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Zillow Group (Z) Competitors

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$34.48 +1.03 (+3.08%)
As of 02:20 PM Eastern
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Z vs. OPEN, ZG, OPAD, BIDU, and RDDT

Should you buy Zillow Group stock or one of its competitors? Zillow Group's main competitors and comparable companies include Opendoor Technologies (OPEN), Zillow Group (ZG), Offerpad Solutions (OPAD), Baidu (BIDU), and Reddit (RDDT). Companies are selected based on similarities in market, industry, and size.

How does Zillow Group compare to Opendoor Technologies?

Zillow Group (NASDAQ:Z) and Opendoor Technologies (NASDAQ:OPEN) are related mid-cap companies, but which is the superior stock? We will compare the two businesses based on the strength of their analyst recommendations, institutional ownership, dividends, risk, valuation, profitability, earnings and media sentiment.

Zillow Group has a net margin of 1.96% compared to Opendoor Technologies' net margin of -46.74%. Zillow Group's return on equity of 2.32% beat Opendoor Technologies' return on equity.

Company Net Margins Return on Equity Return on Assets
Zillow Group1.96% 2.32% 1.97%
Opendoor Technologies -46.74%-51.36%-18.16%

Zillow Group has a beta of 1.98, suggesting that its stock price is 98% more volatile than the broader market. Comparatively, Opendoor Technologies has a beta of 3.56, suggesting that its stock price is 256% more volatile than the broader market.

Zillow Group currently has a consensus target price of $66.75, indicating a potential upside of 93.93%. Opendoor Technologies has a consensus target price of $4.38, indicating a potential upside of 42.55%. Given Zillow Group's stronger consensus rating and higher probable upside, research analysts clearly believe Zillow Group is more favorable than Opendoor Technologies.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Zillow Group
1 Sell rating(s)
8 Hold rating(s)
5 Buy rating(s)
2 Strong Buy rating(s)
2.50
Opendoor Technologies
2 Sell rating(s)
4 Hold rating(s)
1 Buy rating(s)
0 Strong Buy rating(s)
1.86

71.0% of Zillow Group shares are owned by institutional investors. Comparatively, 62.4% of Opendoor Technologies shares are owned by institutional investors. 23.8% of Zillow Group shares are owned by company insiders. Comparatively, 0.9% of Opendoor Technologies shares are owned by company insiders. Strong institutional ownership is an indication that hedge funds, large money managers and endowments believe a stock is poised for long-term growth.

Zillow Group has higher earnings, but lower revenue than Opendoor Technologies. Opendoor Technologies is trading at a lower price-to-earnings ratio than Zillow Group, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Zillow Group$2.81B2.75$23M$0.22156.45
Opendoor Technologies$4.37B0.68-$1.30B-$1.73N/A

In the previous week, Opendoor Technologies had 4 more articles in the media than Zillow Group. MarketBeat recorded 8 mentions for Opendoor Technologies and 4 mentions for Zillow Group. Zillow Group's average media sentiment score of 0.67 beat Opendoor Technologies' score of 0.29 indicating that Zillow Group is being referred to more favorably in the media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Zillow Group
1 Very Positive mention(s)
0 Positive mention(s)
3 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive
Opendoor Technologies
3 Very Positive mention(s)
1 Positive mention(s)
1 Neutral mention(s)
2 Negative mention(s)
1 Very Negative mention(s)
Neutral

Summary

Zillow Group beats Opendoor Technologies on 14 of the 17 factors compared between the two stocks.

How does Zillow Group compare to Zillow Group?

Zillow Group (NASDAQ:Z) and Zillow Group (NASDAQ:ZG) are both mid-cap communication services companies, but which is the superior investment? We will compare the two companies based on the strength of their valuation, risk, dividends, analyst recommendations, institutional ownership, media sentiment, profitability and earnings.

Zillow Group has a beta of 1.98, suggesting that its share price is 98% more volatile than the broader market. Comparatively, Zillow Group has a beta of 1.95, suggesting that its share price is 95% more volatile than the broader market.

