Is VITL or UTZ more profitable?

Vital Farms has a net margin of 0.02% compared to Utz Brands' net margin of -2.00%. Utz Brands' return on equity of 8.97% beat Vital Farms' return on equity. Company Net Margins Return on Equity Return on Assets Vital Farms 0.02% 3.46% 2.25% Utz Brands -2.00% 8.97% 4.32%

Does the media prefer VITL or UTZ?

In the previous week, Vital Farms had 8 more articles in the media than Utz Brands. MarketBeat recorded 13 mentions for Vital Farms and 5 mentions for Utz Brands. Vital Farms' average media sentiment score of 0.76 beat Utz Brands' score of 0.56 indicating that Vital Farms is being referred to more favorably in the media. Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment Vital Farms 7 Very Positive mention(s) 1 Positive mention(s) 3 Neutral mention(s) 1 Negative mention(s) 0 Very Negative mention(s) Positive Utz Brands 1 Very Positive mention(s) 1 Positive mention(s) 3 Neutral mention(s) 0 Negative mention(s) 0 Very Negative mention(s) Positive

Is JJSF or VITL more profitable?

J & J Snack Foods has a net margin of 3.23% compared to Vital Farms' net margin of 0.02%. J & J Snack Foods' return on equity of 8.93% beat Vital Farms' return on equity. Company Net Margins Return on Equity Return on Assets J & J Snack Foods 3.23% 8.93% 6.07% Vital Farms 0.02% 3.46% 2.25%

Does the media favor JJSF or VITL?

In the previous week, Vital Farms had 11 more articles in the media than J & J Snack Foods. MarketBeat recorded 13 mentions for Vital Farms and 2 mentions for J & J Snack Foods. Vital Farms' average media sentiment score of 0.76 beat J & J Snack Foods' score of 0.67 indicating that Vital Farms is being referred to more favorably in the news media. Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment J & J Snack Foods 1 Very Positive mention(s) 1 Positive mention(s) 0 Neutral mention(s) 0 Negative mention(s) 0 Very Negative mention(s) Positive Vital Farms 7 Very Positive mention(s) 1 Positive mention(s) 3 Neutral mention(s) 1 Negative mention(s) 0 Very Negative mention(s) Positive

Which has stronger valuation and earnings, NOMD or VITL?

Nomad Foods has higher revenue and earnings than Vital Farms. Vital Farms is trading at a lower price-to-earnings ratio than Nomad Foods, indicating that it is currently the more affordable of the two stocks. Company Gross Revenue Price/Sales Ratio Net Income Earnings Per Share Price/Earnings Ratio Nomad Foods $3.43B 0.43 $154.66M $1.02 10.45 Vital Farms $759.44M 0.68 $66.28M -$0.04 N/A

Is NOMD or VITL more profitable?

Nomad Foods has a net margin of 4.20% compared to Vital Farms' net margin of 0.02%. Nomad Foods' return on equity of 8.88% beat Vital Farms' return on equity. Company Net Margins Return on Equity Return on Assets Nomad Foods 4.20% 8.88% 3.53% Vital Farms 0.02% 3.46% 2.25%

Does the media favor NOMD or VITL?

In the previous week, Vital Farms had 9 more articles in the media than Nomad Foods. MarketBeat recorded 13 mentions for Vital Farms and 4 mentions for Nomad Foods. Vital Farms' average media sentiment score of 0.76 beat Nomad Foods' score of 0.21 indicating that Vital Farms is being referred to more favorably in the news media. Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment Nomad Foods 0 Very Positive mention(s) 2 Positive mention(s) 1 Neutral mention(s) 1 Negative mention(s) 0 Very Negative mention(s) Neutral Vital Farms 7 Very Positive mention(s) 1 Positive mention(s) 3 Neutral mention(s) 1 Negative mention(s) 0 Very Negative mention(s) Positive

Which has preferable valuation & earnings, VITL or FLO?

