OPEN vs. SOFI, Z, ZG, OPAD, AKAM, SPSC, YELP, ZD, CMPR, and QNST
Should you be buying Opendoor Technologies stock or one of its competitors? The main competitors of Opendoor Technologies include SoFi Technologies (SOFI), Zillow Group (Z), Zillow Group (ZG), Offerpad Solutions (OPAD), Akamai Technologies (AKAM), SPS Commerce (SPSC), Yelp (YELP), Ziff Davis (ZD), Cimpress (CMPR), and QuinStreet (QNST).
Opendoor Technologies vs. Its Competitors
SoFi Technologies (NASDAQ:SOFI) and Opendoor Technologies (NASDAQ:OPEN) are related companies, but which is the superior business? We will contrast the two businesses based on the strength of their profitability, risk, earnings, dividends, valuation, analyst recommendations, institutional ownership and media sentiment.
SoFi Technologies has higher earnings, but lower revenue than Opendoor Technologies. Opendoor Technologies is trading at a lower price-to-earnings ratio than SoFi Technologies, indicating that it is currently the more affordable of the two stocks.
38.4% of SoFi Technologies shares are held by institutional investors. Comparatively, 62.4% of Opendoor Technologies shares are held by institutional investors. 2.6% of SoFi Technologies shares are held by company insiders. Comparatively, 2.0% of Opendoor Technologies shares are held by company insiders. Strong institutional ownership is an indication that endowments, hedge funds and large money managers believe a company is poised for long-term growth.
SoFi Technologies has a net margin of 18.38% compared to Opendoor Technologies' net margin of -5.89%. SoFi Technologies' return on equity of 4.44% beat Opendoor Technologies' return on equity.
In the previous week, SoFi Technologies had 16 more articles in the media than Opendoor Technologies. MarketBeat recorded 29 mentions for SoFi Technologies and 13 mentions for Opendoor Technologies. SoFi Technologies' average media sentiment score of 0.86 beat Opendoor Technologies' score of 0.49 indicating that SoFi Technologies is being referred to more favorably in the media.
SoFi Technologies presently has a consensus target price of $19.35, indicating a potential downside of 20.98%. Opendoor Technologies has a consensus target price of $1.26, indicating a potential downside of 75.39%. Given SoFi Technologies' stronger consensus rating and higher possible upside, research analysts clearly believe SoFi Technologies is more favorable than Opendoor Technologies.
SoFi Technologies has a beta of 1.93, meaning that its stock price is 93% more volatile than the S&P 500. Comparatively, Opendoor Technologies has a beta of 3.2, meaning that its stock price is 220% more volatile than the S&P 500.
Summary
SoFi Technologies beats Opendoor Technologies on 14 of the 17 factors compared between the two stocks.
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New MarketBeat Followers Over Time
This chart shows the number of new MarketBeat users adding OPEN and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
Skip ChartMedia Sentiment Over Time
This chart shows the average media sentiment of NASDAQ and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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This page (NASDAQ:OPEN) was last updated on 9/4/2025 by MarketBeat.com Staff