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NASDAQ:FRST

Primis Financial (FRST) Stock Price, News & Analysis

Primis Financial logo
$16.66 -0.01 (-0.06%)
Closing price 08/14/2026 04:00 PM Eastern
Extended Trading
$16.64 -0.02 (-0.12%)
As of 08/14/2026 04:10 PM Eastern
Extended trading is trading that happens on electronic markets outside of regular trading hours. This is a fair market value extended hours price provided by Massive. Learn more.

About Primis Financial Stock (NASDAQ:FRST)

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Key Stats

Today's Range
$16.43
$16.77
50-Day Range
$15.04
$16.67
52-Week Range
$9.55
$16.88
Volume
183,896 shs
Average Volume
183,614 shs
Market Capitalization
$413.17 million
P/E Ratio
7.71
Dividend Yield
2.40%
Price Target
$18.00
Consensus Rating
Buy

Company Overview

Primis Financial Corporation is a bank holding company headquartered in Waycross, Georgia, operating through its wholly owned subsidiary, Primis Bank. The company offers a full suite of commercial and retail banking services tailored to meet the needs of individuals, small businesses, and agricultural clients across its service area. Primis Bank focuses on building relationships within the communities it serves, positioning itself as a local financial partner for deposit-taking, lending, and treasury management solutions.

Primis Bank maintains a network of branch offices throughout southeastern Georgia, serving a combination of rural and suburban markets. Its regional focus enables the company to offer personalized service and quick decision-making, attributes often valued by local businesses and consumers. The bank’s deposit products include checking, savings, money market, and time deposit accounts, while its lending portfolio encompasses commercial real estate, agricultural, consumer, and small business loans.

In addition to traditional banking services, Primis Bank provides treasury management, cash management, and merchant services designed to help business clients optimize their financial operations. The bank also offers online and mobile banking platforms that allow customers to manage accounts, initiate transfers, and deposit checks remotely. Primis Financial’s management team comprises seasoned banking professionals with deep experience in community banking and risk management, positioning the company for continued growth within its core markets.

AI Generated. May Contain Errors.

Primis Financial Stock Analysis - MarketRank™

See Top-Rated MarketRank™ Stocks
97th Percentile Overall Score

FRST MarketRank™: 

Primis Financial scored higher than 97% of companies evaluated by MarketBeat, and ranked 52nd out of 858 stocks in the finance sector. Scores are calculated by averaging available category scores, with extra weight given to analysis and valuation.

  • Consensus Rating

    Primis Financial has received a consensus rating of Buy. The company's average rating score is 3.00, and is based on 1 strong buy rating, 2 buy ratings, 1 hold rating, and no sell ratings.

  • Upside/Downside

    The consensus price target for Primis Financial is close to its current price, suggesting limited near-term upside or downside.

  • Amount of Analyst Coverage

    Primis Financial has only been the subject of 2 research reports in the past 90 days.

  • Read more about Primis Financial's stock forecast and price target.
  • Earnings Growth

    Earnings for Primis Financial are expected to grow by 34.06% in the coming year, from $1.38 to $1.85 per share.

  • Price to Earnings Ratio vs. the Market

    The P/E ratio of Primis Financial is 7.71, which means that it is trading at a less expensive P/E ratio than the market average P/E ratio of about 45.63.

  • Price to Earnings Ratio vs. Sector

    The P/E ratio of Primis Financial is 7.71, which means that it is trading at a less expensive P/E ratio than the Finance sector average P/E ratio of about 29.40.

  • Price to Book Value per Share Ratio

    Primis Financial has a P/B Ratio of 0.95. P/B Ratios below 1 indicate that a company could be undervalued with respect to its assets and liabilities.

  • Read more about Primis Financial's valuation and earnings.
  • Percentage of Shares Shorted

    2.35% of the float of Primis Financial has been sold short.
  • Short Interest Ratio / Days to Cover

    Primis Financial has a short interest ratio ("days to cover") of 2.92, which is generally considered an acceptable ratio of short interest to trading volume.
  • Change versus previous month

    Short interest in Primis Financial has recently increased by 0.68%, indicating that investor sentiment is decreasing.
  • Dividend Yield

    Primis Financial pays a meaningful dividend of 2.40%, higher than the bottom 25% of all stocks that pay dividends.

  • Dividend Growth

    Primis Financial does not have a long track record of dividend growth.

  • Dividend Coverage

    The dividend payout ratio of Primis Financial is 18.52%. This payout ratio is at a healthy, sustainable level, below 75%.

  • Dividend Sustainability

    Based on earnings estimates, Primis Financial will have a dividend payout ratio of 21.62% next year. This indicates that Primis Financial will be able to sustain or increase its dividend.

  • Read more about Primis Financial's dividend.
  • News Sentiment

    Primis Financial has a news sentiment score of 1.46. This score is calculated as an average of sentiment of articles about the company over the last seven days and ranges from 2 (good news) to -2 (bad news). This is a higher news sentiment than the 0.83 average news sentiment score of Finance companies.
  • News Coverage This Week

    MarketBeat has tracked 3 news articles for Primis Financial this week, compared to 2 articles on an average week.
  • Search Interest

    Only 1 people have searched for FRST on MarketBeat in the last 30 days. This is a decrease of -50% compared to the previous 30 days.
  • Cluster Insider Buying

    6 insiders have purchased shares of Primis Financial in the last three months. Multiple insiders buying is a strong bullish signal.

