Bread Financial (BFH) Stock Price, News & Analysis

+1.63 (+4.76%)
(As of 04/23/2024 ET)
Today's Range
50-Day Range
52-Week Range
687,625 shs
Average Volume
788,758 shs
Market Capitalization
$1.77 billion
P/E Ratio
Dividend Yield
Price Target

Bread Financial MarketRank™ Stock Analysis

Analyst Rating
1.83 Rating Score
1.9% Upside
$36.55 Price Target
Short Interest
7.35% of Float Sold Short
Dividend Strength
Based on Four Factors
News Sentiment
-0.10mentions of Bread Financial in the last 14 days
Based on 13 Articles This Week
Insider Trading
Selling Shares
$3.60 M Sold Last Quarter
Proj. Earnings Growth
From $6.80 to $7.13 Per Share

Overall MarketRank

New Rank-Based ScoringMarketRank is calculated by averaging available category scores (with extra weight given to analysis and valuation), then ranking the company's weighted average against that of other companies.

3.28 out of 5 stars

Business Services Sector

114th out of 303 stocks

Personal Credit Institutions Industry

9th out of 14 stocks

BFH stock logo

About Bread Financial Stock (NYSE:BFH)

Bread Financial Holdings, Inc. provides tech-forward payment and lending solutions to customers and consumer-based industries in North America. It offers credit card and other loans financing services, including risk management solutions, account origination, and funding services for private label and co-brand credit card programs, as well as through Bread partnerships; and Comenity-branded general purpose cash-back credit. The company also manages and services the loans it originates for private label, co-brand, and general-purpose credit card programs, and installment loans and split-pay products; and provides marketing, and data and analytics services. In addition, it offers an enhanced digital suite that includes a unified software development kit, which provides access to its suite of products, as well as promotes credit payment options earlier in the shopping experience. Further, the company through Bread, a digital payments platform and robust suite of application programming interfaces allows merchants and partners to integrate online point-of-sale financing and other digital payment products. It offers its products under the Bread CashbackTM, Bread PayTM, and Bread SavingsTM brands. The company was formerly known as Alliance Data Systems Corporation and changed its name to Bread Financial Holdings, Inc. in March 2022. Bread Financial Holdings, Inc. was incorporated in 1995 and is headquartered in Columbus, Ohio.

BFH Stock Price History

BFH Stock News Headlines

Bread Financial (NYSE:BFH) Shares Up 3.8%
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This is the ONLY defense company you should be watching right now.
Bread Financial (BFH) Scheduled to Post Earnings on Thursday
Bread Financial Holdings Inc
8 Bread Brands You Absolutely Must Try
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This is the ONLY defense company you should be watching right now.
BFH Mar 2024 37.500 put
BFH Dec 2024 30.000 put
BFH Jun 2024 60.000 call
BFH Apr 2024 32.500 put
3 Stocks on My Radar as We Head Into March
5 Reasons to Eat Whole Grain Bread
See More Headlines
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Company Calendar

Last Earnings
Ex-Dividend for 3/15 Dividend
Dividend Payable
Next Earnings (Confirmed)
Fiscal Year End

Industry, Sector and Symbol

Personal credit institutions
Year Founded

Price Target and Rating

Average Stock Price Target
High Stock Price Target
Low Stock Price Target
Potential Upside/Downside
Consensus Rating
Rating Score (0-4)
Research Coverage
12 Analysts


Net Income
$718 million
Pretax Margin


Sales & Book Value

Annual Sales
$5.17 billion
Cash Flow
$20.49 per share
Book Value
$59.15 per share


Free Float
Market Cap
$1.77 billion
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Key Executives

  • Mr. Ralph J. Andretta (Age 65)
    President, CEO & Director
    Comp: $3.66M
  • Mr. Perry S. Beberman (Age 57)
    Executive VP & CFO
    Comp: $1.82M
  • Ms. Tammy Michelle McConnaughey (Age 49)
    Executive VP and Chief Credit Risk & Operations Officer
    Comp: $1.78M
  • Mr. Joseph L. Motes III (Age 62)
    Executive VP, Chief Administrative Officer, General Counsel & Secretary
    Comp: $1.81M
  • Ms. Valerie E. Greer (Age 58)
    Executive VP & Chief Commercial Officer
    Comp: $1.83M
  • Mr. Jonathan Bryan Campbell (Age 50)
    Senior VP & Chief Accounting Officer
  • Ms. Allegra S. Driscoll (Age 45)
    Executive VP & CTO
  • Mr. Brian Vereb
    Head of Investor Relations
  • Brandy Sullivan
    Senior VP, Chief People and Culture Officer
  • Mr. Wes Hunt
    Senior Vice President of Operational Excellence

BFH Stock Analysis - Frequently Asked Questions

Should I buy or sell Bread Financial stock right now?

