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Airbnb (ABNB) Competitors

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$189.43 +5.03 (+2.73%)
As of 08/28/2026 04:00 PM Eastern

ABNB vs. AMZN, BKNG, DASH, EXPE, and GOOG

Should you buy Airbnb stock or one of its competitors? Airbnb's main competitors and comparable companies include Amazon.com (AMZN), Booking (BKNG), DoorDash (DASH), Expedia Group (EXPE), and Alphabet (GOOG). Companies are selected based on similarities in market, industry, and size.

How does Airbnb compare to Amazon.com?

Amazon.com (NASDAQ:AMZN) and Airbnb (NASDAQ:ABNB) are both large-cap consumer discretionary companies, but which is the superior stock? We will contrast the two companies based on the strength of their analyst recommendations, earnings, valuation, dividends, media sentiment, risk, profitability and institutional ownership.

Amazon.com has higher revenue and earnings than Airbnb. Amazon.com is trading at a lower price-to-earnings ratio than Airbnb, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Amazon.com$716.92B4.01$77.67B$12.4321.43
Airbnb$12.24B9.27$2.51B$4.4043.05

In the previous week, Amazon.com had 237 more articles in the media than Airbnb. MarketBeat recorded 266 mentions for Amazon.com and 29 mentions for Airbnb. Amazon.com's average media sentiment score of 0.81 beat Airbnb's score of 0.60 indicating that Amazon.com is being referred to more favorably in the media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Amazon.com
158 Very Positive mention(s)
39 Positive mention(s)
26 Neutral mention(s)
27 Negative mention(s)
7 Very Negative mention(s)
Positive
Airbnb
11 Very Positive mention(s)
7 Positive mention(s)
5 Neutral mention(s)
0 Negative mention(s)
2 Very Negative mention(s)
Positive

Airbnb has a net margin of 20.45% compared to Amazon.com's net margin of 17.44%. Airbnb's return on equity of 33.38% beat Amazon.com's return on equity.

Company Net Margins Return on Equity Return on Assets
Amazon.com17.44% 18.00% 8.97%
Airbnb 20.45%33.38%10.67%

Amazon.com has a beta of 1.45, indicating that its stock price is 45% more volatile than the broader market. Comparatively, Airbnb has a beta of 1.14, indicating that its stock price is 14% more volatile than the broader market.

Amazon.com currently has a consensus price target of $323.09, indicating a potential upside of 21.27%. Airbnb has a consensus price target of $174.03, indicating a potential downside of 8.13%. Given Amazon.com's stronger consensus rating and higher probable upside, equities research analysts clearly believe Amazon.com is more favorable than Airbnb.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Amazon.com
0 Sell rating(s)
2 Hold rating(s)
56 Buy rating(s)
1 Strong Buy rating(s)
2.98
Airbnb
2 Sell rating(s)
11 Hold rating(s)
24 Buy rating(s)
2 Strong Buy rating(s)
2.67

72.2% of Amazon.com shares are owned by institutional investors. Comparatively, 80.8% of Airbnb shares are owned by institutional investors. 8.9% of Amazon.com shares are owned by company insiders. Comparatively, 27.2% of Airbnb shares are owned by company insiders. Strong institutional ownership is an indication that large money managers, hedge funds and endowments believe a stock is poised for long-term growth.

Summary

Amazon.com beats Airbnb on 9 of the 17 factors compared between the two stocks.

How does Airbnb compare to Booking?

Booking (NASDAQ:BKNG) and Airbnb (NASDAQ:ABNB) are both large-cap consumer discretionary companies, but which is the superior stock? We will compare the two companies based on the strength of their profitability, risk, media sentiment, valuation, earnings, institutional ownership, analyst recommendations and dividends.

Booking has higher revenue and earnings than Airbnb. Booking is trading at a lower price-to-earnings ratio than Airbnb, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Booking$26.92B5.74$5.40B$9.0422.75
Airbnb$12.24B9.27$2.51B$4.4043.05

Booking has a beta of 1.07, meaning that its stock price is 7% more volatile than the broader market. Comparatively, Airbnb has a beta of 1.14, meaning that its stock price is 14% more volatile than the broader market.

