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Kraft Heinz (KHC) Competitors

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$23.07 +0.53 (+2.35%)
Closing price 04:00 PM Eastern
Extended Trading
$23.22 +0.16 (+0.67%)
As of 06:23 PM Eastern
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KHC vs. CELH, CPB, MDLZ, PEP, and VITL

Should you be buying Kraft Heinz stock or one of its competitors? The main competitors of Kraft Heinz include Celsius (CELH), Campbell's (CPB), Mondelez International (MDLZ), PepsiCo (PEP), and Vital Farms (VITL). These companies are all part of the "consumer staples" sector.

How does Kraft Heinz compare to Celsius?

Kraft Heinz (NASDAQ:KHC) and Celsius (NASDAQ:CELH) are both consumer staples companies, but which is the better business? We will compare the two companies based on the strength of their media sentiment, profitability, valuation, dividends, earnings, analyst recommendations, institutional ownership and risk.

Kraft Heinz currently has a consensus target price of $23.47, suggesting a potential upside of 1.74%. Celsius has a consensus target price of $64.21, suggesting a potential upside of 95.76%. Given Celsius' stronger consensus rating and higher possible upside, analysts clearly believe Celsius is more favorable than Kraft Heinz.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Kraft Heinz
4 Sell rating(s)
15 Hold rating(s)
0 Buy rating(s)
1 Strong Buy rating(s)
1.90
Celsius
0 Sell rating(s)
4 Hold rating(s)
20 Buy rating(s)
0 Strong Buy rating(s)
2.83

Celsius has lower revenue, but higher earnings than Kraft Heinz. Kraft Heinz is trading at a lower price-to-earnings ratio than Celsius, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Kraft Heinz$24.94B1.10-$5.85B-$4.94N/A
Celsius$2.52B3.35$108M$0.25131.20

In the previous week, Kraft Heinz had 21 more articles in the media than Celsius. MarketBeat recorded 38 mentions for Kraft Heinz and 17 mentions for Celsius. Celsius' average media sentiment score of 0.60 beat Kraft Heinz's score of 0.57 indicating that Celsius is being referred to more favorably in the news media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Kraft Heinz
16 Very Positive mention(s)
4 Positive mention(s)
10 Neutral mention(s)
4 Negative mention(s)
1 Very Negative mention(s)
Positive
Celsius
7 Very Positive mention(s)
3 Positive mention(s)
4 Neutral mention(s)
1 Negative mention(s)
0 Very Negative mention(s)
Positive

78.2% of Kraft Heinz shares are owned by institutional investors. Comparatively, 61.0% of Celsius shares are owned by institutional investors. 0.2% of Kraft Heinz shares are owned by insiders. Comparatively, 2.3% of Celsius shares are owned by insiders. Strong institutional ownership is an indication that endowments, hedge funds and large money managers believe a company will outperform the market over the long term.

Kraft Heinz has a beta of 0.06, indicating that its stock price is 94% less volatile than the S&P 500. Comparatively, Celsius has a beta of 0.95, indicating that its stock price is 5% less volatile than the S&P 500.

Celsius has a net margin of 4.29% compared to Kraft Heinz's net margin of -23.44%. Celsius' return on equity of 37.68% beat Kraft Heinz's return on equity.

Company Net Margins Return on Equity Return on Assets
Kraft Heinz-23.44% 7.07% 3.68%
Celsius 4.29%37.68%9.62%

Summary

Celsius beats Kraft Heinz on 13 of the 17 factors compared between the two stocks.

How does Kraft Heinz compare to Campbell's?

Campbell's (NASDAQ:CPB) and Kraft Heinz (NASDAQ:KHC) are both consumer staples companies, but which is the better investment? We will compare the two businesses based on the strength of their earnings, dividends, media sentiment, valuation, profitability, institutional ownership, risk and analyst recommendations.

Campbell's has a net margin of 5.48% compared to Kraft Heinz's net margin of -23.44%. Campbell's' return on equity of 19.96% beat Kraft Heinz's return on equity.

Company Net Margins Return on Equity Return on Assets
Campbell's5.48% 19.96% 5.21%
Kraft Heinz -23.44%7.07%3.68%

Campbell's has higher earnings, but lower revenue than Kraft Heinz. Kraft Heinz is trading at a lower price-to-earnings ratio than Campbell's, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Campbell's$10.25B0.61$602M$1.8311.45
Kraft Heinz$24.94B1.10-$5.85B-$4.94N/A

Campbell's pays an annual dividend of $1.56 per share and has a dividend yield of 7.4%. Kraft Heinz pays an annual dividend of $1.60 per share and has a dividend yield of 6.9%. Campbell's pays out 85.2% of its earnings in the form of a dividend, suggesting it may not have sufficient earnings to cover its dividend payment in the future. Kraft Heinz pays out -32.4% of its earnings in the form of a dividend.

