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Kraft Heinz (KHC) Competitors

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$24.76 -0.62 (-2.42%)
As of 02:05 PM Eastern
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KHC vs. CELH, CPB, MDLZ, VITL, and BRK.A

Should you buy Kraft Heinz stock or one of its competitors? MarketBeat compares Kraft Heinz with other companies and stocks that may be similar based on industry, sector, market capitalization, business model, investor interest, or shared news coverage. Companies and stocks commonly compared with Kraft Heinz include Celsius (CELH), Campbell's (CPB), Mondelez International (MDLZ), Vital Farms (VITL), and Berkshire Hathaway (BRK.A).

How does Kraft Heinz compare to Celsius?

Kraft Heinz (NASDAQ:KHC) and Celsius (NASDAQ:CELH) are both consumer staples companies, but which is the better stock? We will contrast the two companies based on the strength of their analyst recommendations, valuation, institutional ownership, risk, media sentiment, earnings, dividends and profitability.

Kraft Heinz has a beta of 0.09, indicating that its share price is 91% less volatile than the broader market. Comparatively, Celsius has a beta of 0.94, indicating that its share price is 6% less volatile than the broader market.

Celsius has a net margin of 5.85% compared to Kraft Heinz's net margin of -23.05%. Celsius' return on equity of 37.95% beat Kraft Heinz's return on equity.

Company Net Margins Return on Equity Return on Assets
Kraft Heinz-23.05% 7.26% 3.70%
Celsius 5.85%37.95%9.62%

In the previous week, Kraft Heinz had 2 more articles in the media than Celsius. MarketBeat recorded 18 mentions for Kraft Heinz and 16 mentions for Celsius. Kraft Heinz's average media sentiment score of 1.02 beat Celsius' score of 0.68 indicating that Kraft Heinz is being referred to more favorably in the media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Kraft Heinz
8 Very Positive mention(s)
4 Positive mention(s)
4 Neutral mention(s)
0 Negative mention(s)
1 Very Negative mention(s)
Positive
Celsius
8 Very Positive mention(s)
3 Positive mention(s)
4 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive

Celsius has lower revenue, but higher earnings than Kraft Heinz. Kraft Heinz is trading at a lower price-to-earnings ratio than Celsius, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Kraft Heinz$24.94B1.18-$5.85B-$4.86N/A
Celsius$2.52B3.41$108M$0.4377.97

78.2% of Kraft Heinz shares are held by institutional investors. Comparatively, 61.0% of Celsius shares are held by institutional investors. 0.2% of Kraft Heinz shares are held by insiders. Comparatively, 2.3% of Celsius shares are held by insiders. Strong institutional ownership is an indication that hedge funds, endowments and large money managers believe a company is poised for long-term growth.

Kraft Heinz currently has a consensus price target of $22.88, indicating a potential downside of 7.59%. Celsius has a consensus price target of $60.90, indicating a potential upside of 81.65%. Given Celsius' stronger consensus rating and higher probable upside, analysts plainly believe Celsius is more favorable than Kraft Heinz.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Kraft Heinz
5 Sell rating(s)
13 Hold rating(s)
0 Buy rating(s)
1 Strong Buy rating(s)
1.84
Celsius
0 Sell rating(s)
4 Hold rating(s)
21 Buy rating(s)
0 Strong Buy rating(s)
2.84

Summary

Celsius beats Kraft Heinz on 12 of the 17 factors compared between the two stocks.

How does Kraft Heinz compare to Campbell's?

Campbell's (NASDAQ:CPB) and Kraft Heinz (NASDAQ:KHC) are both consumer staples companies, but which is the better business? We will contrast the two companies based on the strength of their institutional ownership, earnings, analyst recommendations, risk, profitability, dividends, media sentiment and valuation.

52.4% of Campbell's shares are owned by institutional investors. Comparatively, 78.2% of Kraft Heinz shares are owned by institutional investors. 19.8% of Campbell's shares are owned by insiders. Comparatively, 0.2% of Kraft Heinz shares are owned by insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a company will outperform the market over the long term.

Campbell's has higher earnings, but lower revenue than Kraft Heinz. Kraft Heinz is trading at a lower price-to-earnings ratio than Campbell's, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Campbell's$10.25B0.66$602M$2.0211.20
Kraft Heinz$24.94B1.18-$5.85B-$4.86N/A

Campbell's has a net margin of 6.12% compared to Kraft Heinz's net margin of -23.05%. Campbell's' return on equity of 18.04% beat Kraft Heinz's return on equity.

