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Marriott Vacations Worldwide (VAC) Competitors

Marriott Vacations Worldwide logo
$77.94 +1.21 (+1.58%)
Closing price 09/16/2025 03:59 PM Eastern
Extended Trading
$77.94 +0.00 (+0.01%)
As of 09/16/2025 07:11 PM Eastern
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VAC vs. HST, MAR, DRH, H, HGV, HLT, PEB, PK, RLJ, and TNL

Should you be buying Marriott Vacations Worldwide stock or one of its competitors? The main competitors of Marriott Vacations Worldwide include Host Hotels & Resorts (HST), Marriott International (MAR), DiamondRock Hospitality (DRH), Hyatt Hotels (H), Hilton Grand Vacations (HGV), Hilton Worldwide (HLT), Pebblebrook Hotel Trust (PEB), Park Hotels & Resorts (PK), RLJ Lodging Trust (RLJ), and Travel + Leisure (TNL).

Marriott Vacations Worldwide vs. Its Competitors

Marriott Vacations Worldwide (NYSE:VAC) and Host Hotels & Resorts (NASDAQ:HST) are related companies, but which is the better business? We will contrast the two companies based on the strength of their media sentiment, dividends, analyst recommendations, earnings, institutional ownership, profitability, valuation and risk.

89.5% of Marriott Vacations Worldwide shares are held by institutional investors. Comparatively, 98.5% of Host Hotels & Resorts shares are held by institutional investors. 1.6% of Marriott Vacations Worldwide shares are held by insiders. Comparatively, 1.4% of Host Hotels & Resorts shares are held by insiders. Strong institutional ownership is an indication that endowments, large money managers and hedge funds believe a company is poised for long-term growth.

Host Hotels & Resorts has higher revenue and earnings than Marriott Vacations Worldwide. Marriott Vacations Worldwide is trading at a lower price-to-earnings ratio than Host Hotels & Resorts, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Marriott Vacations Worldwide$4.97B0.54$218M$6.6511.72
Host Hotels & Resorts$5.68B2.14$697M$0.9418.79

Marriott Vacations Worldwide currently has a consensus target price of $90.50, suggesting a potential upside of 16.11%. Host Hotels & Resorts has a consensus target price of $17.77, suggesting a potential upside of 0.64%. Given Marriott Vacations Worldwide's higher probable upside, equities research analysts clearly believe Marriott Vacations Worldwide is more favorable than Host Hotels & Resorts.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Marriott Vacations Worldwide
2 Sell rating(s)
0 Hold rating(s)
4 Buy rating(s)
0 Strong Buy rating(s)
2.33
Host Hotels & Resorts
0 Sell rating(s)
5 Hold rating(s)
6 Buy rating(s)
0 Strong Buy rating(s)
2.55

Marriott Vacations Worldwide has a beta of 1.48, meaning that its stock price is 48% more volatile than the S&P 500. Comparatively, Host Hotels & Resorts has a beta of 1.36, meaning that its stock price is 36% more volatile than the S&P 500.

In the previous week, Host Hotels & Resorts had 16 more articles in the media than Marriott Vacations Worldwide. MarketBeat recorded 23 mentions for Host Hotels & Resorts and 7 mentions for Marriott Vacations Worldwide. Host Hotels & Resorts' average media sentiment score of 1.42 beat Marriott Vacations Worldwide's score of 1.29 indicating that Host Hotels & Resorts is being referred to more favorably in the news media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Marriott Vacations Worldwide
5 Very Positive mention(s)
0 Positive mention(s)
2 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive
Host Hotels & Resorts
17 Very Positive mention(s)
1 Positive mention(s)
3 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive

Host Hotels & Resorts has a net margin of 11.12% compared to Marriott Vacations Worldwide's net margin of 5.10%. Marriott Vacations Worldwide's return on equity of 11.74% beat Host Hotels & Resorts' return on equity.

