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Airbnb (ABNB) Competitors

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$178.07 0.00 (0.00%)
Closing price 08/7/2026 04:00 PM Eastern
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$178.00 -0.06 (-0.04%)
As of 08/7/2026 07:59 PM Eastern
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ABNB vs. AMZN, BKNG, DASH, EXPE, and GOOG

Should you buy Airbnb stock or one of its competitors? MarketBeat compares Airbnb with other companies and stocks that may be similar based on industry, sector, market capitalization, business model, investor interest, or shared news coverage. Companies and stocks commonly compared with Airbnb include Amazon.com (AMZN), Booking (BKNG), DoorDash (DASH), Expedia Group (EXPE), and Alphabet (GOOG).

How does Airbnb compare to Amazon.com?

Amazon.com (NASDAQ:AMZN) and Airbnb (NASDAQ:ABNB) are both large-cap consumer discretionary companies, but which is the better investment? We will compare the two companies based on the strength of their valuation, profitability, institutional ownership, risk, earnings, dividends, media sentiment and analyst recommendations.

Airbnb has a net margin of 20.45% compared to Amazon.com's net margin of 17.44%. Airbnb's return on equity of 33.38% beat Amazon.com's return on equity.

Company Net Margins Return on Equity Return on Assets
Amazon.com17.44% 18.00% 8.97%
Airbnb 20.45%33.38%10.67%

Amazon.com has higher revenue and earnings than Airbnb. Amazon.com is trading at a lower price-to-earnings ratio than Airbnb, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Amazon.com$716.92B4.13$77.67B$12.4322.08
Airbnb$12.24B8.77$2.51B$4.4040.47

Amazon.com has a beta of 1.45, meaning that its stock price is 45% more volatile than the broader market. Comparatively, Airbnb has a beta of 1.14, meaning that its stock price is 14% more volatile than the broader market.

72.2% of Amazon.com shares are owned by institutional investors. Comparatively, 80.8% of Airbnb shares are owned by institutional investors. 8.9% of Amazon.com shares are owned by insiders. Comparatively, 27.2% of Airbnb shares are owned by insiders. Strong institutional ownership is an indication that large money managers, hedge funds and endowments believe a stock is poised for long-term growth.

In the previous week, Amazon.com had 296 more articles in the media than Airbnb. MarketBeat recorded 409 mentions for Amazon.com and 113 mentions for Airbnb. Amazon.com's average media sentiment score of 0.94 beat Airbnb's score of 0.78 indicating that Amazon.com is being referred to more favorably in the media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Amazon.com
268 Very Positive mention(s)
62 Positive mention(s)
47 Neutral mention(s)
23 Negative mention(s)
6 Very Negative mention(s)
Positive
Airbnb
51 Very Positive mention(s)
19 Positive mention(s)
28 Neutral mention(s)
2 Negative mention(s)
2 Very Negative mention(s)
Positive

Amazon.com currently has a consensus target price of $322.56, suggesting a potential upside of 17.52%. Airbnb has a consensus target price of $171.52, suggesting a potential downside of 3.68%. Given Amazon.com's stronger consensus rating and higher possible upside, research analysts clearly believe Amazon.com is more favorable than Airbnb.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Amazon.com
0 Sell rating(s)
2 Hold rating(s)
56 Buy rating(s)
1 Strong Buy rating(s)
2.98
Airbnb
1 Sell rating(s)
13 Hold rating(s)
23 Buy rating(s)
2 Strong Buy rating(s)
2.67

Summary

Amazon.com beats Airbnb on 9 of the 17 factors compared between the two stocks.

How does Airbnb compare to Booking?

Airbnb (NASDAQ:ABNB) and Booking (NASDAQ:BKNG) are both large-cap consumer discretionary companies, but which is the superior business? We will compare the two companies based on the strength of their profitability, media sentiment, valuation, earnings, institutional ownership, analyst recommendations, risk and dividends.

Booking has a net margin of 25.53% compared to Airbnb's net margin of 20.45%. Airbnb's return on equity of 33.38% beat Booking's return on equity.