In the previous week, Kraft Heinz had 26 more articles in the media than Campbell's. MarketBeat recorded 38 mentions for Kraft Heinz and 12 mentions for Campbell's. Campbell's' average media sentiment score of 0.75 beat Kraft Heinz's score of 0.57 indicating that Campbell's is being referred to more favorably in the media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Campbell's
7 Very Positive mention(s)
1 Positive mention(s)
3 Neutral mention(s)
1 Negative mention(s)
0 Very Negative mention(s)
Positive
Kraft Heinz
16 Very Positive mention(s)
4 Positive mention(s)
10 Neutral mention(s)
4 Negative mention(s)
1 Very Negative mention(s)
Positive

Campbell's presently has a consensus price target of $26.06, suggesting a potential upside of 24.31%. Kraft Heinz has a consensus price target of $23.47, suggesting a potential upside of 1.74%. Given Campbell's' higher probable upside, analysts clearly believe Campbell's is more favorable than Kraft Heinz.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Campbell's
8 Sell rating(s)
13 Hold rating(s)
1 Buy rating(s)
0 Strong Buy rating(s)
1.68
Kraft Heinz
4 Sell rating(s)
15 Hold rating(s)
0 Buy rating(s)
1 Strong Buy rating(s)
1.90

52.4% of Campbell's shares are held by institutional investors. Comparatively, 78.2% of Kraft Heinz shares are held by institutional investors. 19.8% of Campbell's shares are held by insiders. Comparatively, 0.2% of Kraft Heinz shares are held by insiders. Strong institutional ownership is an indication that large money managers, hedge funds and endowments believe a stock will outperform the market over the long term.

Campbell's has a beta of 0.01, meaning that its stock price is 99% less volatile than the S&P 500. Comparatively, Kraft Heinz has a beta of 0.06, meaning that its stock price is 94% less volatile than the S&P 500.

Summary

Campbell's beats Kraft Heinz on 11 of the 19 factors compared between the two stocks.

How does Kraft Heinz compare to Mondelez International?

Mondelez International (NASDAQ:MDLZ) and Kraft Heinz (NASDAQ:KHC) are both large-cap consumer staples companies, but which is the better investment? We will contrast the two businesses based on the strength of their valuation, earnings, dividends, media sentiment, profitability, risk, institutional ownership and analyst recommendations.

In the previous week, Kraft Heinz had 12 more articles in the media than Mondelez International. MarketBeat recorded 38 mentions for Kraft Heinz and 26 mentions for Mondelez International. Mondelez International's average media sentiment score of 0.93 beat Kraft Heinz's score of 0.57 indicating that Mondelez International is being referred to more favorably in the media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Mondelez International
18 Very Positive mention(s)
0 Positive mention(s)
6 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive
Kraft Heinz
16 Very Positive mention(s)
4 Positive mention(s)
10 Neutral mention(s)
4 Negative mention(s)
1 Very Negative mention(s)
Positive

Mondelez International presently has a consensus price target of $67.05, suggesting a potential upside of 8.38%. Kraft Heinz has a consensus price target of $23.47, suggesting a potential upside of 1.74%. Given Mondelez International's stronger consensus rating and higher possible upside, equities research analysts plainly believe Mondelez International is more favorable than Kraft Heinz.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Mondelez International
0 Sell rating(s)
9 Hold rating(s)
13 Buy rating(s)
1 Strong Buy rating(s)
2.65
Kraft Heinz
4 Sell rating(s)
15 Hold rating(s)
0 Buy rating(s)
1 Strong Buy rating(s)
1.90

Mondelez International has higher revenue and earnings than Kraft Heinz. Kraft Heinz is trading at a lower price-to-earnings ratio than Mondelez International, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Mondelez International$38.54B2.06$2.45B$2.0130.78
Kraft Heinz$24.94B1.10-$5.85B-$4.94N/A

Mondelez International pays an annual dividend of $2.00 per share and has a dividend yield of 3.2%. Kraft Heinz pays an annual dividend of $1.60 per share and has a dividend yield of 6.9%. Mondelez International pays out 99.5% of its earnings in the form of a dividend, suggesting it may not have sufficient earnings to cover its dividend payment in the future. Kraft Heinz pays out -32.4% of its earnings in the form of a dividend. Mondelez International has increased its dividend for 13 consecutive years. Kraft Heinz is clearly the better dividend stock, given its higher yield and lower payout ratio.