Company Net Margins Return on Equity Return on Assets
Marriott Vacations Worldwide5.10% 11.74% 2.92%
Host Hotels & Resorts 11.12%9.90%5.07%

Marriott Vacations Worldwide pays an annual dividend of $3.16 per share and has a dividend yield of 4.1%. Host Hotels & Resorts pays an annual dividend of $0.80 per share and has a dividend yield of 4.5%. Marriott Vacations Worldwide pays out 47.5% of its earnings in the form of a dividend. Host Hotels & Resorts pays out 85.1% of its earnings in the form of a dividend, suggesting it may not have sufficient earnings to cover its dividend payment in the future. Marriott Vacations Worldwide has increased its dividend for 1 consecutive years and Host Hotels & Resorts has increased its dividend for 2 consecutive years. Host Hotels & Resorts is clearly the better dividend stock, given its higher yield and longer track record of dividend growth.

Summary

Host Hotels & Resorts beats Marriott Vacations Worldwide on 13 of the 19 factors compared between the two stocks.

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New MarketBeat Followers Over Time

This chart shows the number of new MarketBeat users adding VAC and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
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Media Sentiment Over Time

This chart shows the average media sentiment of NYSE and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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VAC vs. The Competition

MetricMarriott Vacations WorldwideLEISURE&REC SVS IndustryDiscretionary SectorNYSE Exchange
Market Cap$2.66B$8.71B$8.41B$21.51B
Dividend Yield4.12%2.18%2.97%3.50%
P/E Ratio11.7217.2818.5229.83
Price / Sales0.547.975.6953.44
Price / Cash6.2311.4617.2024.76
Price / Book1.113.915.084.53
Net Income$218M$330.50M$255.59M$998.53M
7 Day Performance1.87%0.70%1.91%1.09%
1 Month Performance3.88%1.53%18.39%4.39%
1 Year Performance5.44%1.25%50.61%13.83%

Marriott Vacations Worldwide Competitors List

CompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)
VAC
Marriott Vacations Worldwide
4.4815 of 5 stars
$77.94
+1.6%
$90.50
+16.1%
+8.3%$2.66B$4.97B11.7222,300Positive News
HST
Host Hotels & Resorts
3.9836 of 5 stars
$17.39
-0.2%
$17.77
+2.2%
+1.1%$11.98B$5.68B18.50160Positive News
Dividend Announcement
MAR
Marriott International
4.0979 of 5 stars
$268.07
+1.3%
$281.26
+4.9%
+15.2%$71.85B$25.10B30.22418,000
DRH
DiamondRock Hospitality
1.7687 of 5 stars
$8.45
-1.6%
$8.63
+2.1%
-2.8%$1.76B$1.12B32.4830Positive News
H
Hyatt Hotels
4.2232 of 5 stars
$145.13
+0.1%
$151.89
+4.7%
-1.2%$13.84B$6.65B34.47227,000
HGV
Hilton Grand Vacations
3.7359 of 5 stars
$47.40
+0.6%
$53.29
+12.4%
+24.3%$4.20B$4.98B86.1821,800Positive News
HLT
Hilton Worldwide
4.2474 of 5 stars
$277.36
+1.9%
$264.40
-4.7%
+25.6%$64.04B$11.17B42.61181,000Positive News
PEB
Pebblebrook Hotel Trust
2.3747 of 5 stars
$11.58
-1.8%
$11.89
+2.7%
-10.5%$1.40B$1.47B-19.9660News Coverage
Positive News
Dividend Announcement
PK
Park Hotels & Resorts
3.878 of 5 stars
$11.90
-0.9%
$12.22
+2.8%
-14.0%$2.40B$2.60B44.0690
RLJ
RLJ Lodging Trust
4.54 of 5 stars
$7.74
-1.8%
$9.50
+22.8%
-16.0%$1.19B$1.37B36.8380Positive News
Dividend Announcement
TNL
Travel + Leisure
4.8477 of 5 stars
$62.88
+0.3%
$62.30
-0.9%
+46.6%$4.07B$3.86B10.8419,000Positive News

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This page (NYSE:VAC) was last updated on 9/17/2025 by MarketBeat.com Staff
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