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Equifax (EFX) Stock Forecast & Price Target

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$171.96 -5.10 (-2.88%)
As of 12:42 PM Eastern
This is a fair market value price provided by Massive. Learn more.

Equifax - Analysts' Recommendations and Stock Price Forecast (2026)

Consensus Rating

Sell
0
Hold
6
Buy
15

Based on 21 Wall Street analysts who have issued ratings for Equifax in the last 12 months, the stock has a consensus rating of "Moderate Buy." Out of the 21 analysts, 6 have given a hold rating, and 15 have given a buy rating for EFX.

Consensus Price Target

$215.16
25.12% Upside
According to the 21 analysts' twelve-month price targets for Equifax, the average price target is $215.16. The highest price target for EFX is $266.00, while the lowest price target for EFX is $179.00. The average price target represents a forecasted upside of 25.12% from the current price of $171.96.
MarketBeat calculates consensus analyst ratings for stocks using the most recent rating from each Wall Street analyst that has rated a stock within the last twelve months. Each analyst's rating is normalized to a standardized rating score of 1 (sell), 2 (hold), 3 (buy) or 4 (strong buy). Analyst consensus ratings scores are calculated using the mean average of the number of normalized sell, hold, buy and strong buy ratings from Wall Street analysts. Each stock's consensus analyst rating is derived from its calculated consensus ratings score (0 to .5 = Strong Sell, .5 to 1 = Sell, 1 to 1.5 = Reduce, 1.5 to 2.5 = Hold, 2.5 to 3.0 = Moderate Buy, 3.0 to 3.5 = Buy, >3.5 = Strong Buy). MarketBeat's consensus price targets are a mean average of the most recent available price targets set by each analyst that has set a price target for the stock in the last twelve months. MarketBeat's consensus ratings and consensus price targets may differ from those calculated by other firms due to differences in methodology and available data.
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EFX Analyst Ratings Over Time

TypeCurrent Forecast
9/8/25 to 9/8/26
1 Month Ago
8/9/25 to 8/9/26
3 Months Ago
6/10/25 to 6/10/26
1 Year Ago
9/8/24 to 9/8/25
Strong Buy
0 Strong Buy rating(s)
0 Strong Buy rating(s)
0 Strong Buy rating(s)
1 Strong Buy rating(s)
Buy
15 Buy rating(s)
14 Buy rating(s)
13 Buy rating(s)
12 Buy rating(s)
Hold
6 Hold rating(s)
5 Hold rating(s)
6 Hold rating(s)
6 Hold rating(s)
Sell
0 Sell rating(s)
1 Sell rating(s)
0 Sell rating(s)
0 Sell rating(s)
Consensus Price Target$215.16$214.05$225.56$283.53
Forecasted Upside25.12% Upside17.31% Upside35.67% Upside12.28% Upside
Consensus RatingModerate BuyModerate BuyModerate BuyModerate Buy

EFX Analyst Recommendations By Month

The chart below shows how a company's ratings by analysts have changed over time. Each bar represents the previous year of ratings for that month. Within each bar, the sell ratings are shown in red, the hold ratings are shown in yellow, the buy ratings are shown in green, and the strong buy ratings are shown in dark green.
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EFX Price Targets by Month

The chart below shows how a company's share price and consensus price target have changed over time. The dark blue line represents the company's actual price. The lighter blue line represents the stock's consensus price target. The even lighter blue range in the background of the two lines represents the low price target and the high price target for each stock.
Skip Chart and View Analyst Price Target HistorySkip Chart & View Price History Table

Equifax Stock vs. The Competition

TypeEquifaxIndustrials CompaniesBroader Market
Consensus Rating Score
2.71
2.30
2.53
Consensus RatingModerate BuyHoldModerate Buy
Predicted Upside21.35% Upside93.92% Upside14.04% Upside
News Sentiment Rating
Positive News

See Recent EFX News
Positive News
Positive News
DateBrokerageAnalystActionRatingPrice TargetReport Date
Upside/Downside
Details
8/21/2026
Simon Clinch
Simon Clinch
Not Rated
UpgradeNeutralBuy$214.00 ➝ $235.00+22.27%
8/13/2026
Weiss Ratings logo
Weiss Ratings
5 of 5 stars
 UpgradeSell (D+)Hold (C-)
7/22/2026 Set TargetBuy$217.00 ➝ $208.00+22.62%
7/22/2026Lower TargetOverweight$220.00 ➝ $212.00+24.03%
7/22/2026Lower TargetOverweight$243.00 ➝ $225.00+30.64%
7/22/2026Lower TargetOutperform$245.00 ➝ $232.00+34.70%
7/22/2026Lower TargetEqual Weight$215.00 ➝ $200.00+16.12%
7/22/2026Lower TargetOutperform$222.00 ➝ $194.00+12.64%
7/22/2026 Lower TargetBuy$238.00 ➝ $220.00+18.25%
7/22/2026 Boost TargetNeutral$185.00 ➝ $190.00+2.12%
7/22/2026 Lower Target$230.00 ➝ $210.00+12.87%
7/22/2026Lower TargetBuy$265.00 ➝ $245.00+42.25%
7/21/2026Reiterated RatingNeutral$173.00 ➝ $182.00+5.67%
7/13/2026 Lower TargetMarket Perform$195.00 ➝ $179.00+3.93%
7/8/2026Reiterated RatingBuy$220.00+31.12%
7/2/2026Lower TargetOutperform$222.00 ➝ $210.00+25.37%
5/19/2026Lower TargetBuy$250.00 ➝ $225.00+40.19%
4/24/2026 Lower TargetBuy$220.00 ➝ $200.00+16.12%
3/2/2026 UpgradeHold
2/5/2026Lower TargetBuy$253.00 ➝ $235.00+26.13%
1/12/2026Lower TargetOutperform$271.00 ➝ $266.00+19.81%
2/18/2025UpgradeStrong-Buy
2/7/2025 Reiterated RatingOutperform
12/12/2024DowngradeOutperformPeer Perform

