K vs. RCI, ONON, LYV, EDR, WBD, WMG, RBLX, CCL, TKO, and IHG
Should you be buying Kellanova stock or one of its competitors? The main competitors of Kellanova include Rogers Communications (RCI), ON (ONON), Live Nation Entertainment (LYV), Endeavor Group (EDR), Warner Bros. Discovery (WBD), Warner Music Group (WMG), Roblox (RBLX), Carnival Co. & (CCL), TKO Group (TKO), and InterContinental Hotels Group (IHG). These companies are all part of the "consumer discretionary" sector.
Kellanova (NYSE:K) and Rogers Communications (NYSE:RCI) are both large-cap consumer discretionary companies, but which is the superior stock? We will compare the two companies based on the strength of their risk, profitability, community ranking, earnings, analyst recommendations, media sentiment, institutional ownership, dividends and valuation.
83.9% of Kellanova shares are owned by institutional investors. Comparatively, 45.5% of Rogers Communications shares are owned by institutional investors. 1.8% of Kellanova shares are owned by company insiders. Comparatively, 29.0% of Rogers Communications shares are owned by company insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a company will outperform the market over the long term.
Kellanova has a net margin of 6.41% compared to Rogers Communications' net margin of 2.90%. Kellanova's return on equity of 37.07% beat Rogers Communications' return on equity.
Kellanova has a beta of 0.39, suggesting that its share price is 61% less volatile than the S&P 500. Comparatively, Rogers Communications has a beta of 0.62, suggesting that its share price is 38% less volatile than the S&P 500.
Kellanova received 118 more outperform votes than Rogers Communications when rated by MarketBeat users. However, 56.82% of users gave Rogers Communications an outperform vote while only 52.18% of users gave Kellanova an outperform vote.
Kellanova currently has a consensus target price of $62.67, indicating a potential upside of 3.60%. Rogers Communications has a consensus target price of $46.00, indicating a potential upside of 19.70%. Given Rogers Communications' stronger consensus rating and higher possible upside, analysts plainly believe Rogers Communications is more favorable than Kellanova.
Kellanova pays an annual dividend of $2.24 per share and has a dividend yield of 3.7%. Rogers Communications pays an annual dividend of $1.47 per share and has a dividend yield of 3.8%. Kellanova pays out 83.9% of its earnings in the form of a dividend, suggesting it may not have sufficient earnings to cover its dividend payment in the future. Rogers Communications pays out 183.8% of its earnings in the form of a dividend, suggesting it may not have sufficient earnings to cover its dividend payment in the future.
Kellanova has higher earnings, but lower revenue than Rogers Communications. Kellanova is trading at a lower price-to-earnings ratio than Rogers Communications, indicating that it is currently the more affordable of the two stocks.
In the previous week, Kellanova had 39 more articles in the media than Rogers Communications. MarketBeat recorded 51 mentions for Kellanova and 12 mentions for Rogers Communications. Kellanova's average media sentiment score of 0.48 beat Rogers Communications' score of -0.12 indicating that Kellanova is being referred to more favorably in the media.
Summary
Kellanova beats Rogers Communications on 11 of the 20 factors compared between the two stocks.
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This chart shows the number of new MarketBeat users adding K and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
This chart shows the average media sentiment of NYSE and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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