PZC vs. MCB, W7L, ACRL, SKIN, REVB, CRL, BAR, CBX, CLAI, and BYOT
Should you be buying PZ Cussons stock or one of its competitors? The main competitors of PZ Cussons include McBride (MCB), Warpaint London (W7L), Accrol Group (ACRL), DeepVerge plc (SKIN.L) (SKIN), Revolution Beauty Group (REVB), Creightons (CRL), Brand Architekts Group (BAR), Cellular Goods (CBX), Cel AI (CLAI), and Byotrol (BYOT). These companies are all part of the "household & personal products" industry.
PZ Cussons vs. Its Competitors
PZ Cussons (LON:PZC) and McBride (LON:MCB) are both small-cap consumer defensive companies, but which is the superior business? We will contrast the two businesses based on the strength of their analyst recommendations, institutional ownership, risk, earnings, media sentiment, profitability, valuation and dividends.
In the previous week, McBride had 16 more articles in the media than PZ Cussons. MarketBeat recorded 25 mentions for McBride and 9 mentions for PZ Cussons. PZ Cussons' average media sentiment score of 1.35 beat McBride's score of -0.04 indicating that PZ Cussons is being referred to more favorably in the media.
PZ Cussons currently has a consensus target price of GBX 110, suggesting a potential upside of 37.33%. McBride has a consensus target price of GBX 190, suggesting a potential upside of 52.98%. Given McBride's stronger consensus rating and higher possible upside, analysts clearly believe McBride is more favorable than PZ Cussons.
PZ Cussons has a beta of 0.26, suggesting that its share price is 74% less volatile than the S&P 500. Comparatively, McBride has a beta of 1.17, suggesting that its share price is 17% more volatile than the S&P 500.
McBride has a net margin of 3.56% compared to PZ Cussons' net margin of -10.80%. McBride's return on equity of 62.24% beat PZ Cussons' return on equity.
McBride has higher revenue and earnings than PZ Cussons. PZ Cussons is trading at a lower price-to-earnings ratio than McBride, indicating that it is currently the more affordable of the two stocks.
25.8% of PZ Cussons shares are owned by institutional investors. Comparatively, 18.7% of McBride shares are owned by institutional investors. 15.5% of PZ Cussons shares are owned by company insiders. Comparatively, 28.3% of McBride shares are owned by company insiders. Strong institutional ownership is an indication that hedge funds, large money managers and endowments believe a stock will outperform the market over the long term.
Summary
McBride beats PZ Cussons on 12 of the 15 factors compared between the two stocks.
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New MarketBeat Followers Over Time
This chart shows the number of new MarketBeat users adding PZC and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
Skip ChartMedia Sentiment Over Time
This chart shows the average media sentiment of LON and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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This page (LON:PZC) was last updated on 10/23/2025 by MarketBeat.com Staff