12 Wall Street analysts have issued "buy," "hold," and "sell" ratings for Bread Financial in the last year. There are currently 4 sell ratings, 6 hold ratings and 2 buy ratings for the stock. The consensus among Wall Street analysts is that investors should "reduce" BFH shares.
View BFH analyst ratings
or view top-rated stocks.

What is Bread Financial's stock price target for 2024?

12 analysts have issued 12 month price objectives for Bread Financial's stock. Their BFH share price targets range from $25.00 to $52.00. On average, they anticipate the company's share price to reach $36.55 in the next year. This suggests a possible upside of 1.9% from the stock's current price.
View analysts price targets for BFH
or view top-rated stocks among Wall Street analysts.

How have BFH shares performed in 2024?

Bread Financial's stock was trading at $32.94 at the beginning of 2024. Since then, BFH shares have increased by 8.8% and is now trading at $35.85.
View the best growth stocks for 2024 here

Are investors shorting Bread Financial?

Bread Financial saw a decline in short interest in the month of March. As of March 15th, there was short interest totaling 3,650,000 shares, a decline of 12.9% from the February 29th total of 4,190,000 shares. Based on an average trading volume of 796,100 shares, the days-to-cover ratio is currently 4.6 days. Currently, 7.6% of the shares of the company are short sold.
View Bread Financial's Short Interest

When is Bread Financial's next earnings date?

The company is scheduled to release its next quarterly earnings announcement on Thursday, April 25th 2024.
View our BFH earnings forecast

How can I listen to Bread Financial's earnings call?

Bread Financial will be holding an earnings conference call on Thursday, April 25th at 8:30 AM Eastern. Interested parties can register for or listen to the call using this link.

How were Bread Financial's earnings last quarter?

Bread Financial Holdings, Inc. (NYSE:BFH) posted its earnings results on Thursday, January, 25th. The company reported $0.90 EPS for the quarter, topping analysts' consensus estimates of ($0.67) by $1.57. The firm earned $1,000 million during the quarter, compared to analyst estimates of $984.36 million. Bread Financial had a net margin of 13.87% and a trailing twelve-month return on equity of 26.24%. The business's revenue was down 3.2% on a year-over-year basis. During the same quarter in the prior year, the firm posted ($2.68) earnings per share.

How often does Bread Financial pay dividends? What is the dividend yield for Bread Financial?

Bread Financial declared a quarterly dividend on Thursday, January 25th. Shareholders of record on Friday, February 9th will be paid a dividend of $0.21 per share on Friday, March 15th. This represents a $0.84 annualized dividend and a yield of 2.34%. The ex-dividend date of this dividend is Thursday, February 8th.
Read our dividend analysis for BFH

Is Bread Financial a good dividend stock?

Bread Financial (NYSE:BFH) pays an annual dividend of $0.84 per share and currently has a dividend yield of 2.44%. The dividend payout ratio is 5.87%. This payout ratio is at a healthy, sustainable level, below 75%. Based on earnings estimates, BFH will have a dividend payout ratio of 11.78% next year. This indicates that the company will be able to sustain or increase its dividend.
Read our dividend analysis for BFH.

Who are Bread Financial's major shareholders?

Bread Financial's stock is owned by many different retail and institutional investors. Top institutional investors include Thompson Investment Management Inc. (0.54%), Denali Advisors LLC (0.23%), Louisiana State Employees Retirement System (0.05%), Los Angeles Capital Management LLC (0.03%), New Mexico Educational Retirement Board (0.02%) and DGS Capital Management LLC (0.02%). Insiders that own company stock include Roger H Ballou, Timothy J Theriault and Turtle Creek Asset Management.
View institutional ownership trends

How do I buy shares of Bread Financial?

Shares of BFH stock can be purchased through any online brokerage account. Popular online brokerages with access to the U.S. stock market include Charles Schwab, E*TRADE, Fidelity, and Vanguard Brokerage Services.
Compare Top Brokerages Here.

This page (NYSE:BFH) was last updated on 4/23/2024 by Staff

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