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Warpaint London (W7L) Competitors

Warpaint London logo
GBX 200 +10.00 (+5.26%)
As of 10/2/2026 12:18 PM Eastern

W7L vs. PZC, MCB, ACRL, REVB, and SKIN

Should you buy Warpaint London stock or one of its competitors? Warpaint London's main competitors and comparable companies include PZ Cussons (PZC), McBride (MCB), Accrol Group (ACRL), Revolution Beauty Group (REVB), and DeepVerge plc (SKIN.L) (SKIN). Companies are selected based on similarities in market, industry, and size. These companies are all part of the "household products" industry.

How does Warpaint London compare to PZ Cussons?

PZ Cussons (LON:PZC) and Warpaint London (LON:W7L) are both small-cap consumer staples companies, but which is the better investment? We will compare the two companies based on the strength of their institutional ownership, analyst recommendations, valuation, profitability, media sentiment, risk, dividends and earnings.

Warpaint London has a net margin of 12.96% compared to PZ Cussons' net margin of 3.66%. Warpaint London's return on equity of 15.76% beat PZ Cussons' return on equity.

Company Net Margins Return on Equity Return on Assets
PZ Cussons3.66% 8.44% -4.36%
Warpaint London 12.96%15.76%21.18%

23.1% of PZ Cussons shares are owned by institutional investors. Comparatively, 18.4% of Warpaint London shares are owned by institutional investors. 15.5% of PZ Cussons shares are owned by insiders. Comparatively, 40.0% of Warpaint London shares are owned by insiders. Strong institutional ownership is an indication that hedge funds, endowments and large money managers believe a company is poised for long-term growth.

PZ Cussons presently has a consensus target price of GBX 115, suggesting a potential upside of 21.05%. Warpaint London has a consensus target price of GBX 432.50, suggesting a potential upside of 116.25%. Given Warpaint London's stronger consensus rating and higher probable upside, analysts clearly believe Warpaint London is more favorable than PZ Cussons.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
PZ Cussons
0 Sell rating(s)
1 Hold rating(s)
1 Buy rating(s)
0 Strong Buy rating(s)
2.50
Warpaint London
0 Sell rating(s)
0 Hold rating(s)
2 Buy rating(s)
0 Strong Buy rating(s)
3.00

PZ Cussons pays an annual dividend of GBX 3.60 per share and has a dividend yield of 3.8%. Warpaint London pays an annual dividend of GBX 11.50 per share and has a dividend yield of 5.8%. PZ Cussons pays out 77.1% of its earnings in the form of a dividend, suggesting it may not have sufficient earnings to cover its dividend payment in the future. Warpaint London pays out 64.9% of its earnings in the form of a dividend. Warpaint London is clearly the better dividend stock, given its higher yield and lower payout ratio.

In the previous week, PZ Cussons had 7 more articles in the media than Warpaint London. MarketBeat recorded 7 mentions for PZ Cussons and 0 mentions for Warpaint London. PZ Cussons' average media sentiment score of 0.36 beat Warpaint London's score of 0.21 indicating that PZ Cussons is being referred to more favorably in the media.

Company Overall Sentiment
PZ Cussons Neutral
Warpaint London Neutral

Warpaint London has lower revenue, but higher earnings than PZ Cussons. Warpaint London is trading at a lower price-to-earnings ratio than PZ Cussons, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
PZ Cussons£541.40M0.74-£57.30M£4.6720.34
Warpaint London£96.30M1.66£17.56M£17.7311.28

PZ Cussons has a beta of 0.521, meaning that its stock price is 48% less volatile than the broader market. Comparatively, Warpaint London has a beta of 0.426, meaning that its stock price is 57% less volatile than the broader market.

Summary

Warpaint London beats PZ Cussons on 12 of the 18 factors compared between the two stocks.

How does Warpaint London compare to McBride?

Warpaint London (LON:W7L) and McBride (LON:MCB) are both small-cap consumer staples companies, but which is the superior investment? We will compare the two businesses based on the strength of their profitability, dividends, valuation, earnings, analyst recommendations, media sentiment, risk and institutional ownership.

