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SAP (SAP) Competitors

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$214.71 -2.32 (-1.07%)
As of 09/4/2026 03:58 PM Eastern
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SAP vs. PLTR, CRM, ADBE, APP, and INTU

Should you buy SAP stock or one of its competitors? SAP's main competitors and comparable companies include Palantir Technologies (PLTR), Salesforce (CRM), Adobe (ADBE), AppLovin (APP), and Intuit (INTU). Companies are selected based on similarities in market, industry, and size. These companies are all part of the "application software" industry.

How does SAP compare to Palantir Technologies?

Palantir Technologies (NASDAQ:PLTR) and SAP (NYSE:SAP) are both large-cap technology companies, but which is the better stock? We will contrast the two companies based on the strength of their analyst recommendations, earnings, institutional ownership, dividends, risk, profitability, media sentiment and valuation.

Palantir Technologies has a net margin of 49.01% compared to SAP's net margin of 20.88%. Palantir Technologies' return on equity of 30.57% beat SAP's return on equity.

Company Net Margins Return on Equity Return on Assets
Palantir Technologies49.01% 30.57% 25.64%
SAP 20.88%17.07%10.61%

Palantir Technologies currently has a consensus target price of $192.19, indicating a potential upside of 10.24%. SAP has a consensus target price of $264.83, indicating a potential upside of 23.34%. Given SAP's stronger consensus rating and higher probable upside, analysts clearly believe SAP is more favorable than Palantir Technologies.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Palantir Technologies
3 Sell rating(s)
10 Hold rating(s)
21 Buy rating(s)
2 Strong Buy rating(s)
2.61
SAP
0 Sell rating(s)
8 Hold rating(s)
13 Buy rating(s)
1 Strong Buy rating(s)
2.68

In the previous week, Palantir Technologies had 142 more articles in the media than SAP. MarketBeat recorded 153 mentions for Palantir Technologies and 11 mentions for SAP. SAP's average media sentiment score of 0.94 beat Palantir Technologies' score of 0.73 indicating that SAP is being referred to more favorably in the news media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Palantir Technologies
80 Very Positive mention(s)
21 Positive mention(s)
29 Neutral mention(s)
17 Negative mention(s)
5 Very Negative mention(s)
Positive
SAP
7 Very Positive mention(s)
2 Positive mention(s)
0 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive

Palantir Technologies has a beta of 1.62, indicating that its share price is 62% more volatile than the broader market. Comparatively, SAP has a beta of 1.14, indicating that its share price is 14% more volatile than the broader market.

45.7% of Palantir Technologies shares are owned by institutional investors. 9.5% of Palantir Technologies shares are owned by insiders. Comparatively, 7.4% of SAP shares are owned by insiders. Strong institutional ownership is an indication that hedge funds, large money managers and endowments believe a stock will outperform the market over the long term.

SAP has higher revenue and earnings than Palantir Technologies. SAP is trading at a lower price-to-earnings ratio than Palantir Technologies, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Palantir Technologies$4.48B93.61$1.63B$1.17149.00
SAP$41.63B6.34$8.10B$7.9626.97

Summary

Palantir Technologies beats SAP on 11 of the 17 factors compared between the two stocks.

How does SAP compare to Salesforce?

Salesforce (NYSE:CRM) and SAP (NYSE:SAP) are both large-cap technology companies, but which is the superior stock? We will compare the two businesses based on the strength of their institutional ownership, valuation, earnings, media sentiment, analyst recommendations, profitability, risk and dividends.

80.4% of Salesforce shares are held by institutional investors. 3.5% of Salesforce shares are held by company insiders. Comparatively, 7.4% of SAP shares are held by company insiders. Strong institutional ownership is an indication that endowments, large money managers and hedge funds believe a stock is poised for long-term growth.

SAP has higher revenue and earnings than Salesforce. Salesforce is trading at a lower price-to-earnings ratio than SAP, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Salesforce$41.53B5.14$7.46B$10.9723.65
SAP$41.63B6.34$8.10B$7.9626.97

Salesforce has a net margin of 21.99% compared to SAP's net margin of 20.88%. Salesforce's return on equity of 24.90% beat SAP's return on equity.

