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Freshpet (FRPT) Competitors

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$70.08 -0.74 (-1.04%)
As of 09:39 AM Eastern
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FRPT vs. VITL, UTZ, SJM, HRL, and MICC

Should you buy Freshpet stock or one of its competitors? Freshpet's main competitors and comparable companies include Vital Farms (VITL), Utz Brands (UTZ), J. M. Smucker (SJM), Hormel Foods (HRL), and Magnum Ice Cream (MICC). Companies are selected based on similarities in market, industry, and size. These companies are all part of the "packaged foods & meats" industry.

How does Freshpet compare to Vital Farms?

Vital Farms (NASDAQ:VITL) and Freshpet (NASDAQ:FRPT) are both consumer staples companies, but which is the better investment? We will contrast the two companies based on the strength of their institutional ownership, earnings, risk, dividends, media sentiment, valuation, analyst recommendations and profitability.

Vital Farms has a beta of 1.07, suggesting that its stock price is 7% more volatile than the broader market. Comparatively, Freshpet has a beta of 1.61, suggesting that its stock price is 61% more volatile than the broader market.

Freshpet has higher revenue and earnings than Vital Farms. Vital Farms is trading at a lower price-to-earnings ratio than Freshpet, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Vital Farms$759.44M0.61$66.28M-$0.04N/A
Freshpet$1.10B3.12$139.14M$3.8018.44

98.6% of Vital Farms shares are held by institutional investors. 3.9% of Vital Farms shares are held by insiders. Comparatively, 4.3% of Freshpet shares are held by insiders. Strong institutional ownership is an indication that endowments, large money managers and hedge funds believe a company is poised for long-term growth.

In the previous week, Freshpet had 9 more articles in the media than Vital Farms. MarketBeat recorded 18 mentions for Freshpet and 9 mentions for Vital Farms. Vital Farms' average media sentiment score of 1.29 beat Freshpet's score of 0.42 indicating that Vital Farms is being referred to more favorably in the media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Vital Farms
7 Very Positive mention(s)
0 Positive mention(s)
1 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive
Freshpet
10 Very Positive mention(s)
0 Positive mention(s)
1 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Neutral

Freshpet has a net margin of 17.28% compared to Vital Farms' net margin of 0.02%. Freshpet's return on equity of 5.97% beat Vital Farms' return on equity.

Company Net Margins Return on Equity Return on Assets
Vital Farms0.02% 3.46% 2.25%
Freshpet 17.28%5.97%4.07%

Vital Farms currently has a consensus target price of $17.18, indicating a potential upside of 58.27%. Freshpet has a consensus target price of $75.31, indicating a potential upside of 7.47%. Given Vital Farms' higher possible upside, analysts clearly believe Vital Farms is more favorable than Freshpet.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Vital Farms
1 Sell rating(s)
8 Hold rating(s)
5 Buy rating(s)
0 Strong Buy rating(s)
2.29
Freshpet
1 Sell rating(s)
7 Hold rating(s)
10 Buy rating(s)
0 Strong Buy rating(s)
2.50

Summary

Freshpet beats Vital Farms on 13 of the 16 factors compared between the two stocks.

How does Freshpet compare to Utz Brands?

Utz Brands (NYSE:UTZ) and Freshpet (NASDAQ:FRPT) are both mid-cap consumer staples companies, but which is the better investment? We will contrast the two companies based on the strength of their valuation, earnings, risk, profitability, analyst recommendations, institutional ownership, media sentiment and dividends.

96.0% of Utz Brands shares are owned by institutional investors. 12.7% of Utz Brands shares are owned by company insiders. Comparatively, 4.3% of Freshpet shares are owned by company insiders. Strong institutional ownership is an indication that endowments, hedge funds and large money managers believe a stock is poised for long-term growth.

Utz Brands has a beta of 0.73, suggesting that its share price is 27% less volatile than the broader market. Comparatively, Freshpet has a beta of 1.61, suggesting that its share price is 61% more volatile than the broader market.

Freshpet has lower revenue, but higher earnings than Utz Brands. Utz Brands is trading at a lower price-to-earnings ratio than Freshpet, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Utz Brands$1.44B1.42$800K-$0.33N/A
Freshpet$1.10B3.12$139.14M$3.8018.44

In the previous week, Freshpet had 7 more articles in the media than Utz Brands. MarketBeat recorded 18 mentions for Freshpet and 11 mentions for Utz Brands. Freshpet's average media sentiment score of 0.42 beat Utz Brands' score of 0.31 indicating that Freshpet is being referred to more favorably in the news media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Utz Brands
2 Very Positive mention(s)
1 Positive mention(s)
7 Neutral mention(s)
1 Negative mention(s)
0 Very Negative mention(s)
Neutral
Freshpet
10 Very Positive mention(s)
0 Positive mention(s)
1 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Neutral

Freshpet has a net margin of 17.28% compared to Utz Brands' net margin of -2.00%. Utz Brands' return on equity of 8.97% beat Freshpet's return on equity.