78.3% of Mondelez International shares are held by institutional investors. Comparatively, 78.2% of Kraft Heinz shares are held by institutional investors. 0.5% of Mondelez International shares are held by insiders. Comparatively, 0.2% of Kraft Heinz shares are held by insiders. Strong institutional ownership is an indication that hedge funds, large money managers and endowments believe a stock will outperform the market over the long term.

Mondelez International has a net margin of 6.64% compared to Kraft Heinz's net margin of -23.44%. Mondelez International's return on equity of 14.14% beat Kraft Heinz's return on equity.

Company Net Margins Return on Equity Return on Assets
Mondelez International6.64% 14.14% 5.17%
Kraft Heinz -23.44%7.07%3.68%

Mondelez International has a beta of 0.39, indicating that its stock price is 61% less volatile than the S&P 500. Comparatively, Kraft Heinz has a beta of 0.06, indicating that its stock price is 94% less volatile than the S&P 500.

Summary

Mondelez International beats Kraft Heinz on 16 of the 19 factors compared between the two stocks.

How does Kraft Heinz compare to PepsiCo?

Kraft Heinz (NASDAQ:KHC) and PepsiCo (NASDAQ:PEP) are both large-cap consumer staples companies, but which is the better stock? We will contrast the two companies based on the strength of their valuation, dividends, risk, institutional ownership, earnings, media sentiment, analyst recommendations and profitability.

PepsiCo has higher revenue and earnings than Kraft Heinz. Kraft Heinz is trading at a lower price-to-earnings ratio than PepsiCo, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Kraft Heinz$24.94B1.10-$5.85B-$4.94N/A
PepsiCo$93.93B2.27$8.24B$6.3724.48

Kraft Heinz currently has a consensus price target of $23.47, suggesting a potential upside of 1.74%. PepsiCo has a consensus price target of $170.26, suggesting a potential upside of 9.17%. Given PepsiCo's stronger consensus rating and higher probable upside, analysts plainly believe PepsiCo is more favorable than Kraft Heinz.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Kraft Heinz
4 Sell rating(s)
15 Hold rating(s)
0 Buy rating(s)
1 Strong Buy rating(s)
1.90
PepsiCo
1 Sell rating(s)
11 Hold rating(s)
8 Buy rating(s)
0 Strong Buy rating(s)
2.35

Kraft Heinz pays an annual dividend of $1.60 per share and has a dividend yield of 6.9%. PepsiCo pays an annual dividend of $5.69 per share and has a dividend yield of 3.6%. Kraft Heinz pays out -32.4% of its earnings in the form of a dividend. PepsiCo pays out 89.3% of its earnings in the form of a dividend, suggesting it may not have sufficient earnings to cover its dividend payment in the future. PepsiCo has raised its dividend for 54 consecutive years. Kraft Heinz is clearly the better dividend stock, given its higher yield and lower payout ratio.

PepsiCo has a net margin of 9.15% compared to Kraft Heinz's net margin of -23.44%. PepsiCo's return on equity of 56.61% beat Kraft Heinz's return on equity.

Company Net Margins Return on Equity Return on Assets
Kraft Heinz-23.44% 7.07% 3.68%
PepsiCo 9.15%56.61%10.56%

In the previous week, PepsiCo had 41 more articles in the media than Kraft Heinz. MarketBeat recorded 79 mentions for PepsiCo and 38 mentions for Kraft Heinz. PepsiCo's average media sentiment score of 1.05 beat Kraft Heinz's score of 0.57 indicating that PepsiCo is being referred to more favorably in the news media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Kraft Heinz
16 Very Positive mention(s)
4 Positive mention(s)
10 Neutral mention(s)
4 Negative mention(s)
1 Very Negative mention(s)
Positive
PepsiCo
46 Very Positive mention(s)
5 Positive mention(s)
8 Neutral mention(s)
6 Negative mention(s)
1 Very Negative mention(s)
Positive

78.2% of Kraft Heinz shares are owned by institutional investors. Comparatively, 73.1% of PepsiCo shares are owned by institutional investors. 0.2% of Kraft Heinz shares are owned by insiders. Comparatively, 0.1% of PepsiCo shares are owned by insiders. Strong institutional ownership is an indication that endowments, hedge funds and large money managers believe a company is poised for long-term growth.

Kraft Heinz has a beta of 0.06, suggesting that its share price is 94% less volatile than the S&P 500. Comparatively, PepsiCo has a beta of 0.38, suggesting that its share price is 62% less volatile than the S&P 500.

Summary

PepsiCo beats Kraft Heinz on 15 of the 20 factors compared between the two stocks.

How does Kraft Heinz compare to Vital Farms?

Vital Farms (NASDAQ:VITL) and Kraft Heinz (NASDAQ:KHC) are both consumer staples companies, but which is the better stock? We will compare the two businesses based on the strength of their risk, dividends, institutional ownership, earnings, valuation, media sentiment, profitability and analyst recommendations.