Company Net Margins Return on Equity Return on Assets
Salesforce21.99% 24.90% 11.27%
SAP 20.88%17.07%10.61%

In the previous week, Salesforce had 95 more articles in the media than SAP. MarketBeat recorded 106 mentions for Salesforce and 11 mentions for SAP. SAP's average media sentiment score of 0.94 beat Salesforce's score of 0.86 indicating that SAP is being referred to more favorably in the news media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Salesforce
59 Very Positive mention(s)
12 Positive mention(s)
15 Neutral mention(s)
6 Negative mention(s)
4 Very Negative mention(s)
Positive
SAP
7 Very Positive mention(s)
2 Positive mention(s)
0 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive

Salesforce pays an annual dividend of $1.76 per share and has a dividend yield of 0.7%. SAP pays an annual dividend of $2.14 per share and has a dividend yield of 1.0%. Salesforce pays out 16.0% of its earnings in the form of a dividend. SAP pays out 26.9% of its earnings in the form of a dividend. Both companies have healthy payout ratios and should be able to cover their dividend payments with earnings for the next several years. Salesforce has increased its dividend for 1 consecutive years.

Salesforce currently has a consensus target price of $266.50, indicating a potential upside of 2.74%. SAP has a consensus target price of $264.83, indicating a potential upside of 23.34%. Given SAP's stronger consensus rating and higher possible upside, analysts plainly believe SAP is more favorable than Salesforce.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Salesforce
3 Sell rating(s)
15 Hold rating(s)
27 Buy rating(s)
3 Strong Buy rating(s)
2.63
SAP
0 Sell rating(s)
8 Hold rating(s)
13 Buy rating(s)
1 Strong Buy rating(s)
2.68

Salesforce has a beta of 1.2, meaning that its share price is 20% more volatile than the broader market. Comparatively, SAP has a beta of 1.14, meaning that its share price is 14% more volatile than the broader market.

Summary

Salesforce beats SAP on 11 of the 20 factors compared between the two stocks.

How does SAP compare to Adobe?

SAP (NYSE:SAP) and Adobe (NASDAQ:ADBE) are both large-cap technology companies, but which is the better business? We will contrast the two businesses based on the strength of their dividends, earnings, institutional ownership, analyst recommendations, valuation, profitability, risk and media sentiment.

SAP has higher revenue and earnings than Adobe. Adobe is trading at a lower price-to-earnings ratio than SAP, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
SAP$41.63B6.34$8.10B$7.9626.97
Adobe$25.20B4.20$7.13B$17.4815.25

81.8% of Adobe shares are held by institutional investors. 7.4% of SAP shares are held by company insiders. Comparatively, 0.2% of Adobe shares are held by company insiders. Strong institutional ownership is an indication that hedge funds, large money managers and endowments believe a stock will outperform the market over the long term.

SAP currently has a consensus price target of $264.83, indicating a potential upside of 23.34%. Adobe has a consensus price target of $278.72, indicating a potential upside of 4.58%. Given SAP's stronger consensus rating and higher possible upside, equities research analysts plainly believe SAP is more favorable than Adobe.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
SAP
0 Sell rating(s)
8 Hold rating(s)
13 Buy rating(s)
1 Strong Buy rating(s)
2.68
Adobe
5 Sell rating(s)
21 Hold rating(s)
7 Buy rating(s)
0 Strong Buy rating(s)
2.06

SAP has a beta of 1.14, indicating that its share price is 14% more volatile than the broader market. Comparatively, Adobe has a beta of 1.42, indicating that its share price is 42% more volatile than the broader market.

