Go Pro

Great Southern Bancorp (GSBC) Competitors

Great Southern Bancorp logo
$80.65 0.00 (0.00%)
Closing price 08/7/2026 04:00 PM Eastern
Extended Trading
$80.82 +0.17 (+0.21%)
As of 08/7/2026 07:34 PM Eastern
Extended trading is trading that happens on electronic markets outside of regular trading hours. This is a fair market value extended hours price provided by Massive. Learn more.

GSBC vs. BUSE, CTBI, FCBC, FFBC, and MBWM

Should you buy Great Southern Bancorp stock or one of its competitors? MarketBeat compares Great Southern Bancorp with other companies and stocks that may be similar based on industry, sector, market capitalization, business model, investor interest, or shared news coverage. Companies and stocks commonly compared with Great Southern Bancorp include First Busey (BUSE), Community Trust Bancorp (CTBI), First Community Bancshares (FCBC), First Financial Bancorp. (FFBC), and Mercantile Bank (MBWM). These companies are all part of the "regional banks" industry.

How does Great Southern Bancorp compare to First Busey?

Great Southern Bancorp (NASDAQ:GSBC) and First Busey (NASDAQ:BUSE) are both finance companies, but which is the superior stock? We will contrast the two businesses based on the strength of their valuation, risk, institutional ownership, dividends, profitability, analyst recommendations, earnings and media sentiment.

41.7% of Great Southern Bancorp shares are held by institutional investors. Comparatively, 56.5% of First Busey shares are held by institutional investors. 29.8% of Great Southern Bancorp shares are held by company insiders. Comparatively, 3.8% of First Busey shares are held by company insiders. Strong institutional ownership is an indication that hedge funds, endowments and large money managers believe a company will outperform the market over the long term.

First Busey has higher revenue and earnings than Great Southern Bancorp. First Busey is trading at a lower price-to-earnings ratio than Great Southern Bancorp, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Great Southern Bancorp$226.41M3.88$70.97M$6.0213.40
First Busey$1.04B2.51$135.26M$2.4212.80

First Busey has a net margin of 21.00% compared to Great Southern Bancorp's net margin of 20.72%. Great Southern Bancorp's return on equity of 10.86% beat First Busey's return on equity.

Company Net Margins Return on Equity Return on Assets
Great Southern Bancorp20.72% 10.86% 1.21%
First Busey 21.00%10.42%1.41%

In the previous week, First Busey had 9 more articles in the media than Great Southern Bancorp. MarketBeat recorded 10 mentions for First Busey and 1 mentions for Great Southern Bancorp. Great Southern Bancorp's average media sentiment score of 1.37 beat First Busey's score of 0.96 indicating that Great Southern Bancorp is being referred to more favorably in the media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Great Southern Bancorp
1 Very Positive mention(s)
0 Positive mention(s)
0 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive
First Busey
6 Very Positive mention(s)
2 Positive mention(s)
2 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive

Great Southern Bancorp currently has a consensus target price of $74.00, suggesting a potential downside of 8.25%. First Busey has a consensus target price of $32.00, suggesting a potential upside of 3.29%. Given First Busey's stronger consensus rating and higher possible upside, analysts clearly believe First Busey is more favorable than Great Southern Bancorp.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Great Southern Bancorp
0 Sell rating(s)
2 Hold rating(s)
1 Buy rating(s)
0 Strong Buy rating(s)
2.33
First Busey
0 Sell rating(s)
2 Hold rating(s)
4 Buy rating(s)
1 Strong Buy rating(s)
2.86

Great Southern Bancorp has a beta of 0.49, indicating that its stock price is 51% less volatile than the broader market. Comparatively, First Busey has a beta of 0.72, indicating that its stock price is 28% less volatile than the broader market.

Great Southern Bancorp pays an annual dividend of $1.72 per share and has a dividend yield of 2.1%. First Busey pays an annual dividend of $1.04 per share and has a dividend yield of 3.4%. Great Southern Bancorp pays out 28.6% of its earnings in the form of a dividend. First Busey pays out 43.0% of its earnings in the form of a dividend. Both companies have healthy payout ratios and should be able to cover their dividend payments with earnings for the next several years. First Busey has raised its dividend for 10 consecutive years. First Busey is clearly the better dividend stock, given its higher yield and longer track record of dividend growth.