18.4% of Warpaint London shares are owned by institutional investors. Comparatively, 18.7% of McBride shares are owned by institutional investors. 40.0% of Warpaint London shares are owned by company insiders. Comparatively, 29.5% of McBride shares are owned by company insiders. Strong institutional ownership is an indication that endowments, hedge funds and large money managers believe a company is poised for long-term growth.

Warpaint London has a net margin of 12.96% compared to McBride's net margin of 3.21%. McBride's return on equity of 28.68% beat Warpaint London's return on equity.

Company Net Margins Return on Equity Return on Assets
Warpaint London12.96% 15.76% 21.18%
McBride 3.21%28.68%8.54%

Warpaint London pays an annual dividend of GBX 11.50 per share and has a dividend yield of 5.8%. McBride pays an annual dividend of GBX 3 per share and has a dividend yield of 1.7%. Warpaint London pays out 64.9% of its earnings in the form of a dividend. McBride pays out 17.8% of its earnings in the form of a dividend. Both companies have healthy payout ratios and should be able to cover their dividend payments with earnings for the next several years.

Warpaint London has a beta of 0.426, indicating that its share price is 57% less volatile than the broader market. Comparatively, McBride has a beta of 1.508, indicating that its share price is 51% more volatile than the broader market.

In the previous week, McBride had 15 more articles in the media than Warpaint London. MarketBeat recorded 15 mentions for McBride and 0 mentions for Warpaint London. Warpaint London's average media sentiment score of 0.21 beat McBride's score of 0.04 indicating that Warpaint London is being referred to more favorably in the media.

Company Overall Sentiment
Warpaint London Neutral
McBride Neutral

McBride has higher revenue and earnings than Warpaint London. McBride is trading at a lower price-to-earnings ratio than Warpaint London, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Warpaint London£96.30M1.66£17.56M£17.7311.28
McBride£934.20M0.32£33.16M£16.9010.33

Warpaint London presently has a consensus price target of GBX 432.50, indicating a potential upside of 116.25%. McBride has a consensus price target of GBX 232.50, indicating a potential upside of 33.16%. Given Warpaint London's higher probable upside, analysts plainly believe Warpaint London is more favorable than McBride.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Warpaint London
0 Sell rating(s)
0 Hold rating(s)
2 Buy rating(s)
0 Strong Buy rating(s)
3.00
McBride
0 Sell rating(s)
0 Hold rating(s)
2 Buy rating(s)
0 Strong Buy rating(s)
3.00

Summary

Warpaint London beats McBride on 9 of the 16 factors compared between the two stocks.

How does Warpaint London compare to Accrol Group?

Accrol Group (LON:ACRL) and Warpaint London (LON:W7L) are both small-cap consumer staples companies, but which is the better business? We will compare the two businesses based on the strength of their risk, analyst recommendations, earnings, media sentiment, dividends, profitability, institutional ownership and valuation.

83.9% of Accrol Group shares are held by institutional investors. Comparatively, 18.4% of Warpaint London shares are held by institutional investors. 7.9% of Accrol Group shares are held by company insiders. Comparatively, 40.0% of Warpaint London shares are held by company insiders. Strong institutional ownership is an indication that large money managers, hedge funds and endowments believe a stock will outperform the market over the long term.

Accrol Group has a beta of 1, suggesting that its share price has a similar volatility profile to the broader market.Comparatively, Warpaint London has a beta of 0.426, suggesting that its share price is 57% less volatile than the broader market.

Warpaint London has a net margin of 12.96% compared to Accrol Group's net margin of -1.99%. Warpaint London's return on equity of 15.76% beat Accrol Group's return on equity.