Company Net Margins Return on Equity Return on Assets
Utz Brands-2.00% 8.97% 4.32%
Freshpet 17.28%5.97%4.07%

Utz Brands currently has a consensus target price of $13.39, suggesting a potential downside of 5.76%. Freshpet has a consensus target price of $75.31, suggesting a potential upside of 7.47%. Given Freshpet's stronger consensus rating and higher possible upside, analysts clearly believe Freshpet is more favorable than Utz Brands.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Utz Brands
1 Sell rating(s)
9 Hold rating(s)
1 Buy rating(s)
0 Strong Buy rating(s)
2.00
Freshpet
1 Sell rating(s)
7 Hold rating(s)
10 Buy rating(s)
0 Strong Buy rating(s)
2.50

Summary

Freshpet beats Utz Brands on 11 of the 16 factors compared between the two stocks.

How does Freshpet compare to J. M. Smucker?

J. M. Smucker (NYSE:SJM) and Freshpet (NASDAQ:FRPT) are both consumer staples companies, but which is the better business? We will contrast the two companies based on the strength of their institutional ownership, profitability, valuation, analyst recommendations, dividends, earnings, media sentiment and risk.

81.7% of J. M. Smucker shares are owned by institutional investors. 2.8% of J. M. Smucker shares are owned by company insiders. Comparatively, 4.3% of Freshpet shares are owned by company insiders. Strong institutional ownership is an indication that large money managers, hedge funds and endowments believe a company will outperform the market over the long term.

J. M. Smucker has a beta of 0.25, meaning that its share price is 75% less volatile than the broader market. Comparatively, Freshpet has a beta of 1.61, meaning that its share price is 61% more volatile than the broader market.

J. M. Smucker currently has a consensus target price of $136.25, indicating a potential upside of 1.98%. Freshpet has a consensus target price of $75.31, indicating a potential upside of 7.47%. Given Freshpet's higher possible upside, analysts clearly believe Freshpet is more favorable than J. M. Smucker.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
J. M. Smucker
0 Sell rating(s)
8 Hold rating(s)
10 Buy rating(s)
0 Strong Buy rating(s)
2.56
Freshpet
1 Sell rating(s)
7 Hold rating(s)
10 Buy rating(s)
0 Strong Buy rating(s)
2.50

In the previous week, J. M. Smucker had 36 more articles in the media than Freshpet. MarketBeat recorded 54 mentions for J. M. Smucker and 18 mentions for Freshpet. J. M. Smucker's average media sentiment score of 0.63 beat Freshpet's score of 0.42 indicating that J. M. Smucker is being referred to more favorably in the media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
J. M. Smucker
18 Very Positive mention(s)
6 Positive mention(s)
22 Neutral mention(s)
4 Negative mention(s)
0 Very Negative mention(s)
Positive
Freshpet
10 Very Positive mention(s)
0 Positive mention(s)
1 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Neutral

Freshpet has lower revenue, but higher earnings than J. M. Smucker. Freshpet is trading at a lower price-to-earnings ratio than J. M. Smucker, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
J. M. Smucker$9.05B1.58-$138.70M$2.1462.43
Freshpet$1.10B3.12$139.14M$3.8018.44

Freshpet has a net margin of 17.28% compared to J. M. Smucker's net margin of 2.51%. J. M. Smucker's return on equity of 19.85% beat Freshpet's return on equity.

Company Net Margins Return on Equity Return on Assets
J. M. Smucker2.51% 19.85% 6.76%
Freshpet 17.28%5.97%4.07%

Summary

J. M. Smucker beats Freshpet on 8 of the 15 factors compared between the two stocks.

How does Freshpet compare to Hormel Foods?

Freshpet (NASDAQ:FRPT) and Hormel Foods (NYSE:HRL) are both consumer staples companies, but which is the superior investment? We will contrast the two businesses based on the strength of their valuation, dividends, risk, institutional ownership, analyst recommendations, media sentiment, earnings and profitability.

41.0% of Hormel Foods shares are held by institutional investors. 4.3% of Freshpet shares are held by company insiders. Comparatively, 0.6% of Hormel Foods shares are held by company insiders. Strong institutional ownership is an indication that endowments, hedge funds and large money managers believe a company will outperform the market over the long term.

Freshpet has a beta of 1.61, suggesting that its stock price is 61% more volatile than the broader market. Comparatively, Hormel Foods has a beta of 0.34, suggesting that its stock price is 66% less volatile than the broader market.

Freshpet currently has a consensus price target of $75.31, suggesting a potential upside of 7.47%. Hormel Foods has a consensus price target of $26.14, suggesting a potential upside of 19.29%. Given Hormel Foods' higher possible upside, analysts plainly believe Hormel Foods is more favorable than Freshpet.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Freshpet
1 Sell rating(s)
7 Hold rating(s)
10 Buy rating(s)
0 Strong Buy rating(s)
2.50
Hormel Foods
0 Sell rating(s)
7 Hold rating(s)
2 Buy rating(s)
0 Strong Buy rating(s)
2.22

In the previous week, Hormel Foods had 31 more articles in the media than Freshpet. MarketBeat recorded 49 mentions for Hormel Foods and 18 mentions for Freshpet. Hormel Foods' average media sentiment score of 0.50 beat Freshpet's score of 0.42 indicating that Hormel Foods is being referred to more favorably in the news media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Freshpet
10 Very Positive mention(s)
0 Positive mention(s)
1 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Neutral
Hormel Foods
12 Very Positive mention(s)
9 Positive mention(s)
17 Neutral mention(s)
6 Negative mention(s)
1 Very Negative mention(s)
Positive

Freshpet has a net margin of 17.28% compared to Hormel Foods' net margin of 2.82%. Hormel Foods' return on equity of 9.91% beat Freshpet's return on equity.