Company Net Margins Return on Equity Return on Assets
Campbell's6.12% 18.04% 4.74%
Kraft Heinz -23.05%7.26%3.70%

In the previous week, Kraft Heinz had 12 more articles in the media than Campbell's. MarketBeat recorded 18 mentions for Kraft Heinz and 6 mentions for Campbell's. Kraft Heinz's average media sentiment score of 1.02 beat Campbell's' score of 0.46 indicating that Kraft Heinz is being referred to more favorably in the news media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Campbell's
2 Very Positive mention(s)
0 Positive mention(s)
2 Neutral mention(s)
1 Negative mention(s)
0 Very Negative mention(s)
Neutral
Kraft Heinz
8 Very Positive mention(s)
4 Positive mention(s)
4 Neutral mention(s)
0 Negative mention(s)
1 Very Negative mention(s)
Positive

Campbell's pays an annual dividend of $1.56 per share and has a dividend yield of 6.9%. Kraft Heinz pays an annual dividend of $1.60 per share and has a dividend yield of 6.5%. Campbell's pays out 77.2% of its earnings in the form of a dividend, suggesting it may not have sufficient earnings to cover its dividend payment in the future. Kraft Heinz pays out -32.9% of its earnings in the form of a dividend.

Campbell's presently has a consensus price target of $21.88, indicating a potential downside of 3.31%. Kraft Heinz has a consensus price target of $22.88, indicating a potential downside of 7.59%. Given Campbell's' higher possible upside, research analysts plainly believe Campbell's is more favorable than Kraft Heinz.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Campbell's
8 Sell rating(s)
12 Hold rating(s)
0 Buy rating(s)
0 Strong Buy rating(s)
1.60
Kraft Heinz
5 Sell rating(s)
13 Hold rating(s)
0 Buy rating(s)
1 Strong Buy rating(s)
1.84

Campbell's has a beta of 0.02, meaning that its share price is 98% less volatile than the broader market. Comparatively, Kraft Heinz has a beta of 0.09, meaning that its share price is 91% less volatile than the broader market.

Summary

Campbell's and Kraft Heinz tied by winning 9 of the 18 factors compared between the two stocks.

How does Kraft Heinz compare to Mondelez International?

Kraft Heinz (NASDAQ:KHC) and Mondelez International (NASDAQ:MDLZ) are both large-cap consumer staples companies, but which is the better investment? We will contrast the two companies based on the strength of their institutional ownership, valuation, analyst recommendations, media sentiment, profitability, earnings, dividends and risk.

Kraft Heinz currently has a consensus target price of $22.88, suggesting a potential downside of 7.59%. Mondelez International has a consensus target price of $67.05, suggesting a potential upside of 13.26%. Given Mondelez International's stronger consensus rating and higher possible upside, analysts plainly believe Mondelez International is more favorable than Kraft Heinz.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Kraft Heinz
5 Sell rating(s)
13 Hold rating(s)
0 Buy rating(s)
1 Strong Buy rating(s)
1.84
Mondelez International
0 Sell rating(s)
10 Hold rating(s)
13 Buy rating(s)
1 Strong Buy rating(s)
2.63

Kraft Heinz pays an annual dividend of $1.60 per share and has a dividend yield of 6.5%. Mondelez International pays an annual dividend of $2.00 per share and has a dividend yield of 3.4%. Kraft Heinz pays out -32.9% of its earnings in the form of a dividend. Mondelez International pays out 99.5% of its earnings in the form of a dividend, suggesting it may not have sufficient earnings to cover its dividend payment in the future. Mondelez International has raised its dividend for 13 consecutive years. Kraft Heinz is clearly the better dividend stock, given its higher yield and lower payout ratio.

78.2% of Kraft Heinz shares are owned by institutional investors. Comparatively, 78.3% of Mondelez International shares are owned by institutional investors. 0.2% of Kraft Heinz shares are owned by insiders. Comparatively, 0.5% of Mondelez International shares are owned by insiders. Strong institutional ownership is an indication that large money managers, hedge funds and endowments believe a stock will outperform the market over the long term.

Mondelez International has higher revenue and earnings than Kraft Heinz. Kraft Heinz is trading at a lower price-to-earnings ratio than Mondelez International, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Kraft Heinz$24.94B1.18-$5.85B-$4.86N/A
Mondelez International$39.30B1.93$2.45B$2.0129.45

Kraft Heinz has a beta of 0.09, indicating that its stock price is 91% less volatile than the broader market. Comparatively, Mondelez International has a beta of 0.39, indicating that its stock price is 61% less volatile than the broader market.

