Free Trial

Fox Factory (FOXF) Competitors

Fox Factory logo
$17.41 -0.34 (-1.92%)
Closing price 06/5/2026 04:00 PM Eastern
Extended Trading
$17.42 +0.00 (+0.03%)
As of 06/5/2026 07:43 PM Eastern
Extended trading is trading that happens on electronic markets outside of regular trading hours. This is a fair market value extended hours price provided by Massive. Learn more.

FOXF vs. BC, IMAX, COTY, OLPX, and MBC

Should you buy Fox Factory stock or one of its competitors? MarketBeat compares Fox Factory with other companies and stocks that may be similar based on industry, sector, market capitalization, business model, investor interest, or shared news coverage. Companies and stocks commonly compared with Fox Factory include Brunswick (BC), IMAX (IMAX), Coty (COTY), Olaplex (OLPX), and MasterBrand (MBC).

How does Fox Factory compare to Brunswick?

Fox Factory (NASDAQ:FOXF) and Brunswick (NYSE:BC) are related companies, but which is the better business? We will contrast the two businesses based on the strength of their valuation, dividends, profitability, earnings, analyst recommendations, risk, institutional ownership and media sentiment.

Brunswick has higher revenue and earnings than Fox Factory. Brunswick is trading at a lower price-to-earnings ratio than Fox Factory, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Fox Factory$1.47B0.50-$544.58M-$7.17N/A
Brunswick$5.36B0.97-$137.30M-$2.10N/A

Fox Factory currently has a consensus target price of $25.33, suggesting a potential upside of 45.51%. Brunswick has a consensus target price of $87.00, suggesting a potential upside of 8.25%. Given Fox Factory's higher possible upside, equities analysts plainly believe Fox Factory is more favorable than Brunswick.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Fox Factory
1 Sell rating(s)
3 Hold rating(s)
2 Buy rating(s)
1 Strong Buy rating(s)
2.43
Brunswick
1 Sell rating(s)
7 Hold rating(s)
6 Buy rating(s)
1 Strong Buy rating(s)
2.47

In the previous week, Brunswick had 4 more articles in the media than Fox Factory. MarketBeat recorded 6 mentions for Brunswick and 2 mentions for Fox Factory. Brunswick's average media sentiment score of 1.40 beat Fox Factory's score of 1.00 indicating that Brunswick is being referred to more favorably in the news media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Fox Factory
0 Very Positive mention(s)
0 Positive mention(s)
1 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive
Brunswick
6 Very Positive mention(s)
0 Positive mention(s)
0 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive

Brunswick has a net margin of -2.47% compared to Fox Factory's net margin of -20.25%. Brunswick's return on equity of 13.30% beat Fox Factory's return on equity.

Company Net Margins Return on Equity Return on Assets
Fox Factory-20.25% 5.20% 2.32%
Brunswick -2.47%13.30%4.09%

99.3% of Brunswick shares are held by institutional investors. 0.9% of Fox Factory shares are held by company insiders. Comparatively, 1.0% of Brunswick shares are held by company insiders. Strong institutional ownership is an indication that large money managers, hedge funds and endowments believe a stock will outperform the market over the long term.

Fox Factory has a beta of 1.37, meaning that its stock price is 37% more volatile than the broader market. Comparatively, Brunswick has a beta of 1.33, meaning that its stock price is 33% more volatile than the broader market.

Summary

Brunswick beats Fox Factory on 13 of the 16 factors compared between the two stocks.

How does Fox Factory compare to IMAX?

IMAX (NYSE:IMAX) and Fox Factory (NASDAQ:FOXF) are both consumer goods companies, but which is the superior investment? We will contrast the two businesses based on the strength of their risk, analyst recommendations, earnings, dividends, media sentiment, valuation, profitability and institutional ownership.

