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Direct Digital (DRCT) Competitors

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$0.33 +0.00 (+0.49%)
Closing price 10/17/2025 04:00 PM Eastern
Extended Trading
$0.33 0.00 (-0.94%)
As of 10/17/2025 07:39 PM Eastern
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DRCT vs. CHEK, SLGL, MCTR, MOBQ, MOGU, SGRP, SJ, JOB, TC, and DXST

Should you be buying Direct Digital stock or one of its competitors? The main competitors of Direct Digital include Check-Cap (CHEK), Sol-Gel Technologies (SLGL), CTRL Group (MCTR), Mobiquity Technologies (MOBQ), MOGU (MOGU), SPAR Group (SGRP), Scienjoy (SJ), GEE Group (JOB), Token Cat (TC), and Decent (DXST).

Direct Digital vs. Its Competitors

Check-Cap (NASDAQ:CHEK) and Direct Digital (NASDAQ:DRCT) are related small-cap companies, but which is the superior stock? We will compare the two businesses based on the strength of their earnings, analyst recommendations, valuation, risk, media sentiment, dividends, institutional ownership and profitability.

Direct Digital has higher revenue and earnings than Check-Cap. Check-Cap is trading at a lower price-to-earnings ratio than Direct Digital, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Check-CapN/AN/A-$25.15M-$3.00-0.61
Direct Digital$36.46M0.20-$6.24M-$1.83-0.18

Direct Digital has a consensus target price of $6.00, indicating a potential upside of 1,717.63%. Given Direct Digital's stronger consensus rating and higher probable upside, analysts plainly believe Direct Digital is more favorable than Check-Cap.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Check-Cap
1 Sell rating(s)
0 Hold rating(s)
0 Buy rating(s)
0 Strong Buy rating(s)
1.00
Direct Digital
1 Sell rating(s)
1 Hold rating(s)
1 Buy rating(s)
0 Strong Buy rating(s)
2.00

Check-Cap has a net margin of 0.00% compared to Direct Digital's net margin of -25.99%.

Company Net Margins Return on Equity Return on Assets
Check-CapN/A N/A N/A
Direct Digital -25.99%N/A -36.29%

Check-Cap has a beta of 0.5, suggesting that its share price is 50% less volatile than the S&P 500. Comparatively, Direct Digital has a beta of 5.88, suggesting that its share price is 488% more volatile than the S&P 500.

1.1% of Check-Cap shares are held by institutional investors. Comparatively, 4.0% of Direct Digital shares are held by institutional investors. 0.5% of Check-Cap shares are held by insiders. Comparatively, 46.9% of Direct Digital shares are held by insiders. Strong institutional ownership is an indication that endowments, hedge funds and large money managers believe a stock will outperform the market over the long term.

In the previous week, Direct Digital had 1 more articles in the media than Check-Cap. MarketBeat recorded 2 mentions for Direct Digital and 1 mentions for Check-Cap. Check-Cap's average media sentiment score of 1.00 beat Direct Digital's score of 0.34 indicating that Check-Cap is being referred to more favorably in the media.

Company Overall Sentiment
Check-Cap Positive
Direct Digital Neutral

Summary

Direct Digital beats Check-Cap on 11 of the 14 factors compared between the two stocks.

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New MarketBeat Followers Over Time

This chart shows the number of new MarketBeat users adding DRCT and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
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Media Sentiment Over Time

This chart shows the average media sentiment of NASDAQ and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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DRCT vs. The Competition

MetricDirect DigitalADVERTISING/MKTG SVCS IndustryBusiness SectorNASDAQ Exchange
Market Cap$7.40M$2.04B$28.94B$10.49B
Dividend YieldN/A3.69%2.89%4.80%
P/E Ratio-0.185.7626.3027.13
Price / Sales0.2081.44952.42179.96
Price / CashN/A6.1131.3461.22
Price / Book-0.2716.297.646.52
Net Income-$6.24M$133.68M$197.99M$276.93M
7 Day Performance-0.81%1.42%0.66%1.93%
1 Month Performance-15.81%-1.12%-0.34%2.19%
1 Year Performance-88.81%14.71%48.53%35.00%

Direct Digital Competitors List

CompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)
DRCT
Direct Digital
2.3827 of 5 stars
$0.33
+0.5%
$6.00
+1,717.6%
-88.5%$7.40M$36.46M-0.1860Positive News
Short Interest ↑
Gap Up
CHEK
Check-Cap
0.546 of 5 stars
$2.11
-7.0%
N/A+23.0%$13.28MN/A-0.7080Positive News
Short Interest ↓
Gap Down
SLGL
Sol-Gel Technologies
0.5221 of 5 stars
$42.90
+23.3%
N/A+494.7%$96.95M$23.93M-34.8850High Trading Volume
MCTR
CTRL Group
N/A$1.95
+8.9%
N/AN/A$27.39MN/A0.0020Analyst Forecast
Gap Up
MOBQ
Mobiquity Technologies
0.4083 of 5 stars
$1.21
-11.7%
N/A-58.7%$27.15M$1.24M-1.0810Short Interest ↑
MOGU
MOGU
1.074 of 5 stars
$3.26
-3.6%
N/A+50.7%$24.21M$19.46M0.00470News Coverage
Short Interest ↓
Gap Down
SGRP
SPAR Group
3.6149 of 5 stars
$1.03
+1.0%
N/A-56.6%$24.16M$163.63M2.023,425News Coverage
Short Interest ↓
High Trading Volume
SJ
Scienjoy
1.2318 of 5 stars
$0.57
-3.4%
N/A-42.2%$23.25M$186.78M14.37280News Coverage
Short Interest ↑
JOB
GEE Group
0.7329 of 5 stars
$0.21
+1.0%
N/A-21.3%$22.98M$108.75M-0.95310
TC
Token Cat
N/A$13.45
+0.4%
N/A-50.0%$22.65M$6.74M0.00620Gap Down
DXST
Decent
N/A$1.42
+4.3%
N/AN/A$22.10M$11.54M0.0016Analyst Forecast
Short Interest ↓
Gap Down

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This page (NASDAQ:DRCT) was last updated on 10/18/2025 by MarketBeat.com Staff
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