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First Advantage (FA) Competitors

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$14.01 -0.05 (-0.36%)
Closing price 10/17/2025 04:00 PM Eastern
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$14.01 0.00 (0.00%)
As of 10/17/2025 04:32 PM Eastern
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FA vs. APLD, FIGR, LIF, LYFT, HQY, MARA, QMMM, FOUR, ETSY, and AMTM

Should you be buying First Advantage stock or one of its competitors? The main competitors of First Advantage include Applied Digital (APLD), Figure Technology Solutions (FIGR), Life360 (LIF), Lyft (LYFT), HealthEquity (HQY), Marathon Digital (MARA), QMMM (QMMM), Shift4 Payments (FOUR), Etsy (ETSY), and Amentum (AMTM). These companies are all part of the "business services" industry.

First Advantage vs. Its Competitors

First Advantage (NYSE:FA) and Applied Digital (NASDAQ:APLD) are both business services companies, but which is the better business? We will contrast the two companies based on the strength of their dividends, analyst recommendations, earnings, media sentiment, risk, institutional ownership, valuation and profitability.

First Advantage has a net margin of 0.65% compared to Applied Digital's net margin of -111.29%. First Advantage's return on equity of 13.16% beat Applied Digital's return on equity.

Company Net Margins Return on Equity Return on Assets
First Advantage0.65% 13.16% 7.33%
Applied Digital -111.29%-37.14%-12.01%

First Advantage presently has a consensus price target of $20.00, indicating a potential upside of 42.76%. Applied Digital has a consensus price target of $22.10, indicating a potential downside of 35.46%. Given First Advantage's higher possible upside, equities research analysts clearly believe First Advantage is more favorable than Applied Digital.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
First Advantage
0 Sell rating(s)
4 Hold rating(s)
2 Buy rating(s)
0 Strong Buy rating(s)
2.33
Applied Digital
1 Sell rating(s)
0 Hold rating(s)
11 Buy rating(s)
1 Strong Buy rating(s)
2.92

First Advantage has a beta of 1.21, meaning that its share price is 21% more volatile than the S&P 500. Comparatively, Applied Digital has a beta of 6.77, meaning that its share price is 577% more volatile than the S&P 500.

In the previous week, Applied Digital had 25 more articles in the media than First Advantage. MarketBeat recorded 29 mentions for Applied Digital and 4 mentions for First Advantage. Applied Digital's average media sentiment score of 0.76 beat First Advantage's score of 0.70 indicating that Applied Digital is being referred to more favorably in the news media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
First Advantage
2 Very Positive mention(s)
0 Positive mention(s)
2 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive
Applied Digital
14 Very Positive mention(s)
6 Positive mention(s)
8 Neutral mention(s)
1 Negative mention(s)
0 Very Negative mention(s)
Positive

94.9% of First Advantage shares are held by institutional investors. Comparatively, 65.7% of Applied Digital shares are held by institutional investors. 3.9% of First Advantage shares are held by insiders. Comparatively, 9.5% of Applied Digital shares are held by insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a company is poised for long-term growth.

First Advantage has higher revenue and earnings than Applied Digital. Applied Digital is trading at a lower price-to-earnings ratio than First Advantage, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
First Advantage$1.25B1.95$37.29M-$0.92-15.23
Applied Digital$144.19M66.42-$231.07M-$1.13-30.30

Summary

First Advantage beats Applied Digital on 9 of the 17 factors compared between the two stocks.

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New MarketBeat Followers Over Time

This chart shows the number of new MarketBeat users adding FA and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
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Media Sentiment Over Time

This chart shows the average media sentiment of NYSE and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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FA vs. The Competition

MetricFirst AdvantageBusiness services IndustryBusiness SectorNYSE Exchange
Market Cap$2.45B$536.12M$28.94B$21.75B
Dividend YieldN/A4.42%2.89%3.62%
P/E Ratio467.0059.0326.3032.43
Price / Sales1.956.14952.4258.82
Price / Cash10.255.2231.3424.38
Price / Book2.245.027.644.59
Net Income$37.29M$8.45M$197.99M$1.02B
7 Day Performance-1.75%0.22%0.66%1.31%
1 Month Performance-10.54%-2.12%-0.34%-1.47%
1 Year Performance-29.70%28.00%48.53%9.54%

First Advantage Competitors List

CompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)
FA
First Advantage
2.5227 of 5 stars
$14.01
-0.4%
$20.00
+42.8%
-29.5%$2.45B$1.25B467.005,500
APLD
Applied Digital
1.9973 of 5 stars
$34.24
+0.7%
$22.10
-35.5%
+330.7%$9.51B$144.19M-30.30121Gap Down
FIGR
Figure Technology Solutions
N/A$44.00
+4.1%
$46.69
+6.1%
N/A$8.81BN/A0.00530Analyst Forecast
Quiet Period Expiration
LIF
Life360
1.4478 of 5 stars
$103.20
-1.1%
$91.43
-11.4%
+100.3%$8.09B$371.48M322.51600Insider Trade
LYFT
Lyft
4.3914 of 5 stars
$19.99
+3.8%
$19.02
-4.9%
+43.4%$7.82B$5.79B83.302,934Trending News
Analyst Forecast
HQY
HealthEquity
3.9283 of 5 stars
$93.23
+3.0%
$121.31
+30.1%
+3.9%$7.80B$1.20B56.503,120
MARA
Marathon Digital
3.85 of 5 stars
$20.24
+8.5%
$23.40
+15.6%
+8.7%$6.91B$656.38M18.239Analyst Forecast
Insider Trade
Gap Down
QMMM
QMMM
N/A$119.40
+19.4%
N/A+1,215.0%$6.83B$2.70M0.00N/ANews Coverage
High Trading Volume
FOUR
Shift4 Payments
4.56 of 5 stars
$76.60
-0.8%
$112.65
+47.1%
-21.8%$6.83B$3.33B28.374,000News Coverage
Analyst Forecast
Analyst Revision
ETSY
Etsy
3.5929 of 5 stars
$70.41
+2.4%
$59.35
-15.7%
+39.0%$6.81B$2.81B56.782,400Analyst Forecast
AMTM
Amentum
3.8331 of 5 stars
$23.69
+1.3%
$28.55
+20.5%
-24.7%$5.69B$8.39B60.7553,000

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This page (NYSE:FA) was last updated on 10/18/2025 by MarketBeat.com Staff
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