Company Net Margins Return on Equity Return on Assets
Airbnb20.45% 33.38% 10.67%
Booking 25.53%-102.96%26.60%

Booking has higher revenue and earnings than Airbnb. Booking is trading at a lower price-to-earnings ratio than Airbnb, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Airbnb$12.24B8.77$2.51B$4.4040.47
Booking$26.92B5.99$5.40B$9.0423.72

80.8% of Airbnb shares are owned by institutional investors. Comparatively, 92.4% of Booking shares are owned by institutional investors. 27.2% of Airbnb shares are owned by insiders. Comparatively, 0.2% of Booking shares are owned by insiders. Strong institutional ownership is an indication that hedge funds, large money managers and endowments believe a company is poised for long-term growth.

In the previous week, Airbnb had 27 more articles in the media than Booking. MarketBeat recorded 113 mentions for Airbnb and 86 mentions for Booking. Booking's average media sentiment score of 0.98 beat Airbnb's score of 0.78 indicating that Booking is being referred to more favorably in the news media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Airbnb
51 Very Positive mention(s)
19 Positive mention(s)
28 Neutral mention(s)
2 Negative mention(s)
2 Very Negative mention(s)
Positive
Booking
47 Very Positive mention(s)
10 Positive mention(s)
18 Neutral mention(s)
1 Negative mention(s)
1 Very Negative mention(s)
Positive

Airbnb presently has a consensus price target of $171.52, suggesting a potential downside of 3.68%. Booking has a consensus price target of $234.69, suggesting a potential upside of 9.45%. Given Booking's stronger consensus rating and higher probable upside, analysts plainly believe Booking is more favorable than Airbnb.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Airbnb
1 Sell rating(s)
13 Hold rating(s)
23 Buy rating(s)
2 Strong Buy rating(s)
2.67
Booking
0 Sell rating(s)
8 Hold rating(s)
27 Buy rating(s)
1 Strong Buy rating(s)
2.81

Airbnb has a beta of 1.14, suggesting that its stock price is 14% more volatile than the broader market. Comparatively, Booking has a beta of 1.07, suggesting that its stock price is 7% more volatile than the broader market.

Summary

Booking beats Airbnb on 10 of the 17 factors compared between the two stocks.

How does Airbnb compare to DoorDash?

DoorDash (NASDAQ:DASH) and Airbnb (NASDAQ:ABNB) are both large-cap consumer discretionary companies, but which is the better investment? We will compare the two companies based on the strength of their risk, media sentiment, valuation, dividends, analyst recommendations, earnings, profitability and institutional ownership.

In the previous week, Airbnb had 63 more articles in the media than DoorDash. MarketBeat recorded 113 mentions for Airbnb and 50 mentions for DoorDash. Airbnb's average media sentiment score of 0.78 beat DoorDash's score of 0.50 indicating that Airbnb is being referred to more favorably in the news media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
DoorDash
17 Very Positive mention(s)
10 Positive mention(s)
12 Neutral mention(s)
3 Negative mention(s)
0 Very Negative mention(s)
Neutral
Airbnb
51 Very Positive mention(s)
19 Positive mention(s)
28 Neutral mention(s)
2 Negative mention(s)
2 Very Negative mention(s)
Positive

Airbnb has lower revenue, but higher earnings than DoorDash. Airbnb is trading at a lower price-to-earnings ratio than DoorDash, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
DoorDash$13.72B6.87$935M$1.91113.23
Airbnb$12.24B8.77$2.51B$4.4040.47

90.6% of DoorDash shares are held by institutional investors. Comparatively, 80.8% of Airbnb shares are held by institutional investors. 5.3% of DoorDash shares are held by insiders. Comparatively, 27.2% of Airbnb shares are held by insiders. Strong institutional ownership is an indication that large money managers, hedge funds and endowments believe a company will outperform the market over the long term.

Airbnb has a net margin of 20.45% compared to DoorDash's net margin of 5.29%. Airbnb's return on equity of 33.38% beat DoorDash's return on equity.

Company Net Margins Return on Equity Return on Assets
DoorDash5.29% 8.48% 4.37%
Airbnb 20.45%33.38%10.67%

DoorDash has a beta of 1.78, indicating that its share price is 78% more volatile than the broader market. Comparatively, Airbnb has a beta of 1.14, indicating that its share price is 14% more volatile than the broader market.