Zillow Group is trading at a lower price-to-earnings ratio than Zillow Group, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Zillow Group$2.81B2.75$23M$0.22156.45
Zillow Group$2.81B2.83$23M$0.22160.65

Company Net Margins Return on Equity Return on Assets
Zillow Group1.96% 2.32% 1.97%
Zillow Group 1.96%2.32%1.97%

71.0% of Zillow Group shares are held by institutional investors. Comparatively, 20.3% of Zillow Group shares are held by institutional investors. 23.8% of Zillow Group shares are held by insiders. Comparatively, 29.9% of Zillow Group shares are held by insiders. Strong institutional ownership is an indication that large money managers, hedge funds and endowments believe a stock will outperform the market over the long term.

Zillow Group currently has a consensus price target of $66.75, indicating a potential upside of 93.93%. Zillow Group has a consensus price target of $53.14, indicating a potential upside of 50.34%. Given Zillow Group's stronger consensus rating and higher probable upside, equities analysts plainly believe Zillow Group is more favorable than Zillow Group.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Zillow Group
1 Sell rating(s)
8 Hold rating(s)
5 Buy rating(s)
2 Strong Buy rating(s)
2.50
Zillow Group
1 Sell rating(s)
13 Hold rating(s)
11 Buy rating(s)
0 Strong Buy rating(s)
2.40

In the previous week, Zillow Group had 2 more articles in the media than Zillow Group. MarketBeat recorded 6 mentions for Zillow Group and 4 mentions for Zillow Group. Zillow Group's average media sentiment score of 1.14 beat Zillow Group's score of 0.67 indicating that Zillow Group is being referred to more favorably in the news media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Zillow Group
1 Very Positive mention(s)
0 Positive mention(s)
3 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive
Zillow Group
4 Very Positive mention(s)
0 Positive mention(s)
2 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive

Summary

Zillow Group beats Zillow Group on 6 of the 11 factors compared between the two stocks.

How does Zillow Group compare to Offerpad Solutions?

Zillow Group (NASDAQ:Z) and Offerpad Solutions (NYSE:OPAD) are related companies, but which is the better business? We will contrast the two businesses based on the strength of their valuation, dividends, profitability, earnings, analyst recommendations, risk, institutional ownership and media sentiment.

Zillow Group has a net margin of 1.96% compared to Offerpad Solutions' net margin of -9.85%. Zillow Group's return on equity of 2.32% beat Offerpad Solutions' return on equity.

Company Net Margins Return on Equity Return on Assets
Zillow Group1.96% 2.32% 1.97%
Offerpad Solutions -9.85%-99.08%-23.21%

Zillow Group has higher revenue and earnings than Offerpad Solutions. Offerpad Solutions is trading at a lower price-to-earnings ratio than Zillow Group, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Zillow Group$2.81B2.75$23M$0.22156.45
Offerpad Solutions$567.81M0.04-$46.38M-$10.24N/A

Zillow Group currently has a consensus target price of $66.75, suggesting a potential upside of 93.93%. Offerpad Solutions has a consensus target price of $24.83, suggesting a potential upside of 482.26%. Given Offerpad Solutions' higher possible upside, analysts plainly believe Offerpad Solutions is more favorable than Zillow Group.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Zillow Group
1 Sell rating(s)
8 Hold rating(s)
5 Buy rating(s)
2 Strong Buy rating(s)
2.50
Offerpad Solutions
1 Sell rating(s)
1 Hold rating(s)
1 Buy rating(s)
0 Strong Buy rating(s)
2.00

71.0% of Zillow Group shares are held by institutional investors. Comparatively, 39.4% of Offerpad Solutions shares are held by institutional investors. 23.8% of Zillow Group shares are held by company insiders. Comparatively, 16.7% of Offerpad Solutions shares are held by company insiders. Strong institutional ownership is an indication that large money managers, hedge funds and endowments believe a stock will outperform the market over the long term.

