Alphabet (GOOG) News Today $235.17 +2.51 (+1.08%) Closing price 09/5/2025 04:00 PM EasternExtended Trading$234.88 -0.29 (-0.12%) As of 09/5/2025 07:59 PM Eastern Extended trading is trading that happens on electronic markets outside of regular trading hours. This is a fair market value extended hours price provided by Polygon.io. Learn more. Add Compare Share Share Headlines Stock AnalysisAnalyst ForecastsChartCompetitorsDividendEarningsFinancialsHeadlinesInsider TradesOptions ChainOwnershipSEC FilingsShort InterestSustainabilityTrendsBuy This Stock Why Is Alphabet Up Today?Toggle Visibility of Why Is Alphabet Up Today?Alphabet Inc. (NASDAQ: GOOG) shares climbed as investors looked past a fresh €2.95 billion EU antitrust fine in the ad-tech market. The rally reflects relief from lighter-than-expected U.S. antitrust outcomes, multiple analyst upgrades, and optimism around AI and cloud growth. Positive Sentiment: U.S. court spares Google from harsh DOJ remedies in its online search monopoly case, easing antitrust concerns and boosting investor confidence. GOOGL Rises on Favorable Antitrust Ruling: Buy or Hold the Stock? Positive Sentiment: Oppenheimer and JPMorgan raised their ratings and price targets—Oppenheimer reiterated an “Outperform,” while JPMorgan boosted its target to $260.00—underscoring renewed bullishness. Alphabet (NASDAQ:GOOG) Given Outperform Rating at Oppenheimer Alphabet (NASDAQ:GOOG) Given New $260.00 Price Target at JPMorgan Chase & Co. Positive Sentiment: Despite the EU’s penalty, TipRanks notes that GOOG shares advanced, highlighting investors’ focus on long-term AI and cloud opportunities over one-off regulatory costs. Alphabet Stock (GOOGL) Advances Despite Trump Defying $3.4B EU Fine Neutral Sentiment: President Trump threatened a U.S. trade probe to “nullify” the EU’s fines against Google and other U.S. tech firms, injecting a degree of geopolitical uncertainty. Trump threatens trade probe after 'discriminatory' EU fines against Google, Apple Neutral Sentiment: Analyst comparisons continue to weigh Alphabet against peers—Baidu on AI search scale and Reddit on ad-tech upside—underscoring both competitive strengths and ongoing marketplace pressures. BIDU vs. GOOGL: Which AI Search Giant Has Better Investment Potential? RDDT vs. GOOGL: Which Ad-Tech Powerhouse Stock Has Greater Upside? Negative Sentiment: The European Commission fined Google €2.95 billion ($3.45 billion) for favoring its own ad-tech services, the largest ad-tech penalty to date and part of its fourth major antitrust sanction in Europe. Google hit with $3.45 billion EU antitrust fine over adtech practices Posted 1+ days agoAI Generated. May Contain Errors. GOOG Latest News All Sources Trusted Sources MarketBeat Barchart Benzinga Bloomberg GlobeNewswire GuruFocus MarketWatch Motley Fool NASDAQ PR Newswire Reuters Seeking Alpha TalkMarkets The Street TipRanks The Wall Street Journal Wall Street Zen Yahoo Finance Source Sentiment refers to the positivity or negativity of each headline according to our language processing algorithm. Sentiment All Sentiments Very Positive Positive Neutral Negative Very Negative Most Recent September 2025 August 2025 July 2025 June 2025 May 2025 April 2025 March 2025 February 2025 January 2025 December 2024 November 2024 October 2024 September 2024 August 