Gray Media (GTN.A) Competitors

TEGNA (NYSE:TGNA) and Gray Media (NYSE:GTN.A) are both consumer discretionary companies, but which is the better business? We will contrast the two companies based on the strength of their media sentiment, risk, profitability, earnings, dividends, analyst recommendations, valuation and institutional ownership.

Do analysts rate TGNA or GTN.A?

TEGNA currently has a consensus price target of $19.75, indicating a potential downside of 2.45%. Given TEGNA's stronger consensus rating and higher probable upside, equities research analysts clearly believe TEGNA is more favorable than Gray Media.

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
TEGNA	0 Sell rating(s)	2 Hold rating(s)	3 Buy rating(s)	0 Strong Buy rating(s)	2.60
Gray Media	0 Sell rating(s)	0 Hold rating(s)	0 Buy rating(s)	0 Strong Buy rating(s)	0.00

Do insiders & institutionals believe in TGNA or GTN.A?

92.2% of TEGNA shares are owned by institutional investors. Comparatively, 0.3% of Gray Media shares are owned by institutional investors. 0.5% of TEGNA shares are owned by insiders. Comparatively, 13.3% of Gray Media shares are owned by insiders. Strong institutional ownership is an indication that hedge funds, large money managers and endowments believe a company is poised for long-term growth.

Does the media refer more to TGNA or GTN.A?

In the previous week, Gray Media had 1 more articles in the media than TEGNA. MarketBeat recorded 5 mentions for Gray Media and 4 mentions for TEGNA. TEGNA's average media sentiment score of 0.78 beat Gray Media's score of 0.45 indicating that TEGNA is being referred to more favorably in the media.

Company	Very Positive	Positive	Neutral	Negative	Very Negative	Overall Sentiment
TEGNA	3 Very Positive mention(s)	0 Positive mention(s)	1 Neutral mention(s)	0 Negative mention(s)	0 Very Negative mention(s)	Positive
Gray Media	0 Very Positive mention(s)	1 Positive mention(s)	4 Neutral mention(s)	0 Negative mention(s)	0 Very Negative mention(s)	Neutral

Which has better valuation & earnings, TGNA or GTN.A?

TEGNA has higher earnings, but lower revenue than Gray Media. TEGNA is trading at a lower price-to-earnings ratio than Gray Media, indicating that it is currently the more affordable of the two stocks.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
TEGNA	$3.03B	1.07	$599.82M	$2.78	7.28
Gray Media	$3.64B	0.35	$375M	$1.51	8.31

Is TGNA or GTN.A a better dividend stock?

TEGNA pays an annual dividend of $0.50 per share and has a dividend yield of 2.5%. Gray Media pays an annual dividend of $0.32 per share and has a dividend yield of 2.5%. TEGNA pays out 18.0% of its earnings in the form of a dividend. Gray Media pays out 21.2% of its earnings in the form of a dividend. Both companies have healthy payout ratios and should be able to cover their dividend payments with earnings for the next several years. TEGNA has increased its dividend for 4 consecutive years.

Which has more risk and volatility, TGNA or GTN.A?

TEGNA has a beta of 0.25, meaning that its stock price is 75% less volatile than the S&P 500. Comparatively, Gray Media has a beta of 1.1, meaning that its stock price is 10% more volatile than the S&P 500.

Is TGNA or GTN.A more profitable?

TEGNA has a net margin of 14.99% compared to Gray Media's net margin of 5.64%. TEGNA's return on equity of 16.20% beat Gray Media's return on equity.

Company	Net Margins	Return on Equity	Return on Assets
TEGNA	14.99%	16.20%	6.68%
Gray Media	5.64%	10.31%	2.17%

Summary

TEGNA beats Gray Media on 13 of the 19 factors compared between the two stocks.