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First Busey (BUSE) Competitors

First Busey logo
$30.30 +0.09 (+0.30%)
As of 08/21/2026 04:00 PM Eastern

BUSE vs. FFBC, FRME, STBA, THFF, and TOWN

Should you buy First Busey stock or one of its competitors? First Busey's main competitors and comparable companies include First Financial Bancorp. (FFBC), First Merchants (FRME), S&T Bancorp (STBA), First Financial Corporation Indiana (THFF), and Towne Bank (TOWN). Companies are selected based on similarities in market, industry, and size. These companies are all part of the "regional banks" industry.

How does First Busey compare to First Financial Bancorp.?

First Financial Bancorp. (NASDAQ:FFBC) and First Busey (NASDAQ:BUSE) are both mid-cap finance companies, but which is the better stock? We will contrast the two companies based on the strength of their media sentiment, institutional ownership, analyst recommendations, risk, profitability, valuation, earnings and dividends.

First Financial Bancorp. has higher earnings, but lower revenue than First Busey. First Financial Bancorp. is trading at a lower price-to-earnings ratio than First Busey, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
First Financial Bancorp.$996.38M3.48$255.60M$2.8311.67
First Busey$1.04B2.40$135.26M$2.4212.52

First Financial Bancorp. presently has a consensus price target of $33.67, indicating a potential upside of 1.93%. First Busey has a consensus price target of $32.00, indicating a potential upside of 5.61%. Given First Busey's stronger consensus rating and higher probable upside, analysts plainly believe First Busey is more favorable than First Financial Bancorp..

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
First Financial Bancorp.
0 Sell rating(s)
4 Hold rating(s)
4 Buy rating(s)
0 Strong Buy rating(s)
2.50
First Busey
0 Sell rating(s)
2 Hold rating(s)
4 Buy rating(s)
1 Strong Buy rating(s)
2.86

First Financial Bancorp. pays an annual dividend of $1.04 per share and has a dividend yield of 3.1%. First Busey pays an annual dividend of $1.04 per share and has a dividend yield of 3.4%. First Financial Bancorp. pays out 36.7% of its earnings in the form of a dividend. First Busey pays out 43.0% of its earnings in the form of a dividend. Both companies have healthy payout ratios and should be able to cover their dividend payments with earnings for the next several years. First Financial Bancorp. has increased its dividend for 1 consecutive years and First Busey has increased its dividend for 10 consecutive years. First Busey is clearly the better dividend stock, given its higher yield and longer track record of dividend growth.

First Busey has a net margin of 21.00% compared to First Financial Bancorp.'s net margin of 20.77%. First Financial Bancorp.'s return on equity of 11.13% beat First Busey's return on equity.

Company Net Margins Return on Equity Return on Assets
First Financial Bancorp.20.77% 11.13% 1.49%
First Busey 21.00%10.48%1.40%

First Financial Bancorp. has a beta of 0.92, suggesting that its stock price is 8% less volatile than the broader market. Comparatively, First Busey has a beta of 0.72, suggesting that its stock price is 28% less volatile than the broader market.

77.2% of First Financial Bancorp. shares are held by institutional investors. Comparatively, 56.5% of First Busey shares are held by institutional investors. 1.1% of First Financial Bancorp. shares are held by insiders. Comparatively, 3.8% of First Busey shares are held by insiders. Strong institutional ownership is an indication that endowments, hedge funds and large money managers believe a company will outperform the market over the long term.

In the previous week, First Busey had 2 more articles in the media than First Financial Bancorp.. MarketBeat recorded 3 mentions for First Busey and 1 mentions for First Financial Bancorp.. First Financial Bancorp.'s average media sentiment score of 1.76 beat First Busey's score of 0.82 indicating that First Financial Bancorp. is being referred to more favorably in the media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
First Financial Bancorp.
1 Very Positive mention(s)
0 Positive mention(s)
0 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Very Positive
First Busey
2 Very Positive mention(s)
0 Positive mention(s)
0 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive

Summary

First Busey beats First Financial Bancorp. on 10 of the 19 factors compared between the two stocks.

How does First Busey compare to First Merchants?

First Busey (NASDAQ:BUSE) and First Merchants (NASDAQ:FRME) are both mid-cap finance companies, but which is the superior investment? We will compare the two businesses based on the strength of their dividends, analyst recommendations, earnings, media sentiment, institutional ownership, valuation, profitability and risk.