Flowers Foods has higher revenue and earnings than Vital Farms. Vital Farms is trading at a lower price-to-earnings ratio than Flowers Foods, indicating that it is currently the more affordable of the two stocks. Company Gross Revenue Price/Sales Ratio Net Income Earnings Per Share Price/Earnings Ratio Vital Farms $759.44M 0.68 $66.28M -$0.04 N/A Flowers Foods $5.26B 0.24 $83.82M $0.26 22.83

Is VITL or FLO more profitable?

Flowers Foods has a net margin of 1.06% compared to Vital Farms' net margin of 0.02%. Flowers Foods' return on equity of 14.91% beat Vital Farms' return on equity. Company Net Margins Return on Equity Return on Assets Vital Farms 0.02% 3.46% 2.25% Flowers Foods 1.06% 14.91% 4.72%

Does the media prefer VITL or FLO?

In the previous week, Vital Farms had 8 more articles in the media than Flowers Foods. MarketBeat recorded 13 mentions for Vital Farms and 5 mentions for Flowers Foods. Vital Farms' average media sentiment score of 0.76 beat Flowers Foods' score of -0.05 indicating that Vital Farms is being referred to more favorably in the media. Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment Vital Farms 7 Very Positive mention(s) 1 Positive mention(s) 3 Neutral mention(s) 1 Negative mention(s) 0 Very Negative mention(s) Positive Flowers Foods 2 Very Positive mention(s) 0 Positive mention(s) 1 Neutral mention(s) 0 Negative mention(s) 1 Very Negative mention(s) Neutral

Do analysts recommend SENEA or VITL?

Vital Farms has a consensus target price of $17.18, suggesting a potential upside of 43.30%. Given Vital Farms' higher probable upside, analysts clearly believe Vital Farms is more favorable than Seneca Foods. Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score Seneca Foods 0 Sell rating(s) 1 Hold rating(s) 1 Buy rating(s) 0 Strong Buy rating(s) 2.50 Vital Farms 1 Sell rating(s) 8 Hold rating(s) 5 Buy rating(s) 0 Strong Buy rating(s) 2.29

Which has better valuation & earnings, SENEA or VITL?

Seneca Foods has higher revenue and earnings than Vital Farms. Vital Farms is trading at a lower price-to-earnings ratio than Seneca Foods, indicating that it is currently the more affordable of the two stocks. Company Gross Revenue Price/Sales Ratio Net Income Earnings Per Share Price/Earnings Ratio Seneca Foods $1.66B 0.75 $114.67M $17.31 10.65 Vital Farms $759.44M 0.68 $66.28M -$0.04 N/A

Is SENEA or VITL more profitable?

Seneca Foods has a net margin of 6.75% compared to Vital Farms' net margin of 0.02%. Seneca Foods' return on equity of 14.96% beat Vital Farms' return on equity. Company Net Margins Return on Equity Return on Assets Seneca Foods 6.75% 14.96% 8.56% Vital Farms 0.02% 3.46% 2.25%

Does the media refer more to SENEA or VITL?

In the previous week, Vital Farms had 11 more articles in the media than Seneca Foods. MarketBeat recorded 13 mentions for Vital Farms and 2 mentions for Seneca Foods. Vital Farms' average media sentiment score of 0.76 beat Seneca Foods' score of 0.05 indicating that Vital Farms is being referred to more favorably in the news media. Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment Seneca Foods 0 Very Positive mention(s) 0 Positive mention(s) 0 Neutral mention(s) 2 Negative mention(s) 0 Very Negative mention(s) Neutral Vital Farms 7 Very Positive mention(s) 1 Positive mention(s) 3 Neutral mention(s) 1 Negative mention(s) 0 Very Negative mention(s) Positive

Vital Farms (VITL) Competitors

$11.99 +0.29 (+2.48%)

Closing price 09/18/2026 04:00 PM Eastern

Extended Trading

$12.09 +0.10 (+0.83%)

As of 09/18/2026 07:50 PM Eastern

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VITL vs. UTZ, JJSF, NOMD, FLO, and SENEA

Should you buy Vital Farms stock or one of its competitors? Vital Farms's main competitors and comparable companies include Utz Brands (UTZ), J & J Snack Foods (JJSF), Nomad Foods (NOMD), Flowers Foods (FLO), and Seneca Foods (SENEA). Companies are selected based on similarities in market, industry, and size. These companies are all part of the "packaged foods & meats" industry.