2024 July 2024 June 2024 May 2024 April 2024 March 2024 February 2024 January 2024 December 2023 November 2023 October 2023 September 2023 August 2023 July 2023 June 2023 May 2023 April 2023 March 2023 February 2023 January 2023 December 2022 November 2022 October 2022 Time Period Alphabet Inc. (GOOGL)’s “Bouncing Like You Wouldn’t Believe,” Says Jim Cramer1 hour ago | finance.yahoo.comAlphabet Inc. (GOOGL)’s “Bouncing Like You Wouldn’t Believe,” Says Jim Cramer1 hour ago | insidermonkey.comPrediction: This Undervalued Artificial Intelligence (AI) Stock Will Be Worth $5 Trillion by 2030September 7 at 11:05 AM | fool.comGoogle (GOOG) Hit With $3.2B EU Fine as Trump Threatens TariffsSeptember 7 at 9:10 AM | tipranks.comAlphabet Inc. $GOOG Shares Sold by Robertson Opportunity Capital LLCSeptember 7 at 8:14 AM | marketbeat.comRockport Wealth LLC Purchases 7,680 Shares of Alphabet Inc. $GOOGSeptember 7 at 8:14 AM | marketbeat.comAlphabet Inc. $GOOG is Route One Investment Company L.P.'s 7th Largest PositionSeptember 7 at 8:14 AM | marketbeat.comAlphabet Inc. $GOOG Shares Sold by Ruane Cunniff & Goldfarb L.P.September 7 at 8:14 AM | marketbeat.comParkwood LLC Purchases 41,460 Shares of Alphabet Inc. $GOOGSeptember 7 at 7:44 AM | marketbeat.comPermanens Capital L.P. Raises Position in Alphabet Inc. $GOOGSeptember 7 at 7:37 AM | marketbeat.comAlphabet Inc. $GOOG is Pershing Square Capital Management L.P.'s 7th Largest PositionSeptember 7 at 7:37 AM | marketbeat.comAlphabet Inc. $GOOG Holdings Decreased by Petrus Trust Company LTASeptember 7 at 7:37 AM | marketbeat.comPlancorp LLC Raises Stock Position in Alphabet Inc. $GOOGSeptember 7 at 7:01 AM | marketbeat.comAlphabet Inc. $GOOG Shares Acquired by Murchinson Ltd.September 7 at 6:59 AM | marketbeat.comKeyBanc Boosts Alphabet (GOOGL) PT Post DOJ RulingSeptember 7 at 6:30 AM | finance.yahoo.comHuge News for Google Stock InvestorsSeptember 7 at 5:45 AM | fool.comAlphabet Inc. $GOOG Holdings Raised by Advisors Asset Management Inc.September 7 at 5:14 AM | marketbeat.comNet Worth Update: Representative Nancy Pelosi Made an Estimated $5.2M in the Stock Market Last MonthSeptember 6 at 11:10 PM | quiverquant.comQAlphabet (NASDAQ:GOOG) CEO Sells $7,466,225.00 in StockSeptember 6 at 7:59 PM | marketbeat.comAlphabet Class C Soars Amid Antitrust TriumphSeptember 6 at 2:31 PM | msn.comAlphabet Inc. (GOOGL) CEO Could’ve Said He’s Not Happy With Antitrust Lawsuit Outcome, Says Jim CramerSeptember 6 at 1:10 PM | insidermonkey.comEU fines Google $3.5B over adtech ‘abuse'September 6 at 1:06 PM | techcrunch.comTPrediction: This Underrated AI Stock Could Be the Next $4 Trillion GiantSeptember 6 at 12:15 PM | fool.comGoogle Founders Gain $4 Billion Wealth On Court DecisionSeptember 6 at 10:05 AM | 247wallst.comGoogle Founders Gain $4 Billion Wealth On Court DecisionSeptember 6 at 9:56 AM | 247wallst.comNissay Asset Management Corp Japan ADV Has $139.05 Million Stake in Alphabet Inc. $GOOGSeptember 6 at 8:05 AM | marketbeat.comAlphabet Inc. $GOOG Shares Sold by NWI Management LPSeptember 6 at 7:51 AM | marketbeat.comKeyBanc Boosts Alphabet (GOOGL) PT Post DOJ RulingSeptember 6 at 7:50 AM | insidermonkey.comAlphabet Inc. $GOOG Shares Bought by NewEdge Advisors LLCSeptember 6 at 7:40 AM | marketbeat.comNight Owl Capital Management LLC Acquires 