In the previous week, IMAX had 18 more articles in the media than Fox Factory. MarketBeat recorded 20 mentions for IMAX and 2 mentions for Fox Factory. Fox Factory's average media sentiment score of 1.00 beat IMAX's score of 0.13 indicating that Fox Factory is being referred to more favorably in the news media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
IMAX
3 Very Positive mention(s)
1 Positive mention(s)
13 Neutral mention(s)
2 Negative mention(s)
1 Very Negative mention(s)
Neutral
Fox Factory
0 Very Positive mention(s)
0 Positive mention(s)
1 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive

IMAX has a net margin of 9.08% compared to Fox Factory's net margin of -20.25%. IMAX's return on equity of 13.61% beat Fox Factory's return on equity.

Company Net Margins Return on Equity Return on Assets
IMAX9.08% 13.61% 6.51%
Fox Factory -20.25%5.20%2.32%

IMAX currently has a consensus target price of $48.00, suggesting a potential upside of 23.13%. Fox Factory has a consensus target price of $25.33, suggesting a potential upside of 45.51%. Given Fox Factory's higher possible upside, analysts plainly believe Fox Factory is more favorable than IMAX.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
IMAX
0 Sell rating(s)
3 Hold rating(s)
9 Buy rating(s)
0 Strong Buy rating(s)
2.75
Fox Factory
1 Sell rating(s)
3 Hold rating(s)
2 Buy rating(s)
1 Strong Buy rating(s)
2.43

93.5% of IMAX shares are held by institutional investors. 20.6% of IMAX shares are held by insiders. Comparatively, 0.9% of Fox Factory shares are held by insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a stock will outperform the market over the long term.

IMAX has higher earnings, but lower revenue than Fox Factory. Fox Factory is trading at a lower price-to-earnings ratio than IMAX, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
IMAX$410.21M5.23$34.88M$0.6559.97
Fox Factory$1.47B0.50-$544.58M-$7.17N/A

IMAX has a beta of 0.37, suggesting that its stock price is 63% less volatile than the broader market. Comparatively, Fox Factory has a beta of 1.37, suggesting that its stock price is 37% more volatile than the broader market.

Summary

IMAX beats Fox Factory on 12 of the 17 factors compared between the two stocks.

How does Fox Factory compare to Coty?

Coty (NYSE:COTY) and Fox Factory (NASDAQ:FOXF) are both small-cap consumer goods companies, but which is the better investment? We will compare the two businesses based on the strength of their analyst recommendations, institutional ownership, profitability, risk, dividends, valuation, media sentiment and earnings.

In the previous week, Coty and Coty both had 2 articles in the media. Fox Factory's average media sentiment score of 1.00 beat Coty's score of -0.60 indicating that Fox Factory is being referred to more favorably in the news media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Coty
0 Very Positive mention(s)
0 Positive mention(s)
1 Neutral mention(s)
1 Negative mention(s)
0 Very Negative mention(s)
Negative
Fox Factory
0 Very Positive mention(s)
0 Positive mention(s)
1 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive

Coty has a beta of 1, meaning that its share price has a similar volatility profile to the broader market.Comparatively, Fox Factory has a beta of 1.37, meaning that its share price is 37% more volatile than the broader market.

42.4% of Coty shares are held by institutional investors. 5.9% of Coty shares are held by insiders. Comparatively, 0.9% of Fox Factory shares are held by insiders. Strong institutional ownership is an indication that large money managers, hedge funds and endowments believe a company will outperform the market over the long term.

Coty presently has a consensus price target of $3.70, suggesting a potential upside of 88.48%. Fox Factory has a consensus price target of $25.33, suggesting a potential upside of 45.51%. Given Coty's higher probable upside, analysts plainly believe Coty is more favorable than Fox Factory.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Coty
3 Sell rating(s)
13 Hold rating(s)
1 Buy rating(s)
0 Strong Buy rating(s)
1.88
Fox Factory
1 Sell rating(s)
3 Hold rating(s)
2 Buy rating(s)
1 Strong Buy rating(s)
2.43

Coty has higher revenue and earnings than Fox Factory. Coty is trading at a lower price-to-earnings ratio than Fox Factory, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Coty$5.89B0.29-$367.90M-$0.62N/A
Fox Factory$1.47B0.50-$544.58M-$7.17N/A

Coty has a net margin of -9.20% compared to Fox Factory's net margin of -20.25%. Fox Factory's return on equity of 5.20% beat Coty's return on equity.

