IAS vs. BILL, QTWO, SAIC, PONY, OS, BOX, YOU, DJT, ZETA, and WK
Should you be buying Integral Ad Science stock or one of its competitors? The main competitors of Integral Ad Science include BILL (BILL), Q2 (QTWO), Science Applications International (SAIC), Pony AI (PONY), OneStream (OS), BOX (BOX), CLEAR Secure (YOU), Trump Media & Technology Group (DJT), Zeta Global (ZETA), and Workiva (WK). These companies are all part of the "computer software" industry.
Integral Ad Science vs. Its Competitors
BILL (NYSE:BILL) and Integral Ad Science (NASDAQ:IAS) are both computer software companies, but which is the superior stock? We will compare the two companies based on the strength of their earnings, risk, institutional ownership, valuation, media sentiment, analyst recommendations, dividends and profitability.
Integral Ad Science has a net margin of 9.79% compared to BILL's net margin of 1.63%. Integral Ad Science's return on equity of 5.00% beat BILL's return on equity.
BILL presently has a consensus target price of $58.50, suggesting a potential upside of 13.35%. Integral Ad Science has a consensus target price of $13.55, suggesting a potential upside of 62.47%. Given Integral Ad Science's stronger consensus rating and higher possible upside, analysts clearly believe Integral Ad Science is more favorable than BILL.
98.0% of BILL shares are held by institutional investors. Comparatively, 95.8% of Integral Ad Science shares are held by institutional investors. 4.2% of BILL shares are held by company insiders. Comparatively, 2.0% of Integral Ad Science shares are held by company insiders. Strong institutional ownership is an indication that large money managers, hedge funds and endowments believe a stock is poised for long-term growth.
Integral Ad Science has lower revenue, but higher earnings than BILL. BILL is trading at a lower price-to-earnings ratio than Integral Ad Science, indicating that it is currently the more affordable of the two stocks.
In the previous week, BILL had 61 more articles in the media than Integral Ad Science. MarketBeat recorded 67 mentions for BILL and 6 mentions for Integral Ad Science. Integral Ad Science's average media sentiment score of 1.33 beat BILL's score of 0.27 indicating that Integral Ad Science is being referred to more favorably in the news media.
BILL has a beta of 1.37, meaning that its stock price is 37% more volatile than the S&P 500. Comparatively, Integral Ad Science has a beta of 1.57, meaning that its stock price is 57% more volatile than the S&P 500.
Summary
Integral Ad Science beats BILL on 10 of the 16 factors compared between the two stocks.
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New MarketBeat Followers Over Time
This chart shows the number of new MarketBeat users adding IAS and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
Media Sentiment Over Time
This chart shows the average media sentiment of NASDAQ and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
Integral Ad Science Competitors List
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This page (NASDAQ:IAS) was last updated on 9/16/2025 by MarketBeat.com Staff