  • Net Insider Buying

    Over the last three months, insiders have purchased a net $125,413.00 in company stock, which represents 0.0304% of the company's market cap.

  • Insider Buying vs. Insider Selling

    In the past three months, Primis Financial insiders have bought more of their company's stock than they have sold. Specifically, they have bought $125,413.00 in company stock and sold $0.00 in company stock.

  • Percentage Held by Insiders

    10.87% of the stock of Primis Financial is held by insiders. A high percentage of insider ownership can be a sign of company health.

  • Percentage Held by Institutions

    74.96% of the stock of Primis Financial is held by institutions. High institutional ownership can be a signal of strong market trust in this company.

  • Read more about Primis Financial's insider trading history.
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FRST Stock News Headlines

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3 Overlooked Stocks Analysts Still Like as AI Trades Get Crowded (FRST)
Analysts favor JBS, Primis Financial, and Arcos Dorados for strong earnings momentum, low valuations, and notable upside potential, offering alternatives to mega-cap tech stocks.
A Dark Day Is Coming to America
Keith Kaplan, CEO of TradeSmith, has spent more than $17 million studying AI since 2022. He says a major shift in the AI market is approaching, and time is short to prepare. Kaplan points to August 31st as a key turning point for AI investing. He argues the next phase will separate winners from losers, and reveals what he's watching instead of big names like Nvidia.tc pixel
See More Headlines

FRST Stock Analysis - Frequently Asked Questions

Primis Financial's stock was trading at $13.91 at the beginning of 2026. Since then, FRST shares have increased by 19.8% and is now trading at $16.66.

Primis Financial Corp. (NASDAQ:FRST) announced its earnings results on Thursday, July, 23rd. The company reported $0.23 earnings per share (EPS) for the quarter, missing the consensus estimate of $0.38 by $0.15. The company earned $55.79 million during the quarter, compared to the consensus estimate of $48.77 million. Primis Financial had a trailing twelve-month return on equity of 5.49% and a net margin of 19.19%.
Read the conference call transcript
.

Primis Financial's board approved a stock buyback plan on Thursday, December 18th 2025, which authorizes the company to repurchase $750,000 in outstanding shares, according to EventVestor. This means that the company could reacquire up to 0.2% of its shares through open market purchases. Shares repurchase plans are often a sign that the company's board of directors believes its shares are undervalued.

Primis Financial's top institutional shareholders include BlackRock Inc. (9.89%), Connor Clark & Lunn Investment Management Ltd. (1.14%), Algert Global LLC (0.85%) and Bank of New York Mellon Corp (0.56%). Insiders that own company stock include Matthew Alan Switzer, John Fitzgerald Biagas, Charles A Kabbash, Robert Yates Clagett, F L Garrett III, F L Garrett III, William Rand Cook, Deborah Diaz, Rickey Allen Fulk, Susan B Williamson, Scott R Gamble, Anurag Sharma, Margaret M Weichert and Jason Brock Saunders.
View institutional ownership trends
.

Shares of FRST stock can be purchased through any online brokerage account. Popular online brokerages with access to the U.S. stock market include Charles Schwab, E*TRADE, Fidelity, and Vanguard Brokerage Services.

Based on aggregate information from My MarketBeat watchlists, some other companies that Primis Financial investors own include NVIDIA (NVDA), Broadcom (AVGO), Meta Platforms (META), Adobe (ADBE), Arista Networks (ANET), ServiceNow (NOW) and e.l.f. Beauty (ELF).

Company Calendar

Record date for 5/22 Dividend
5/08/2026
Ex-Dividend for 5/22 Dividend
5/08/2026
Dividend Payable
5/22/2026
Last Earnings
7/23/2026
Record date for 8/21 Dividend
8/07/2026
Ex-Dividend for 8/21 Dividend
8/07/2026
Today
8/16/2026
Dividend Payable
8/21/2026
Next Earnings (Estimated)
10/22/2026
Fiscal Year End
12/31/2026

Industry, Sector and Symbol

Stock Exchange
NASDAQ
Sector
Finance
Industry
Banks
Sub-Industry
Regional Banks
Current Symbol
NASDAQ:FRST
CIK
1325670
Employees
420
Year Founded
2004

Price Target and Rating

High Price Target
$19.00
Low Price Target
$17.00
Potential Upside/Downside
+8.0%
Consensus Rating
Buy
Rating Score (0-4)
3.00
Research Coverage
4 Analysts

Profitability

EPS (Trailing Twelve Months)
$2.16
Trailing P/E Ratio
7.71
Forward P/E Ratio
12.07
P/E Growth
N/A
Net Income
$61.44 million
Net Margins
19.19%
Pretax Margin
24.38%
Return on Equity
5.49%
Return on Assets
0.55%

Debt

Debt-to-Equity Ratio
0.16
Current Ratio
1.02
Quick Ratio
0.96

Sales & Book Value

Annual Sales
$277 million
Price / Sales
1.49
Cash Flow
$0.78 per share
Price / Cash Flow
21.39
Book Value
$17.49 per share
Price / Book
0.95

Miscellaneous

Outstanding Shares
24,800,000
Free Float
22,103,000
Market Cap
$413.17 million
Optionable
Optionable
Beta
0.73

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This page (NASDAQ:FRST) was last updated on 8/16/2026 by MarketBeat.com Staff.
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