Summary

First Busey beats Great Southern Bancorp on 13 of the 20 factors compared between the two stocks.

How does Great Southern Bancorp compare to Community Trust Bancorp?

Great Southern Bancorp (NASDAQ:GSBC) and Community Trust Bancorp (NASDAQ:CTBI) are both small-cap finance companies, but which is the superior stock? We will contrast the two businesses based on the strength of their earnings, profitability, media sentiment, valuation, risk, dividends, analyst recommendations and institutional ownership.

41.7% of Great Southern Bancorp shares are owned by institutional investors. Comparatively, 60.2% of Community Trust Bancorp shares are owned by institutional investors. 29.8% of Great Southern Bancorp shares are owned by company insiders. Comparatively, 2.6% of Community Trust Bancorp shares are owned by company insiders. Strong institutional ownership is an indication that hedge funds, large money managers and endowments believe a company will outperform the market over the long term.

Great Southern Bancorp pays an annual dividend of $1.72 per share and has a dividend yield of 2.1%. Community Trust Bancorp pays an annual dividend of $2.60 per share and has a dividend yield of 3.3%. Great Southern Bancorp pays out 28.6% of its earnings in the form of a dividend. Community Trust Bancorp pays out 43.6% of its earnings in the form of a dividend. Both companies have healthy payout ratios and should be able to cover their dividend payments with earnings for the next several years. Community Trust Bancorp has increased its dividend for 44 consecutive years. Community Trust Bancorp is clearly the better dividend stock, given its higher yield and longer track record of dividend growth.

Great Southern Bancorp has a beta of 0.49, indicating that its share price is 51% less volatile than the broader market. Comparatively, Community Trust Bancorp has a beta of 0.53, indicating that its share price is 47% less volatile than the broader market.

Community Trust Bancorp has a net margin of 25.55% compared to Great Southern Bancorp's net margin of 20.72%. Community Trust Bancorp's return on equity of 12.66% beat Great Southern Bancorp's return on equity.

Company Net Margins Return on Equity Return on Assets
Great Southern Bancorp20.72% 10.86% 1.21%
Community Trust Bancorp 25.55%12.66%1.61%

In the previous week, Community Trust Bancorp had 4 more articles in the media than Great Southern Bancorp. MarketBeat recorded 5 mentions for Community Trust Bancorp and 1 mentions for Great Southern Bancorp. Community Trust Bancorp's average media sentiment score of 1.84 beat Great Southern Bancorp's score of 1.37 indicating that Community Trust Bancorp is being referred to more favorably in the news media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Great Southern Bancorp
1 Very Positive mention(s)
0 Positive mention(s)
0 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive
Community Trust Bancorp
5 Very Positive mention(s)
0 Positive mention(s)
0 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Very Positive

Community Trust Bancorp has higher revenue and earnings than Great Southern Bancorp. Community Trust Bancorp is trading at a lower price-to-earnings ratio than Great Southern Bancorp, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Great Southern Bancorp$226.41M3.88$70.97M$6.0213.40
Community Trust Bancorp$298.90M4.73$98.06M$5.9713.03

Great Southern Bancorp currently has a consensus price target of $74.00, suggesting a potential downside of 8.25%. Community Trust Bancorp has a consensus price target of $81.50, suggesting a potential upside of 4.81%. Given Community Trust Bancorp's stronger consensus rating and higher probable upside, analysts clearly believe Community Trust Bancorp is more favorable than Great Southern Bancorp.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Great Southern Bancorp
0 Sell rating(s)
2 Hold rating(s)
1 Buy rating(s)
0 Strong Buy rating(s)
2.33
Community Trust Bancorp
0 Sell rating(s)
2 Hold rating(s)
2 Buy rating(s)
0 Strong Buy rating(s)
2.50

Summary

Community Trust Bancorp beats Great Southern Bancorp on 15 of the 19 factors compared between the two stocks.

How does Great Southern Bancorp compare to First Community Bancshares?

Great Southern Bancorp (NASDAQ:GSBC) and First Community Bancshares (NASDAQ:FCBC) are both small-cap finance companies, but which is the better business? We will contrast the two companies based on the strength of their risk, institutional ownership, earnings, media sentiment, dividends, valuation, analyst recommendations and profitability.