DoorDash presently has a consensus target price of $253.50, indicating a potential upside of 17.22%. Airbnb has a consensus target price of $171.52, indicating a potential downside of 3.68%. Given DoorDash's higher possible upside, equities research analysts clearly believe DoorDash is more favorable than Airbnb.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
DoorDash
1 Sell rating(s)
9 Hold rating(s)
23 Buy rating(s)
0 Strong Buy rating(s)
2.67
Airbnb
1 Sell rating(s)
13 Hold rating(s)
23 Buy rating(s)
2 Strong Buy rating(s)
2.67

Summary

Airbnb beats DoorDash on 10 of the 15 factors compared between the two stocks.

How does Airbnb compare to Expedia Group?

Airbnb (NASDAQ:ABNB) and Expedia Group (NASDAQ:EXPE) are both large-cap consumer discretionary companies, but which is the better business? We will contrast the two companies based on the strength of their analyst recommendations, earnings, institutional ownership, risk, dividends, media sentiment, valuation and profitability.

In the previous week, Airbnb had 68 more articles in the media than Expedia Group. MarketBeat recorded 113 mentions for Airbnb and 45 mentions for Expedia Group. Expedia Group's average media sentiment score of 0.87 beat Airbnb's score of 0.78 indicating that Expedia Group is being referred to more favorably in the news media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Airbnb
51 Very Positive mention(s)
19 Positive mention(s)
28 Neutral mention(s)
2 Negative mention(s)
2 Very Negative mention(s)
Positive
Expedia Group
16 Very Positive mention(s)
6 Positive mention(s)
10 Neutral mention(s)
2 Negative mention(s)
0 Very Negative mention(s)
Positive

Airbnb currently has a consensus price target of $171.52, suggesting a potential downside of 3.68%. Expedia Group has a consensus price target of $310.88, suggesting a potential upside of 0.06%. Given Expedia Group's higher possible upside, analysts plainly believe Expedia Group is more favorable than Airbnb.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Airbnb
1 Sell rating(s)
13 Hold rating(s)
23 Buy rating(s)
2 Strong Buy rating(s)
2.67
Expedia Group
0 Sell rating(s)
22 Hold rating(s)
17 Buy rating(s)
0 Strong Buy rating(s)
2.44

80.8% of Airbnb shares are held by institutional investors. Comparatively, 90.8% of Expedia Group shares are held by institutional investors. 27.2% of Airbnb shares are held by insiders. Comparatively, 5.2% of Expedia Group shares are held by insiders. Strong institutional ownership is an indication that endowments, hedge funds and large money managers believe a stock will outperform the market over the long term.

Airbnb has a beta of 1.14, meaning that its stock price is 14% more volatile than the broader market. Comparatively, Expedia Group has a beta of 1.22, meaning that its stock price is 22% more volatile than the broader market.

Airbnb has a net margin of 20.45% compared to Expedia Group's net margin of 12.97%. Expedia Group's return on equity of 87.32% beat Airbnb's return on equity.

Company Net Margins Return on Equity Return on Assets
Airbnb20.45% 33.38% 10.67%
Expedia Group 12.97%87.32%7.85%

Airbnb has higher earnings, but lower revenue than Expedia Group. Expedia Group is trading at a lower price-to-earnings ratio than Airbnb, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Airbnb$12.24B8.77$2.51B$4.4040.47
Expedia Group$14.73B2.58$1.29B$16.0419.37

Summary

Airbnb beats Expedia Group on 10 of the 17 factors compared between the two stocks.

How does Airbnb compare to Alphabet?

Airbnb (NASDAQ:ABNB) and Alphabet (NASDAQ:GOOG) are related large-cap companies, but which is the better stock? We will contrast the two companies based on the strength of their valuation, analyst recommendations, risk, earnings, media sentiment, institutional ownership, profitability and dividends.

Alphabet has a net margin of 54.77% compared to Airbnb's net margin of 20.45%. Alphabet's return on equity of 51.32% beat Airbnb's return on equity.