In the previous week, Adobe had 107 more articles in the media than SAP. MarketBeat recorded 118 mentions for Adobe and 11 mentions for SAP. SAP's average media sentiment score of 0.94 beat Adobe's score of 0.74 indicating that SAP is being referred to more favorably in the media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
SAP
7 Very Positive mention(s)
2 Positive mention(s)
0 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive
Adobe
54 Very Positive mention(s)
18 Positive mention(s)
28 Neutral mention(s)
16 Negative mention(s)
1 Very Negative mention(s)
Positive

Adobe has a net margin of 28.69% compared to SAP's net margin of 20.88%. Adobe's return on equity of 65.11% beat SAP's return on equity.

Company Net Margins Return on Equity Return on Assets
SAP20.88% 17.07% 10.61%
Adobe 28.69%65.11%25.60%

Summary

SAP beats Adobe on 10 of the 17 factors compared between the two stocks.

How does SAP compare to AppLovin?

SAP (NYSE:SAP) and AppLovin (NASDAQ:APP) are both large-cap technology companies, but which is the better investment? We will contrast the two companies based on the strength of their media sentiment, dividends, institutional ownership, earnings, valuation, profitability, analyst recommendations and risk.

SAP presently has a consensus target price of $264.83, indicating a potential upside of 23.34%. AppLovin has a consensus target price of $538.61, indicating a potential upside of 68.02%. Given AppLovin's stronger consensus rating and higher probable upside, analysts clearly believe AppLovin is more favorable than SAP.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
SAP
0 Sell rating(s)
8 Hold rating(s)
13 Buy rating(s)
1 Strong Buy rating(s)
2.68
AppLovin
0 Sell rating(s)
8 Hold rating(s)
13 Buy rating(s)
3 Strong Buy rating(s)
2.79

SAP has a beta of 1.14, meaning that its share price is 14% more volatile than the broader market. Comparatively, AppLovin has a beta of 2.49, meaning that its share price is 149% more volatile than the broader market.

In the previous week, AppLovin had 14 more articles in the media than SAP. MarketBeat recorded 25 mentions for AppLovin and 11 mentions for SAP. SAP's average media sentiment score of 0.94 beat AppLovin's score of 0.87 indicating that SAP is being referred to more favorably in the media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
SAP
7 Very Positive mention(s)
2 Positive mention(s)
0 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive
AppLovin
16 Very Positive mention(s)
2 Positive mention(s)
5 Neutral mention(s)
2 Negative mention(s)
0 Very Negative mention(s)
Positive

AppLovin has a net margin of 64.58% compared to SAP's net margin of 20.88%. AppLovin's return on equity of 193.10% beat SAP's return on equity.

Company Net Margins Return on Equity Return on Assets
SAP20.88% 17.07% 10.61%
AppLovin 64.58%193.10%59.63%

41.9% of AppLovin shares are held by institutional investors. 7.4% of SAP shares are held by insiders. Comparatively, 12.8% of AppLovin shares are held by insiders. Strong institutional ownership is an indication that endowments, large money managers and hedge funds believe a stock is poised for long-term growth.

SAP has higher revenue and earnings than AppLovin. AppLovin is trading at a lower price-to-earnings ratio than SAP, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
SAP$41.63B6.34$8.10B$7.9626.97
AppLovin$5.48B19.57$3.33B$13.0124.64

Summary

AppLovin beats SAP on 12 of the 16 factors compared between the two stocks.

How does SAP compare to Intuit?

Intuit (NASDAQ:INTU) and SAP (NYSE:SAP) are both large-cap technology companies, but which is the superior business? We will compare the two businesses based on the strength of their earnings, media sentiment, valuation, profitability, analyst recommendations, institutional ownership, risk and dividends.

Intuit currently has a consensus price target of $434.68, indicating a potential upside of 30.65%. SAP has a consensus price target of $264.83, indicating a potential upside of 23.34%. Given Intuit's higher possible upside, analysts clearly believe Intuit is more favorable than SAP.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Intuit
3 Sell rating(s)
11 Hold rating(s)
17 Buy rating(s)
0 Strong Buy rating(s)
2.45
SAP
0 Sell rating(s)
8 Hold rating(s)
13 Buy rating(s)
1 Strong Buy rating(s)
2.68

Intuit has a net margin of 21.29% compared to SAP's net margin of 20.88%. Intuit's return on equity of 25.97% beat SAP's return on equity.