First Merchants has higher revenue and earnings than First Busey. First Busey is trading at a lower price-to-earnings ratio than First Merchants, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
First Busey$1.04B2.40$135.26M$2.4212.52
First Merchants$1.05B2.51$226M$3.1213.47

In the previous week, First Merchants had 4 more articles in the media than First Busey. MarketBeat recorded 7 mentions for First Merchants and 3 mentions for First Busey. First Merchants' average media sentiment score of 1.02 beat First Busey's score of 0.82 indicating that First Merchants is being referred to more favorably in the news media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
First Busey
2 Very Positive mention(s)
0 Positive mention(s)
0 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive
First Merchants
4 Very Positive mention(s)
0 Positive mention(s)
1 Neutral mention(s)
1 Negative mention(s)
0 Very Negative mention(s)
Positive

First Busey pays an annual dividend of $1.04 per share and has a dividend yield of 3.4%. First Merchants pays an annual dividend of $1.48 per share and has a dividend yield of 3.5%. First Busey pays out 43.0% of its earnings in the form of a dividend. First Merchants pays out 47.4% of its earnings in the form of a dividend. Both companies have healthy payout ratios and should be able to cover their dividend payments with earnings for the next several years. First Busey has raised its dividend for 10 consecutive years and First Merchants has raised its dividend for 13 consecutive years. First Merchants is clearly the better dividend stock, given its higher yield and longer track record of dividend growth.

First Busey has a beta of 0.72, indicating that its share price is 28% less volatile than the broader market. Comparatively, First Merchants has a beta of 0.84, indicating that its share price is 16% less volatile than the broader market.

First Busey presently has a consensus price target of $32.00, suggesting a potential upside of 5.61%. First Merchants has a consensus price target of $49.00, suggesting a potential upside of 16.58%. Given First Merchants' higher possible upside, analysts clearly believe First Merchants is more favorable than First Busey.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
First Busey
0 Sell rating(s)
2 Hold rating(s)
4 Buy rating(s)
1 Strong Buy rating(s)
2.86
First Merchants
0 Sell rating(s)
3 Hold rating(s)
3 Buy rating(s)
0 Strong Buy rating(s)
2.50

56.5% of First Busey shares are owned by institutional investors. Comparatively, 73.9% of First Merchants shares are owned by institutional investors. 3.8% of First Busey shares are owned by company insiders. Comparatively, 1.8% of First Merchants shares are owned by company insiders. Strong institutional ownership is an indication that endowments, large money managers and hedge funds believe a stock is poised for long-term growth.

First Busey has a net margin of 21.00% compared to First Merchants' net margin of 17.05%. First Busey's return on equity of 10.48% beat First Merchants' return on equity.

Company Net Margins Return on Equity Return on Assets
First Busey21.00% 10.48% 1.40%
First Merchants 17.05%8.86%1.12%

Summary

First Merchants beats First Busey on 12 of the 20 factors compared between the two stocks.

How does First Busey compare to S&T Bancorp?

S&T Bancorp (NASDAQ:STBA) and First Busey (NASDAQ:BUSE) are both finance companies, but which is the better investment? We will compare the two businesses based on the strength of their risk, valuation, institutional ownership, analyst recommendations, earnings, profitability, media sentiment and dividends.

65.2% of S&T Bancorp shares are held by institutional investors. Comparatively, 56.5% of First Busey shares are held by institutional investors. 1.2% of S&T Bancorp shares are held by company insiders. Comparatively, 3.8% of First Busey shares are held by company insiders. Strong institutional ownership is an indication that hedge funds, large money managers and endowments believe a stock is poised for long-term growth.

S&T Bancorp has a beta of 0.85, suggesting that its share price is 15% less volatile than the broader market. Comparatively, First Busey has a beta of 0.72, suggesting that its share price is 28% less volatile than the broader market.

First Busey has higher revenue and earnings than S&T Bancorp. First Busey is trading at a lower price-to-earnings ratio than S&T Bancorp, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
S&T Bancorp$568.51M3.12$134.23M$3.7613.40
First Busey$1.04B2.40$135.26M$2.4212.52

S&T Bancorp pays an annual dividend of $1.48 per share and has a dividend yield of 2.9%. First Busey pays an annual dividend of $1.04 per share and has a dividend yield of 3.4%. S&T Bancorp pays out 39.4% of its earnings in the form of a dividend. First Busey pays out 43.0% of its earnings in the form of a dividend. Both companies have healthy payout ratios and should be able to cover their dividend payments with earnings for the next several years. S&T Bancorp has raised its dividend for 13 consecutive years and First Busey has raised its dividend for 10 consecutive years.

S&T Bancorp has a net margin of 24.51% compared to First Busey's net margin of 21.00%. First Busey's return on equity of 10.48% beat S&T Bancorp's return on equity.

