Hilton Worldwide (HLT) Competitors $277.52 +0.04 (+0.02%) Closing price 07/11/2025 03:58 PM EasternExtended Trading$275.50 -2.02 (-0.73%) As of 07/11/2025 07:36 PM Eastern Extended trading is trading that happens on electronic markets outside of regular trading hours. This is a fair market value extended hours price provided by Polygon.io. Learn more. Add Compare Share Share Competitors Stock AnalysisAnalyst ForecastsChartCompetitorsDividendEarningsFinancialsHeadlinesInsider TradesOptions ChainOwnershipSEC FilingsShort InterestSustainabilityTrendsBuy This Stock HLT vs. ABNB, HST, MAR, OSW, H, HGV, TNL, WH, QSR, and IHGShould you be buying Hilton Worldwide stock or one of its competitors? The main competitors of Hilton Worldwide include Airbnb (ABNB), Host Hotels & Resorts (HST), Marriott International (MAR), OneSpaWorld (OSW), Hyatt Hotels (H), Hilton Grand Vacations (HGV), Travel + Leisure (TNL), Wyndham Hotels & Resorts (WH), Restaurant Brands International (QSR), and Intercontinental Hotels Group (IHG). Hilton Worldwide vs. Its Competitors Airbnb Host Hotels & Resorts Marriott International OneSpaWorld Hyatt Hotels Hilton Grand Vacations Travel + Leisure Wyndham Hotels & Resorts Restaurant Brands International Intercontinental Hotels Group Hilton Worldwide (NYSE:HLT) and Airbnb (NASDAQ:ABNB) are both large-cap consumer discretionary companies, but which is the better stock? We will compare the two companies based on the strength of their earnings, risk, institutional ownership, media sentiment, profitability, dividends, analyst recommendations and valuation. Is HLT or ABNB more profitable? Airbnb has a net margin of 22.60% compared to Hilton Worldwide's net margin of 13.90%. Airbnb's return on equity of 30.91% beat Hilton Worldwide's return on equity.Company Net Margins Return on Equity Return on Assets Hilton Worldwide13.90% -49.50% 11.13% Airbnb 22.60%30.91%10.74% Which has preferable earnings and valuation, HLT or ABNB? Airbnb has lower revenue, but higher earnings than Hilton Worldwide. Airbnb is trading at a lower price-to-earnings ratio than Hilton Worldwide, indicating that it is currently the more affordable of the two stocks. CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings RatioHilton Worldwide$11.17B5.90$1.54B$6.3443.77Airbnb$11.10B7.64$2.65B$3.9634.18 Does the media refer more to HLT or ABNB? In the previous week, Airbnb had 17 more articles in the media than Hilton Worldwide. MarketBeat recorded 36 mentions for Airbnb and 19 mentions for Hilton Worldwide. Hilton Worldwide's average media sentiment score of 1.15 beat Airbnb's score of 1.02 indicating that Hilton Worldwide is being referred to more favorably in the media. Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment Hilton Worldwide 13 Very Positive mention(s) 0 Positive mention(s) 6 Neutral mention(s) 0 Negative mention(s) 0 Very Negative mention(s) Positive Airbnb 23 Very Positive mention(s) 3 Positive mention(s) 2 Neutral mention(s) 2 Negative mention(s) 1 Very Negative mention(s) Positive Do insiders and institutionals have more ownership in HLT or ABNB? 95.9% of Hilton Worldwide shares are owned by institutional investors. Comparatively, 80.8% of Airbnb shares are owned by institutional investors. 2.6% of Hilton Worldwide shares are owned by insiders. Comparatively, 27.9% of Airbnb shares are owned by insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a stock will outperform the market over the long term. Which has more volatility and risk, HLT or ABNB? Hilton Worldwide has a beta of 1.25, meaning that its stock price is 25% more volatile than the S&P 500. Comparatively, Airbnb has a beta of 1.13, meaning that its stock price is 13% more volatile than the S&P 500. Do analysts rate HLT or ABNB? Hilton Worldwide currently has a consensus target price of $249.06, suggesting a potential downside of 10.25%. Airbnb has a consensus target price of $141.47, suggesting a potential upside of 4.52%. Given Airbnb's higher probable upside, analysts clearly believe Airbnb is more favorable than Hilton Worldwide.Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score Hilton Worldwide 0 Sell rating(s) 10 Hold rating(s) 8 Buy rating(s) 1 Strong Buy rating(s) 2.53Airbnb 5 Sell rating(s) 16 Hold rating(s) 13 Buy rating(s) 2 Strong Buy rating(s) 2.33 SummaryAirbnb beats Hilton Worldwide on 9 of the 17 factors compared between the two stocks. Get Hilton Worldwide News Delivered to You Automatically Sign up to receive the latest news and ratings for HLT and its competitors with MarketBeat's FREE daily newsletter. Email Address New MarketBeat Followers Over TimeWhat are MarkeBeat Followers?This chart shows the number of new MarketBeat users adding HLT and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period. Skip ChartMedia Sentiment Over TimeWhat is Media Sentiment?This chart shows the average media sentiment of NYSE and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.Skip Chart HLT vs. The Competition Export to ExcelMetricHilton WorldwideHOTELS & MOTELS IndustryDiscretionary SectorNYSE ExchangeMarket Cap$65.96B$14.38B$8.35B$20.74BDividend Yield0.22%2.33%3.12%3.71%P/E Ratio43.7723.9821.2727.84Price / Sales5.903.793.3342.35Price / Cash33.9428.0916.9422.63Price / Book-18.264.854.654.57Net Income$1.54B$443.96M$214.95M$989.30M7 Day Performance1.58%2.28%36.34%0.20%1 Month Performance10.88%9.27%45.47%3.95%1 Year Performance25.73%7.57%16.01%10.27% Hilton Worldwide Competitors List Export to ExcelCompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)HLTHilton Worldwide4.1438 of 5 stars$277.52+0.0%$249.06-10.3%+28.0%$65.96B$11.17B43.77181,000Positive NewsABNBAirbnb3.2732 of 5 stars$137.00+0.4%$141.47+3.3%-7.3%$85.82B$11.10B34.607,300Positive NewsInsider TradeHSTHost Hotels & Resorts3.6161 of 5 stars$16.01-1.2%$17.96+12.2%-7.5%$11.11B$5.81B16.68160News CoveragePositive NewsAnalyst RevisionMARMarriott International4.4466 of 5 stars$278.40-0.6%$275.90-0.9%+17.5%$76.25B$25.39B31.71418,000Trending NewsOSWOneSpaWorld4.389 of 5 stars$21.26-0.6%$21.250.0%+34.3%$2.18B$903.42M33.225,191Positive NewsHHyatt Hotels4.5897 of 5 stars$145.57-1.3%$150.63+3.5%-1.3%$13.90B$6.65B18.91227,000HGVHilton Grand Vacations3.2149 of 5 stars$45.05+0.4%$46.00+2.1%+15.3%$4.13B$4.98B140.7821,800Positive NewsTNLTravel + Leisure4.9005 of 5 stars$55.80-0.8%$59.20+6.1%+22.7%$3.71B$3.88B9.3219,000Trending NewsInsider TradeWHWyndham Hotels & Resorts4.6574 of 5 stars$84.22-0.3%$107.48+27.6%+24.7%$6.48B$1.41B19.962,200Positive NewsHigh Trading VolumeQSRRestaurant Brands International4.7419 of 5 stars$67.86-1.5%$75.68+11.5%-6.5%$22.24B$8.41B23.0037,600Positive NewsAnalyst ForecastIHGIntercontinental Hotels Group2.8378 of 5 stars$118.72-0.8%N/A+12.2%$18.39B$4.92B21.0512,587 Related Companies and Tools Related Companies Airbnb Competitors Host Hotels & Resorts Competitors Marriott International Competitors OneSpaWorld Competitors Hyatt Hotels Competitors Hilton Grand Vacations Competitors Travel + Leisure Competitors Wyndham Hotels & Resorts Competitors Restaurant Brands International Competitors Intercontinental Hotels Group Competitors Top 10 Stock Comparisons Semiconductor Stocks Artificial Intelligence Stocks Growth Stocks Magnificent Seven Stocks Pharmaceutical Stocks Ecommerce Stocks Bitcoin Stocks Meme Stocks Cryptocurrency Stocks Cybersecurity Stocks This page (NYSE:HLT) was last updated on 7/12/2025 by MarketBeat.com Staff From Our PartnersI was wrong about TrumpI made a mistake. 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