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OptimizeRx (OPRX) Competitors

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$12.70 -0.58 (-4.37%)
Closing price 07/11/2025 04:00 PM Eastern
Extended Trading
$12.70 +0.01 (+0.04%)
As of 07/11/2025 07:57 PM Eastern
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OPRX vs. TIXT, EEX, IBTA, NEO, WLDN, NXTT, IIIV, PRSU, NRDS, and RSKD

Should you be buying OptimizeRx stock or one of its competitors? The main competitors of OptimizeRx include Telus Digital (TIXT), Emerald (EEX), Ibotta (IBTA), NeoGenomics (NEO), Willdan Group (WLDN), Next Technology (NXTT), i3 Verticals (IIIV), Pursuit Attractions and Hospitality (PRSU), NerdWallet (NRDS), and Riskified (RSKD). These companies are all part of the "business services" industry.

OptimizeRx vs. Its Competitors

Telus Digital (NYSE:TIXT) and OptimizeRx (NASDAQ:OPRX) are both small-cap computer and technology companies, but which is the better stock? We will compare the two companies based on the strength of their risk, institutional ownership, profitability, earnings, valuation, analyst recommendations, media sentiment and dividends.

Telus Digital has a beta of 0.9, suggesting that its share price is 10% less volatile than the S&P 500. Comparatively, OptimizeRx has a beta of 1.34, suggesting that its share price is 34% more volatile than the S&P 500.

Telus Digital has a net margin of -4.27% compared to OptimizeRx's net margin of -16.33%. Telus Digital's return on equity of 3.40% beat OptimizeRx's return on equity.

Company Net Margins Return on Equity Return on Assets
Telus Digital-4.27% 3.40% 1.48%
OptimizeRx -16.33%-0.29%-0.20%

Telus Digital presently has a consensus price target of $4.05, suggesting a potential upside of 7.89%. OptimizeRx has a consensus price target of $10.81, suggesting a potential downside of 14.86%. Given Telus Digital's higher probable upside, equities research analysts clearly believe Telus Digital is more favorable than OptimizeRx.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Telus Digital
2 Sell rating(s)
12 Hold rating(s)
2 Buy rating(s)
1 Strong Buy rating(s)
2.12
OptimizeRx
0 Sell rating(s)
3 Hold rating(s)
8 Buy rating(s)
0 Strong Buy rating(s)
2.73

OptimizeRx has lower revenue, but higher earnings than Telus Digital. OptimizeRx is trading at a lower price-to-earnings ratio than Telus Digital, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Telus Digital$2.66B0.39-$61M-$0.49-7.65
OptimizeRx$92.13M2.55-$18.66M-$0.84-15.12

59.6% of Telus Digital shares are held by institutional investors. Comparatively, 76.5% of OptimizeRx shares are held by institutional investors. 4.8% of Telus Digital shares are held by company insiders. Comparatively, 5.6% of OptimizeRx shares are held by company insiders. Strong institutional ownership is an indication that hedge funds, endowments and large money managers believe a company will outperform the market over the long term.

In the previous week, Telus Digital had 1 more articles in the media than OptimizeRx. MarketBeat recorded 3 mentions for Telus Digital and 2 mentions for OptimizeRx. OptimizeRx's average media sentiment score of 0.75 beat Telus Digital's score of 0.61 indicating that OptimizeRx is being referred to more favorably in the news media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Telus Digital
1 Very Positive mention(s)
0 Positive mention(s)
2 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive
OptimizeRx
1 Very Positive mention(s)
0 Positive mention(s)
0 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive

Summary

Telus Digital beats OptimizeRx on 9 of the 17 factors compared between the two stocks.

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New MarketBeat Followers Over Time

This chart shows the number of new MarketBeat users adding OPRX and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
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Media Sentiment Over Time

This chart shows the average media sentiment of NASDAQ and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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OPRX vs. The Competition

MetricOptimizeRxCOMP IndustryComputer SectorNASDAQ Exchange
Market Cap$245.62M$163.09B$27.76B$9.11B
Dividend YieldN/A1.28%3.11%4.02%
P/E Ratio-15.1236.8436.8320.25
Price / Sales2.5517.441,883.2599.61
Price / CashN/A28.3738.1558.16
Price / Book2.009.717.275.49
Net Income-$18.66M$3.58B$767.31M$250.27M
7 Day Performance-6.27%-1.87%-0.22%4.75%
1 Month Performance-15.61%6.87%4.07%7.64%
1 Year Performance24.63%44.37%52,050.70%16.34%

OptimizeRx Competitors List

CompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)
OPRX
OptimizeRx
1.7356 of 5 stars
$12.70
-4.4%
$10.81
-14.9%
+28.0%$245.62M$92.13M-15.12100
TIXT
Telus Digital
1.7072 of 5 stars
$3.63
+0.8%
$4.05
+11.5%
-40.8%$992.34M$2.66B-7.4178,879News Coverage
Analyst Upgrade
EEX
Emerald
1.6017 of 5 stars
$4.86
-1.6%
$7.90
+62.6%
-3.1%$982.36M$398.80M162.05600
IBTA
Ibotta
3.1271 of 5 stars
$36.63
-0.9%
$61.60
+68.2%
N/A$935.47M$367.25M24.75N/AGap Down
NEO
NeoGenomics
3.4774 of 5 stars
$7.31
+1.8%
$13.83
+89.2%
-49.4%$924.03M$660.57M-11.982,200
WLDN
Willdan Group
4.0594 of 5 stars
$62.51
+0.3%
$51.50
-17.6%
+130.9%$903.15M$565.80M36.991,761News Coverage
Analyst Forecast
NXTT
Next Technology
1.1977 of 5 stars
$2.30
+12.7%
N/A-48.2%$889.98M$1.80M0.008Positive News
IIIV
i3 Verticals
3.5437 of 5 stars
$27.48
+4.0%
$29.57
+7.6%
+26.8%$878.09M$229.92M6.251,480News Coverage
PRSU
Pursuit Attractions and Hospitality
0.9687 of 5 stars
$28.80
-0.4%
$29.67
+3.0%
N/A$817.16M$366.49M24.101,500Positive News
NRDS
NerdWallet
3.4987 of 5 stars
$10.97
+0.4%
$15.00
+36.7%
-27.7%$814.42M$687.60M28.13770News Coverage
RSKD
Riskified
1.4961 of 5 stars
$5.00
+0.6%
$6.03
+20.6%
-19.7%$801.21M$327.52M0.00780Positive News

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This page (NASDAQ:OPRX) was last updated on 7/12/2025 by MarketBeat.com Staff
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