Company Net Margins Return on Equity Return on Assets
S&T Bancorp24.51% 9.74% 1.42%
First Busey 21.00%10.48%1.40%

In the previous week, First Busey had 2 more articles in the media than S&T Bancorp. MarketBeat recorded 3 mentions for First Busey and 1 mentions for S&T Bancorp. S&T Bancorp's average media sentiment score of 1.40 beat First Busey's score of 0.82 indicating that S&T Bancorp is being referred to more favorably in the media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
S&T Bancorp
1 Very Positive mention(s)
0 Positive mention(s)
0 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive
First Busey
2 Very Positive mention(s)
0 Positive mention(s)
0 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive

S&T Bancorp presently has a consensus target price of $51.60, suggesting a potential upside of 2.42%. First Busey has a consensus target price of $32.00, suggesting a potential upside of 5.61%. Given First Busey's stronger consensus rating and higher possible upside, analysts clearly believe First Busey is more favorable than S&T Bancorp.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
S&T Bancorp
0 Sell rating(s)
4 Hold rating(s)
2 Buy rating(s)
1 Strong Buy rating(s)
2.57
First Busey
0 Sell rating(s)
2 Hold rating(s)
4 Buy rating(s)
1 Strong Buy rating(s)
2.86

Summary

S&T Bancorp beats First Busey on 10 of the 19 factors compared between the two stocks.

How does First Busey compare to First Financial Corporation Indiana?

First Financial Corporation Indiana (NASDAQ:THFF) and First Busey (NASDAQ:BUSE) are both finance companies, but which is the superior business? We will contrast the two companies based on the strength of their profitability, valuation, earnings, analyst recommendations, risk, institutional ownership, media sentiment and dividends.

First Financial Corporation Indiana has a net margin of 23.32% compared to First Busey's net margin of 21.00%. First Financial Corporation Indiana's return on equity of 13.02% beat First Busey's return on equity.

Company Net Margins Return on Equity Return on Assets
First Financial Corporation Indiana23.32% 13.02% 1.43%
First Busey 21.00%10.48%1.40%

First Financial Corporation Indiana presently has a consensus price target of $86.00, suggesting a potential upside of 8.79%. First Busey has a consensus price target of $32.00, suggesting a potential upside of 5.61%. Given First Financial Corporation Indiana's higher possible upside, analysts clearly believe First Financial Corporation Indiana is more favorable than First Busey.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
First Financial Corporation Indiana
0 Sell rating(s)
4 Hold rating(s)
0 Buy rating(s)
1 Strong Buy rating(s)
2.40
First Busey
0 Sell rating(s)
2 Hold rating(s)
4 Buy rating(s)
1 Strong Buy rating(s)
2.86

72.7% of First Financial Corporation Indiana shares are owned by institutional investors. Comparatively, 56.5% of First Busey shares are owned by institutional investors. 5.0% of First Financial Corporation Indiana shares are owned by company insiders. Comparatively, 3.8% of First Busey shares are owned by company insiders. Strong institutional ownership is an indication that hedge funds, large money managers and endowments believe a stock will outperform the market over the long term.

First Busey has higher revenue and earnings than First Financial Corporation Indiana. First Financial Corporation Indiana is trading at a lower price-to-earnings ratio than First Busey, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
First Financial Corporation Indiana$347.56M2.70$79.21M$7.1411.07
First Busey$1.04B2.40$135.26M$2.4212.52

In the previous week, First Financial Corporation Indiana had 2 more articles in the media than First Busey. MarketBeat recorded 5 mentions for First Financial Corporation Indiana and 3 mentions for First Busey. First Financial Corporation Indiana's average media sentiment score of 1.28 beat First Busey's score of 0.82 indicating that First Financial Corporation Indiana is being referred to more favorably in the media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
First Financial Corporation Indiana
4 Very Positive mention(s)
1 Positive mention(s)
0 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive
First Busey
2 Very Positive mention(s)
0 Positive mention(s)
0 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive

First Financial Corporation Indiana pays an annual dividend of $2.24 per share and has a dividend yield of 2.8%. First Busey pays an annual dividend of $1.04 per share and has a dividend yield of 3.4%. First Financial Corporation Indiana pays out 31.4% of its earnings in the form of a dividend. First Busey pays out 43.0% of its earnings in the form of a dividend. Both companies have healthy payout ratios and should be able to cover their dividend payments with earnings for the next several years. First Financial Corporation Indiana has increased its dividend for 2 consecutive years and First Busey has increased its dividend for 10 consecutive years. First Busey is clearly the better dividend stock, given its higher yield and longer track record of dividend growth.

First Financial Corporation Indiana has a beta of 0.42, suggesting that its share price is 58% less volatile than the broader market. Comparatively, First Busey has a beta of 0.72, suggesting that its share price is 28% less volatile than the broader market.

Summary

First Financial Corporation Indiana beats First Busey on 11 of the 19 factors compared between the two stocks.

How does First Busey compare to Towne Bank?

First Busey (NASDAQ:BUSE) and Towne Bank (NASDAQ:TOWN) are both mid-cap finance companies, but which is the better investment? We will contrast the two businesses based on the strength of their risk, earnings, analyst recommendations, dividends, profitability, media sentiment, institutional ownership and valuation.