Company Net Margins Return on Equity Return on Assets
Intuit21.29% 25.97% 14.11%
SAP 20.88%17.07%10.61%

83.7% of Intuit shares are held by institutional investors. 2.5% of Intuit shares are held by insiders. Comparatively, 7.4% of SAP shares are held by insiders. Strong institutional ownership is an indication that hedge funds, large money managers and endowments believe a company is poised for long-term growth.

Intuit pays an annual dividend of $4.80 per share and has a dividend yield of 1.4%. SAP pays an annual dividend of $2.14 per share and has a dividend yield of 1.0%. Intuit pays out 29.1% of its earnings in the form of a dividend. SAP pays out 26.9% of its earnings in the form of a dividend. Both companies have healthy payout ratios and should be able to cover their dividend payments with earnings for the next several years. Intuit has raised its dividend for 13 consecutive years. Intuit is clearly the better dividend stock, given its higher yield and longer track record of dividend growth.

In the previous week, Intuit had 68 more articles in the media than SAP. MarketBeat recorded 79 mentions for Intuit and 11 mentions for SAP. SAP's average media sentiment score of 0.94 beat Intuit's score of 0.91 indicating that SAP is being referred to more favorably in the news media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Intuit
34 Very Positive mention(s)
8 Positive mention(s)
26 Neutral mention(s)
1 Negative mention(s)
0 Very Negative mention(s)
Positive
SAP
7 Very Positive mention(s)
2 Positive mention(s)
0 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive

SAP has higher revenue and earnings than Intuit. Intuit is trading at a lower price-to-earnings ratio than SAP, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Intuit$21.45B4.24$4.57B$16.5020.16
SAP$41.63B6.34$8.10B$7.9626.97

Intuit has a beta of 0.98, suggesting that its share price is 2% less volatile than the broader market. Comparatively, SAP has a beta of 1.14, suggesting that its share price is 14% more volatile than the broader market.

Summary

Intuit and SAP tied by winning 10 of the 20 factors compared between the two stocks.

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New MarketBeat Followers Over Time

This chart shows the number of new MarketBeat users adding SAP and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
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Media Sentiment Over Time

This chart shows the average media sentiment of NYSE and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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SAP vs. The Competition

Export
MetricSAPSoftware IndustryTechnology SectorNYSE Exchange
Market Cap$266.62B$16.12B$29.84B$23.69B
Dividend Yield0.98%3.40%2.73%3.72%
P/E Ratio26.97139.4175.9629.32
Price / Sales6.341,294.63588.7719.90
Price / Cash27.8146.8947.8233.23
Price / Book5.017.409.257.60
Net Income$8.10B$437.25M$679.28M$1.07B
7 Day Performance-3.20%-1.63%-0.89%-0.05%
1 Month Performance8.98%1.04%-0.71%-0.24%
1 Year Performance-20.19%4.49%186.52%12.79%

SAP Competitors List

Export
CompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)
SAP
SAP
4.8914 of 5 stars		$214.71
-1.1%		$264.83
+23.3%		-21.1%$266.62B$41.63B26.97110,650
PLTR
Palantir Technologies
3.2747 of 5 stars		$186.38
+0.0%		$192.19
+3.1%		+11.6%$447.88B$4.48B159.304,429
CRM
Salesforce
3.79 of 5 stars		$258.06
+0.8%		$262.13
+1.6%		+6.2%$212.38B$41.53B23.5283,334
ADBE
Adobe
3.9617 of 5 stars		$292.79
+0.4%		$273.08
-6.7%		-22.6%$116.38B$23.77B16.7531,360
APP
AppLovin
4.9749 of 5 stars		$312.06
-1.8%		$552.74
+77.1%		-35.9%$104.43B$5.48B23.991,710

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This page (NYSE:SAP) was last updated on 9/5/2026 by MarketBeat.com Staff.
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