How does Vital Farms compare to Utz Brands?

Vital Farms (NASDAQ:VITL) and Utz Brands (NYSE:UTZ) are both consumer staples companies, but which is the better investment? We will contrast the two companies based on the strength of their institutional ownership, valuation, analyst recommendations, media sentiment, profitability, earnings, dividends and risk.

Vital Farms has a net margin of 0.02% compared to Utz Brands' net margin of -2.00%. Utz Brands' return on equity of 8.97% beat Vital Farms' return on equity.

Company	Net Margins	Return on Equity	Return on Assets
Vital Farms	0.02%	3.46%	2.25%
Utz Brands	-2.00%	8.97%	4.32%

Vital Farms has a beta of 1.05, indicating that its stock price is 5% more volatile than the broader market. Comparatively, Utz Brands has a beta of 0.76, indicating that its stock price is 24% less volatile than the broader market.

In the previous week, Vital Farms had 8 more articles in the media than Utz Brands. MarketBeat recorded 13 mentions for Vital Farms and 5 mentions for Utz Brands. Vital Farms' average media sentiment score of 0.76 beat Utz Brands' score of 0.56 indicating that Vital Farms is being referred to more favorably in the media.

Company	Very Positive	Positive	Neutral	Negative	Very Negative	Overall Sentiment
Vital Farms	7 Very Positive mention(s)	1 Positive mention(s)	3 Neutral mention(s)	1 Negative mention(s)	0 Very Negative mention(s)	Positive
Utz Brands	1 Very Positive mention(s)	1 Positive mention(s)	3 Neutral mention(s)	0 Negative mention(s)	0 Very Negative mention(s)	Positive

Vital Farms has higher earnings, but lower revenue than Utz Brands. Vital Farms is trading at a lower price-to-earnings ratio than Utz Brands, indicating that it is currently the more affordable of the two stocks.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
Vital Farms	$759.44M	0.68	$66.28M	-$0.04	N/A
Utz Brands	$1.44B	1.43	$800K	-$0.33	N/A

Vital Farms currently has a consensus target price of $17.18, suggesting a potential upside of 43.30%. Utz Brands has a consensus target price of $13.39, suggesting a potential downside of 6.09%. Given Vital Farms' stronger consensus rating and higher possible upside, research analysts plainly believe Vital Farms is more favorable than Utz Brands.

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
Vital Farms	1 Sell rating(s)	8 Hold rating(s)	5 Buy rating(s)	0 Strong Buy rating(s)	2.29
Utz Brands	1 Sell rating(s)	9 Hold rating(s)	1 Buy rating(s)	0 Strong Buy rating(s)	2.00

98.6% of Vital Farms shares are held by institutional investors. Comparatively, 96.0% of Utz Brands shares are held by institutional investors. 3.9% of Vital Farms shares are held by company insiders. Comparatively, 12.7% of Utz Brands shares are held by company insiders. Strong institutional ownership is an indication that hedge funds, endowments and large money managers believe a company is poised for long-term growth.

Summary

Vital Farms beats Utz Brands on 10 of the 16 factors compared between the two stocks.

How does Vital Farms compare to J & J Snack Foods?

J & J Snack Foods (NASDAQ:JJSF) and Vital Farms (NASDAQ:VITL) are both small-cap consumer staples companies, but which is the superior investment? We will compare the two companies based on the strength of their earnings, profitability, dividends, analyst recommendations, valuation, institutional ownership, risk and media sentiment.

76.0% of J & J Snack Foods shares are held by institutional investors. Comparatively, 98.6% of Vital Farms shares are held by institutional investors. 20.4% of J & J Snack Foods shares are held by company insiders. Comparatively, 3.9% of Vital Farms shares are held by company insiders. Strong institutional ownership is an indication that hedge funds, endowments and large money managers believe a company will outperform the market over the long term.

J & J Snack Foods has a beta of 0.4, indicating that its share price is 60% less volatile than the broader market. Comparatively, Vital Farms has a beta of 1.05, indicating that its share price is 5% more volatile than the broader market.

