IAS vs. GDS, BOX, SAIC, FROG, BILL, GRND, FRSH, INTA, PONY, and PYCR
Should you be buying Integral Ad Science stock or one of its competitors? The main competitors of Integral Ad Science include GDS (GDS), BOX (BOX), Science Applications International (SAIC), JFrog (FROG), BILL (BILL), Grindr (GRND), Freshworks (FRSH), Intapp (INTA), Pony AI (PONY), and Paycor HCM (PYCR). These companies are all part of the "computer software" industry.
Integral Ad Science vs. Its Competitors
Integral Ad Science (NASDAQ:IAS) and GDS (NASDAQ:GDS) are both business services companies, but which is the superior stock? We will contrast the two businesses based on the strength of their earnings, profitability, media sentiment, valuation, risk, dividends, analyst recommendations and institutional ownership.
95.8% of Integral Ad Science shares are held by institutional investors. Comparatively, 33.7% of GDS shares are held by institutional investors. 2.0% of Integral Ad Science shares are held by company insiders. Comparatively, 8.0% of GDS shares are held by company insiders. Strong institutional ownership is an indication that endowments, large money managers and hedge funds believe a company will outperform the market over the long term.
Integral Ad Science currently has a consensus price target of $13.55, suggesting a potential upside of 58.85%. GDS has a consensus price target of $39.48, suggesting a potential upside of 16.91%. Given Integral Ad Science's higher probable upside, research analysts clearly believe Integral Ad Science is more favorable than GDS.
In the previous week, GDS had 7 more articles in the media than Integral Ad Science. MarketBeat recorded 8 mentions for GDS and 1 mentions for Integral Ad Science. GDS's average media sentiment score of 0.38 beat Integral Ad Science's score of 0.00 indicating that GDS is being referred to more favorably in the news media.
GDS has a net margin of 39.90% compared to Integral Ad Science's net margin of 8.56%. Integral Ad Science's return on equity of 4.74% beat GDS's return on equity.
Integral Ad Science has a beta of 1.57, suggesting that its share price is 57% more volatile than the S&P 500. Comparatively, GDS has a beta of 0.31, suggesting that its share price is 69% less volatile than the S&P 500.
GDS has higher revenue and earnings than Integral Ad Science. GDS is trading at a lower price-to-earnings ratio than Integral Ad Science, indicating that it is currently the more affordable of the two stocks.
Summary
GDS beats Integral Ad Science on 9 of the 17 factors compared between the two stocks.
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New MarketBeat Followers Over Time
This chart shows the number of new MarketBeat users adding IAS and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
Skip ChartMedia Sentiment Over Time
This chart shows the average media sentiment of NASDAQ and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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This page (NASDAQ:IAS) was last updated on 7/6/2025 by MarketBeat.com Staff