In the previous week, First Community Bancshares had 1 more articles in the media than Great Southern Bancorp. MarketBeat recorded 2 mentions for First Community Bancshares and 1 mentions for Great Southern Bancorp. Great Southern Bancorp's average media sentiment score of 1.37 beat First Community Bancshares' score of 0.50 indicating that Great Southern Bancorp is being referred to more favorably in the media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Great Southern Bancorp
1 Very Positive mention(s)
0 Positive mention(s)
0 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive
First Community Bancshares
1 Very Positive mention(s)
0 Positive mention(s)
1 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive

Great Southern Bancorp has a beta of 0.49, suggesting that its share price is 51% less volatile than the broader market. Comparatively, First Community Bancshares has a beta of 0.48, suggesting that its share price is 52% less volatile than the broader market.

41.7% of Great Southern Bancorp shares are owned by institutional investors. Comparatively, 35.0% of First Community Bancshares shares are owned by institutional investors. 29.8% of Great Southern Bancorp shares are owned by insiders. Comparatively, 3.7% of First Community Bancshares shares are owned by insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a company is poised for long-term growth.

Great Southern Bancorp presently has a consensus target price of $74.00, suggesting a potential downside of 8.25%. Given Great Southern Bancorp's higher probable upside, equities research analysts clearly believe Great Southern Bancorp is more favorable than First Community Bancshares.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Great Southern Bancorp
0 Sell rating(s)
2 Hold rating(s)
1 Buy rating(s)
0 Strong Buy rating(s)
2.33
First Community Bancshares
0 Sell rating(s)
2 Hold rating(s)
1 Buy rating(s)
0 Strong Buy rating(s)
2.33

Great Southern Bancorp has higher revenue and earnings than First Community Bancshares. Great Southern Bancorp is trading at a lower price-to-earnings ratio than First Community Bancshares, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Great Southern Bancorp$226.41M3.88$70.97M$6.0213.40
First Community Bancshares$185.42M4.91$48.79M$3.1715.21

Great Southern Bancorp pays an annual dividend of $1.72 per share and has a dividend yield of 2.1%. First Community Bancshares pays an annual dividend of $1.32 per share and has a dividend yield of 2.7%. Great Southern Bancorp pays out 28.6% of its earnings in the form of a dividend. First Community Bancshares pays out 41.6% of its earnings in the form of a dividend. Both companies have healthy payout ratios and should be able to cover their dividend payments with earnings for the next several years. First Community Bancshares has increased its dividend for 13 consecutive years. First Community Bancshares is clearly the better dividend stock, given its higher yield and longer track record of dividend growth.

First Community Bancshares has a net margin of 28.84% compared to Great Southern Bancorp's net margin of 20.72%. Great Southern Bancorp's return on equity of 10.86% beat First Community Bancshares' return on equity.

Company Net Margins Return on Equity Return on Assets
Great Southern Bancorp20.72% 10.86% 1.21%
First Community Bancshares 28.84%10.82%1.64%

Summary

Great Southern Bancorp beats First Community Bancshares on 10 of the 17 factors compared between the two stocks.

How does Great Southern Bancorp compare to First Financial Bancorp.?

First Financial Bancorp. (NASDAQ:FFBC) and Great Southern Bancorp (NASDAQ:GSBC) are both finance companies, but which is the superior business? We will compare the two businesses based on the strength of their institutional ownership, profitability, dividends, valuation, analyst recommendations, media sentiment, risk and earnings.

First Financial Bancorp. has a net margin of 20.77% compared to Great Southern Bancorp's net margin of 20.72%. First Financial Bancorp.'s return on equity of 11.13% beat Great Southern Bancorp's return on equity.

Company Net Margins Return on Equity Return on Assets
First Financial Bancorp.20.77% 11.13% 1.49%
Great Southern Bancorp 20.72%10.86%1.21%

77.2% of First Financial Bancorp. shares are held by institutional investors. Comparatively, 41.7% of Great Southern Bancorp shares are held by institutional investors. 1.1% of First Financial Bancorp. shares are held by insiders. Comparatively, 29.8% of Great Southern Bancorp shares are held by insiders. Strong institutional ownership is an indication that hedge funds, endowments and large money managers believe a stock will outperform the market over the long term.