Analyst ratings data on MarketBeat is provided by Benzinga and other data providers. This page was last refreshed on Tuesday at 12:42 PM ET.


Should I Buy Equifax Stock? EFX Pros and Cons Explained

These pros and cons were generated based on recent news and financial data from MarketBeat in order to provide readers with the fastest and most accurate insights. They were last updated on Friday, September 4, 2026. Please send any questions or comments about these Equifax pros and cons to contact@marketbeat.com.

Equifax
Bull Case

green Wall Street bull icon

Here are some ways that investors could benefit from investing in Equifax Inc.:

  • Equifax Inc. recently reported strong financial performance in its latest quarterly results, beating analyst expectations with an earnings per share of $2.25 compared to the consensus estimate of $2.20, while also achieving revenue of $1.70 billion that met market forecasts and demonstrated 10.6% year-over-year growth, indicating robust demand for its data and analytics services.
  • The company maintains a favorable valuation relative to its growth prospects, currently trading at a price-to-earnings ratio of 31.16, which is supported by a P/E/G ratio of 1.80, suggesting that the stock may be undervalued given its consistent earnings growth and strong return on equity of 21.61%.
  • Equifax Inc. offers a stable income stream for investors through its dividend policy, with a current yield of 1.18% and a sustainable payout ratio of 39.37%, allowing the company to retain a significant portion of its earnings for reinvestment while still providing regular cash returns to shareholders.
  • Wall Street analysts maintain a positive outlook on the stock, with a consensus rating of "Moderate Buy" and an average price target of $215.16, which represents a significant potential upside from the current trading price, reflecting confidence in the company's long-term strategic position in the credit reporting industry.
  • The stock is currently trading at $177.31, which is well below its 52-week high of $271.84 and near its 52-week low of $150.74, presenting a potential entry point for value-oriented investors who believe the recent market overreaction has created a discount to the company's intrinsic value.

Equifax
Bear Case

red Wall Street bear icon

Investors should be bearish about investing in Equifax Inc. for these reasons:

  • Equifax Inc. faces significant regulatory and competitive headwinds in its mortgage business, as the Federal Housing Finance Agency has moved to allow VantageScore 4.0 in government-backed mortgage workflows, which could erode the company's traditional dominance in credit scoring and pressure its revenue streams in this key segment.
  • There is notable insider selling activity, with CEO Mark Begor and other executives executing multiple sales of shares in recent months, including a recent sale of 37,791 shares by the CEO, which may signal a lack of confidence in the stock's near-term appreciation or a desire to diversify personal holdings.
  • The stock has experienced substantial volatility and a significant decline from its 52-week high, dropping from $271.84 to the current price of $177.31, reflecting a bearish trend that has resulted in a loss of over 34% in value over the past year, which may deter risk-averse investors.
  • Equifax Inc. carries a relatively high beta of 1.31, indicating that the stock is more volatile than the overall market, which means investors should expect larger price swings and higher risk exposure compared to less volatile sectors or companies with lower beta coefficients.
  • Recent institutional investor activity has been mixed, with some large funds reducing their positions in the stock, such as Van ECK Associates Corp trimming its holdings by 97.8% in the second quarter, which could indicate a shift in institutional sentiment or a rebalancing of portfolios away from the company.

EFX Forecast - Frequently Asked Questions

According to the research reports of 21 Wall Street equities research analysts, the average twelve-month stock price forecast for Equifax is $215.16, with a high forecast of $266.00 and a low forecast of $179.00.

21 Wall Street research analysts have issued "buy," "hold," and "sell" ratings for Equifax in the last twelve months. There are currently 6 hold ratings and 15 buy ratings for the stock. The consensus among Wall Street research analysts is that investors should "moderate buy" EFX shares.

According to analysts, Equifax's stock has a predicted upside of 25.12% based on their 12-month stock forecasts.

Over the previous 90 days, Equifax's stock had 3 upgrades and 2 downgrades by analysts.

Analysts like Equifax more than other "industrials" companies. The consensus rating for Equifax is Moderate Buy while the average consensus rating for "industrials" companies is Hold. Learn more on how EFX compares to other companies.


MarketBeat monitors more than a dozen sources for Equifax analyst ratings, with the most recent rating issued on 8/21/2026.
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