Company Net Margins Return on Equity Return on Assets
Coty-9.20% 4.59% 1.47%
Fox Factory -20.25%5.20%2.32%

Summary

Fox Factory beats Coty on 9 of the 16 factors compared between the two stocks.

How does Fox Factory compare to Olaplex?

Olaplex (NASDAQ:OLPX) and Fox Factory (NASDAQ:FOXF) are both small-cap consumer goods companies, but which is the superior investment? We will contrast the two companies based on the strength of their dividends, media sentiment, valuation, analyst recommendations, risk, institutional ownership, profitability and earnings.

Olaplex has a beta of 1.86, meaning that its stock price is 86% more volatile than the broader market. Comparatively, Fox Factory has a beta of 1.37, meaning that its stock price is 37% more volatile than the broader market.

Olaplex has higher earnings, but lower revenue than Fox Factory. Olaplex is trading at a lower price-to-earnings ratio than Fox Factory, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Olaplex$422.96M3.24-$9.25M-$0.02N/A
Fox Factory$1.47B0.50-$544.58M-$7.17N/A

87.4% of Olaplex shares are owned by institutional investors. 4.3% of Olaplex shares are owned by insiders. Comparatively, 0.9% of Fox Factory shares are owned by insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a stock is poised for long-term growth.

Olaplex has a net margin of -3.53% compared to Fox Factory's net margin of -20.25%. Fox Factory's return on equity of 5.20% beat Olaplex's return on equity.

Company Net Margins Return on Equity Return on Assets
Olaplex-3.53% 2.23% 1.31%
Fox Factory -20.25%5.20%2.32%

Olaplex presently has a consensus target price of $1.92, indicating a potential downside of 5.74%. Fox Factory has a consensus target price of $25.33, indicating a potential upside of 45.51%. Given Fox Factory's stronger consensus rating and higher probable upside, analysts plainly believe Fox Factory is more favorable than Olaplex.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Olaplex
1 Sell rating(s)
5 Hold rating(s)
1 Buy rating(s)
0 Strong Buy rating(s)
2.00
Fox Factory
1 Sell rating(s)
3 Hold rating(s)
2 Buy rating(s)
1 Strong Buy rating(s)
2.43

In the previous week, Fox Factory had 1 more articles in the media than Olaplex. MarketBeat recorded 2 mentions for Fox Factory and 1 mentions for Olaplex. Olaplex's average media sentiment score of 1.32 beat Fox Factory's score of 1.00 indicating that Olaplex is being referred to more favorably in the media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Olaplex
1 Very Positive mention(s)
0 Positive mention(s)
0 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive
Fox Factory
0 Very Positive mention(s)
0 Positive mention(s)
1 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive

Summary

Fox Factory beats Olaplex on 9 of the 17 factors compared between the two stocks.

How does Fox Factory compare to MasterBrand?

MasterBrand (NYSE:MBC) and Fox Factory (NASDAQ:FOXF) are both small-cap consumer goods companies, but which is the better business? We will compare the two companies based on the strength of their risk, valuation, analyst recommendations, institutional ownership, profitability, media sentiment, dividends and earnings.

MasterBrand has a beta of 1.48, meaning that its stock price is 48% more volatile than the broader market. Comparatively, Fox Factory has a beta of 1.37, meaning that its stock price is 37% more volatile than the broader market.

Fox Factory has a consensus target price of $25.33, indicating a potential upside of 45.51%. Given Fox Factory's stronger consensus rating and higher probable upside, analysts clearly believe Fox Factory is more favorable than MasterBrand.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
MasterBrand
1 Sell rating(s)
0 Hold rating(s)
0 Buy rating(s)
0 Strong Buy rating(s)
1.00
Fox Factory
1 Sell rating(s)
3 Hold rating(s)
2 Buy rating(s)
1 Strong Buy rating(s)
2.43

In the previous week, MasterBrand had 4 more articles in the media than Fox Factory. MarketBeat recorded 6 mentions for MasterBrand and 2 mentions for Fox Factory. MasterBrand's average media sentiment score of 1.21 beat Fox Factory's score of 1.00 indicating that MasterBrand is being referred to more favorably in the media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
MasterBrand
2 Very Positive mention(s)
1 Positive mention(s)
0 Neutral mention(s)
1 Negative mention(s)
0 Very Negative mention(s)
Positive
Fox Factory
0 Very Positive mention(s)
0 Positive mention(s)
1 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive

MasterBrand has higher revenue and earnings than Fox Factory. MasterBrand is trading at a lower price-to-earnings ratio than Fox Factory, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
MasterBrand$2.73B0.39$26.70M-$0.02N/A
Fox Factory$1.47B0.50-$544.58M-$7.17N/A

87.3% of MasterBrand shares are owned by institutional investors. 2.0% of MasterBrand shares are owned by insiders. Comparatively, 0.9% of Fox Factory shares are owned by insiders. Strong institutional ownership is an indication that endowments, hedge funds and large money managers believe a company is poised for long-term growth.

MasterBrand has a net margin of -0.07% compared to Fox Factory's net margin of -20.25%. MasterBrand's return on equity of 7.35% beat Fox Factory's return on equity.

Company Net Margins Return on Equity Return on Assets
MasterBrand-0.07% 7.35% 3.27%
Fox Factory -20.25%5.20%2.32%

Summary

MasterBrand beats Fox Factory on 11 of the 17 factors compared between the two stocks.

Get Fox Factory News Delivered to You Automatically

Sign up to receive the latest news and ratings for FOXF and its competitors with MarketBeat's FREE daily newsletter.

Subscribe Now
SMS is currently available in Australia, Belgium, Canada, France, Germany, Ireland, Italy, New Zealand, the Netherlands, Singapore, South Africa, Spain, Switzerland, the United Kingdom, and the United States. By entering your phone number and clicking the sign-up button, you agree to receive periodic text messages from MarketBeat at the phone number you submitted, including texts that may be sent using an automatic telephone dialing system. Message and data rates may apply. Message frequency will vary. Messages will consist of stock alerts, news stories, and partner advertisements/offers. Consent is not a condition of the purchase of any goods or services. Text HELP for help/customer support. Unsubscribe at any time by replying "STOP" to any text message that you receive from MarketBeat or by visiting our mailing preferences page. Read our full terms of service and privacy policy.

New MarketBeat Followers Over Time

This chart shows the number of new MarketBeat users adding FOXF and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
Skip Chart

Media Sentiment Over Time

This chart shows the average media sentiment of NASDAQ and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
Skip Chart

FOXF vs. The Competition

MetricFox FactoryAUTO IndustryAuto SectorNASDAQ Exchange
Market Cap$730.11M$72.36B$22.46B$12.42B
Dividend YieldN/A2.61%2.46%5.34%
P/E Ratio-2.4349.7420.2823.63
Price / Sales0.5029.3318.39137.68
Price / Cash1.0423.8712.0557.17
Price / Book1.093.043.356.35
Net Income-$544.58M-$498.73M$337.77M$337.59M
7 Day Performance-3.49%-2.90%-3.79%-2.51%
1 Month Performance-4.24%2.72%-0.22%-0.69%
1 Year Performance-34.23%-18.51%1.91%25.37%

Fox Factory Competitors List

CompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)
FOXF
Fox Factory
4.1963 of 5 stars
$17.41
-1.9%
$25.33
+45.5%
-34.0%$730.11M$1.47BN/A3,700
BC
Brunswick
3.6973 of 5 stars
$82.43
-1.6%
$87.00
+5.5%
+46.0%$5.44B$5.36BN/A14,000
IMAX
IMAX
3.8371 of 5 stars
$40.32
+1.6%
$48.00
+19.0%
+42.0%$2.18B$404.92M62.03780
COTY
Coty
4.4905 of 5 stars
$2.06
-3.5%
$3.70
+80.2%
-59.9%$1.88B$5.89BN/A11,636
OLPX
Olaplex
1.9978 of 5 stars
$2.05
+0.5%
$1.92
-6.2%
+61.9%$1.37B$422.96MN/A170

Related Companies and Tools


This page (NASDAQ:FOXF) was last updated on 6/6/2026 by MarketBeat.com Staff.
From Our Partners