Alphabet (GOOGL) News Today

Alphabet Inc. (NASDAQ: GOOGL) shares decreased today amid a mix of new product launches, bullish analyst upgrades, and fresh regulatory and security headwinds. Investors digested a flurry of announcements ranging from enterprise AI platform rollouts and strategic partnerships to legal battles over app bundling and rising short interest.

• Positive Sentiment: Affirm supports Google’s open Agent Payments Protocol to embed buy now, pay later into agentic commerce. Affirm Supports Google's AP2 Protocol to Embed BNPL in Agentic Commerce
• Positive Sentiment: Google introduces an AI-powered conversational platform tailored for enterprise workplace use. Google Introduces AI-Powered Conversational Platform for Enterprises
• Positive Sentiment: Google unveils Gemini Enterprise, a new AI platform aimed at automating complex tasks and content generation for businesses. Google launches new platform to compete in enterprise AI market
• Positive Sentiment: Google launches Gemini Enterprise AI platform for business clients as part of a push to capture more corporate customers. Google launches Gemini Enterprise AI platform for business clients
• Positive Sentiment: Google rolls out Gemini subscriptions to help nontechnical corporate workers build and govern AI agents. Google launches Gemini subscriptions to help corporate workers build AI agents
• Positive Sentiment: Google wins LA28 Olympic partnership, set to power the 2028 Games with cloud infrastructure and AI tools. Google to power LA28 with cloud infrastructure, AI tools
• Positive Sentiment: Weiss Ratings reaffirms a “Buy (B)” rating on Alphabet shares. Weiss Ratings Reaffirms "Buy (B)" Rating for Alphabet
• Positive Sentiment: HSBC Global Research upgrades Alphabet to a “Strong-Buy” rating. Alphabet (NASDAQ:GOOGL) Raised to Strong-Buy at Hsbc Global Res
• Positive Sentiment: Google’s new foldable smartwatch and wearable lineup emphasize on-device AI features over hardware changes. Google’s New Foldable, Smartwatch Emphasize AI Rather Than Hardware Changes
• Positive Sentiment: Alphabet reports a surge in Gemini engagement as its viral image-generation tools drive user growth. Alphabet Sees Gemini Surge As Viral AI Tool Drives Downloads
• Positive Sentiment: Google plans a €5 billion investment in Belgium that will create 300 new jobs. Google to invest 5 billion euros in Belgium, creating 300 jobs
• Positive Sentiment: Alphabet readies Asia’s largest data-center cluster in India with a $10 billion investment. Alphabet’s Google On Verge Of Unveiling Asia’s Largest Data Center Cluster In India With $10B Investment: Report
• Neutral Sentiment: YouTube will allow previously terminated channels to reapply after rolling back its banned-creators rule. YouTube will give banned creators a 'second chance' after rule rollback
• Neutral Sentiment: Google argues to keep the right to bundle its Gemini AI app with Maps and YouTube in its response to a DOJ proposal. Google wants right to bundle Gemini AI app with Maps, YouTube
• Neutral Sentiment: Contrarian Play: a Motley Fool feature highlights three quantum AI stocks to buy before the market catches up. Contrarian Play: Buy These 3 Quantum Artificial Intelligence (AI) Stocks Before Wall Street Realizes Its Mistake
• Neutral Sentiment: Google pushes back on a DOJ proposal that would ban bundling its apps with AI services, arguing no monopoly exists. Google Argues Against Justice Department Proposal to Ban Bundling Apps With AI
• Neutral Sentiment: Google tweaks its “Work From Anywhere” policy by counting one remote day as equivalent to a full in-office week. Google adds limits to 'Work from Anywhere' policy that began in Covid
• Neutral Sentiment: Zacks highlights why Alphabet is trending among retail investors this week. Here is What to Know Beyond Why Alphabet Inc. (GOOGL) is a Trending Stock
• Neutral Sentiment: Zacks notes heavy investor searches for Alphabet (GOOG) and outlines key factors to watch. Investors Heavily Search Alphabet Inc. (GOOG): Here is What You Need to Know
• Negative Sentiment: Short interest in Alphabet saw a large increase in October, suggesting elevated bearish bets.
• Negative Sentiment: Former Google CEO Eric Schmidt warns that AI models can be hacked to remove guardrails and “learn how to kill.” Ex-Google CEO Eric Schmidt warns AI models can be hacked: 'They learn how to kill someone'
• Negative Sentiment: The City of New York sued Google, Facebook and TikTok alleging their platforms addict children and harm youth mental health. NYC sues Facebook, Google, TikTok claiming social media is addicting kids, harming mental health