This company has been marked as potentially delisted and may not be actively trading. Ozon (OZON) Competitors Add Compare Share Share Competitors Stock AnalysisCompetitorsHeadlinesTrendsBuy This Stock OZON vs. K, REYN, RLX, IPAR, CENT, CENTA, SPB, REAL, OLPX, and ADVShould you be buying Ozon stock or one of its competitors? The main competitors of Ozon include Kellanova (K), Reynolds Consumer Products (REYN), RLX Technology (RLX), Interparfums (IPAR), Central Garden & Pet (CENT), Central Garden & Pet (CENTA), Spectrum Brands (SPB), RealReal (REAL), Olaplex (OLPX), and Advantage Solutions (ADV). These companies are all part of the "consm pd - misc dis" industry. Ozon vs. Its Competitors Kellanova Reynolds Consumer Products RLX Technology Interparfums Central Garden & Pet Central Garden & Pet Spectrum Brands RealReal Olaplex Advantage Solutions Ozon (NASDAQ:OZON) and Kellanova (NYSE:K) are both consumer discretionary companies, but which is the superior business? We will contrast the two businesses based on the strength of their analyst recommendations, institutional ownership, risk, earnings, media sentiment, profitability, valuation and dividends. Is OZON or K more profitable? Kellanova has a net margin of 10.56% compared to Ozon's net margin of 0.00%. Kellanova's return on equity of 32.54% beat Ozon's return on equity.Company Net Margins Return on Equity Return on Assets OzonN/A N/A N/A Kellanova 10.56%32.54%8.23% Do analysts prefer OZON or K? Kellanova has a consensus target price of $83.38, suggesting a potential upside of 0.34%. Given Kellanova's stronger consensus rating and higher possible upside, analysts clearly believe Kellanova is more favorable than Ozon.Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score Ozon 0 Sell rating(s) 0 Hold rating(s) 0 Buy rating(s) 0 Strong Buy rating(s) 0.00Kellanova 0 Sell rating(s) 4 Hold rating(s) 1 Buy rating(s) 0 Strong Buy rating(s) 2.20 Which has preferable earnings & valuation, OZON or K? Kellanova has higher revenue and earnings than Ozon. CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings RatioOzon$6.65BN/A-$642.30MN/AN/AKellanova$12.75B2.27$1.34B$3.8121.81 Do insiders and institutionals hold more shares of OZON or K? 0.2% of Ozon shares are owned by institutional investors. Comparatively, 83.9% of Kellanova shares are owned by institutional investors. 1.8% of Kellanova shares are owned by company insiders. Strong institutional ownership is an indication that hedge funds, large money managers and endowments believe a stock will outperform the market over the long term. Does the media refer more to OZON or K? In the previous week, Kellanova had 18 more articles in the media than Ozon. MarketBeat recorded 18 mentions for Kellanova and 0 mentions for Ozon. Kellanova's average media sentiment score of 0.67 beat Ozon's score of -0.74 indicating that Kellanova is being referred to more favorably in the news media. Company Overall Sentiment Ozon Negative Kellanova Positive SummaryKellanova beats Ozon on 12 of the 12 factors compared between the two stocks. Get Ozon News Delivered to You Automatically Sign up to receive the latest news and ratings for OZON and its competitors with MarketBeat's FREE daily newsletter. Subscribe Now View SMS TermsBy entering your phone number and clicking the sign-up button, you agree to receive periodic text messages from MarketBeat at the phone number you submitted, including texts that may be sent using an automatic telephone dialing system. Message and data rates may apply. Message frequency will vary. Messages will consist of stock alerts, news stories, and partner advertisements/offers. Consent is not a condition of the purchase of any goods or services. Text HELP for help/customer support. Unsubscribe at any time by replying "STOP" to any text message that you receive from MarketBeat or by visiting our mailing preferences page. Read our full terms of service and privacy policy. New MarketBeat Followers Over TimeWhat are MarkeBeat Followers?This chart shows the number of new MarketBeat users adding OZON and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period. Skip ChartMedia Sentiment Over TimeWhat is Media Sentiment?This chart shows the average media sentiment of NASDAQ and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.Skip Chart OZON vs. The Competition Export to ExcelMetricOzonCONSM PD IndustryDiscretionary SectorNASDAQ ExchangeMarket CapN/A$2.28B$8.38B$10.53BDividend YieldN/A4.43%3.12%4.82%P/E RatioN/A16.9218.0227.13Price / SalesN/A4.036.30178.01Price / CashN/A15.1916.1160.81Price / BookN/A1.644.906.52Net Income-$642.30M$106.49M$256.64M$276.93M Ozon Competitors List Export to ExcelCompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)OZONOzonN/A$11.60flatN/AN/A$0.00$6.65B0.0049,889News CoverageHigh Trading VolumeKKellanova3.1975 of 5 stars$82.81-0.1%$83.38+0.7%+2.5%$28.81B$12.75B21.7324,000REYNReynolds Consumer Products3.7479 of 5 stars$23.43+0.3%$26.75+14.2%-21.8%$4.91B$3.70B15.726,400Positive NewsRLXRLX Technology0.9768 of 5 stars$2.38-0.7%$2.25-5.6%+45.5%$3.77B$376.55M34.051,240IPARInterparfums4.0135 of 5 stars$92.50+0.0%$162.00+75.1%-18.4%$2.97B$1.45B18.54530CENTCentral Garden & Pet3.7639 of 5 stars$28.98-2.0%$40.00+38.0%-12.9%$1.86B$3.20B13.176,450News CoverageCENTACentral Garden & Pet3.39 of 5 stars$26.27-1.8%$38.67+47.2%-8.4%$1.68B$3.20B11.947,000SPBSpectrum Brands4.6009 of 5 stars$50.77+0.8%$73.80+45.4%-41.4%$1.22B$2.96B18.943,100News CoverageREALRealReal1.8341 of 5 stars$10.18+7.7%$11.70+14.9%+236.4%$1.09B$600.48M-9.603,011Analyst ForecastGap UpOLPXOlaplex3.5903 of 5 stars$1.20+2.1%$1.88+56.9%-40.9%$780.48M$422.67M29.25170Positive NewsADVAdvantage Solutions1.1709 of 5 stars$1.44-2.7%$2.25+56.3%-56.4%$482.40M$3.57B-1.5369,000Positive News Related Companies and Tools Related Companies Kellanova Alternatives Reynolds Consumer Products Alternatives RLX Technology Alternatives Interparfums Alternatives Central Garden & Pet Alternatives Central Garden & Pet Alternatives Spectrum Brands Alternatives RealReal Alternatives Olaplex Alternatives Advantage Solutions Alternatives Top 10 Stock Comparisons Semiconductor Stocks Artificial Intelligence Stocks Growth Stocks Magnificent Seven Stocks Pharmaceutical Stocks Ecommerce Stocks Bitcoin Stocks Meme Stocks Cryptocurrency Stocks Cybersecurity Stocks This page (NASDAQ:OZON) was last updated on 10/19/2025 by MarketBeat.com Staff From Our PartnersCapital Gains Tax Strategies for SeniorsCapital gains taxes can take a bite out of your retirement income—unless you have a smart strategy. 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