Apple (AAPL) News Today $245.50 +7.62 (+3.20%) Closing price 04:00 PM EasternExtended Trading$245.68 +0.19 (+0.08%) As of 08:00 PM Eastern Extended trading is trading that happens on electronic markets outside of regular trading hours. This is a fair market value extended hours price provided by Polygon.io. Learn more. Add Compare Share Share Headlines Stock AnalysisAnalyst ForecastsChartCompetitorsDividendEarningsFinancialsHeadlinesInsider TradesOptions ChainOwnershipSEC FilingsShort InterestSustainabilityTrendsBuy This Stock Why Is Apple Up Today?Toggle Visibility of Why Is Apple Up Today?Apple Inc. (NASDAQ: AAPL) has seen its stock rise on Friday, propelled by strong demand for its new products and bullish analyst sentiment. Here are the key drivers behind today’s move: Positive Sentiment: Robust iPhone 17 Pre-Orders Spur Production Ramp-Up: Apple asked suppliers to boost entry-level iPhone 17 output by at least 30% after stronger-than-expected pre-orders. Apple Boosts iPhone 17 Production Positive Sentiment: Analysts Lift Price Targets: JPMorgan raised its AAPL target from $255 to $280 and kept an “overweight” rating, citing stronger-than-expected iPhone demand. JPMorgan Raises AAPL Target Positive Sentiment: Shares Jump on Analyst Upgrade: A major brokerage upgrade sent AAPL shares up over 3%, underscoring renewed investor confidence. AAPL Up After Upgrade Positive Sentiment: Bullish Options Activity: Traders purchased 1.48 million AAPL call options—about a 46% jump over average—indicating strong bullish conviction. AAPL Call Volume Surge Positive Sentiment: AI-Driven Health Boost for Watch: The Apple Watch Series 11 now uses AI to notify users of potential high blood pressure, enhancing its wearable health ecosystem. AI Blood-Pressure Alert Neutral Sentiment: Pricing Clarity from Tim Cook: Apple’s CEO clarified that recent iPhone price increases aren’t due to tariffs, easing margin concerns. Cook on Tariff Impact Neutral Sentiment: Quality Gripes Surface: Some early buyers reported the new iPhone 17 scratches easily, though Wall Street analysts say it won’t dent overall sales. iPhone 17 Scratch Complaints Negative Sentiment: OpenAI Poaching Talent & Suppliers: AI rival OpenAI has been recruiting Apple hardware engineers and tapping its suppliers for device builds, highlighting potential competitive and supply-chain risks. OpenAI Poaches Apple Talent Negative Sentiment: No iPhone “Super Cycle,” Warns AT&T CEO: AT&T’s chief said the iPhone 17 launch won’t trigger a major upgrade wave, suggesting the refresh cycle may be more modest than prior launches. AT&T on iPhone Cycle Posted 6h agoAI Generated. May Contain Errors. AAPL Latest News All Sources Trusted Sources MarketBeat Barchart Benzinga Bloomberg GlobeNewswire GuruFocus MarketWatch Motley Fool NASDAQ PR Newswire Reuters Seeking Alpha TalkMarkets The Street TipRanks The Wall Street Journal Wall Street Zen Yahoo Finance Source Sentiment refers to the positivity or negativity of each headline according to our language processing algorithm. Sentiment All Sentiments Very Positive Positive Neutral Negative Very Negative Most Recent September 2025 August 2025 July 2025 June 2025 May 2025 April 2025 March 2025 February 2025 January 2025 December 2024 November 2024 October 2024 September 2024 August 2024 July 2024 June 2024 May 2024 April 2024 March 2024 February 2024 January 2024 December 2023 November 2023 October 2023 September 2023 August 2023 July 2023 June 2023 May 2023 April 2023 March 2023 February 2023 January 2023 December 2022 November 2022 October 2022 Time Period OpenAI Aims to Have Apple Suppliers Make Upcoming AI DevicesSeptember 19 at 5:30 PM | pymnts.comS&P 500 Gains and Losses Today: Paramount Surges Amid Deal Buzz, Apple Rises as iPhone 17 Goes on SaleSeptember 19 at 5:30 PM | investopedia.comBest Fitness Stocks To Keep An Eye On - September 19thSeptember 19 at 5:15 PM | marketbeat.comPeople are complaining that Apple's new iPhone 17 scratches easily — but these Wall Street analysts say it won't hurt salesSeptember 19 at 5:12 PM | marketwatch.comApple (NASDAQ:AAPL) Stock Price Up 3.2% After Analyst UpgradeSeptember 19 at 4:51 PM | marketbeat.comIndicators show consumer appetite for Apple's iPhone 17 stronger than expected; JP Morgan raises targetsSeptember 19 at 4:28 PM | msn.comMusic Stocks To Watch Today - September 19thSeptember 19 at 3:21 PM | marketbeat.comApple Sees Unusually High Options Volume (NASDAQ:AAPL)September 19 at 2:52 PM | marketbeat.comApple has asked suppliers to boost production of iPhone 17 model, the Information reportsSeptember 19 at 2:16 PM | reuters.comWall Street Extends Gains, Apple Jumps To Highest Since February: What's Moving Markets Friday?September 19 at 1:50 PM | benzinga.comTop Stock Movers Now: Apple, FedEx, Lennar, and MoreSeptember 19 at 1:40 PM | investopedia.comApple (AAPL) Watch Now Detects Potential High Blood Pressure Using AISeptember 19 at 12:31 PM | tipranks.comApple CEO Tim Cook says new iPhone price hikes not linked