In the previous week, First Financial Bancorp. had 9 more articles in the media than Great Southern Bancorp. MarketBeat recorded 10 mentions for First Financial Bancorp. and 1 mentions for Great Southern Bancorp. Great Southern Bancorp's average media sentiment score of 1.37 beat First Financial Bancorp.'s score of 0.96 indicating that Great Southern Bancorp is being referred to more favorably in the news media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
First Financial Bancorp.
7 Very Positive mention(s)
0 Positive mention(s)
2 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive
Great Southern Bancorp
1 Very Positive mention(s)
0 Positive mention(s)
0 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive

First Financial Bancorp. has higher revenue and earnings than Great Southern Bancorp. First Financial Bancorp. is trading at a lower price-to-earnings ratio than Great Southern Bancorp, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
First Financial Bancorp.$1.26B2.80$255.60M$2.8311.89
Great Southern Bancorp$226.41M3.88$70.97M$6.0213.40

First Financial Bancorp. pays an annual dividend of $1.00 per share and has a dividend yield of 3.0%. Great Southern Bancorp pays an annual dividend of $1.72 per share and has a dividend yield of 2.1%. First Financial Bancorp. pays out 35.3% of its earnings in the form of a dividend. Great Southern Bancorp pays out 28.6% of its earnings in the form of a dividend. Both companies have healthy payout ratios and should be able to cover their dividend payments with earnings for the next several years. First Financial Bancorp. has raised its dividend for 1 consecutive years. First Financial Bancorp. is clearly the better dividend stock, given its higher yield and longer track record of dividend growth.

First Financial Bancorp. currently has a consensus target price of $33.67, suggesting a potential upside of 0.02%. Great Southern Bancorp has a consensus target price of $74.00, suggesting a potential downside of 8.25%. Given First Financial Bancorp.'s stronger consensus rating and higher possible upside, equities research analysts clearly believe First Financial Bancorp. is more favorable than Great Southern Bancorp.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
First Financial Bancorp.
0 Sell rating(s)
4 Hold rating(s)
4 Buy rating(s)
0 Strong Buy rating(s)
2.50
Great Southern Bancorp
0 Sell rating(s)
2 Hold rating(s)
1 Buy rating(s)
0 Strong Buy rating(s)
2.33

First Financial Bancorp. has a beta of 0.92, suggesting that its share price is 8% less volatile than the broader market. Comparatively, Great Southern Bancorp has a beta of 0.49, suggesting that its share price is 51% less volatile than the broader market.

Summary

First Financial Bancorp. beats Great Southern Bancorp on 13 of the 19 factors compared between the two stocks.

How does Great Southern Bancorp compare to Mercantile Bank?

Mercantile Bank (NASDAQ:MBWM) and Great Southern Bancorp (NASDAQ:GSBC) are both small-cap finance companies, but which is the better investment? We will compare the two businesses based on the strength of their media sentiment, risk, earnings, analyst recommendations, institutional ownership, profitability, valuation and dividends.

Mercantile Bank pays an annual dividend of $1.56 per share and has a dividend yield of 2.6%. Great Southern Bancorp pays an annual dividend of $1.72 per share and has a dividend yield of 2.1%. Mercantile Bank pays out 27.5% of its earnings in the form of a dividend. Great Southern Bancorp pays out 28.6% of its earnings in the form of a dividend. Both companies have healthy payout ratios and should be able to cover their dividend payments with earnings for the next several years. Mercantile Bank has raised its dividend for 14 consecutive years. Mercantile Bank is clearly the better dividend stock, given its higher yield and longer track record of dividend growth.

In the previous week, Mercantile Bank and Mercantile Bank both had 1 articles in the media. Great Southern Bancorp's average media sentiment score of 1.37 beat Mercantile Bank's score of 0.59 indicating that Great Southern Bancorp is being referred to more favorably in the news media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Mercantile Bank
0 Very Positive mention(s)
1 Positive mention(s)
0 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive
Great Southern Bancorp
1 Very Positive mention(s)
0 Positive mention(s)
0 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive

Mercantile Bank has a net margin of 24.75% compared to Great Southern Bancorp's net margin of 20.72%. Mercantile Bank's return on equity of 13.66% beat Great Southern Bancorp's return on equity.

Company Net Margins Return on Equity Return on Assets
Mercantile Bank24.75% 13.66% 1.46%
Great Southern Bancorp 20.72%10.86%1.21%

Mercantile Bank has higher revenue and earnings than Great Southern Bancorp. Mercantile Bank is trading at a lower price-to-earnings ratio than Great Southern Bancorp, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Mercantile Bank$371.80M2.82$88.75M$5.6810.69
Great Southern Bancorp$226.41M3.88$70.97M$6.0213.40

Mercantile Bank has a beta of 0.79, suggesting that its share price is 21% less volatile than the broader market. Comparatively, Great Southern Bancorp has a beta of 0.49, suggesting that its share price is 51% less volatile than the broader market.