Company Net Margins Return on Equity Return on Assets
Accrol Group-1.99% -5.45% 1.62%
Warpaint London 12.96%15.76%21.18%

Warpaint London has lower revenue, but higher earnings than Accrol Group. Accrol Group is trading at a lower price-to-earnings ratio than Warpaint London, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Accrol Group£221.16M0.00-£4.39M-£0.01N/A
Warpaint London£96.30M1.66£17.56M£17.7311.28

Warpaint London has a consensus price target of GBX 432.50, indicating a potential upside of 116.25%. Given Warpaint London's stronger consensus rating and higher probable upside, analysts plainly believe Warpaint London is more favorable than Accrol Group.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Accrol Group
0 Sell rating(s)
0 Hold rating(s)
0 Buy rating(s)
0 Strong Buy rating(s)
0.00
Warpaint London
0 Sell rating(s)
0 Hold rating(s)
2 Buy rating(s)
0 Strong Buy rating(s)
3.00

In the previous week, Warpaint London's average media sentiment score of 0.21 beat Accrol Group's score of 0.00 indicating that Warpaint London is being referred to more favorably in the news media.

Company Overall Sentiment
Accrol Group Neutral
Warpaint London Neutral

Accrol Group pays an annual dividend of GBX 1 per share. Warpaint London pays an annual dividend of GBX 11.50 per share and has a dividend yield of 5.8%. Accrol Group pays out -10,000.0% of its earnings in the form of a dividend. Warpaint London pays out 64.9% of its earnings in the form of a dividend. Both companies have healthy payout ratios and should be able to cover their dividend payments with earnings for the next several years.

Summary

Warpaint London beats Accrol Group on 12 of the 16 factors compared between the two stocks.

How does Warpaint London compare to Revolution Beauty Group?

Warpaint London (LON:W7L) and Revolution Beauty Group (LON:REVB) are both small-cap consumer staples companies, but which is the superior investment? We will contrast the two companies based on the strength of their media sentiment, analyst recommendations, dividends, earnings, profitability, valuation, institutional ownership and risk.

18.4% of Warpaint London shares are held by institutional investors. Comparatively, 25.3% of Revolution Beauty Group shares are held by institutional investors. 40.0% of Warpaint London shares are held by company insiders. Comparatively, 20.5% of Revolution Beauty Group shares are held by company insiders. Strong institutional ownership is an indication that endowments, large money managers and hedge funds believe a stock will outperform the market over the long term.

Warpaint London has a net margin of 12.96% compared to Revolution Beauty Group's net margin of -30.24%. Revolution Beauty Group's return on equity of 95.22% beat Warpaint London's return on equity.

Company Net Margins Return on Equity Return on Assets
Warpaint London12.96% 15.76% 21.18%
Revolution Beauty Group -30.24%95.22%1.14%

Warpaint London presently has a consensus target price of GBX 432.50, indicating a potential upside of 116.25%. Given Warpaint London's stronger consensus rating and higher probable upside, research analysts clearly believe Warpaint London is more favorable than Revolution Beauty Group.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Warpaint London
0 Sell rating(s)
0 Hold rating(s)
2 Buy rating(s)
0 Strong Buy rating(s)
3.00
Revolution Beauty Group
0 Sell rating(s)
0 Hold rating(s)
0 Buy rating(s)
0 Strong Buy rating(s)
0.00

Warpaint London has a beta of 0.426, indicating that its share price is 57% less volatile than the broader market. Comparatively, Revolution Beauty Group has a beta of 1.315, indicating that its share price is 32% more volatile than the broader market.

Warpaint London has higher earnings, but lower revenue than Revolution Beauty Group. Revolution Beauty Group is trading at a lower price-to-earnings ratio than Warpaint London, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Warpaint London£96.30M1.66£17.56M£17.7311.28
Revolution Beauty Group£102.14M0.43-£549.75K-£5.60N/A

In the previous week, Warpaint London's average media sentiment score of 0.21 beat Revolution Beauty Group's score of 0.00 indicating that Warpaint London is being referred to more favorably in the media.

Company Overall Sentiment
Warpaint London Neutral
Revolution Beauty Group Neutral

Summary

Warpaint London beats Revolution Beauty Group on 11 of the 15 factors compared between the two stocks.

How does Warpaint London compare to DeepVerge plc (SKIN.L)?