to tariffsSeptember 19 at 11:36 AM | proactiveinvestors.comThis Analyst Was Right About Apple (AAPL)September 19 at 11:11 AM | insidermonkey.comOpenAI Is Poaching Hardware Talent from Apple (AAPL)September 19 at 10:50 AM | tipranks.comApple's iPhone 17 Goes on Sale Globally With Reported Strong Demand for Pro ModelsSeptember 19 at 10:44 AM | finance.yahoo.comHere’s How Apple (AAPL) Contributed to Macquarie Core Equity Fund’s PerformanceSeptember 19 at 10:44 AM | msn.comOpenAI poaches Apple's hardware talent, manufacturing partners for new device: reportSeptember 19 at 10:44 AM | msn.comThis Analyst Was Right About Apple (AAPL)September 19 at 10:11 AM | finance.yahoo.comApple Stock Rises as iPhone 17 Goes on Sale. Investors, Though, Await Something Else.September 19 at 10:03 AM | barrons.comApple CEO Tim Cook says iPhone price hikes are not tied to tariffsSeptember 19 at 9:52 AM | cnbc.comOpenAI taps Apple supplier to make AI device, the Information reportsSeptember 19 at 9:30 AM | reuters.comApple (NASDAQ:AAPL) Stock Price Expected to Rise, JPMorgan Chase & Co. Analyst SaysSeptember 19 at 8:11 AM | marketbeat.comApple: Ignore The Noise, iPhone 17 Could Be The Catalyst Bulls Waited ForSeptember 19 at 8:01 AM | seekingalpha.comApple used AI to uncover new blood pressure notification feature in WatchSeptember 19 at 7:04 AM | reuters.comShould You Really Buy Stocks With the S&P 500 at Record Highs? Warren Buffett Has Sensible Advice for InvestorsSeptember 19 at 3:54 AM | fool.comApple Inc. $AAPL is Vishria Bird Financial Group LLC's 3rd Largest PositionSeptember 19 at 3:19 AM | marketbeat.comWealth Alliance Advisory Group LLC Boosts Holdings in Apple Inc. $AAPLSeptember 19 at 3:19 AM | marketbeat.comFox Hill Wealth Management Sells 5,580 Shares of Apple Inc. $AAPLSeptember 19 at 3:18 AM | marketbeat.comSt. Clair Advisors LLC Sells 1,813 Shares of Apple Inc. $AAPLSeptember 19 at 3:18 AM | marketbeat.comApple Inc. $AAPL Stock Holdings Trimmed by Peak Financial Advisors LLCSeptember 19 at 3:18 AM | marketbeat.comCapital Asset Advisory Services LLC Boosts Stake in Apple Inc. $AAPLSeptember 19 at 3:18 AM | marketbeat.comFirst Citizens Financial Corp Has $4.43 Million Stake in Apple Inc. $AAPLSeptember 19 at 3:18 AM | marketbeat.comApple Inc. $AAPL Position Increased by Wesbanco Bank Inc.September 19 at 3:18 AM | marketbeat.comApple Inc. $AAPL Holdings Trimmed by Whitaker Myers Wealth Managers LTD.September 19 at 3:18 AM | marketbeat.comApple Inc. $AAPL Position Reduced by Zevenbergen Capital Investments LLCSeptember 19 at 3:18 AM | marketbeat.comVersant Capital Management Inc Acquires 1,529 Shares of Apple Inc. $AAPLSeptember 19 at 3:18 AM | marketbeat.comApple Inc. $AAPL is General Partner Inc.'s 2nd Largest PositionSeptember 19 at 3:18 AM | marketbeat.comApple Inc. $AAPL is Armstrong Henry H Associates Inc.'s 9th Largest PositionSeptember 19 at 3:18 AM | marketbeat.comApple iPhone 17 goes on sale globally as questions remain over China market and AI strategySeptember 19 at 3:01 AM | cnbc.comJ.P. Morgan Maintains a Buy on Apple Inc (AAPL)September 19 at 2:11 AM | finance.yahoo.comTigress Financial Forecasts Strong Price Appreciation for Apple (NASDAQ:AAPL) StockSeptember 19 at 2:45 AM | americanbankingnews.comApple's iPhone 17 launch draws hundreds in long queue at its Beijing storeSeptember 19 at 2:11 AM | reuters.comFitness Stocks To Follow Now - September 18thSeptember 18 at 5:04 PM | marketbeat.comSportsnet and Apple TV reach deal to simulcast Friday’s Jays-Royals gameSeptember 18 at 4:50 PM | financialpost.comFMusic Stocks To Watch Today - September 18thSeptember 18 at 3:05 PM | marketbeat.com1 Unstoppable Stock That Could Join Nvidia Microsoft and Apple in the $2 Trillion Club by 2028September 18 at 2:31 PM | finance.yahoo.comContrarian Take: We Didn't Hate The Apple Event (Long-Term Buy)September 18 at 2:11 PM | seekingalpha.comContrarian Take: We Didn't Hate The Apple Event (Long-Term Buy)September 18 at 2:04 PM | seekingalpha.com‘Unimpressed’: D.A. Davidson Downgrades Apple Inc. (AAPL) To Neutral, Maintains Price Target of $250September 18 at 12:10 PM | insidermonkey.com Get Apple News Delivered to You Automatically Sign up to receive the latest news and ratings for AAPL and its competitors with MarketBeat's FREE daily newsletter. Subscribe Now View SMS TermsBy entering your phone number and clicking the sign-up button, you agree to receive periodic text messages from MarketBeat at the phone number you submitted, including texts that may be sent using an automatic telephone dialing system. Message and data rates may apply. Message frequency will vary. Messages will consist of stock alerts, news stories, and partner advertisements/offers. Consent is not a condition of the purchase of any goods or services. Text HELP for help/customer support. Unsubscribe at any time by replying "STOP" to any text message that you receive from MarketBeat or by visiting our mailing preferences page. 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