Vital Farms has lower revenue, but higher earnings than J & J Snack Foods. Vital Farms is trading at a lower price-to-earnings ratio than J & J Snack Foods, indicating that it is currently the more affordable of the two stocks.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
J & J Snack Foods	$1.58B	0.92	$65.60M	$2.60	29.99
Vital Farms	$759.44M	0.68	$66.28M	-$0.04	N/A

J & J Snack Foods has a net margin of 3.23% compared to Vital Farms' net margin of 0.02%. J & J Snack Foods' return on equity of 8.93% beat Vital Farms' return on equity.

Company	Net Margins	Return on Equity	Return on Assets
J & J Snack Foods	3.23%	8.93%	6.07%
Vital Farms	0.02%	3.46%	2.25%

In the previous week, Vital Farms had 11 more articles in the media than J & J Snack Foods. MarketBeat recorded 13 mentions for Vital Farms and 2 mentions for J & J Snack Foods. Vital Farms' average media sentiment score of 0.76 beat J & J Snack Foods' score of 0.67 indicating that Vital Farms is being referred to more favorably in the news media.

Company	Very Positive	Positive	Neutral	Negative	Very Negative	Overall Sentiment
J & J Snack Foods	1 Very Positive mention(s)	1 Positive mention(s)	0 Neutral mention(s)	0 Negative mention(s)	0 Very Negative mention(s)	Positive
Vital Farms	7 Very Positive mention(s)	1 Positive mention(s)	3 Neutral mention(s)	1 Negative mention(s)	0 Very Negative mention(s)	Positive

J & J Snack Foods presently has a consensus target price of $110.50, indicating a potential upside of 41.72%. Vital Farms has a consensus target price of $17.18, indicating a potential upside of 43.30%. Given Vital Farms' stronger consensus rating and higher possible upside, analysts clearly believe Vital Farms is more favorable than J & J Snack Foods.

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
J & J Snack Foods	2 Sell rating(s)	0 Hold rating(s)	2 Buy rating(s)	0 Strong Buy rating(s)	2.00
Vital Farms	1 Sell rating(s)	8 Hold rating(s)	5 Buy rating(s)	0 Strong Buy rating(s)	2.29

Summary

J & J Snack Foods and Vital Farms tied by winning 8 of the 16 factors compared between the two stocks.

How does Vital Farms compare to Nomad Foods?

Nomad Foods (NYSE:NOMD) and Vital Farms (NASDAQ:VITL) are both small-cap consumer staples companies, but which is the superior business? We will contrast the two businesses based on the strength of their profitability, risk, earnings, dividends, valuation, analyst recommendations, institutional ownership and media sentiment.

Nomad Foods has higher revenue and earnings than Vital Farms. Vital Farms is trading at a lower price-to-earnings ratio than Nomad Foods, indicating that it is currently the more affordable of the two stocks.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
Nomad Foods	$3.43B	0.43	$154.66M	$1.02	10.45
Vital Farms	$759.44M	0.68	$66.28M	-$0.04	N/A

In the previous week, Vital Farms had 9 more articles in the media than Nomad Foods. MarketBeat recorded 13 mentions for Vital Farms and 4 mentions for Nomad Foods. Vital Farms' average media sentiment score of 0.76 beat Nomad Foods' score of 0.21 indicating that Vital Farms is being referred to more favorably in the news media.

Company	Very Positive	Positive	Neutral	Negative	Very Negative	Overall Sentiment
Nomad Foods	0 Very Positive mention(s)	2 Positive mention(s)	1 Neutral mention(s)	1 Negative mention(s)	0 Very Negative mention(s)	Neutral
Vital Farms	7 Very Positive mention(s)	1 Positive mention(s)	3 Neutral mention(s)	1 Negative mention(s)	0 Very Negative mention(s)	Positive

Nomad Foods has a net margin of 4.20% compared to Vital Farms' net margin of 0.02%. Nomad Foods' return on equity of 8.88% beat Vital Farms' return on equity.

