑jurisdictional legal overhang that could create headline risk and fines. California price‑fixing allegations

Analysts Set New Price Targets

Several brokerages recently weighed in on AMZN. Stifel Nicolaus decreased their price target on Amazon.com from $300.00 to $294.00 and set a "buy" rating for the company in a report on Monday, April 13th. Royal Bank Of Canada restated an "outperform" rating and set a $300.00 price objective on shares of Amazon.com in a research report on Friday, February 6th. Sanford C. Bernstein raised their target price on shares of Amazon.com from $265.00 to $300.00 and gave the stock an "outperform" rating in a research note on Thursday. Argus reaffirmed a "buy" rating and issued a $325.00 target price on shares of Amazon.com in a report on Friday, February 6th. Finally, Rothschild & Co Redburn set a $230.00 price target on shares of Amazon.com in a research note on Wednesday, January 21st. One equities research analyst has rated the stock with a Strong Buy rating, fifty-four have assigned a Buy rating and four have given a Hold rating to the stock. According to data from MarketBeat, the stock presently has a consensus rating of "Moderate Buy" and an average price target of $289.21.

Amazon.com Profile

Amazon.com, Inc is a diversified technology and retail company best known for its e-commerce marketplace and broad portfolio of consumer and enterprise services. Founded by Jeff Bezos in 1994 and headquartered in Seattle, Washington, the company launched as an online bookseller and expanded into a global retail platform that sells products directly to consumers and provides a marketplace for third-party sellers. Over time Amazon has grown beyond retail into areas including cloud computing, digital media, devices and logistics.

Key businesses and offerings include Amazon's online marketplace and fulfillment services, the Amazon Prime membership program (which bundles expedited shipping with streaming and other benefits), Amazon Web Services (AWS) which supplies on-demand cloud computing and storage to businesses and public-sector customers, and a range of content and advertising services such as Prime Video and Amazon Advertising.

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