Booking has a net margin of 25.53% compared to Airbnb's net margin of 20.45%. Airbnb's return on equity of 33.38% beat Booking's return on equity.

Company Net Margins Return on Equity Return on Assets
Booking25.53% -102.96% 26.60%
Airbnb 20.45%33.38%10.67%

Booking currently has a consensus price target of $236.45, indicating a potential upside of 14.99%. Airbnb has a consensus price target of $174.03, indicating a potential downside of 8.13%. Given Booking's stronger consensus rating and higher possible upside, equities research analysts plainly believe Booking is more favorable than Airbnb.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Booking
0 Sell rating(s)
8 Hold rating(s)
27 Buy rating(s)
1 Strong Buy rating(s)
2.81
Airbnb
2 Sell rating(s)
11 Hold rating(s)
24 Buy rating(s)
2 Strong Buy rating(s)
2.67

In the previous week, Booking had 49 more articles in the media than Airbnb. MarketBeat recorded 78 mentions for Booking and 29 mentions for Airbnb. Booking's average media sentiment score of 1.42 beat Airbnb's score of 0.60 indicating that Booking is being referred to more favorably in the media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Booking
61 Very Positive mention(s)
4 Positive mention(s)
9 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive
Airbnb
11 Very Positive mention(s)
7 Positive mention(s)
5 Neutral mention(s)
0 Negative mention(s)
2 Very Negative mention(s)
Positive

92.4% of Booking shares are held by institutional investors. Comparatively, 80.8% of Airbnb shares are held by institutional investors. 0.2% of Booking shares are held by insiders. Comparatively, 27.2% of Airbnb shares are held by insiders. Strong institutional ownership is an indication that hedge funds, endowments and large money managers believe a stock is poised for long-term growth.

Summary

Booking beats Airbnb on 11 of the 17 factors compared between the two stocks.

How does Airbnb compare to DoorDash?

Airbnb (NASDAQ:ABNB) and DoorDash (NASDAQ:DASH) are both large-cap consumer discretionary companies, but which is the superior investment? We will contrast the two companies based on the strength of their analyst recommendations, risk, valuation, earnings, profitability, media sentiment, institutional ownership and dividends.

Airbnb has higher earnings, but lower revenue than DoorDash. Airbnb is trading at a lower price-to-earnings ratio than DoorDash, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Airbnb$12.24B9.27$2.51B$4.4043.05
DoorDash$13.72B7.48$935M$1.91123.95

Airbnb has a net margin of 20.45% compared to DoorDash's net margin of 5.29%. Airbnb's return on equity of 33.38% beat DoorDash's return on equity.

Company Net Margins Return on Equity Return on Assets
Airbnb20.45% 33.38% 10.67%
DoorDash 5.29%8.48%4.37%

80.8% of Airbnb shares are owned by institutional investors. Comparatively, 90.6% of DoorDash shares are owned by institutional investors. 27.2% of Airbnb shares are owned by insiders. Comparatively, 5.3% of DoorDash shares are owned by insiders. Strong institutional ownership is an indication that hedge funds, endowments and large money managers believe a company is poised for long-term growth.

In the previous week, DoorDash had 16 more articles in the media than Airbnb. MarketBeat recorded 45 mentions for DoorDash and 29 mentions for Airbnb. Airbnb's average media sentiment score of 0.60 beat DoorDash's score of 0.26 indicating that Airbnb is being referred to more favorably in the media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Airbnb
11 Very Positive mention(s)
7 Positive mention(s)
5 Neutral mention(s)
0 Negative mention(s)
2 Very Negative mention(s)
Positive
DoorDash
16 Very Positive mention(s)
3 Positive mention(s)
13 Neutral mention(s)
1 Negative mention(s)
1 Very Negative mention(s)
Neutral

Airbnb has a beta of 1.14, suggesting that its share price is 14% more volatile than the broader market. Comparatively, DoorDash has a beta of 1.78, suggesting that its share price is 78% more volatile than the broader market.