Company Net Margins Return on Equity Return on Assets
Freshpet17.28% 5.97% 4.07%
Hormel Foods 2.82%9.91%5.89%

Hormel Foods has higher revenue and earnings than Freshpet. Freshpet is trading at a lower price-to-earnings ratio than Hormel Foods, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Freshpet$1.10B3.12$139.14M$3.8018.44
Hormel Foods$12.11B1.00$478.20M$0.6334.79

Summary

Hormel Foods beats Freshpet on 9 of the 16 factors compared between the two stocks.

How does Freshpet compare to Magnum Ice Cream?

Magnum Ice Cream (NYSE:MICC) and Freshpet (NASDAQ:FRPT) are both consumer staples companies, but which is the superior investment? We will contrast the two businesses based on the strength of their institutional ownership, earnings, dividends, profitability, risk, valuation, media sentiment and analyst recommendations.

Magnum Ice Cream has higher revenue and earnings than Freshpet.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Magnum Ice Cream$8.95B1.39$331.50MN/AN/A
Freshpet$1.10B3.12$139.14M$3.8018.44

In the previous week, Freshpet had 13 more articles in the media than Magnum Ice Cream. MarketBeat recorded 18 mentions for Freshpet and 5 mentions for Magnum Ice Cream. Magnum Ice Cream's average media sentiment score of 0.72 beat Freshpet's score of 0.42 indicating that Magnum Ice Cream is being referred to more favorably in the media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Magnum Ice Cream
3 Very Positive mention(s)
0 Positive mention(s)
2 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive
Freshpet
10 Very Positive mention(s)
0 Positive mention(s)
1 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Neutral

Freshpet has a consensus target price of $75.31, indicating a potential upside of 7.47%. Given Freshpet's stronger consensus rating and higher probable upside, analysts plainly believe Freshpet is more favorable than Magnum Ice Cream.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Magnum Ice Cream
1 Sell rating(s)
5 Hold rating(s)
2 Buy rating(s)
0 Strong Buy rating(s)
2.13
Freshpet
1 Sell rating(s)
7 Hold rating(s)
10 Buy rating(s)
0 Strong Buy rating(s)
2.50

Freshpet has a net margin of 17.28% compared to Magnum Ice Cream's net margin of 0.00%. Freshpet's return on equity of 5.97% beat Magnum Ice Cream's return on equity.

Company Net Margins Return on Equity Return on Assets
Magnum Ice CreamN/A N/A N/A
Freshpet 17.28%5.97%4.07%

Summary

Freshpet beats Magnum Ice Cream on 8 of the 11 factors compared between the two stocks.

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New MarketBeat Followers Over Time

This chart shows the number of new MarketBeat users adding FRPT and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
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Media Sentiment Over Time

This chart shows the average media sentiment of NASDAQ and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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FRPT vs. The Competition

MetricFreshpetFood Products IndustryConsumer Staples SectorNASDAQ Exchange
Market Cap$3.46B$5.71B$15.93B$12.88B
Dividend YieldN/A3.11%3.20%11.27%
P/E Ratio18.5012.1313.6325.44
Price / Sales3.1283.06263,621.31103.51
Price / Cash20.20112.3456.5236.03
Price / Book2.833.914.936.36
Net Income$139.14M$767.07M$838.17M$349.79M
7 Day Performance-8.45%-0.88%-0.60%-0.48%
1 Month Performance17.70%1.32%0.97%4.17%
1 Year Performance25.55%41.18%12.81%15.11%

Freshpet Competitors List

CompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)
FRPT
Freshpet
2.1415 of 5 stars
$70.08
-1.0%
$75.31
+7.5%
+26.9%$3.46B$1.10B18.501,288
VITL
Vital Farms
3.2232 of 5 stars
$11.07
+4.7%
$17.18
+55.3%
-78.9%$475.04M$765.67MN/A290
UTZ
Utz Brands
2.0503 of 5 stars
$14.22
+1.2%
$13.39
-5.8%
+6.0%$2.05B$1.45BN/A3,300
SJM
J. M. Smucker
3.4322 of 5 stars
$125.87
+1.2%
$125.53
-0.3%
+19.5%$13.43B$9.05BN/A8,000
HRL
Hormel Foods
4.394 of 5 stars
$24.06
+0.8%
$26.57
+10.4%
-15.4%$13.24B$12.22B28.3120,000

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This page (NASDAQ:FRPT) was last updated on 8/31/2026 by MarketBeat.com Staff.
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