DeepVerge plc (SKIN.L) (LON:SKIN) and Warpaint London (LON:W7L) are both small-cap consumer staples companies, but which is the better stock? We will contrast the two companies based on the strength of their analyst recommendations, institutional ownership, earnings, valuation, profitability, risk, media sentiment and dividends.

Warpaint London has a consensus target price of GBX 432.50, indicating a potential upside of 116.25%. Given Warpaint London's stronger consensus rating and higher possible upside, analysts clearly believe Warpaint London is more favorable than DeepVerge plc (SKIN.L).

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
DeepVerge plc (SKIN.L)
0 Sell rating(s)
0 Hold rating(s)
0 Buy rating(s)
0 Strong Buy rating(s)
0.00
Warpaint London
0 Sell rating(s)
0 Hold rating(s)
2 Buy rating(s)
0 Strong Buy rating(s)
3.00

Warpaint London has a net margin of 12.96% compared to DeepVerge plc (SKIN.L)'s net margin of 0.00%. Warpaint London's return on equity of 15.76% beat DeepVerge plc (SKIN.L)'s return on equity.

Company Net Margins Return on Equity Return on Assets
DeepVerge plc (SKIN.L)N/A N/A N/A
Warpaint London 12.96%15.76%21.18%

In the previous week, Warpaint London's average media sentiment score of 0.21 beat DeepVerge plc (SKIN.L)'s score of 0.00 indicating that Warpaint London is being referred to more favorably in the news media.

Company Overall Sentiment
DeepVerge plc (SKIN.L) Neutral
Warpaint London Neutral

Warpaint London has higher revenue and earnings than DeepVerge plc (SKIN.L). DeepVerge plc (SKIN.L) is trading at a lower price-to-earnings ratio than Warpaint London, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
DeepVerge plc (SKIN.L)£1.48M0.00N/A-£2.20N/A
Warpaint London£96.30M1.66£17.56M£17.7311.28

18.4% of Warpaint London shares are owned by institutional investors. 40.0% of Warpaint London shares are owned by insiders. Strong institutional ownership is an indication that hedge funds, large money managers and endowments believe a company is poised for long-term growth.

Summary

Warpaint London beats DeepVerge plc (SKIN.L) on 12 of the 12 factors compared between the two stocks.

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New MarketBeat Followers Over Time

This chart shows the number of new MarketBeat users adding W7L and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
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Media Sentiment Over Time

This chart shows the average media sentiment of LON and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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W7L vs. The Competition

MetricWarpaint LondonHousehold Products IndustryConsumer Staples SectorLON Exchange
Market Cap£155.22M£9.60B£15.29B£2.46B
Dividend Yield6.79%2.85%3.34%6.25%
P/E Ratio14.0313.2213.93366.34
Price / Sales1.664,480,852.13263,620.9689,426.91
Price / Cash33.5714.5656.1027.89
Price / Book3.0312.574.146.83
Net Income£17.56M£552.50M£839.81M£5.89B
7 Day Performance1.01%-2.69%-1.97%-0.72%
1 Month Performance-8.05%-5.80%-5.02%-1.01%
1 Year Performance-4.76%1.32%7.37%22.82%

Warpaint London Competitors List

CompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)
W7L
Warpaint London
2.8538 of 5 stars
GBX 200
+5.3%
GBX 432.50
+116.3%
-4.8%£155.22M£96.30M14.03141
PZC
PZ Cussons
3.224 of 5 stars
GBX 95
flat
GBX 115
+21.1%
+22.2%£400.26M£541.40M20.342,644
MCB
McBride
3.4885 of 5 stars
GBX 174.60
flat
GBX 232.50
+33.2%
+42.0%£296.43M£934.20M10.33240
ACRL
Accrol Group
N/AN/AN/AN/A£124.36M£221.16MN/A456
REVB
Revolution Beauty Group
N/AGBX 5
+5.3%
N/A+85.2%£43.49M£102.14MN/A10

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This page (LON:W7L) was last updated on 10/4/2026 by MarketBeat.com Staff.
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