NASDAQ:BKNG - Booking Stock Price, Price Target & More

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$2,102.85 -19.64 (-0.93 %)
(As of 06/24/2018 03:32 AM ET)
Previous Close$2,102.85
Today's Range$2,095.97 - $2,132.55
52-Week Range$1,630.56 - $2,228.99
Volume369,217 shs
Average Volume323,566 shs
Market Capitalization$102.25 billion
P/E Ratio27.30
Dividend YieldN/A
Booking logoBooking Holdings Inc, formerly The Priceline Group Inc., is a provider of travel and restaurant online reservation and related services. The Company, through its online travel companies (OTCs), connects consumers wishing to make travel reservations with providers of travel services across the world. It offers consumers an array of accommodation reservations (including hotels, bed and breakfasts, hostels, apartments, vacation rentals and other properties) through its, and brands. Its other brands include KAYAK, and OpenTable, Inc. (OpenTable). As of December 31, 2016, offered accommodation reservation services for over 1,115,000 properties in over 220 countries and territories on its various Websites and in over 40 languages, which included over 568,000 vacation rental properties (updated property counts were available on the Website).

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Industry, Sector and Symbol

Industry Business services, not elsewhere classified
Sub-IndustryInternet Retail


Debt-to-Equity Ratio0.87
Current Ratio2.14
Quick Ratio2.14


Trailing P/E Ratio27.30
Forward P/E Ratio23.67
P/E Growth1.64

Sales & Book Value

Annual Sales$12.68 billion
Price / Sales7.99
Cash Flow$87.1467 per share
Price / Cash24.13
Book Value$230.89 per share
Price / Book9.11


EPS (Most Recent Fiscal Year)$77.03
Net Income$2.34 billion
Net Margins18.90%
Return on Equity22.03%
Return on Assets10.24%


Outstanding Shares48,170,000

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Booking (NASDAQ:BKNG) Frequently Asked Questions

What is Booking's stock symbol?

Booking trades on the NASDAQ under the ticker symbol "BKNG."

How were Booking's earnings last quarter?

Booking Holdings Inc. (NASDAQ:BKNG) issued its earnings results on Wednesday, May, 9th. The business services provider reported $12.00 earnings per share for the quarter, topping the Zacks' consensus estimate of $10.68 by $1.32. The business services provider had revenue of $2.93 billion for the quarter, compared to the consensus estimate of $2.87 billion. Booking had a net margin of 18.90% and a return on equity of 22.03%. The firm's revenue for the quarter was up 21.0% on a year-over-year basis. During the same period in the previous year, the company earned $9.88 earnings per share. View Booking's Earnings History.

When is Booking's next earnings date?

Booking is scheduled to release their next quarterly earnings announcement on Tuesday, August, 14th 2018. View Earnings Estimates for Booking.

What guidance has Booking issued on next quarter's earnings?

Booking issued an update on its second quarter earnings guidance on Wednesday, May, 9th. The company provided earnings per share (EPS) guidance of $16.35-17.00 for the period, compared to the Thomson Reuters consensus estimate of $16.79.

What price target have analysts set for BKNG?

27 equities research analysts have issued 1-year target prices for Booking's stock. Their predictions range from $2.00 to $2,600.00. On average, they expect Booking's share price to reach $2,177.3478 in the next year. View Analyst Ratings for Booking.

What are Wall Street analysts saying about Booking stock?

Here are some recent quotes from research analysts about Booking stock:
  • 1. SunTrust Banks, Inc. analysts commented, "We expect good 4Q results, which are likely to come above Street expectations when the company reports on Tue., Feb. 27 (post-close). Our view is supported by analysis of 4Q data points, including global search, meta-search performance and hotel pricing trends. Despite a potential risk to outlook from further changes to ad spending, we’re cautiously optimistic for 1Q, given a) easier room nights comps, b) signs of stabilization in meta-search channel and traffic trends to date, c) favorable Easter shift and c) greater visibility for mgt. into 1Q (with 2 months of bookings already completed)." (2/26/2018)
  • 2. According to Zacks Investment Research, " is benefiting from continued momentum in both agency and merchant businesses. Room nights and Rental cars have performed impressively. We remain positive about the secular growth trend in the online travel booking market, Priceline’s strong position in international markets, growth opportunities in the domestic market, good execution, prudent marketing strategy and strong financial position are positives. At the same time, weaker ADRs and airline tickets, macro headwinds, increasing advertising spend and occupancy tax-related litigation remain overhangs. Over the last 12-month period, the stock has underperformed the industry it belongs to." (1/10/2018)
  • 3. Jefferies Financial Group Inc analysts commented, "PCLN reported a strong qtr but that was not enough and stock declined 6% after the close. Conservative guidance, as usual, did not help either. While gross bookings did not beat high end of guidance for the 1st time in 11 qtrs, we don’t think PCLN’s fundamentals have changed. With gross bookings up 16% Y/Y (vs EXPE’s +12%), PCLN keeps gaining market share. We see any pullback in the stock as a buying opportunity. We maintain our Buy and raise PT to $2,300. PCLN reported a strong qtr with rev up 18% Y/Y to $3.02B vs. cons ests of $2.99B. Adj EBITDA of $974MM was ahead of Street ests of $927MM and guidance of $860-905MM. Non-GAAP EPS of $15.14 easily beat Street’s $14.20 and guidance of $13.30-$14.00. Gross bookings hit $20.80B in Q2 (+16% Y/Y / +19% ex-FX), slightly below cons ests of $21.06B but close to the high end of guidance. We believe this was a fluke and not a sign of fundamental changes. Adj EBITDA margin improved 40bps and remains 2x+ EXPE’s. Agency bookings at $17.95B were slightly below Street’s $18.17B, while Merchant bookings of $2.85B came in slightly above cons at $2.80B. Bookings growth was driven by 21% Y/Y growth in hotel room nights and 12% Y/Y growth in rental car days, offsetting 9% decline in air tickets." (8/4/2017)