Airbnb presently has a consensus price target of $174.03, indicating a potential downside of 8.13%. DoorDash has a consensus price target of $254.53, indicating a potential upside of 7.51%. Given DoorDash's higher probable upside, analysts plainly believe DoorDash is more favorable than Airbnb.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Airbnb
2 Sell rating(s)
11 Hold rating(s)
24 Buy rating(s)
2 Strong Buy rating(s)
2.67
DoorDash
1 Sell rating(s)
9 Hold rating(s)
23 Buy rating(s)
0 Strong Buy rating(s)
2.67

Summary

Airbnb beats DoorDash on 10 of the 16 factors compared between the two stocks.

How does Airbnb compare to Expedia Group?

Expedia Group (NASDAQ:EXPE) and Airbnb (NASDAQ:ABNB) are both large-cap consumer discretionary companies, but which is the superior investment? We will compare the two companies based on the strength of their dividends, media sentiment, valuation, earnings, institutional ownership, analyst recommendations, risk and profitability.

90.8% of Expedia Group shares are owned by institutional investors. Comparatively, 80.8% of Airbnb shares are owned by institutional investors. 5.2% of Expedia Group shares are owned by company insiders. Comparatively, 27.2% of Airbnb shares are owned by company insiders. Strong institutional ownership is an indication that endowments, large money managers and hedge funds believe a company will outperform the market over the long term.

Airbnb has a net margin of 20.45% compared to Expedia Group's net margin of 12.97%. Expedia Group's return on equity of 87.32% beat Airbnb's return on equity.

Company Net Margins Return on Equity Return on Assets
Expedia Group12.97% 87.32% 7.85%
Airbnb 20.45%33.38%10.67%

Airbnb has lower revenue, but higher earnings than Expedia Group. Expedia Group is trading at a lower price-to-earnings ratio than Airbnb, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Expedia Group$14.73B2.68$1.29B$16.0420.54
Airbnb$12.24B9.27$2.51B$4.4043.05

In the previous week, Airbnb had 7 more articles in the media than Expedia Group. MarketBeat recorded 29 mentions for Airbnb and 22 mentions for Expedia Group. Expedia Group's average media sentiment score of 0.67 beat Airbnb's score of 0.60 indicating that Expedia Group is being referred to more favorably in the media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Expedia Group
6 Very Positive mention(s)
3 Positive mention(s)
9 Neutral mention(s)
1 Negative mention(s)
0 Very Negative mention(s)
Positive
Airbnb
11 Very Positive mention(s)
7 Positive mention(s)
5 Neutral mention(s)
0 Negative mention(s)
2 Very Negative mention(s)
Positive

Expedia Group currently has a consensus price target of $317.45, indicating a potential downside of 3.64%. Airbnb has a consensus price target of $174.03, indicating a potential downside of 8.13%. Given Expedia Group's higher probable upside, equities analysts clearly believe Expedia Group is more favorable than Airbnb.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Expedia Group
0 Sell rating(s)
21 Hold rating(s)
18 Buy rating(s)
0 Strong Buy rating(s)
2.46
Airbnb
2 Sell rating(s)
11 Hold rating(s)
24 Buy rating(s)
2 Strong Buy rating(s)
2.67

Expedia Group has a beta of 1.22, meaning that its share price is 22% more volatile than the broader market. Comparatively, Airbnb has a beta of 1.14, meaning that its share price is 14% more volatile than the broader market.

Summary

Airbnb beats Expedia Group on 10 of the 17 factors compared between the two stocks.

How does Airbnb compare to Alphabet?

Alphabet (NASDAQ:GOOG) and Airbnb (NASDAQ:ABNB) are related large-cap companies, but which is the better stock? We will contrast the two businesses based on the strength of their risk, valuation, media sentiment, analyst recommendations, profitability, earnings, dividends and institutional ownership.

Alphabet has a net margin of 54.77% compared to Airbnb's net margin of 20.45%. Alphabet's return on equity of 51.32% beat Airbnb's return on equity.

