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Sonos (SONO) Competitors

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$17.40 +0.03 (+0.17%)
Closing price 10/24/2025 04:00 PM Eastern
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$17.20 -0.20 (-1.18%)
As of 10/24/2025 07:22 PM Eastern
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SONO vs. GOLF, PTON, YETI, KN, ARLO, MODG, ESCA, FNKO, CLAR, and TRON

Should you be buying Sonos stock or one of its competitors? The main competitors of Sonos include Acushnet (GOLF), Peloton Interactive (PTON), YETI (YETI), Knowles (KN), Arlo Technologies (ARLO), Topgolf Callaway Brands (MODG), Escalade (ESCA), Funko (FNKO), Clarus (CLAR), and Tron (TRON). These companies are all part of the "recreation" industry.

Sonos vs. Its Competitors

Acushnet (NYSE:GOLF) and Sonos (NASDAQ:SONO) are both mid-cap consumer discretionary companies, but which is the better investment? We will compare the two companies based on the strength of their dividends, media sentiment, risk, institutional ownership, analyst recommendations, earnings, valuation and profitability.

Acushnet has a net margin of 9.24% compared to Sonos' net margin of -5.41%. Acushnet's return on equity of 28.05% beat Sonos' return on equity.

Company Net Margins Return on Equity Return on Assets
Acushnet9.24% 28.05% 9.94%
Sonos -5.41%-18.19%-8.71%

In the previous week, Sonos had 8 more articles in the media than Acushnet. MarketBeat recorded 15 mentions for Sonos and 7 mentions for Acushnet. Sonos' average media sentiment score of 0.82 beat Acushnet's score of 0.80 indicating that Sonos is being referred to more favorably in the news media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Acushnet
2 Very Positive mention(s)
2 Positive mention(s)
2 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive
Sonos
6 Very Positive mention(s)
5 Positive mention(s)
2 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive

Acushnet has higher revenue and earnings than Sonos. Sonos is trading at a lower price-to-earnings ratio than Acushnet, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Acushnet$2.46B1.95$214.30M$3.7421.87
Sonos$1.52B1.39-$38.15M-$0.65-26.77

53.1% of Acushnet shares are held by institutional investors. Comparatively, 85.8% of Sonos shares are held by institutional investors. 53.6% of Acushnet shares are held by company insiders. Comparatively, 1.8% of Sonos shares are held by company insiders. Strong institutional ownership is an indication that endowments, large money managers and hedge funds believe a stock is poised for long-term growth.

Acushnet has a beta of 0.89, meaning that its share price is 11% less volatile than the S&P 500. Comparatively, Sonos has a beta of 2.26, meaning that its share price is 126% more volatile than the S&P 500.

Acushnet currently has a consensus target price of $73.00, indicating a potential downside of 10.75%. Sonos has a consensus target price of $15.00, indicating a potential downside of 13.79%. Given Acushnet's higher probable upside, equities analysts plainly believe Acushnet is more favorable than Sonos.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Acushnet
1 Sell rating(s)
4 Hold rating(s)
2 Buy rating(s)
0 Strong Buy rating(s)
2.14
Sonos
1 Sell rating(s)
0 Hold rating(s)
2 Buy rating(s)
0 Strong Buy rating(s)
2.33

Summary

Acushnet beats Sonos on 10 of the 15 factors compared between the two stocks.

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New MarketBeat Followers Over Time

This chart shows the number of new MarketBeat users adding SONO and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
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Media Sentiment Over Time

This chart shows the average media sentiment of NASDAQ and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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SONO vs. The Competition

MetricSonosAUDIO/VIDEO PRD IndustryDiscretionary SectorNASDAQ Exchange
Market Cap$2.10B$18.59B$8.36B$10.81B
Dividend YieldN/A1.15%3.03%4.80%
P/E Ratio-26.776.2119.9630.98
Price / Sales1.391.356.48133.64
Price / Cash148.8747.3016.4261.86
Price / Book4.942.444.956.61
Net Income-$38.15M$705.29M$257.16M$277.10M
7 Day Performance5.39%12.77%2.08%2.57%
1 Month Performance13.73%7.73%-2.25%3.20%
1 Year Performance36.15%73.97%39.90%33.22%

Sonos Competitors List

CompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)
SONO
Sonos
1.148 of 5 stars
$17.40
+0.2%
$15.00
-13.8%
+36.2%$2.10B$1.52B-26.771,708News Coverage
Analyst Forecast
GOLF
Acushnet
3.3514 of 5 stars
$78.97
-1.9%
$73.00
-7.6%
+35.2%$4.72B$2.46B21.117,300News Coverage
Analyst Forecast
PTON
Peloton Interactive
4.066 of 5 stars
$7.47
-0.4%
$9.36
+25.3%
+24.5%$3.06B$2.49B-24.102,145Trending News
Upcoming Earnings
Options Volume
YETI
YETI
1.8323 of 5 stars
$34.02
+0.8%
$38.54
+13.3%
-0.1%$2.74B$1.83B16.201,340Analyst Forecast
KN
Knowles
2.3219 of 5 stars
$23.83
+1.7%
$21.00
-11.9%
+35.4%$2.01B$553.50M82.195,500Trending News
Earnings Report
Analyst Forecast
ARLO
Arlo Technologies
2.1573 of 5 stars
$18.10
+3.2%
$23.00
+27.1%
+78.0%$1.83B$510.89M-258.46350News Coverage
Analyst Forecast
MODG
Topgolf Callaway Brands
1.2255 of 5 stars
$9.27
+1.5%
$9.78
+5.5%
+3.0%$1.68B$4.24B-1.1430,000Analyst Forecast
ESCA
Escalade
4.4329 of 5 stars
$11.77
-0.4%
N/A-10.0%$163.16M$251.51M12.93590Trending News
Analyst Forecast
FNKO
Funko
2.8499 of 5 stars
$2.91
-1.0%
$7.17
+146.3%
-72.2%$162.77M$1.05B-2.401,283Analyst Forecast
CLAR
Clarus
4.5306 of 5 stars
$3.18
-3.3%
$4.75
+49.4%
-13.6%$126.34M$264.32M-1.48900News Coverage
Analyst Forecast
High Trading Volume
TRON
Tron
0.2089 of 5 stars
$3.04
-1.6%
N/A+260.0%$103.42M$4.31M-16.00N/ATrending News
Analyst Forecast

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This page (NASDAQ:SONO) was last updated on 10/26/2025 by MarketBeat.com Staff
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