Who are some of Booking's key competitors?

Who are Booking's key executives?

Booking's management team includes the folowing people:
  • Jeffery H. Boyd, Executive Chairman of the Board (Age 60)
  • Glenn D. Fogel, President, Chief Executive Officer, Director (Age 55)
  • Gillian Tans, President and Chief Executive Officer of (Age 46)
  • Peter J. Millones Jr., Executive Vice President, General Counsel, Corporate Secretary (Age 47)
  • Daniel J. Finnegan, Chief Accounting Officer (Age 54)
  • James M. Guyette, Lead Independent Director (Age 71)
  • Robert J. Mylod Jr., Director (Age 50)
  • Timothy Armstrong, Independent Director (Age 46)
  • Jan L. Docter, Independent Director (Age 67)
  • Jeffrey E. Epstein, Independent Director (Age 61)

Has Booking been receiving favorable news coverage?

Media headlines about BKNG stock have been trending somewhat positive this week, according to Accern Sentiment Analysis. The research group rates the sentiment of press coverage by reviewing more than 20 million blog and news sources in real-time. Accern ranks coverage of publicly-traded companies on a scale of -1 to 1, with scores closest to one being the most favorable. Booking earned a news impact score of 0.08 on Accern's scale. They also gave news articles about the business services provider an impact score of 47.97 out of 100, meaning that recent press coverage is somewhat unlikely to have an impact on the stock's share price in the near term.

Who are Booking's major shareholders?

Booking's stock is owned by a number of of retail and institutional investors. Top institutional investors include BlackRock Inc. (6.42%), Edgewood Management LLC (1.37%), Northern Trust Corp (1.15%), Summit Trail Advisors LLC (0.95%), Massachusetts Financial Services Co. MA (0.61%) and Polen Capital Management LLC (0.47%). Company insiders that own Booking stock include Daniel J Finnegan, Gillian Tans, Glenn D Fogel, Jan L Docter, Jeffery H Boyd, Jeffrey E Epstein and Peter J Millones. View Institutional Ownership Trends for Booking.

Which major investors are buying Booking stock?

BKNG stock was purchased by a variety of institutional investors in the last quarter, including BlackRock Inc., Edgewood Management LLC, Northern Trust Corp, Summit Trail Advisors LLC, Massachusetts Financial Services Co. MA, Polen Capital Management LLC, Legal & General Group Plc and Wells Fargo & Company MN. View Insider Buying and Selling for Booking.

How do I buy shares of Booking?

Shares of BKNG can be purchased through any online brokerage account. Popular online brokerages with access to the U.S. stock market include Vanguard Brokerage Services, TD Ameritrade, E*TRADE, Scottrade, Fidelity and Charles Schwab.

What is Booking's stock price today?

One share of BKNG stock can currently be purchased for approximately $2,102.85.

How big of a company is Booking?

Booking has a market capitalization of $102.25 billion and generates $12.68 billion in revenue each year. The business services provider earns $2.34 billion in net income (profit) each year or $77.03 on an earnings per share basis. Booking employs 22,900 workers across the globe.

How can I contact Booking?

Booking's mailing address is 800 CONNECTICUT AVENUE, NORWALK CT, 06854. The business services provider can be reached via phone at 203-299-8000 or via email at [email protected]

MarketBeat Community Rating for Booking (BKNG)

Community Ranking:  3.6 out of 5 (star star star)
Outperform Votes:  1,038 (Vote Outperform)
Underperform Votes:  421 (Vote Underperform)
Total Votes:  1,459
MarketBeat's community ratings are surveys of what our community members think about Booking and other stocks. Vote "Outperform" if you believe BKNG will outperform the S&P 500 over the long term. Vote "Underperform" if you believe BKNG will underperform the S&P 500 over the long term. You may vote once every thirty days.
This page was last updated on 6/24/2018 by Staff

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