First Busey presently has a consensus price target of $32.00, indicating a potential upside of 5.61%. Towne Bank has a consensus price target of $39.50, indicating a potential upside of 4.64%. Given First Busey's stronger consensus rating and higher probable upside, research analysts clearly believe First Busey is more favorable than Towne Bank.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
First Busey
0 Sell rating(s)
2 Hold rating(s)
4 Buy rating(s)
1 Strong Buy rating(s)
2.86
Towne Bank
0 Sell rating(s)
2 Hold rating(s)
2 Buy rating(s)
0 Strong Buy rating(s)
2.50

First Busey pays an annual dividend of $1.04 per share and has a dividend yield of 3.4%. Towne Bank pays an annual dividend of $1.12 per share and has a dividend yield of 3.0%. First Busey pays out 43.0% of its earnings in the form of a dividend. Towne Bank pays out 31.5% of its earnings in the form of a dividend. Both companies have healthy payout ratios and should be able to cover their dividend payments with earnings for the next several years. First Busey has increased its dividend for 10 consecutive years and Towne Bank has increased its dividend for 13 consecutive years.

Towne Bank has a net margin of 25.64% compared to First Busey's net margin of 21.00%. First Busey's return on equity of 10.48% beat Towne Bank's return on equity.

Company Net Margins Return on Equity Return on Assets
First Busey21.00% 10.48% 1.40%
Towne Bank 25.64%9.99%1.25%

In the previous week, First Busey had 1 more articles in the media than Towne Bank. MarketBeat recorded 3 mentions for First Busey and 2 mentions for Towne Bank. First Busey's average media sentiment score of 0.82 beat Towne Bank's score of 0.35 indicating that First Busey is being referred to more favorably in the media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
First Busey
2 Very Positive mention(s)
0 Positive mention(s)
0 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive
Towne Bank
1 Very Positive mention(s)
0 Positive mention(s)
0 Neutral mention(s)
0 Negative mention(s)
1 Very Negative mention(s)
Neutral

Towne Bank has higher revenue and earnings than First Busey. Towne Bank is trading at a lower price-to-earnings ratio than First Busey, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
First Busey$1.04B2.40$135.26M$2.4212.52
Towne Bank$1.12B2.67$169.53M$3.5610.60

56.5% of First Busey shares are owned by institutional investors. Comparatively, 56.0% of Towne Bank shares are owned by institutional investors. 3.8% of First Busey shares are owned by insiders. Comparatively, 8.1% of Towne Bank shares are owned by insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a stock will outperform the market over the long term.

First Busey has a beta of 0.72, indicating that its stock price is 28% less volatile than the broader market. Comparatively, Towne Bank has a beta of 0.69, indicating that its stock price is 31% less volatile than the broader market.

Summary

First Busey beats Towne Bank on 12 of the 20 factors compared between the two stocks.

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New MarketBeat Followers Over Time

This chart shows the number of new MarketBeat users adding BUSE and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
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Media Sentiment Over Time

This chart shows the average media sentiment of NASDAQ and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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BUSE vs. The Competition

MetricFirst BuseyBanks IndustryFinance SectorNASDAQ Exchange
Market Cap$2.50B$22.36B$13.63B$12.85B
Dividend Yield3.43%3.18%5.89%10.78%
P/E Ratio12.5227.5729.6124.25
Price / Sales2.409.32521.30100.86
Price / Cash11.1816.0638.1953.99
Price / Book1.051.362.186.20
Net Income$135.26M$2.58B$1.31B$348.59M
7 Day Performance-2.98%-1.08%-0.30%0.08%
1 Month Performance2.50%2.22%2.37%3.88%
1 Year Performance25.36%22.90%9.68%16.98%

First Busey Competitors List

CompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)
BUSE
First Busey
4.4329 of 5 stars
$30.30
+0.3%
$32.00
+5.6%
+25.4%$2.50B$1.04B12.521,948
FFBC
First Financial Bancorp.
3.1591 of 5 stars
$33.86
-0.9%
$33.67
-0.6%
+24.4%$3.55B$1.26B11.962,199
FRME
First Merchants
4.8558 of 5 stars
$43.27
-0.6%
$49.00
+13.2%
+0.7%$2.72B$1.05B13.862,086
STBA
S&T Bancorp
3.346 of 5 stars
$50.60
-0.8%
$51.60
+2.0%
+28.5%$1.78B$568.51M13.461,209
THFF
First Financial Corporation Indiana
3.9302 of 5 stars
$81.41
-0.2%
$86.00
+5.6%
+35.5%$967.43M$347.56M11.40880

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This page (NASDAQ:BUSE) was last updated on 8/23/2026 by MarketBeat.com Staff.
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