Company	Net Margins	Return on Equity	Return on Assets
Nomad Foods	4.20%	8.88%	3.53%
Vital Farms	0.02%	3.46%	2.25%

75.3% of Nomad Foods shares are held by institutional investors. Comparatively, 98.6% of Vital Farms shares are held by institutional investors. 17.3% of Nomad Foods shares are held by company insiders. Comparatively, 3.9% of Vital Farms shares are held by company insiders. Strong institutional ownership is an indication that endowments, hedge funds and large money managers believe a company is poised for long-term growth.

Nomad Foods has a beta of 0.69, meaning that its stock price is 31% less volatile than the broader market. Comparatively, Vital Farms has a beta of 1.05, meaning that its stock price is 5% more volatile than the broader market.

Nomad Foods presently has a consensus target price of $13.25, indicating a potential upside of 24.30%. Vital Farms has a consensus target price of $17.18, indicating a potential upside of 43.30%. Given Vital Farms' higher possible upside, analysts clearly believe Vital Farms is more favorable than Nomad Foods.

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
Nomad Foods	1 Sell rating(s)	2 Hold rating(s)	3 Buy rating(s)	0 Strong Buy rating(s)	2.33
Vital Farms	1 Sell rating(s)	8 Hold rating(s)	5 Buy rating(s)	0 Strong Buy rating(s)	2.29

Summary

Nomad Foods beats Vital Farms on 9 of the 16 factors compared between the two stocks.

How does Vital Farms compare to Flowers Foods?

Vital Farms (NASDAQ:VITL) and Flowers Foods (NYSE:FLO) are both small-cap consumer staples companies, but which is the superior stock? We will contrast the two businesses based on the strength of their media sentiment, profitability, institutional ownership, earnings, risk, valuation, analyst recommendations and dividends.

Flowers Foods has a net margin of 1.06% compared to Vital Farms' net margin of 0.02%. Flowers Foods' return on equity of 14.91% beat Vital Farms' return on equity.

Company	Net Margins	Return on Equity	Return on Assets
Vital Farms	0.02%	3.46%	2.25%
Flowers Foods	1.06%	14.91%	4.72%

Flowers Foods has higher revenue and earnings than Vital Farms. Vital Farms is trading at a lower price-to-earnings ratio than Flowers Foods, indicating that it is currently the more affordable of the two stocks.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
Vital Farms	$759.44M	0.68	$66.28M	-$0.04	N/A
Flowers Foods	$5.26B	0.24	$83.82M	$0.26	22.83

98.6% of Vital Farms shares are held by institutional investors. Comparatively, 75.5% of Flowers Foods shares are held by institutional investors. 3.9% of Vital Farms shares are held by company insiders. Comparatively, 7.2% of Flowers Foods shares are held by company insiders. Strong institutional ownership is an indication that hedge funds, large money managers and endowments believe a company is poised for long-term growth.

In the previous week, Vital Farms had 8 more articles in the media than Flowers Foods. MarketBeat recorded 13 mentions for Vital Farms and 5 mentions for Flowers Foods. Vital Farms' average media sentiment score of 0.76 beat Flowers Foods' score of -0.05 indicating that Vital Farms is being referred to more favorably in the media.

Company	Very Positive	Positive	Neutral	Negative	Very Negative	Overall Sentiment
Vital Farms	7 Very Positive mention(s)	1 Positive mention(s)	3 Neutral mention(s)	1 Negative mention(s)	0 Very Negative mention(s)	Positive
Flowers Foods	2 Very Positive mention(s)	0 Positive mention(s)	1 Neutral mention(s)	0 Negative mention(s)	1 Very Negative mention(s)	Neutral

Vital Farms has a beta of 1.05, indicating that its share price is 5% more volatile than the broader market. Comparatively, Flowers Foods has a beta of 0.39, indicating that its share price is 61% less volatile than the broader market.

Vital Farms presently has a consensus target price of $17.18, suggesting a potential upside of 43.30%. Flowers Foods has a consensus target price of $7.60, suggesting a potential upside of 28.03%. Given Vital Farms' stronger consensus rating and higher probable upside, analysts clearly believe Vital Farms is more favorable than Flowers Foods.

