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Kroger (KR) Stock Forecast & Price Target

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$72.90 +0.02 (+0.03%)
As of 02:50 PM Eastern
This is a fair market value price provided by Polygon.io. Learn more.

Kroger - Analysts' Recommendations and Stock Price Forecast (2025)

MarketBeat calculates consensus analyst ratings for stocks using the most recent rating from each Wall Street analyst that has rated a stock within the last twelve months. Each analyst's rating is normalized to a standardized rating score of 1 (sell), 2 (hold), 3 (buy) or 4 (strong buy). Analyst consensus ratings scores are calculated using the mean average of the number of normalized sell, hold, buy and strong buy ratings from Wall Street analysts. Each stock's consensus analyst rating is derived from its calculated consensus ratings score (0 to .5 = Strong Sell, .5 to 1 = Sell, 1 to 1.5 = Reduce, 1.5 to 2.5 = Hold, 2.5 to 3.0 = Moderate Buy, 3.0 to 3.5 = Buy, >3.5 = Strong Buy). MarketBeat's consensus price targets are a mean average of the most recent available price targets set by each analyst that has set a price target for the stock in the last twelve months. MarketBeat's consensus ratings and consensus price targets may differ from those calculated by other firms due to differences in methodology and available data.

Consensus Rating

Sell
2
Hold
6
Buy
10

Based on 18 Wall Street analysts who have issued ratings for Kroger in the last 12 months, the stock has a consensus rating of "Moderate Buy." Out of the 18 analysts, 2 have given a sell rating, 6 have given a hold rating, 9 have given a buy rating, and 1 has given a strong buy rating for KR.

Consensus Price Target

$67.06
-8.02% Downside
According to the 18 analysts' twelve-month price targets for Kroger, the average price target is $67.06. The highest price target for KR is $82.00, while the lowest price target for KR is $55.00. The average price target represents a forecasted downside of -8.02% from the current price of $72.90.
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KR Analyst Ratings Over Time

TypeCurrent Forecast
5/6/24 to 5/6/25
1 Month Ago
4/6/24 to 4/6/25
3 Months Ago
2/6/24 to 2/5/25
1 Year Ago
5/7/23 to 5/6/24
Strong Buy
1 Strong Buy rating(s)
1 Strong Buy rating(s)
1 Strong Buy rating(s)
0 Strong Buy rating(s)
Buy
9 Buy rating(s)
9 Buy rating(s)
9 Buy rating(s)
5 Buy rating(s)
Hold
6 Hold rating(s)
6 Hold rating(s)
7 Hold rating(s)
3 Hold rating(s)
Sell
2 Sell rating(s)
2 Sell rating(s)
0 Sell rating(s)
1 Sell rating(s)
Consensus Price Target$67.06$66.50$66.06$55.17
Forecasted Upside-8.02% Downside-0.82% Downside1.06% Upside-0.13% Downside
Consensus Rating
Moderate Buy
Moderate Buy
Moderate Buy
Hold

KR Analyst Recommendations By Month

The chart below shows how a company's ratings by analysts have changed over time. Each bar represents the previous year of ratings for that month. Within each bar, the sell ratings are shown in red, the hold ratings are shown in yellow, the buy ratings are shown in green, and the strong buy ratings are shown in dark green.
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KR Price Targets by Month

The chart below shows how a company's share price and consensus price target have changed over time. The dark blue line represents the company's actual price. The lighter blue line represents the stock's consensus price target. The even lighter blue range in the background of the two lines represents the low price target and the high price target for each stock.
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Kroger Stock vs. The Competition

TypeKrogerRetail/Wholesale CompaniesS&P 500
Consensus Rating Score
2.50
2.55
2.54
Consensus RatingModerate BuyModerate BuyModerate Buy
Predicted Upside-7.98% Downside64.74% Upside18.10% Upside
News Sentiment Rating
Positive News

