Sezzle (SEZL) Competitors

TransUnion (NYSE:TRU) and Sezzle (NASDAQ:SEZL) are both business services companies, but which is the superior stock? We will compare the two businesses based on the strength of their valuation, institutional ownership, analyst recommendations, profitability, dividends, risk, media sentiment and earnings.

Is TRU or SEZL more profitable?

Sezzle has a net margin of 32.42% compared to TransUnion's net margin of 8.63%. Sezzle's return on equity of 114.37% beat TransUnion's return on equity.

Company	Net Margins	Return on Equity	Return on Assets
TransUnion	8.63%	16.18%	6.38%
Sezzle	32.42%	114.37%	35.02%

Do analysts rate TRU or SEZL?

TransUnion presently has a consensus target price of $110.64, suggesting a potential upside of 19.87%. Sezzle has a consensus target price of $108.28, suggesting a potential downside of 19.53%. Given TransUnion's higher possible upside, equities analysts plainly believe TransUnion is more favorable than Sezzle.

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
TransUnion	1 Sell rating(s)	4 Hold rating(s)	9 Buy rating(s)	1 Strong Buy rating(s)	2.67
Sezzle	0 Sell rating(s)	0 Hold rating(s)	3 Buy rating(s)	0 Strong Buy rating(s)	3.00

Which has more risk and volatility, TRU or SEZL?

TransUnion has a beta of 1.63, suggesting that its stock price is 63% more volatile than the S&P 500. Comparatively, Sezzle has a beta of 9.16, suggesting that its stock price is 816% more volatile than the S&P 500.

Which has stronger earnings and valuation, TRU or SEZL?

TransUnion has higher revenue and earnings than Sezzle. Sezzle is trading at a lower price-to-earnings ratio than TransUnion, indicating that it is currently the more affordable of the two stocks.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
TransUnion	$4.18B	4.30	$284.30M	$1.88	49.10
Sezzle	$271.13M	16.52	$78.52M	$2.96	45.46

Does the media refer more to TRU or SEZL?

In the previous week, TransUnion had 5 more articles in the media than Sezzle. MarketBeat recorded 14 mentions for TransUnion and 9 mentions for Sezzle. Sezzle's average media sentiment score of 0.92 beat TransUnion's score of 0.68 indicating that Sezzle is being referred to more favorably in the news media.

Company	Very Positive	Positive	Neutral	Negative	Very Negative	Overall Sentiment
TransUnion	7 Very Positive mention(s)	0 Positive mention(s)	4 Neutral mention(s)	3 Negative mention(s)	0 Very Negative mention(s)	Positive
Sezzle	5 Very Positive mention(s)	1 Positive mention(s)	3 Neutral mention(s)	0 Negative mention(s)	0 Very Negative mention(s)	Positive

Do institutionals and insiders hold more shares of TRU or SEZL?

2.0% of Sezzle shares are held by institutional investors. 0.3% of TransUnion shares are held by insiders. Comparatively, 49.5% of Sezzle shares are held by insiders. Strong institutional ownership is an indication that endowments, large money managers and hedge funds believe a company will outperform the market over the long term.

Summary

Sezzle beats TransUnion on 10 of the 17 factors compared between the two stocks.