In the previous week, Zillow Group had 2 more articles in the media than Offerpad Solutions. MarketBeat recorded 4 mentions for Zillow Group and 2 mentions for Offerpad Solutions. Offerpad Solutions' average media sentiment score of 1.00 beat Zillow Group's score of 0.67 indicating that Offerpad Solutions is being referred to more favorably in the news media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Zillow Group
1 Very Positive mention(s)
0 Positive mention(s)
3 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive
Offerpad Solutions
2 Very Positive mention(s)
0 Positive mention(s)
0 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive

Zillow Group has a beta of 1.98, meaning that its stock price is 98% more volatile than the broader market. Comparatively, Offerpad Solutions has a beta of 2.48, meaning that its stock price is 148% more volatile than the broader market.

Summary

Zillow Group beats Offerpad Solutions on 14 of the 17 factors compared between the two stocks.

How does Zillow Group compare to Baidu?

Baidu (NASDAQ:BIDU) and Zillow Group (NASDAQ:Z) are both communication services companies, but which is the superior stock? We will contrast the two businesses based on the strength of their earnings, dividends, institutional ownership, media sentiment, risk, profitability, analyst recommendations and valuation.

71.0% of Zillow Group shares are owned by institutional investors. 16.7% of Baidu shares are owned by company insiders. Comparatively, 23.8% of Zillow Group shares are owned by company insiders. Strong institutional ownership is an indication that endowments, large money managers and hedge funds believe a stock will outperform the market over the long term.

Baidu currently has a consensus price target of $154.89, indicating a potential upside of 64.32%. Zillow Group has a consensus price target of $66.75, indicating a potential upside of 93.93%. Given Zillow Group's higher possible upside, analysts clearly believe Zillow Group is more favorable than Baidu.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Baidu
4 Sell rating(s)
2 Hold rating(s)
16 Buy rating(s)
1 Strong Buy rating(s)
2.61
Zillow Group
1 Sell rating(s)
8 Hold rating(s)
5 Buy rating(s)
2 Strong Buy rating(s)
2.50

Baidu has a beta of 0.57, suggesting that its share price is 43% less volatile than the broader market. Comparatively, Zillow Group has a beta of 1.98, suggesting that its share price is 98% more volatile than the broader market.

In the previous week, Baidu had 21 more articles in the media than Zillow Group. MarketBeat recorded 25 mentions for Baidu and 4 mentions for Zillow Group. Zillow Group's average media sentiment score of 0.67 beat Baidu's score of 0.45 indicating that Zillow Group is being referred to more favorably in the news media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Baidu
8 Very Positive mention(s)
3 Positive mention(s)
10 Neutral mention(s)
3 Negative mention(s)
0 Very Negative mention(s)
Neutral
Zillow Group
1 Very Positive mention(s)
0 Positive mention(s)
3 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive

Baidu has higher revenue and earnings than Zillow Group. Baidu is trading at a lower price-to-earnings ratio than Zillow Group, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Baidu$127.31B0.25$799M-$2.11N/A
Zillow Group$2.81B2.75$23M$0.22156.45

Zillow Group has a net margin of 1.96% compared to Baidu's net margin of -2.63%. Baidu's return on equity of 4.30% beat Zillow Group's return on equity.

Company Net Margins Return on Equity Return on Assets
Baidu-2.63% 4.30% 2.64%
Zillow Group 1.96%2.32%1.97%

Summary

Zillow Group beats Baidu on 10 of the 17 factors compared between the two stocks.

How does Zillow Group compare to Reddit?

Reddit (NYSE:RDDT) and Zillow Group (NASDAQ:Z) are both communication services companies, but which is the better stock? We will compare the two businesses based on the strength of their analyst recommendations, profitability, earnings, dividends, media sentiment, valuation, risk and institutional ownership.