Company Net Margins Return on Equity Return on Assets
Airbnb20.45% 33.38% 10.67%
Alphabet 54.77%51.32%35.42%

Airbnb has a beta of 1.14, meaning that its stock price is 14% more volatile than the broader market. Comparatively, Alphabet has a beta of 1.23, meaning that its stock price is 23% more volatile than the broader market.

In the previous week, Alphabet had 77 more articles in the media than Airbnb. MarketBeat recorded 190 mentions for Alphabet and 113 mentions for Airbnb. Airbnb's average media sentiment score of 0.78 beat Alphabet's score of 0.66 indicating that Airbnb is being referred to more favorably in the media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Airbnb
51 Very Positive mention(s)
19 Positive mention(s)
28 Neutral mention(s)
2 Negative mention(s)
2 Very Negative mention(s)
Positive
Alphabet
104 Very Positive mention(s)
17 Positive mention(s)
33 Neutral mention(s)
28 Negative mention(s)
6 Very Negative mention(s)
Positive

80.8% of Airbnb shares are held by institutional investors. Comparatively, 27.3% of Alphabet shares are held by institutional investors. 27.2% of Airbnb shares are held by company insiders. Comparatively, 13.0% of Alphabet shares are held by company insiders. Strong institutional ownership is an indication that large money managers, hedge funds and endowments believe a company will outperform the market over the long term.

Alphabet has higher revenue and earnings than Airbnb. Alphabet is trading at a lower price-to-earnings ratio than Airbnb, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Airbnb$12.24B8.77$2.51B$4.4040.47
Alphabet$402.84B10.73$132.17B$19.9117.75

Airbnb presently has a consensus price target of $171.52, suggesting a potential downside of 3.68%. Alphabet has a consensus price target of $410.09, suggesting a potential upside of 16.02%. Given Alphabet's stronger consensus rating and higher possible upside, analysts clearly believe Alphabet is more favorable than Airbnb.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Airbnb
1 Sell rating(s)
13 Hold rating(s)
23 Buy rating(s)
2 Strong Buy rating(s)
2.67
Alphabet
0 Sell rating(s)
4 Hold rating(s)
29 Buy rating(s)
6 Strong Buy rating(s)
3.05

Summary

Alphabet beats Airbnb on 13 of the 17 factors compared between the two stocks.

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New MarketBeat Followers Over Time

This chart shows the number of new MarketBeat users adding ABNB and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
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Media Sentiment Over Time

This chart shows the average media sentiment of NASDAQ and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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ABNB vs. The Competition

MetricAirbnbHotels, Restaurants & Leisure IndustryConsumer Discretionary SectorNASDAQ Exchange
Market Cap$107.32B$8.29B$13.38B$12.99B
Dividend YieldN/A3.85%53.98%10.20%
P/E Ratio40.4722.2646.9025.05
Price / Sales8.77340.2991.0884.15
Price / Cash42.6922.3019.3137.44
Price / Book13.075.054.586.43
Net Income$2.51B$261.42M$443.65M$348.10M
7 Day Performance18.21%1.08%1.19%2.68%
1 Month Performance19.82%0.82%2.32%-0.83%
1 Year Performance47.14%-1.76%3.38%23.97%

Airbnb Competitors List

CompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)
ABNB
Airbnb
3.8808 of 5 stars
$178.07
flat
$171.52
-3.7%
+47.1%$107.32B$12.24B40.478,200
AMZN
Amazon.com
4.8174 of 5 stars
$274.22
+0.7%
$322.56
+17.6%
+23.3%$2.96T$716.92B22.101,576,000
BKNG
Booking
4.8352 of 5 stars
$211.79
+2.1%
$234.69
+10.8%
-0.8%$159.44B$26.92B23.4924,300
DASH
DoorDash
4.102 of 5 stars
$221.02
+3.6%
$253.50
+14.7%
-16.6%$96.30B$13.72B115.7231,400
EXPE
Expedia Group
4.5811 of 5 stars
$305.36
-0.4%
$309.82
+1.5%
+59.1%$37.43B$14.73B19.0416,000

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This page (NASDAQ:ABNB) was last updated on 8/10/2026 by MarketBeat.com Staff.
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