In the previous week, Kraft Heinz had 13 more articles in the media than Mondelez International. MarketBeat recorded 18 mentions for Kraft Heinz and 5 mentions for Mondelez International. Kraft Heinz's average media sentiment score of 1.02 beat Mondelez International's score of 0.64 indicating that Kraft Heinz is being referred to more favorably in the media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Kraft Heinz
8 Very Positive mention(s)
4 Positive mention(s)
4 Neutral mention(s)
0 Negative mention(s)
1 Very Negative mention(s)
Positive
Mondelez International
2 Very Positive mention(s)
0 Positive mention(s)
3 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive

Mondelez International has a net margin of 6.64% compared to Kraft Heinz's net margin of -23.05%. Mondelez International's return on equity of 14.14% beat Kraft Heinz's return on equity.

Company Net Margins Return on Equity Return on Assets
Kraft Heinz-23.05% 7.26% 3.70%
Mondelez International 6.64%14.14%5.17%

Summary

Mondelez International beats Kraft Heinz on 15 of the 19 factors compared between the two stocks.

How does Kraft Heinz compare to Vital Farms?

Vital Farms (NASDAQ:VITL) and Kraft Heinz (NASDAQ:KHC) are both consumer staples companies, but which is the better investment? We will compare the two businesses based on the strength of their valuation, risk, earnings, profitability, analyst recommendations, institutional ownership, media sentiment and dividends.

Vital Farms has higher earnings, but lower revenue than Kraft Heinz. Kraft Heinz is trading at a lower price-to-earnings ratio than Vital Farms, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Vital Farms$784.41M0.69$66.28M$1.0412.14
Kraft Heinz$24.94B1.18-$5.85B-$4.86N/A

In the previous week, Kraft Heinz had 15 more articles in the media than Vital Farms. MarketBeat recorded 18 mentions for Kraft Heinz and 3 mentions for Vital Farms. Vital Farms' average media sentiment score of 1.07 beat Kraft Heinz's score of 1.02 indicating that Vital Farms is being referred to more favorably in the media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Vital Farms
2 Very Positive mention(s)
0 Positive mention(s)
1 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive
Kraft Heinz
8 Very Positive mention(s)
4 Positive mention(s)
4 Neutral mention(s)
0 Negative mention(s)
1 Very Negative mention(s)
Positive

98.6% of Vital Farms shares are owned by institutional investors. Comparatively, 78.2% of Kraft Heinz shares are owned by institutional investors. 3.9% of Vital Farms shares are owned by insiders. Comparatively, 0.2% of Kraft Heinz shares are owned by insiders. Strong institutional ownership is an indication that hedge funds, endowments and large money managers believe a company is poised for long-term growth.

Vital Farms has a net margin of 6.10% compared to Kraft Heinz's net margin of -23.05%. Vital Farms' return on equity of 14.47% beat Kraft Heinz's return on equity.

Company Net Margins Return on Equity Return on Assets
Vital Farms6.10% 14.47% 9.95%
Kraft Heinz -23.05%7.26%3.70%

Vital Farms currently has a consensus target price of $24.08, suggesting a potential upside of 90.74%. Kraft Heinz has a consensus target price of $22.88, suggesting a potential downside of 7.59%. Given Vital Farms' stronger consensus rating and higher probable upside, equities research analysts clearly believe Vital Farms is more favorable than Kraft Heinz.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Vital Farms
2 Sell rating(s)
8 Hold rating(s)
5 Buy rating(s)
0 Strong Buy rating(s)
2.20
Kraft Heinz
5 Sell rating(s)
13 Hold rating(s)
0 Buy rating(s)
1 Strong Buy rating(s)
1.84

Vital Farms has a beta of 1.07, meaning that its stock price is 7% more volatile than the broader market. Comparatively, Kraft Heinz has a beta of 0.09, meaning that its stock price is 91% less volatile than the broader market.

Summary

Vital Farms beats Kraft Heinz on 13 of the 17 factors compared between the two stocks.

How does Kraft Heinz compare to Berkshire Hathaway?

Kraft Heinz (NASDAQ:KHC) and Berkshire Hathaway (NYSE:BRK.A) are related large-cap companies, but which is the superior stock? We will compare the two companies based on the strength of their risk, valuation, profitability, media sentiment, earnings, dividends, analyst recommendations and institutional ownership.