In the previous week, Reddit had 15 more articles in the media than Zillow Group. MarketBeat recorded 19 mentions for Reddit and 4 mentions for Zillow Group. Zillow Group's average media sentiment score of 0.67 beat Reddit's score of 0.29 indicating that Zillow Group is being referred to more favorably in the news media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Reddit
8 Very Positive mention(s)
3 Positive mention(s)
4 Neutral mention(s)
2 Negative mention(s)
0 Very Negative mention(s)
Neutral
Zillow Group
1 Very Positive mention(s)
0 Positive mention(s)
3 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive

Reddit has higher earnings, but lower revenue than Zillow Group. Reddit is trading at a lower price-to-earnings ratio than Zillow Group, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Reddit$2.20B13.62$529.72M$4.3036.27
Zillow Group$2.81B2.75$23M$0.22156.45

Reddit presently has a consensus target price of $221.10, suggesting a potential upside of 41.78%. Zillow Group has a consensus target price of $66.75, suggesting a potential upside of 93.93%. Given Zillow Group's higher possible upside, analysts clearly believe Zillow Group is more favorable than Reddit.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Reddit
0 Sell rating(s)
11 Hold rating(s)
18 Buy rating(s)
2 Strong Buy rating(s)
2.71
Zillow Group
1 Sell rating(s)
8 Hold rating(s)
5 Buy rating(s)
2 Strong Buy rating(s)
2.50

71.0% of Zillow Group shares are held by institutional investors. 28.5% of Reddit shares are held by insiders. Comparatively, 23.8% of Zillow Group shares are held by insiders. Strong institutional ownership is an indication that hedge funds, large money managers and endowments believe a stock will outperform the market over the long term.

Reddit has a beta of 2.02, indicating that its stock price is 102% more volatile than the broader market. Comparatively, Zillow Group has a beta of 1.98, indicating that its stock price is 98% more volatile than the broader market.

Reddit has a net margin of 31.35% compared to Zillow Group's net margin of 1.96%. Reddit's return on equity of 29.02% beat Zillow Group's return on equity.

Company Net Margins Return on Equity Return on Assets
Reddit31.35% 29.02% 26.32%
Zillow Group 1.96%2.32%1.97%

Summary

Reddit beats Zillow Group on 11 of the 16 factors compared between the two stocks.

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New MarketBeat Followers Over Time

This chart shows the number of new MarketBeat users adding Z and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
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Media Sentiment Over Time

This chart shows the average media sentiment of NASDAQ and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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Z vs. The Competition

MetricZillow GroupInteractive Media & Services IndustryCommunication Services SectorNASDAQ Exchange
Market Cap$7.74B$92.92B$32.84B$12.69B
Dividend YieldN/A3.62%5.33%11.68%
P/E Ratio156.4830.8324.4624.98
Price / Sales2.75105.8661.8577.66
Price / Cash26.2717.9220.4052.85
Price / Book1.8026.9411.526.06
Net Income$23M$3.55B$1.10B$348.75M
7 Day Performance-1.52%-0.69%-0.76%-1.81%
1 Month Performance1.06%0.11%1.93%3.43%
1 Year Performance-57.93%-14.22%-3.05%14.65%

Zillow Group Competitors List

CompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)
Z
Zillow Group
4.0277 of 5 stars
$34.48
+3.1%
$66.75
+93.6%
-60.3%$7.74B$2.81B156.465,720
OPEN
Opendoor Technologies
2.8666 of 5 stars
$3.43
-2.8%
$4.38
+27.8%
-31.7%$3.41B$3.25BN/A1,042
ZG
Zillow Group
4.4891 of 5 stars
$37.95
+3.2%
$53.55
+41.1%
-57.8%$8.27B$2.58B172.517,068
OPAD
Offerpad Solutions
3.4639 of 5 stars
$4.23
+2.5%
$24.83
+487.8%
-92.0%$19.91M$567.81MN/A900
BIDU
Baidu
4.1027 of 5 stars
$92.18
-1.1%
$156.83
+70.1%
-0.5%$31.71B$18.46BN/A33,500

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This page (NASDAQ:Z) was last updated on 9/2/2026 by MarketBeat.com Staff.
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