This company has been marked as potentially delisted and may not be actively trading. Ozon (OZON) Competitors Add Compare Share Share Competitors Stock AnalysisCompetitorsHeadlinesTrendsBuy This Stock OZON vs. K, REYN, IPAR, RLX, CENT, CENTA, SPB, OLPX, REAL, and ADVShould you be buying Ozon stock or one of its competitors? The main competitors of Ozon include Kellanova (K), Reynolds Consumer Products (REYN), Interparfums (IPAR), RLX Technology (RLX), Central Garden & Pet (CENT), Central Garden & Pet (CENTA), Spectrum Brands (SPB), Olaplex (OLPX), RealReal (REAL), and Advantage Solutions (ADV). These companies are all part of the "consm pd - misc dis" industry. Ozon vs. Its Competitors Kellanova Reynolds Consumer Products Interparfums RLX Technology Central Garden & Pet Central Garden & Pet Spectrum Brands Olaplex RealReal Advantage Solutions Ozon (NASDAQ:OZON) and Kellanova (NYSE:K) are both consumer discretionary companies, but which is the better stock? We will contrast the two businesses based on the strength of their profitability, risk, institutional ownership, valuation, media sentiment, dividends, analyst recommendations and earnings. Which has higher earnings and valuation, OZON or K? Kellanova has higher revenue and earnings than Ozon. CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings RatioOzon$6.65BN/A-$642.30MN/AN/AKellanova$12.64B2.20$1.34B$3.8121.03 Is OZON or K more profitable? Kellanova has a net margin of 10.56% compared to Ozon's net margin of 0.00%. Kellanova's return on equity of 32.54% beat Ozon's return on equity.Company Net Margins Return on Equity Return on Assets OzonN/A N/A N/A Kellanova 10.56%32.54%8.23% Do analysts rate OZON or K? Kellanova has a consensus target price of $83.40, indicating a potential upside of 4.10%. Given Kellanova's stronger consensus rating and higher probable upside, analysts plainly believe Kellanova is more favorable than Ozon.Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score Ozon 0 Sell rating(s) 0 Hold rating(s) 0 Buy rating(s) 0 Strong Buy rating(s) 0.00Kellanova 0 Sell rating(s) 6 Hold rating(s) 0 Buy rating(s) 0 Strong Buy rating(s) 2.00 Do institutionals and insiders believe in OZON or K? 0.2% of Ozon shares are held by institutional investors. Comparatively, 83.9% of Kellanova shares are held by institutional investors. 1.8% of Kellanova shares are held by company insiders. Strong institutional ownership is an indication that large money managers, hedge funds and endowments believe a stock is poised for long-term growth. Does the media prefer OZON or K? In the previous week, Kellanova had 25 more articles in the media than Ozon. MarketBeat recorded 25 mentions for Kellanova and 0 mentions for Ozon. Kellanova's average media sentiment score of 1.20 beat Ozon's score of -0.74 indicating that Kellanova is being referred to more favorably in the news media. Company Overall Sentiment Ozon Negative Kellanova Positive SummaryKellanova beats Ozon on 11 of the 11 factors compared between the two stocks. Get Ozon News Delivered to You Automatically Sign up to receive the latest news and ratings for OZON and its competitors with MarketBeat's FREE daily newsletter. Email Address New MarketBeat Followers Over TimeWhat are MarkeBeat Followers?This chart shows the number of new MarketBeat users adding OZON and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period. Skip ChartMedia Sentiment Over TimeWhat is Media Sentiment?This chart shows the average media sentiment of NASDAQ and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.Skip Chart OZON vs. The Competition Export to ExcelMetricOzonCONSM PD IndustryDiscretionary SectorNASDAQ ExchangeMarket CapN/A$2.30B$8.29B$9.62BDividend YieldN/A4.58%3.11%4.10%P/E RatioN/A17.3418.0726.05Price / SalesN/A2.085.82193.75Price / CashN/A15.2816.6358.48Price / BookN/A1.684.726.61Net Income-$642.30M$106.49M$226.48M$265.65M Ozon Competitors List Export to ExcelCompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)OZONOzonN/A$11.60flatN/AN/A$0.00$6.65B0.0049,889High Trading VolumeKKellanova3.265 of 5 stars$80.13+0.1%$83.38+4.1%-0.7%$27.84B$12.75B21.0324,000Positive NewsAnalyst ForecastInsider TradeREYNReynolds Consumer Products4.1374 of 5 stars$22.54-1.4%$28.00+24.2%-23.7%$4.81B$3.70B15.136,400Positive NewsInsider TradeIPARInterparfums4.3071 of 5 stars$115.05-0.7%$162.00+40.8%-5.2%$3.72B$1.45B23.06530Trending NewsAnalyst RevisionRLXRLX Technology0.5366 of 5 stars$2.23+0.2%$2.25+1.1%+32.5%$3.49B$376.55M37.091,240News CoverageEarnings ReportGap UpCENTCentral Garden & Pet2.261 of 5 stars$33.68-1.2%$40.00+18.8%-5.2%$2.23B$3.20B15.316,450CENTACentral Garden & Pet3.0715 of 5 stars$30.45-0.8%$38.67+27.0%-0.7%$2.01B$3.20B13.847,000News CoveragePositive NewsSPBSpectrum Brands4.4769 of 5 stars$55.99-0.6%$74.80+33.6%-36.8%$1.36B$2.96B20.893,100News CoverageOLPXOlaplex2.7269 of 5 stars$1.33+3.1%$1.75+31.6%-41.9%$860.53M$422.67M32.25170Positive NewsREALRealReal2.079 of 5 stars$6.56+2.5%$11.13+69.6%+196.1%$737.52M$600.48M-6.193,011News CoverageADVAdvantage Solutions2.1732 of 5 stars$1.89+2.4%$2.25+19.4%-47.8%$596.73M$3.57B-2.0169,000Gap Up Related Companies and Tools Related Companies Kellanova Alternatives Reynolds Consumer Products Alternatives Interparfums Alternatives RLX Technology Alternatives Central Garden & Pet Alternatives Central Garden & Pet Alternatives Spectrum Brands Alternatives Olaplex Alternatives RealReal Alternatives Advantage Solutions Alternatives Top 10 Stock Comparisons Semiconductor Stocks Artificial Intelligence Stocks Growth Stocks Magnificent Seven Stocks Pharmaceutical Stocks Ecommerce Stocks Bitcoin Stocks Meme Stocks Cryptocurrency Stocks Cybersecurity Stocks This page (NASDAQ:OZON) was last updated on 8/23/2025 by MarketBeat.com Staff From Our PartnersGENIUS Act: Cancel Your Money?A new law called the GENIUS Act could quietly trigger the most radical shift in American finance in decades. 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