Vital Farms has a beta of 1.2, suggesting that its stock price is 20% more volatile than the S&P 500. Comparatively, Kraft Heinz has a beta of 0.06, suggesting that its stock price is 94% less volatile than the S&P 500.

Vital Farms has a net margin of 8.73% compared to Kraft Heinz's net margin of -23.44%. Vital Farms' return on equity of 20.69% beat Kraft Heinz's return on equity.

Company Net Margins Return on Equity Return on Assets
Vital Farms8.73% 20.69% 14.66%
Kraft Heinz -23.44%7.07%3.68%

In the previous week, Kraft Heinz had 4 more articles in the media than Vital Farms. MarketBeat recorded 38 mentions for Kraft Heinz and 34 mentions for Vital Farms. Kraft Heinz's average media sentiment score of 0.57 beat Vital Farms' score of 0.34 indicating that Kraft Heinz is being referred to more favorably in the news media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Vital Farms
6 Very Positive mention(s)
4 Positive mention(s)
22 Neutral mention(s)
1 Negative mention(s)
0 Very Negative mention(s)
Neutral
Kraft Heinz
16 Very Positive mention(s)
4 Positive mention(s)
10 Neutral mention(s)
4 Negative mention(s)
1 Very Negative mention(s)
Positive

Vital Farms has higher earnings, but lower revenue than Kraft Heinz. Kraft Heinz is trading at a lower price-to-earnings ratio than Vital Farms, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Vital Farms$759.44M0.68$66.28M$1.448.33
Kraft Heinz$24.94B1.10-$5.85B-$4.94N/A

98.6% of Vital Farms shares are held by institutional investors. Comparatively, 78.2% of Kraft Heinz shares are held by institutional investors. 21.3% of Vital Farms shares are held by company insiders. Comparatively, 0.2% of Kraft Heinz shares are held by company insiders. Strong institutional ownership is an indication that endowments, hedge funds and large money managers believe a company is poised for long-term growth.

Vital Farms presently has a consensus price target of $32.42, suggesting a potential upside of 170.14%. Kraft Heinz has a consensus price target of $23.47, suggesting a potential upside of 1.74%. Given Vital Farms' stronger consensus rating and higher possible upside, research analysts plainly believe Vital Farms is more favorable than Kraft Heinz.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Vital Farms
1 Sell rating(s)
5 Hold rating(s)
8 Buy rating(s)
0 Strong Buy rating(s)
2.50
Kraft Heinz
4 Sell rating(s)
15 Hold rating(s)
0 Buy rating(s)
1 Strong Buy rating(s)
1.90

Summary

Vital Farms beats Kraft Heinz on 12 of the 17 factors compared between the two stocks.

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New MarketBeat Followers Over Time

This chart shows the number of new MarketBeat users adding KHC and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
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Media Sentiment Over Time

This chart shows the average media sentiment of NASDAQ and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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KHC vs. The Competition

MetricKraft HeinzFOOD IndustryStaples SectorNASDAQ Exchange
Market Cap$27.36B$7.48B$16.19B$12.14B
Dividend Yield7.14%4.10%3.46%5.26%
P/E Ratio-4.6736.3526.0027.36
Price / Sales1.101.2047.1476.47
Price / Cash1.9910.0715.9853.90
Price / Book0.652.636.106.76
Net Income-$5.85B$220.84M$666.38M$332.77M
7 Day Performance2.90%0.52%1.45%4.24%
1 Month Performance-2.12%0.36%0.87%9.11%
1 Year Performance-18.77%-9.04%-6.82%43.80%

Kraft Heinz Competitors List

CompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)
KHC
Kraft Heinz
1.8611 of 5 stars
$23.07
+2.4%
$23.47
+1.7%
-21.2%$27.36B$24.94BN/A35,000
CELH
Celsius
4.4348 of 5 stars
$33.16
-4.1%
$65.89
+98.7%
-1.1%$8.52B$2.52B132.631,497
CPB
Campbell's
4.3891 of 5 stars
$20.55
-0.3%
$26.39
+28.4%
-41.2%$6.13B$10.25B11.2313,700
MDLZ
Mondelez International
4.5217 of 5 stars
$57.42
-0.3%
$66.47
+15.8%
-9.5%$73.60B$38.54B30.5491,000
PEP
PepsiCo
4.3388 of 5 stars
$154.10
-0.9%
$170.26
+10.5%
+17.5%$210.62B$93.93B24.19306,000

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This page (NASDAQ:KHC) was last updated on 5/6/2026 by MarketBeat.com Staff.
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