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
Vital Farms	1 Sell rating(s)	8 Hold rating(s)	5 Buy rating(s)	0 Strong Buy rating(s)	2.29
Flowers Foods	3 Sell rating(s)	3 Hold rating(s)	0 Buy rating(s)	0 Strong Buy rating(s)	1.50

Summary

Vital Farms and Flowers Foods tied by winning 8 of the 16 factors compared between the two stocks.

How does Vital Farms compare to Seneca Foods?

Seneca Foods (NASDAQ:SENEA) and Vital Farms (NASDAQ:VITL) are both small-cap consumer staples companies, but which is the better stock? We will compare the two companies based on the strength of their institutional ownership, risk, valuation, analyst recommendations, media sentiment, earnings, dividends and profitability.

Seneca Foods has a net margin of 6.75% compared to Vital Farms' net margin of 0.02%. Seneca Foods' return on equity of 14.96% beat Vital Farms' return on equity.

Company	Net Margins	Return on Equity	Return on Assets
Seneca Foods	6.75%	14.96%	8.56%
Vital Farms	0.02%	3.46%	2.25%

In the previous week, Vital Farms had 11 more articles in the media than Seneca Foods. MarketBeat recorded 13 mentions for Vital Farms and 2 mentions for Seneca Foods. Vital Farms' average media sentiment score of 0.76 beat Seneca Foods' score of 0.05 indicating that Vital Farms is being referred to more favorably in the news media.

Company	Very Positive	Positive	Neutral	Negative	Very Negative	Overall Sentiment
Seneca Foods	0 Very Positive mention(s)	0 Positive mention(s)	0 Neutral mention(s)	2 Negative mention(s)	0 Very Negative mention(s)	Neutral
Vital Farms	7 Very Positive mention(s)	1 Positive mention(s)	3 Neutral mention(s)	1 Negative mention(s)	0 Very Negative mention(s)	Positive

Vital Farms has a consensus target price of $17.18, suggesting a potential upside of 43.30%. Given Vital Farms' higher probable upside, analysts clearly believe Vital Farms is more favorable than Seneca Foods.

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
Seneca Foods	0 Sell rating(s)	1 Hold rating(s)	1 Buy rating(s)	0 Strong Buy rating(s)	2.50
Vital Farms	1 Sell rating(s)	8 Hold rating(s)	5 Buy rating(s)	0 Strong Buy rating(s)	2.29

Seneca Foods has a beta of -0.03, indicating that its share price is 103% less volatile than the broader market. Comparatively, Vital Farms has a beta of 1.05, indicating that its share price is 5% more volatile than the broader market.

Seneca Foods has higher revenue and earnings than Vital Farms. Vital Farms is trading at a lower price-to-earnings ratio than Seneca Foods, indicating that it is currently the more affordable of the two stocks.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
Seneca Foods	$1.66B	0.75	$114.67M	$17.31	10.65
Vital Farms	$759.44M	0.68	$66.28M	-$0.04	N/A

42.5% of Seneca Foods shares are held by institutional investors. Comparatively, 98.6% of Vital Farms shares are held by institutional investors. 8.2% of Seneca Foods shares are held by insiders. Comparatively, 3.9% of Vital Farms shares are held by insiders. Strong institutional ownership is an indication that large money managers, hedge funds and endowments believe a company is poised for long-term growth.

Summary

Seneca Foods beats Vital Farms on 10 of the 16 factors compared between the two stocks.

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New MarketBeat Followers Over Time

This chart shows the number of new MarketBeat users adding VITL and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.

Media Sentiment Over Time

This chart shows the average media sentiment of NASDAQ and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.