11,476 Shares of Alphabet Inc. $GOOGSeptember 6 at 7:39 AM | marketbeat.comAlphabet Inc. $GOOG Shares Sold by Nippon Life Global Investors Americas Inc.September 6 at 7:26 AM | marketbeat.comMIRAE ASSET GLOBAL ETFS HOLDINGS Ltd. Raises Stake in Alphabet Inc. $GOOGSeptember 6 at 7:25 AM | marketbeat.comIntegrated Wealth Concepts LLC Acquires 14,617 Shares of Alphabet Inc. $GOOGSeptember 6 at 7:14 AM | marketbeat.comIronvine Capital Partners LLC Lowers Stock Holdings in Alphabet Inc. $GOOGSeptember 6 at 6:50 AM | marketbeat.comJacobs Levy Equity Management Inc. Grows Stock Position in Alphabet Inc. $GOOGSeptember 6 at 6:49 AM | marketbeat.comHancock Whitney Corp Purchases 2,405 Shares of Alphabet Inc. $GOOGSeptember 6 at 6:19 AM | marketbeat.comClark Capital Management Group Inc. Has $5.13 Million Stake in Alphabet Inc. $GOOGSeptember 6 at 5:57 AM | marketbeat.com4 Brilliant Stocks to Buy in SeptemberSeptember 6 at 5:45 AM | fool.comWant to Invest in Quantum Computing? 3 Stocks That Are Great Buys Right Now.September 6 at 4:46 AM | fool.comOppenheimer Reaffirms "Outperform" Rating for Alphabet (NASDAQ:GOOG)September 6 at 3:06 AM | americanbankingnews.comAlphabet (NASDAQ:GOOG) Stock Acquired Rep. Cleo FieldsSeptember 6 at 2:07 AM | americanbankingnews.comJim Cramer on Selling Alphabet Stock for the Charitable Trust: “I Was a Fool”September 6 at 2:30 AM | insidermonkey.comAlphabet Stock (GOOGL) Gears Up for New Highs After Clearing Antitrust HurdleSeptember 5 at 7:31 PM | tipranks.comAlphabet (NASDAQ:GOOG) Shares Down 1.2% - Should You Sell?September 5 at 7:16 PM | marketbeat.comAlphabet Is Cheaper Than Its Rivals. That Makes GOOGL Stock a Buy Now.September 5 at 7:10 PM | finance.yahoo.comAlphabet Fined €2.95 Billion by European CommissionSeptember 5 at 5:31 PM | tipranks.comGoogle leads monster week for tech, pushing megacaps to combined $21 trillion in market capSeptember 5 at 4:19 PM | cnbc.comTrump threatens trade probe after 'discriminatory' EU fines against Google, AppleSeptember 5 at 3:21 PM | cnbc.comEU Fines Google $3.45B for Giving Its Ad Tech Preferential TreatmentSeptember 5 at 3:09 PM | cnet.comAlphabet’s (GOOGL) Google Fined €2.95B by EU in Latest Antitrust CrackdownSeptember 5 at 2:11 PM | tipranks.com Get Alphabet News Delivered to You Automatically Sign up to receive the latest news and ratings for GOOG and its competitors with MarketBeat's FREE daily newsletter. 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Our company news sentiment scores track the average news sentiment of articles about each company over the most recent 7 days in order to identify companies that are receiving positive press. GOOG News Sentiment▼0.630.75▲Average Computer and Technology News Sentiment GOOG News Coverage Learn about the media coverage comparison. We track news headlines from hundreds of news outlets and tag them by company. This chart compares the number of articles about this company in the last seven days compared with the average number of articles about this company on a typical week. GOOG Articles This Week▼245112▲GOOG Articles Average Week Get the Latest News and Ratings for GOOG and Related Stocks Enter your email address to receive the latest news and analysts' ratings for Alphabet and its competitors. 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