National Bankshares (NKSH) Competitors $29.86 -0.08 (-0.27%) Closing price 04:00 PM EasternExtended Trading$29.82 -0.04 (-0.13%) As of 04:10 PM Eastern Extended trading is trading that happens on electronic markets outside of regular trading hours. This is a fair market value extended hours price provided by Polygon.io. Learn more. Add Compare Share Share Competitors Stock AnalysisAnalyst ForecastsChartCompetitorsDividendEarningsHeadlinesInsider TradesOwnershipSEC FilingsShort InterestSustainabilityTrendsBuy This Stock NKSH vs. MBWM, CCBG, HBNC, CCNE, GSBC, EGBN, CAC, THFF, FCBC, and HTBKShould you be buying National Bankshares stock or one of its competitors? The main competitors of National Bankshares include Mercantile Bank (MBWM), Capital City Bank Group (CCBG), Horizon Bancorp (IN) (HBNC), CNB Financial (CCNE), Great Southern Bancorp (GSBC), Eagle Bancorp (EGBN), Camden National (CAC), First Financial Corporation Indiana (THFF), First Community Bancshares (FCBC), and Heritage Commerce (HTBK). These companies are all part of the "regional banks" industry. National Bankshares vs. Its Competitors Mercantile Bank Capital City Bank Group Horizon Bancorp (IN) CNB Financial Great Southern Bancorp Eagle Bancorp Camden National First Financial Corporation Indiana First Community Bancshares Heritage Commerce National Bankshares (NASDAQ:NKSH) and Mercantile Bank (NASDAQ:MBWM) are both small-cap finance companies, but which is the better investment? We will contrast the two companies based on the strength of their profitability, media sentiment, institutional ownership, earnings, risk, analyst recommendations, valuation and dividends. Is NKSH or MBWM a better dividend stock? National Bankshares pays an annual dividend of $1.46 per share and has a dividend yield of 4.9%. Mercantile Bank pays an annual dividend of $1.52 per share and has a dividend yield of 3.3%. National Bankshares pays out 82.5% of its earnings in the form of a dividend, suggesting it may not have sufficient earnings to cover its dividend payment in the future. Mercantile Bank pays out 30.2% of its earnings in the form of a dividend. Mercantile Bank has raised its dividend for 14 consecutive years. Do insiders and institutionals hold more shares of NKSH or MBWM? 29.7% of National Bankshares shares are owned by institutional investors. Comparatively, 58.6% of Mercantile Bank shares are owned by institutional investors. 3.2% of National Bankshares shares are owned by insiders. Comparatively, 3.2% of Mercantile Bank shares are owned by insiders. Strong institutional ownership is an indication that hedge funds, large money managers and endowments believe a company is poised for long-term growth. Is NKSH or MBWM more profitable? Mercantile Bank has a net margin of 22.11% compared to National Bankshares' net margin of 13.58%. Mercantile Bank's return on equity of 13.52% beat National Bankshares' return on equity.Company Net Margins Return on Equity Return on Assets National Bankshares13.58% 7.69% 0.70% Mercantile Bank 22.11%13.52%1.34% Do analysts prefer NKSH or MBWM? National Bankshares currently has a consensus target price of $38.00, indicating a potential upside of 27.26%. Mercantile Bank has a consensus target price of $55.25, indicating a potential upside of 21.48%. Given National Bankshares' higher probable upside, equities research analysts clearly believe National Bankshares is more favorable than Mercantile Bank.Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score National Bankshares 0 Sell rating(s) 1 Hold rating(s) 1 Buy rating(s) 0 Strong Buy rating(s) 2.50Mercantile Bank 0 Sell rating(s) 2 Hold rating(s) 4 Buy rating(s) 0 Strong Buy rating(s) 2.67 Which has higher earnings & valuation, NKSH or MBWM? Mercantile Bank has higher revenue and earnings than National Bankshares. Mercantile Bank is trading at a lower price-to-earnings ratio than National Bankshares, indicating that it is currently the more affordable of the two stocks. CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings RatioNational Bankshares$79.08M2.41$7.62M$1.7716.87Mercantile Bank$361.89M2.04$79.59M$5.049.02 Which has more volatility & risk, NKSH or MBWM? National Bankshares has a beta of 0.75, meaning that its share price is 25% less volatile than the S&P 500. Comparatively, Mercantile Bank has a beta of 0.87, meaning that its share price is 13% less volatile than the S&P 500. Does the media favor NKSH or MBWM? In the previous week, National Bankshares and National Bankshares both had 4 articles in the media. National Bankshares' average media sentiment score of 0.62 beat Mercantile Bank's score of 0.62 indicating that National Bankshares is being referred to more favorably in the media. Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment National Bankshares 0 Very Positive mention(s) 1 Positive mention(s) 1 Neutral mention(s) 0 Negative mention(s) 0 Very Negative mention(s) Positive Mercantile Bank 0 Very Positive mention(s) 1 Positive mention(s) 1 Neutral mention(s) 0 Negative mention(s) 0 Very Negative mention(s) Positive SummaryMercantile Bank beats National Bankshares on 13 of the 18 factors compared between the two stocks. Get National Bankshares News Delivered to You Automatically Sign up to receive the latest news and ratings for NKSH and its competitors with MarketBeat's FREE daily newsletter. Subscribe Now View SMS TermsBy entering your phone number and clicking the sign-up button, you agree to receive periodic text messages from MarketBeat at the phone number you submitted, including texts that may be sent using an automatic telephone dialing system. Message and data rates may apply. Message frequency will vary. Messages will consist of stock alerts, news stories, and partner advertisements/offers. Consent is not a condition of the purchase of any goods or services. Text HELP for help/customer support. Unsubscribe at any time by replying "STOP" to any text message that you receive from MarketBeat or by visiting our mailing preferences page. Read our full terms of service and privacy policy. New MarketBeat Followers Over TimeWhat are MarkeBeat Followers?This chart shows the number of new MarketBeat users adding NKSH and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period. Skip ChartMedia Sentiment Over TimeWhat is Media Sentiment?This chart shows the average media sentiment of NASDAQ and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.Skip Chart NKSH vs. The Competition Export to ExcelMetricNational BanksharesBANKS IndustryFinance SectorNASDAQ ExchangeMarket Cap$190.60M$1.97B$12.65B$10.46BDividend Yield4.88%2.65%5.56%4.77%P/E Ratio16.8711.4130.0027.36Price / Sales2.412.4629.78135.99Price / Cash13.7912.6222.8061.86Price / Book1.211.192.326.81Net Income$7.62M$158.22M$1.02B$276.80M7 Day Performance4.33%-0.90%-0.06%0.27%1 Month Performance0.17%-1.92%-0.23%8.31%1 Year Performance-1.16%10.63%536.77%35.60% National Bankshares Competitors List Export to ExcelCompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)NKSHNational Bankshares4.5714 of 5 stars$29.86-0.3%$38.00+27.3%+1.1%$190.60M$79.08M16.87220MBWMMercantile Bank4.2961 of 5 stars$45.60-0.3%$55.25+21.2%+6.6%$741.12M$234.68M9.05670News CoverageUpcoming EarningsAnalyst ForecastCCBGCapital City Bank Group4.3955 of 5 stars$42.92-0.3%$45.00+4.9%+22.4%$732.56M$270.63M12.55800News CoverageHBNCHorizon Bancorp (IN)4.9565 of 5 stars$16.27+0.6%$19.67+20.9%+3.8%$717.51M$359.45M13.91910News CoverageUpcoming EarningsCCNECNB Financial4.7526 of 5 stars$24.320.0%$27.75+14.1%+2.5%$716.95M$364.58M10.22760Upcoming EarningsGSBCGreat Southern Bancorp2.6328 of 5 stars$61.58-1.3%$60.50-1.8%+8.7%$697.70M$355.26M10.491,108News CoveragePositive NewsEarnings ReportEGBNEagle Bancorp2.1412 of 5 stars$21.71+0.8%$21.00-3.3%-11.8%$660.55M$707.50M-21.32500Positive NewsUpcoming EarningsCACCamden National4.1548 of 5 stars$38.94-0.7%$48.00+23.3%-7.6%$659.03M$294.10M12.33620Analyst ForecastTHFFFirst Financial Corporation Indiana3.7665 of 5 stars$54.39-0.3%$57.67+6.0%+26.0%$643.89M$307.51M10.39880FCBCFirst Community Bancshares2.1633 of 5 stars$34.12-0.8%N/A-22.3%$624.82M$155.52M12.50630HTBKHeritage Commerce4.138 of 5 stars$9.95-0.2%$10.67+7.2%+2.9%$611.74M$251.45M15.80330News CoverageAnalyst Downgrade Related Companies and Tools Related Companies Mercantile Bank Alternatives Capital City Bank Group Alternatives Horizon Bancorp (IN) Alternatives CNB Financial Alternatives Great Southern Bancorp Alternatives Eagle Bancorp Alternatives Camden National Alternatives First Financial Corporation Indiana Alternatives First Community Bancshares Alternatives Heritage Commerce Alternatives Top 10 Stock Comparisons Semiconductor Stocks Artificial Intelligence Stocks Growth Stocks Magnificent Seven Stocks Pharmaceutical Stocks Ecommerce Stocks Bitcoin Stocks Meme Stocks Cryptocurrency Stocks Cybersecurity Stocks This page (NASDAQ:NKSH) was last updated on 10/15/2025 by MarketBeat.com Staff From Our PartnersURGENT: The Market's 3 Red Flags Are FlashingHere’s the uncomfortable truth: The smartest investors in the world are already preparing for a crash befor...StockEarnings | SponsoredINVESTOR ALERT: Tiny “$3 AI Wonder Stock” on the Verge of Blasting OffRight now, we’re witnessing a monumental shift in the world.Traders Agency | SponsoredArizona-made nanochips the new millionaire maker?George Gilder handed President Reagan the first microchip that helped create $6.5 trillion in wealth over the ...Banyan Hill Publishing | SponsoredBuy UBER immediatelyBULLISH: It's time to buy this 'hidden' AI stock An award-winning stock-rating system has turned BULLISH on...Chaikin Analytics | SponsoredFront-Run Buffett's Shocking Gold MoveA Historic Gold Announcement Is About to Rock Wall Street? 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