VITL vs. The Competition

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Metric	Vital Farms	Food Products Industry	Consumer Staples Sector	NASDAQ Exchange
Market Cap	$514.75M	$5.47B	$15.55B	$13.21B
Dividend Yield	N/A	3.22%	3.25%	12.81%
P/E Ratio	-299.75	13.47	14.15	25.40
Price / Sales	0.68	83.80	262,948.99	86.91
Price / Cash	6.74	113.10	56.66	51.42
Price / Book	1.53	3.73	4.69	6.33
Net Income	$66.28M	$770.96M	$836.60M	$358.33M
7 Day Performance	23.10%	-1.40%	-0.95%	1.12%
1 Month Performance	12.90%	-3.11%	-2.88%	-2.39%
1 Year Performance	-73.00%	36.43%	10.46%	5.35%

Vital Farms Competitors List

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Company	MarketRank	Share Price	Analysts' Price Target	1Y Price Performance	Market Cap	Revenue	P/E Ratio	Employee Count	Indicator(s)
VITL Vital Farms	3.1097 of 5 stars	$11.99 +2.5%	$17.18 +43.3%	-73.0%	$514.75M	$759.44M	N/A	739	News Coverage Positive News Analyst Forecast High Trading Volume
UTZ Utz Brands	1.9973 of 5 stars	$14.24 -0.3%	$13.39 -6.0%	+11.5%	$2.06B	$1.45B	N/A	3,300
JJSF J & J Snack Foods	4.0337 of 5 stars	$83.40 +0.1%	$110.50 +32.5%	-22.0%	$1.56B	$1.58B	32.08	4,600	Ex-Dividend
NOMD Nomad Foods	4.9973 of 5 stars	$10.93 -0.5%	$13.25 +21.3%	-20.1%	$1.53B	$3.43B	10.71	7,752
FLO Flowers Foods	3.601 of 5 stars	$5.99 -1.7%	$7.60 +27.0%	-54.7%	$1.29B	$5.26B	23.02	10,300	Analyst Downgrade

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This page (NASDAQ:VITL) was last updated on 9/20/2026 by MarketBeat.com Staff.

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Vital Farms (VITL) Competitors

VITL vs. UTZ, JJSF, NOMD, FLO, and SENEA

How does Vital Farms compare to Utz Brands?

Summary

How does Vital Farms compare to J & J Snack Foods?

Summary

How does Vital Farms compare to Nomad Foods?

Summary

How does Vital Farms compare to Flowers Foods?

Summary

How does Vital Farms compare to Seneca Foods?

Summary

New MarketBeat Followers Over Time

Media Sentiment Over Time

VITL vs. The Competition

Vital Farms Competitors List

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Vital Farms (VITL) Competitors

VITL vs. UTZ, JJSF, NOMD, FLO, and SENEA

How does Vital Farms compare to Utz Brands?

Is VITL or UTZ more profitable?

Which has more risk & volatility, VITL or UTZ?

Does the media prefer VITL or UTZ?

Which has better earnings & valuation, VITL or UTZ?

Do analysts prefer VITL or UTZ?

Do insiders and institutionals have more ownership in VITL or UTZ?

Summary

How does Vital Farms compare to J & J Snack Foods?

Do institutionals & insiders believe in JJSF or VITL?

Which has more volatility and risk, JJSF or VITL?

Which has better valuation & earnings, JJSF or VITL?

Is JJSF or VITL more profitable?

Does the media favor JJSF or VITL?

Do analysts rate JJSF or VITL?

Summary

How does Vital Farms compare to Nomad Foods?

Which has stronger valuation and earnings, NOMD or VITL?

Does the media favor NOMD or VITL?

Is NOMD or VITL more profitable?

Do insiders & institutionals hold more shares of NOMD or VITL?

Which has more risk and volatility, NOMD or VITL?

Do analysts prefer NOMD or VITL?

Summary

How does Vital Farms compare to Flowers Foods?

Is VITL or FLO more profitable?

Which has preferable valuation & earnings, VITL or FLO?

Do institutionals and insiders have more ownership in VITL or FLO?

Does the media prefer VITL or FLO?

Which has more risk & volatility, VITL or FLO?

Do analysts prefer VITL or FLO?

Summary

How does Vital Farms compare to Seneca Foods?

Is SENEA or VITL more profitable?

Does the media refer more to SENEA or VITL?

Do analysts recommend SENEA or VITL?

Which has more volatility & risk, SENEA or VITL?

Which has better valuation & earnings, SENEA or VITL?

Do insiders & institutionals believe in SENEA or VITL?

Summary

New MarketBeat Followers Over Time

Media Sentiment Over Time

VITL vs. The Competition

Vital Farms Competitors List

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