Baidu (BIDU) Stock Price, News & Analysis

Company Overview

Baidu, Inc. (NASDAQ: BIDU) is a Chinese technology company that provides internet search, artificial intelligence and related digital services. Its core business is Baidu Search, which helps users find information, products and services online through web search, mobile applications and other content platforms.

The company has expanded its artificial intelligence offerings through products and services such as the ERNIE family of large language models, AI Cloud, intelligent voice technologies and AI-powered applications. Baidu also develops autonomous-driving technologies through its Apollo platform and operates Apollo Go, a driverless ride-hailing service in selected Chinese cities.

Founded in 2000 by Robin Li and Eric Xu, Baidu is headquartered in Beijing and primarily serves users and businesses in China, while also pursuing selected international technology and cloud opportunities. Robin Li serves as the company’s co-founder, chairman and chief executive officer.

Key Stats

• Today's Range: $89.57 to $90.64
• 50-Day Range: $88.55 to $113.39
• 52-Week Range: $88.23 to $165.30
• Volume: 2.50 million shs
• Average Volume: 2.44 million shs
• Market Capitalization: $30.60 billion
• P/E Ratio: N/A
• Dividend Yield: N/A
• Price Target: $152.94
• Consensus Rating: Moderate Buy

Baidu Stock Analysis - MarketRank™

Baidu scored higher than 89% of companies evaluated by MarketBeat, and ranked 28th out of 243 stocks in the communication services sector. Scores are calculated by averaging available category scores, with extra weight given to analysis and valuation.

Analyst's Opinion

• Score: 4.3 / 5
• Analyst Rating: Moderate Buy

Consensus Rating

Baidu has received a consensus rating of Moderate Buy. The company's average rating score is 2.57, and is based on 1 strong buy rating, 15 buy ratings, 3 hold ratings, and 4 sell ratings.

Upside Potential

Baidu has a consensus price target of $152.94, representing about 70.1% upside from its current price of $89.93.

Amount of Analyst Coverage

Baidu has been the subject of 10 research reports in the past 90 days, demonstrating strong analyst interest in this stock.

Earnings and Valuation

• Score: 2.5 / 5
• Proj. Earnings Growth: 54.27%

Earnings Growth

Earnings for Baidu are expected to grow by 54.27% in the coming year, from $4.33 to $6.68 per share.

Price to Earnings Ratio vs. the Market

The P/E ratio of Baidu is -42.62, which means that its earnings are negative and its P/E ratio cannot be compared to companies with positive earnings.

Price to Earnings Ratio vs. Sector

The P/E ratio of Baidu is -42.62, which means that its earnings are negative and its P/E ratio cannot be compared to companies with positive earnings.

Price to Earnings Growth Ratio

Baidu has a PEG Ratio of 3.97. PEG Ratios above 1 indicate that a company could be overvalued.

Price to Book Value per Share Ratio

Baidu has a P/B Ratio of 0.77. P/B Ratios below 1 indicate that a company could be undervalued with respect to its assets and liabilities.

Short Interest

• Score: 4.0 / 5
• Short Interest Level: Healthy

Percentage of Shares Shorted

3.77% of the float of Baidu has been sold short.

Short Interest Ratio / Days to Cover

Baidu has a short interest ratio ("days to cover") of 2.54, which is generally considered an acceptable ratio of short interest to trading volume.

Change versus previous month

Short interest in Baidu has recently decreased by 2.00%, indicating that investor sentiment is improving.

Dividend

• Score: 0.0 / 5
• Dividend Strength: N/A

Dividend Yield

Baidu does not currently pay a dividend.

Dividend Growth

Baidu does not have a long track record of dividend growth.

News and Social Media

• Score: 2.6 / 5
• News Sentiment: 0.20

News Sentiment

Baidu has a news sentiment score of 0.20. This score is calculated as an average of sentiment of articles about the company over the last seven days and ranges from 2 (good news) to -2 (bad news). This is a lower news sentiment than the 0.60 average news sentiment score of Communication Services companies.

News Coverage This Week

MarketBeat has tracked 38 news articles for Baidu this week, compared to 10 articles on an average week.

Search Interest

Only 16 people have searched for BIDU on MarketBeat in the last 30 days. This is a decrease of -30% compared to the previous 30 days.

MarketBeat Follows

10 people have added Baidu to their MarketBeat watchlist in the last 30 days. This is an increase of 900% compared to the previous 30 days.

Company Ownership

• Score: 0.6 / 5
• Insider Trading: N/A

Insider Buying vs. Insider Selling

In the past three months, Baidu insiders have not sold or bought any company stock.

Percentage Held by Insiders

16.70% of the stock of Baidu is held by insiders. A high percentage of insider ownership can be a sign of company health.

Percentage Held by Institutions

Baidu has minimal institutional ownership at this time.

Company Calendar

• Today: 9/19/2026
• Next Earnings (Estimated): 11/17/2026
• Fiscal Year End: 12/31/2026

Industry, Sector and Symbol

• Stock Exchange: NASDAQ
• Sector: Communication Services
• Industry: Interactive Media & Services
• Sub-Industry: Interactive Media & Services
• Current Symbol: NASDAQ:BIDU
• CIK: 1329099
• Web: www.baidu.com
• Phone: 861059928888
• Fax: 86-10-5992-0000
• Employees: 33,500
• Year Founded: 2000

Price Target and Rating

• Average Price Target for Baidu: $152.94
• High Price Target: $215.00
• Low Price Target: $80.00
• Potential Upside/Downside: +70.1%
• Consensus Rating: Moderate Buy
• Rating Score (0-4): 2.57
• Research Coverage: 23 Analysts

Profitability

• EPS (Trailing Twelve Months): ($2.11)
• Trailing P/E Ratio: N/A
• Forward P/E Ratio: 20.77
• P/E Growth: 3.97
• Net Income: $799 million
• Net Margins: -2.63%
• Pretax Margin: -2.11%
• Return on Equity: 4.30%
• Return on Assets: 2.64%

Debt

• Debt-to-Equity Ratio: 0.28
• Current Ratio: 2.33
• Quick Ratio: 2.33

Sales & Book Value

• Annual Sales: $18.46 billion
• Price / Sales: 1.66
• Cash Flow: $15.72 per share
• Price / Cash Flow: 5.72
• Book Value: $116.23 per share
• Price / Book: 0.77

Miscellaneous

• Outstanding Shares: 340,250,000
• Free Float: 283,430,000
• Market Cap: $30.60 billion
• Optionable: Optionable
• Beta: 0.57