Salesforce (CRM) Stock Price, News & Analysis

Company Overview

Salesforce, founded in 1999 by Marc Benioff and headquartered in San Francisco, is a global leader in cloud-based customer relationship management (CRM) software. The company pioneered the software-as-a-service (SaaS) delivery model, offering businesses a suite of tools to manage sales, customer service, marketing, commerce and analytics through a scalable, cloud-native platform.

Key offerings include Sales Cloud for pipeline and opportunity management, Service Cloud for customer support automation, Marketing Cloud for campaign management, Commerce Cloud for digital storefronts, and the Salesforce Platform for custom app development. The company’s AppExchange marketplace enables third-party integrations and extensions, while strategic acquisitions—such as MuleSoft for enterprise integration, Tableau for data visualization, and Slack for collaboration—have broadened its end-to-end enterprise capabilities.

Salesforce serves organizations of all sizes across North America, Europe, Asia Pacific and beyond, with clients spanning industries such as financial services, healthcare, retail and manufacturing. Under the leadership of Chairman and CEO Marc Benioff, the company emphasizes innovation in artificial intelligence and customer data platforms, aiming to help businesses deliver personalized customer experiences at scale.

Key Stats

• Today's Range: $241.25 to $247.59
• 50-Day Range: $231.40 to $273.77
• 52-Week Range: $226.48 to $369.00
• Volume: 5.90 million shs
• Average Volume: 7.54 million shs
• Market Capitalization: $231.27 billion
• P/E Ratio: 35.30
• Dividend Yield: 0.68%
• Price Target: $332.58
• Consensus Rating: Moderate Buy

Salesforce Stock Analysis - MarketRank™

Salesforce scored higher than 99% of companies evaluated by MarketBeat, and ranked 6th out of 670 stocks in the computer and technology sector. Scores are calculated by averaging available category scores, with extra weight given to analysis and valuation.

Analyst's Opinion

• Score: 4.4 / 5
• Analyst Rating: Moderate Buy

Consensus Rating

Salesforce has received a consensus rating of Moderate Buy. The company's average rating score is 2.71, and is based on 26 buy ratings, 10 hold ratings, and 1 sell rating.

Upside Potential

Salesforce has a consensus price target of $332.58, representing about 36.1% upside from its current price of $244.33.

Amount of Analyst Coverage

Salesforce has been the subject of 23 research reports in the past 90 days, demonstrating strong analyst interest in this stock.

Earnings and Valuation

• Score: 2.5 / 5
• Proj. Earnings Growth: 12.73%

Earnings Growth

Earnings for Salesforce are expected to grow by 12.73% in the coming year, from $7.46 to $8.41 per share.

Price to Earnings Ratio vs. the Market

The P/E ratio of Salesforce is 35.50, which means that it is trading at a less expensive P/E ratio than the market average P/E ratio of about 280.53.

Price to Earnings Ratio vs. Sector

The P/E ratio of Salesforce is 35.50, which means that it is trading at a less expensive P/E ratio than the Computer and Technology sector average P/E ratio of about 438.28.

Price to Earnings Growth Ratio

Salesforce has a PEG Ratio of 2.21. PEG Ratios above 1 indicate that a company could be overvalued.

Price to Book Value per Share Ratio

Salesforce has a P/B Ratio of 3.79. P/B Ratios above 3 indicate that a company could be overvalued with respect to its assets and liabilities.

Short Interest

• Score: 4.0 / 5
• Short Interest Level: Healthy

Percentage of Shares Shorted

1.51% of the float of Salesforce has been sold short.

Short Interest Ratio / Days to Cover

Salesforce has a short interest ratio ("days to cover") of 1.7, which is generally considered an acceptable ratio of short interest to trading volume.

Change versus previous month

Short interest in Salesforce has recently decreased by 3.12%, indicating that investor sentiment is improving.

Dividend

• Score: 1.7 / 5
• Dividend Strength: Weak

Dividend Yield

Salesforce has a dividend yield of 0.69%, which is in the bottom 25% of all stocks that pay dividends.

Dividend Growth

Salesforce has only been increasing its dividend for 1 years.

Dividend Coverage

The dividend payout ratio of Salesforce is 24.13%. This payout ratio is at a healthy, sustainable level, below 75%.

Dividend Sustainability

Based on earnings estimates, Salesforce will have a dividend payout ratio of 19.74% next year. This indicates that Salesforce will be able to sustain or increase its dividend.

Sustainability and ESG

• Score: 2.8 / 5
• Environmental Score: -0.60

Percentage of Shares Shorted

1.51% of the float of Salesforce has been sold short.

Short Interest Ratio / Days to Cover

Salesforce has a short interest ratio ("days to cover") of 1.7, which is generally considered an acceptable ratio of short interest to trading volume.

Change versus previous month

Short interest in Salesforce has recently decreased by 3.12%, indicating that investor sentiment is improving.

News and Social Media

• Score: 3.3 / 5
• News Sentiment: 0.97

News Sentiment

Salesforce has a news sentiment score of 0.97. This score is calculated as an average of sentiment of articles about the company over the last seven days and ranges from 2 (good news) to -2 (bad news). This news sentiment score is similar to the average news sentiment of Computer and Technology companies.