See Recent KR News
Positive News
Positive News
DateBrokerageAnalyst NameActionRatingPrice TargetUpside/Downside on Report DateDetails
5/1/2025JPMorgan Chase & Co.
2 of 5 stars
Ken Goldman
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Boost TargetOverweight ➝ Overweight$72.00 ➝ $82.00+13.27%
4/3/2025Guggenheim
2 of 5 stars
John Heinbockel
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Boost TargetBuy ➝ Buy$71.00 ➝ $73.00+5.03%
4/1/2025Melius Research
0 of 5 stars
K. Short
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DowngradeHold ➝ Strong Sell
3/11/2025Evercore ISI
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Michael Montani
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Boost TargetOutperform ➝ Outperform$73.00 ➝ $74.00+10.29%
3/7/2025Citigroup
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P. Lejuez
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Boost TargetNeutral ➝ Neutral$61.00 ➝ $65.00-2.70%
3/6/2025Roth Capital
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 Set Target$58.00-14.86%
3/3/2025Telsey Advisory Group
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Joseph Feldman
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Reiterated RatingOutperform ➝ Outperform$73.00 ➝ $73.00+16.41%
2/4/2025The Goldman Sachs Group
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Leah Jordan
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Reiterated RatingBuy$70.00+10.54%
1/21/2025Morgan Stanley
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Simeon Gutman
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Boost TargetEqual Weight ➝ Equal Weight$62.00 ➝ $65.00+10.21%
12/20/2024Bank of America
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 Boost TargetBuy ➝ Buy$70.00 ➝ $75.00+19.75%
12/12/2024BMO Capital Markets
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K. Bania
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Boost TargetMarket Perform ➝ Market Perform$60.00 ➝ $63.00+0.08%
12/12/2024UBS Group
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 Boost TargetNeutral ➝ Neutral$63.00 ➝ $66.00+4.85%
12/12/2024Wells Fargo & Company
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 Boost TargetOverweight ➝ Overweight$70.00 ➝ $73.00+15.43%
12/6/2024Roth Mkm
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 Boost TargetNeutral ➝ Neutral$52.00 ➝ $56.00-6.70%
12/3/2024Jefferies Financial Group
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 UpgradeHold ➝ Buy$54.00 ➝ $73.00+21.34%
10/18/2024BNP Paribas
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R. Joyce
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Initiated CoverageNeutral$56.00-0.96%
7/22/2024Argus
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C. Graja
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Boost TargetBuy ➝ Buy$70.00 ➝ $72.00+31.58%
6/21/2024Wolfe Research
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G. Badishkanian
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UpgradeStrong-Buy
12/1/2023Stephens
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 Lower TargetEqual Weight ➝ Equal Weight$52.00 ➝ $50.00+12.99%
9/22/2023HSBC
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 Initiated CoverageHold$52.00+13.81%
6/16/20233M
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 Reiterated RatingMaintains
6/16/2023Deutsche Bank Aktiengesellschaft
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 Lower Target$54.00 ➝ $50.00+9.00%

Analyst ratings data on MarketBeat is provided by Benzinga and other data providers. This page was last refreshed on Tuesday at 02:51 PM ET.


Should I Buy Kroger Stock? KR Pros and Cons Explained

These pros and cons were generated based on recent news and financial data from MarketBeat in order to provide readers with the fastest and most accurate insights. They were last updated on Sunday, May 4, 2025. Please send any questions or comments about these Kroger pros and cons to contact@marketbeat.com.

Kroger
Bull Case

green Wall Street bull icon

Here are some ways that investors could benefit from investing in The Kroger Co.:

  • The current stock price is around $72, reflecting a strong performance in the market and indicating investor confidence.
  • The Kroger Co. recently reported earnings per share (EPS) of $1.14, exceeding analysts' expectations, which suggests robust financial health and effective management.
  • The company has a solid market capitalization of approximately $47.58 billion, indicating its significant presence and stability in the retail sector.
  • With a dividend yield of 1.78% and a consistent quarterly dividend of $0.32 per share, The Kroger Co. provides a reliable income stream for investors.
  • The company has a low beta of 0.60, suggesting that its stock is less volatile compared to the overall market, which can be appealing for risk-averse investors.

Kroger
Bear Case

red Wall Street bear icon

Investors should be bearish about investing in The Kroger Co. for these reasons:

  • The Kroger Co. has a relatively high price-to-earnings (P/E) ratio of 19.05, which may indicate that the stock is overvalued compared to its earnings.
  • The company has a debt-to-equity ratio of 1.74, suggesting a higher level of debt relative to equity, which could pose risks in times of economic downturn.
  • Recent insider selling, with executives offloading a significant number of shares, may raise concerns about the company's future prospects and management confidence.
  • The revenue for the last quarter was below analysts' expectations, which could indicate potential challenges in maintaining growth.
  • The Kroger Co. operates in a highly competitive retail environment, which may pressure margins and impact long-term profitability.

KR Forecast - Frequently Asked Questions

According to the research reports of 18 Wall Street equities research analysts, the average twelve-month stock price forecast for Kroger is $67.06, with a high forecast of $82.00 and a low forecast of $55.00.

18 Wall Street research analysts have issued "buy," "hold," and "sell" ratings for Kroger in the last twelve months. There are currently 2 sell ratings, 6 hold ratings, 9 buy ratings and 1 strong buy rating for the stock. The consensus among Wall Street research analysts is that investors should "moderate buy" KR shares.

According to analysts, Kroger's stock has a predicted downside of -8.02% based on their 12-month stock forecasts.

Over the previous 90 days, Kroger's stock had 2 downgrades by analysts.

Kroger has been rated by research analysts at Citigroup, Evercore ISI, Guggenheim, JPMorgan Chase & Co., Melius, Melius Research, Roth Capital, and Telsey Advisory Group in the past 90 days.

Analysts like Kroger less than other "retail/wholesale" companies. The consensus rating score for Kroger is 2.50 while the average consensus rating score for "retail/wholesale" companies is 2.55. Learn more on how KR compares to other companies.


This page (NYSE:KR) was last updated on 5/6/2025 by MarketBeat.com Staff
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