Free Trial

Apple (AAPL) News Today

Apple logo
$262.82 +3.24 (+1.25%)
Closing price 10/24/2025 04:00 PM Eastern
Extended Trading
$263.00 +0.19 (+0.07%)
As of 10/24/2025 07:59 PM Eastern
Extended trading is trading that happens on electronic markets outside of regular trading hours. This is a fair market value extended hours price provided by Polygon.io. Learn more.

Why Is Apple Up Today?

Apple Inc. (AAPL) — shares are trading higher as investors reward near-term revenue and AI execution while weighing fresh legal and regulatory risks. Positive catalysts (AI server shipments, bullish analyst moves and iPhone/Services momentum) are supporting the rally; opposing headlines around a UK App Store ruling and some litigation/insider selling are moderating upside.

  • Positive Sentiment: Apple has begun shipping U.S.-made advanced AI servers from its new Houston/Texas factory, reinforcing the company’s AI infrastructure push and its $600B U.S. investment narrative. Reuters: Apple begins shipping AI servers from Houston factory
  • Positive Sentiment: Brokerage and research support has increased: Wells Fargo and other firms have raised price targets/ratings recently and Zacks bumped near‑term EPS estimates — boosting analyst confidence into earnings. InsiderMonkey: Wells Fargo raises PT to $290 Zacks: EPS estimates raised
  • Positive Sentiment: Market commentary and previews point to strong iPhone demand and Services growth ahead of Apple’s Q4 report, providing an earnings catalyst and supporting higher multiple expectations. Seeking Alpha: Q4 earnings preview
  • Neutral Sentiment: Macro backdrop: cooler CPI prints have eased some rate-cut timing concerns (helpful for growth names), a tailwind for large tech names including Apple. Zacks: CPI numbers come in cooler
  • Neutral Sentiment: Speculation about media deals and potential strategic M&A (Apple named as a possible suitor/partner in entertainment bids) adds optionality but remains uncertain. Benzinga: Apple mentioned among potential suitors
  • Negative Sentiment: Significant legal headwind: a UK Competition Appeal Tribunal ruled Apple abused App Store dominance, opening the door to roughly £1.5bn (~$2bn) in damages and payouts — a material regulatory/legal overhang. Reuters: Apple loses UK lawsuit over App Store commissions
  • Negative Sentiment: Insider selling remains notable — senior executives and directors have reported sizable share sales this year, which can create caution around near-term sentiment even if sales are routine. QuiverQuant: insider & institutional trading summary
  • Negative Sentiment: Smaller legal risks: a class-action over Beats headphone voice features alleges promised functionality didn’t perform in some apps, a potential incremental liability and reputational nuisance. CNET: Beats headphones class-action

Bottom line for investors: bullish near-term technical/business catalysts (AI servers, iPhone/Services strength, analyst upgrades) are outweighing legal/regulatory risks for now, but the UK ruling and ongoing litigation are material downsides to monitor into earnings and any guidance updates.

Posted 1+ days agoAI Generated. May Contain Errors.

AAPL Latest News

History of Apple: Company timeline and facts
Apple’s Bold Moves: New AI Factory and Legal Battles
ZWJ Investment Counsel Inc. Decreases Stake in Apple Inc. $AAPL
Apple Inc. $AAPL Shares Sold by Financial Council LLC
Apple Inc. $AAPL Shares Sold by Grassi Investment Management
Apple Inc. $AAPL Shares Sold by Clarity Capital Partners LLC
Ameritas Advisory Services LLC Cuts Stake in Apple Inc. $AAPL
Apple loses landmark £1.5bn lawsuit over App Store charges
OpenAI Acquires AI Startup Founded by Former Apple Employees
Apple (NASDAQ:AAPL) Trading Up 1.2% - Should You Buy?
Apple Q4 Earnings Preview: $4 Trillion Market Capitalization Ahead
This Could Be Great News for Apple Shareholders
Apple Q4 Earnings Preview: Here’s What To Expect
Apple loses landmark UK lawsuit over app store commissions
Something’s Rotten in Cupertino
Apple's (AAPL) "Hold (C+)" Rating Reiterated at Weiss Ratings
Apple's Speeding Through an Odd October and Winning
Apple Inc. - Our Calculation Of Intrinsic Value
Apple (NASDAQ:AAPL) Stock Acquired Rep. Lisa C. McClain
Get Apple News Delivered to You Automatically

Sign up to receive the latest news and ratings for AAPL and its competitors with MarketBeat's FREE daily newsletter.

By entering your phone number and clicking the sign-up button, you agree to receive periodic text messages from MarketBeat at the phone number you submitted, including texts that may be sent using an automatic telephone dialing system. Message and data rates may apply. Message frequency will vary. Messages will consist of stock alerts, news stories, and partner advertisements/offers. Consent is not a condition of the purchase of any goods or services. Text HELP for help/customer support. Unsubscribe at any time by replying "STOP" to any text message that you receive from MarketBeat or by visiting our mailing preferences page. Read our full terms of service and privacy policy.

Related Videos

3 Options Myths Costing You Money (Do This Instead)
Top Trades: Massive Gains and Costly Mistakes to Avoid
ALERT: Big Tech Earnings – Watch Before Wednesday
3 “Boring” Mega Cap Stocks to Turn Into Pure Profit

AAPL Media Mentions By Week

AAPL Media Sentiment

Each headline receives a score ranging from 2 (good news) to -2 (bad news). Our company news sentiment scores track the average news sentiment of articles about each company over the most recent 7 days in order to identify companies that are receiving positive press.

AAPL
News Sentiment

0.91

0.89

Average
Computer and Technology
News Sentiment

AAPL News Coverage

We track news headlines from hundreds of news outlets and tag them by company. This chart compares the number of articles about this company in the last seven days compared with the average number of articles about this company on a typical week.

AAPL Articles
This Week

296

47

AAPL Articles
Average Week

Get the Latest News and Ratings for AAPL and Related Stocks

Enter your email address to receive the latest news and analysts' ratings for Apple and its competitors.

Sign Up
By entering your phone number and clicking the sign-up button, you agree to receive periodic text messages from MarketBeat at the phone number you submitted, including texts that may be sent using an automatic telephone dialing system. Message and data rates may apply. Message frequency will vary. Messages will consist of stock alerts, news stories, and partner advertisements/offers. Consent is not a condition of the purchase of any goods or services. Text HELP for help/customer support. Unsubscribe at any time by replying "STOP" to any text message that you receive from MarketBeat or by visiting our mailing preferences page. Read our full terms of service and privacy policy.

Related Companies and Tools


This page (NASDAQ:AAPL) was last updated on 10/25/2025 by MarketBeat.com Staff
From Our Partners