News Coverage This Week

MarketBeat has tracked 130 news articles for Salesforce this week, compared to 47 articles on an average week.

Search Interest

240 people have searched for CRM on MarketBeat in the last 30 days. This is an increase of 27% compared to the previous 30 days.

MarketBeat Follows

69 people have added Salesforce to their MarketBeat watchlist in the last 30 days. This is an increase of 35% compared to the previous 30 days.

Company Ownership

• Score: 3.3 / 5
• Insider Trading: Selling Shares

Insider Buying vs. Insider Selling

In the past three months, Salesforce insiders have sold 1,979.56% more of their company's stock than they have bought. Specifically, they have bought $865,844.00 in company stock and sold $18,005,778.00 in company stock.

Percentage Held by Insiders

Only 3.00% of the stock of Salesforce is held by insiders.

Percentage Held by Institutions

80.43% of the stock of Salesforce is held by institutions. High institutional ownership can be a signal of strong market trust in this company.

CRM Stock Analysis - Frequently Asked Questions

How have CRM shares performed this year?

Salesforce's stock was trading at $334.33 at the beginning of 2025. Since then, CRM shares have decreased by 26.9% and is now trading at $244.3260.

How were Salesforce's earnings last quarter?

Salesforce Inc. (NYSE:CRM) posted its quarterly earnings data on Wednesday, September, 3rd. The CRM provider reported $2.91 EPS for the quarter, topping analysts' consensus estimates of $2.78 by $0.13. The company's revenue was up 9.8% on a year-over-year basis.
Read the conference call transcript.

Does Salesforce have any subsidiaries?

The following companies are subsidiaries of Salesforce: Phennecs, Atonit, LevelJump, Acumen Solutions, Slack, Mobify, The CMO Club, and others.

Who are Salesforce's major shareholders?

Top institutional investors of Salesforce include Vanguard Group Inc. (9.29%), State Street Corp (5.15%), Geode Capital Management LLC (2.18%) and Norges Bank (1.08%). Insiders that own company stock include Marc Benioff, G Mason Morfit, Bret Steven Taylor, Parker Harris, Amy E Weaver, Robin L Washington, Srinivas Tallapragada, R David Schmaier, Sundeep G Reddy, Oscar Munoz, Miguel Milano, Brent Hyder, Neelie Kroes, Craig Conway, Brian Millham, David Blair Kirk, Maynard G Webb Jr and Sabastian Niles.
View institutional ownership trends.

How do I buy shares of Salesforce?

Shares of CRM stock can be purchased through any online brokerage account. Popular online brokerages with access to the U.S. stock market include Charles Schwab, E*TRADE, Fidelity, and Vanguard Brokerage Services.

What other stocks do shareholders of Salesforce own?

Based on aggregate information from My MarketBeat watchlists, some other companies that Salesforce investors own include Waste Connections (WCN), American Water Works (AWK), The RMR Group (RMR), iShares Micro-Cap ETF (IWC), DiamondRock Hospitality (DRH), AU Optronics (AUOTY) and Triple Flag Precious Metals (TFPM).

Company Calendar

• Record date for 7/10 Dividend: 6/18/2025
• Ex-Dividend for 7/10 Dividend: 6/18/2025
• Dividend Payable: 7/10/2025
• Last Earnings: 9/03/2025
• Today: 9/12/2025
• Record date for 10/9 Dividend: 9/17/2025
• Ex-Dividend for 10/9 Dividend: 9/17/2025
• Dividend Payable: 10/09/2025
• Fiscal Year End: 1/31/2026

Industry, Sector and Symbol

• Stock Exchange: NYSE
• Sector: Computer and Technology
• Industry: COMP - SOFTWARE
• Sub-Industry: Application Software
• Current Symbol: NYSE:CRM
• CIK: 1108524
• Web: www.salesforce.com
• Phone: (415) 901-7000
• Fax: 415-901-7040
• Employees: 76,453
• Year Founded: 1999

Price Target and Rating

• Average Price Target for Salesforce: $332.58
• High Price Target: $430.00
• Low Price Target: $221.00
• Potential Upside/Downside: +37.0%
• Consensus Rating: Moderate Buy
• Rating Score (0-4): 2.71
• Research Coverage: 38 Analysts

Profitability

• EPS (Trailing Twelve Months): $6.88
• Trailing P/E Ratio: 35.33
• Forward P/E Ratio: 32.54
• P/E Growth: 2.21
• Net Income: $6.20 billion
• Net Margins: 16.87%
• Pretax Margin: 20.54%
• Return on Equity: 13.27%
• Return on Assets: 8.21%

Debt

• Debt-to-Equity Ratio: 0.14
• Current Ratio: 1.12
• Quick Ratio: 1.12

Sales & Book Value

• Annual Sales: $37.90 billion
• Price / Sales: 6.10
• Cash Flow: $13.86 per share
• Price / Cash Flow: 17.51
• Book Value: $64.42 per share
• Price / Book: 3.77

Miscellaneous

• Outstanding Shares: 952,000,000
• Free Float: 923,440,000
• Market Cap: $231.12 billion
• Optionable: Optionable
• Beta: 1.22