Mercantile Bank presently has a consensus target price of $60.40, suggesting a potential downside of 0.49%. Great Southern Bancorp has a consensus target price of $74.00, suggesting a potential downside of 8.25%. Given Mercantile Bank's stronger consensus rating and higher probable upside, research analysts plainly believe Mercantile Bank is more favorable than Great Southern Bancorp.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Mercantile Bank
0 Sell rating(s)
4 Hold rating(s)
3 Buy rating(s)
0 Strong Buy rating(s)
2.43
Great Southern Bancorp
0 Sell rating(s)
2 Hold rating(s)
1 Buy rating(s)
0 Strong Buy rating(s)
2.33

58.6% of Mercantile Bank shares are owned by institutional investors. Comparatively, 41.7% of Great Southern Bancorp shares are owned by institutional investors. 2.5% of Mercantile Bank shares are owned by company insiders. Comparatively, 29.8% of Great Southern Bancorp shares are owned by company insiders. Strong institutional ownership is an indication that endowments, hedge funds and large money managers believe a stock will outperform the market over the long term.

Summary

Mercantile Bank beats Great Southern Bancorp on 13 of the 18 factors compared between the two stocks.

Get Great Southern Bancorp News Delivered to You Automatically

Sign up to receive the latest news and ratings for GSBC and its competitors with MarketBeat's FREE daily newsletter.

Subscribe Now
SMS is currently available in Australia, Belgium, Canada, France, Germany, Ireland, Italy, New Zealand, the Netherlands, Singapore, South Africa, Spain, Switzerland, the United Kingdom, and the United States. By entering your phone number and clicking the sign-up button, you agree to receive periodic text messages from MarketBeat at the phone number you submitted, including texts that may be sent using an automatic telephone dialing system. Message and data rates may apply. Message frequency will vary. Messages will consist of stock alerts, news stories, and partner advertisements/offers. Consent is not a condition of the purchase of any goods or services. Text HELP for help/customer support. Unsubscribe at any time by replying "STOP" to any text message that you receive from MarketBeat or by visiting our mailing preferences page. Read our full terms of service and privacy policy.

New MarketBeat Followers Over Time

This chart shows the number of new MarketBeat users adding GSBC and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
Skip Chart

Media Sentiment Over Time

This chart shows the average media sentiment of NASDAQ and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
Skip Chart

GSBC vs. The Competition

MetricGreat Southern BancorpBanks IndustryFinance SectorNASDAQ Exchange
Market Cap$878.52M$23.62B$14.02B$12.99B
Dividend Yield2.11%3.17%5.89%10.20%
P/E Ratio13.4028.0529.1825.05
Price / Sales3.889.64503.7284.15
Price / Cash13.5416.2030.2237.44
Price / Book1.421.393.726.43
Net Income$70.97M$2.57B$1.31B$348.10M
7 Day Performance-0.87%0.16%0.53%2.68%
1 Month Performance3.88%2.85%1.00%-0.83%
1 Year Performance42.04%29.76%12.83%23.97%

Great Southern Bancorp Competitors List

CompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)
GSBC
Great Southern Bancorp
1.785 of 5 stars
$80.65
flat
$74.00
-8.2%
+42.0%$878.52M$226.41M13.401,075
BUSE
First Busey
4.2818 of 5 stars
$31.58
+1.0%
$32.00
+1.3%
+38.9%$2.64B$1.04B13.051,948
CTBI
Community Trust Bancorp
3.943 of 5 stars
$79.47
+0.7%
$81.50
+2.6%
+45.2%$1.43B$409.34M13.31980
FCBC
First Community Bancshares
3.0863 of 5 stars
$48.96
+2.2%
N/A+36.9%$903.72M$185.42M15.44630
FFBC
First Financial Bancorp.
3.0807 of 5 stars
$34.52
+1.1%
$33.67
-2.5%
+42.1%$3.58B$1.26B12.202,199

Related Companies and Tools


This page (NASDAQ:GSBC) was last updated on 8/10/2026 by MarketBeat.com Staff.
From Our Partners