In the previous week, Kraft Heinz had 8 more articles in the media than Berkshire Hathaway. MarketBeat recorded 18 mentions for Kraft Heinz and 10 mentions for Berkshire Hathaway. Kraft Heinz's average media sentiment score of 1.02 beat Berkshire Hathaway's score of 0.49 indicating that Kraft Heinz is being referred to more favorably in the media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Kraft Heinz
8 Very Positive mention(s)
4 Positive mention(s)
4 Neutral mention(s)
0 Negative mention(s)
1 Very Negative mention(s)
Positive
Berkshire Hathaway
5 Very Positive mention(s)
0 Positive mention(s)
4 Neutral mention(s)
1 Negative mention(s)
0 Very Negative mention(s)
Neutral

Kraft Heinz presently has a consensus price target of $22.88, suggesting a potential downside of 7.59%. Berkshire Hathaway has a consensus price target of $758,532.00, suggesting a potential downside of 0.22%. Given Berkshire Hathaway's stronger consensus rating and higher possible upside, analysts plainly believe Berkshire Hathaway is more favorable than Kraft Heinz.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Kraft Heinz
5 Sell rating(s)
13 Hold rating(s)
0 Buy rating(s)
1 Strong Buy rating(s)
1.84
Berkshire Hathaway
1 Sell rating(s)
1 Hold rating(s)
1 Buy rating(s)
0 Strong Buy rating(s)
2.00

Kraft Heinz has a beta of 0.09, meaning that its share price is 91% less volatile than the broader market. Comparatively, Berkshire Hathaway has a beta of 0.61, meaning that its share price is 39% less volatile than the broader market.

Berkshire Hathaway has a net margin of 19.31% compared to Kraft Heinz's net margin of -23.05%. Kraft Heinz's return on equity of 7.26% beat Berkshire Hathaway's return on equity.

Company Net Margins Return on Equity Return on Assets
Kraft Heinz-23.05% 7.26% 3.70%
Berkshire Hathaway 19.31%6.55%3.80%

78.2% of Kraft Heinz shares are owned by institutional investors. Comparatively, 23.0% of Berkshire Hathaway shares are owned by institutional investors. 0.2% of Kraft Heinz shares are owned by insiders. Comparatively, 0.3% of Berkshire Hathaway shares are owned by insiders. Strong institutional ownership is an indication that hedge funds, large money managers and endowments believe a stock is poised for long-term growth.

Berkshire Hathaway has higher revenue and earnings than Kraft Heinz. Kraft Heinz is trading at a lower price-to-earnings ratio than Berkshire Hathaway, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Kraft Heinz$24.94B1.18-$5.85B-$4.86N/A
Berkshire Hathaway$371.44B2.95$66.97B$50.39 thousand15.09

Summary

Berkshire Hathaway beats Kraft Heinz on 12 of the 17 factors compared between the two stocks.

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New MarketBeat Followers Over Time

This chart shows the number of new MarketBeat users adding KHC and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
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Media Sentiment Over Time

This chart shows the average media sentiment of NASDAQ and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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KHC vs. The Competition

MetricKraft HeinzFOOD IndustryStaples SectorNASDAQ Exchange
Market Cap$29.33B$7.81B$16.46B$12.55B
Dividend Yield6.31%3.66%3.29%6.52%
P/E Ratio-5.0917.0426.8024.86
Price / Sales1.181.2647.0781.65
Price / Cash2.2510.1713.4449.23
Price / Book0.702.915.546.54
Net Income-$5.85B$200.95M$666.40M$336.03M
7 Day Performance2.34%-0.20%0.64%2.81%
1 Month Performance9.63%4.17%3.92%5.63%
1 Year Performance-7.04%-12.92%-13.42%25.25%

Kraft Heinz Competitors List

CompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)
KHC
Kraft Heinz
2.1867 of 5 stars
$24.76
-2.4%
$22.88
-7.6%
-4.7%$29.33B$24.94BN/A35,000
CELH
Celsius
4.7082 of 5 stars
$29.79
-0.2%
$61.50
+106.4%
-28.6%$7.62B$2.97B69.281,497
CPB
Campbell's
1.9945 of 5 stars
$23.01
+1.2%
$21.88
-4.9%
-25.2%$6.86B$10.25B11.3913,700
MDLZ
Mondelez International
4.5349 of 5 stars
$60.15
-1.1%
$67.05
+11.5%
-11.7%$77.21B$38.54B29.9391,000
VITL
Vital Farms
4.5493 of 5 stars
$11.30
+1.0%
$27.33
+141.9%
-67.5%$484.21M$759.44M10.87290

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This page (NASDAQ:KHC) was last updated on 7/6/2026 by MarketBeat.com Staff.
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