Company Net Margins Return on Equity Return on Assets
Alphabet54.77% 51.32% 35.42%
Airbnb 20.45%33.38%10.67%

Alphabet currently has a consensus target price of $415.55, indicating a potential upside of 21.19%. Airbnb has a consensus target price of $174.03, indicating a potential downside of 8.13%. Given Alphabet's stronger consensus rating and higher probable upside, analysts clearly believe Alphabet is more favorable than Airbnb.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Alphabet
0 Sell rating(s)
4 Hold rating(s)
30 Buy rating(s)
6 Strong Buy rating(s)
3.05
Airbnb
2 Sell rating(s)
11 Hold rating(s)
24 Buy rating(s)
2 Strong Buy rating(s)
2.67

In the previous week, Alphabet had 181 more articles in the media than Airbnb. MarketBeat recorded 210 mentions for Alphabet and 29 mentions for Airbnb. Alphabet's average media sentiment score of 0.82 beat Airbnb's score of 0.60 indicating that Alphabet is being referred to more favorably in the media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Alphabet
131 Very Positive mention(s)
17 Positive mention(s)
36 Neutral mention(s)
20 Negative mention(s)
3 Very Negative mention(s)
Positive
Airbnb
11 Very Positive mention(s)
7 Positive mention(s)
5 Neutral mention(s)
0 Negative mention(s)
2 Very Negative mention(s)
Positive

Alphabet has higher revenue and earnings than Airbnb. Alphabet is trading at a lower price-to-earnings ratio than Airbnb, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Alphabet$402.84B10.41$132.17B$19.9117.22
Airbnb$12.24B9.27$2.51B$4.4043.05

Alphabet has a beta of 1.23, suggesting that its stock price is 23% more volatile than the broader market. Comparatively, Airbnb has a beta of 1.14, suggesting that its stock price is 14% more volatile than the broader market.

27.3% of Alphabet shares are owned by institutional investors. Comparatively, 80.8% of Airbnb shares are owned by institutional investors. 13.0% of Alphabet shares are owned by insiders. Comparatively, 27.2% of Airbnb shares are owned by insiders. Strong institutional ownership is an indication that hedge funds, large money managers and endowments believe a company will outperform the market over the long term.

Summary

Alphabet beats Airbnb on 14 of the 17 factors compared between the two stocks.

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New MarketBeat Followers Over Time

This chart shows the number of new MarketBeat users adding ABNB and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
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Media Sentiment Over Time

This chart shows the average media sentiment of NASDAQ and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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ABNB vs. The Competition

MetricAirbnbHotels, Restaurants & Leisure IndustryConsumer Discretionary SectorNASDAQ Exchange
Market Cap$113.43B$8.19B$13.18B$12.91B
Dividend YieldN/A3.74%56.99%11.28%
P/E Ratio43.0523.0247.0125.45
Price / Sales9.27319.4587.9594.29
Price / Cash45.4122.1729.0153.00
Price / Book14.554.795.996.14
Net Income$2.51B$260.60M$445.85M$348.86M
7 Day Performance1.14%-1.47%-0.92%-0.80%
1 Month Performance24.56%0.59%-0.29%4.13%
1 Year Performance45.12%-4.31%-2.22%15.17%

Airbnb Competitors List

CompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)
ABNB
Airbnb
3.8932 of 5 stars
$189.43
+2.7%
$174.03
-8.1%
+45.1%$113.43B$12.24B43.058,200
AMZN
Amazon.com
4.7877 of 5 stars
$265.38
+3.6%
$323.09
+21.7%
+16.3%$2.86T$716.92B21.351,576,000
BKNG
Booking
4.8942 of 5 stars
$206.02
+1.7%
$236.45
+14.8%
-8.2%$154.80B$28.24B22.8024,300
DASH
DoorDash
3.7797 of 5 stars
$235.58
+1.6%
$254.53
+8.0%
-3.5%$102.08B$13.72B123.3431,400
EXPE
Expedia Group
4.6703 of 5 stars
$327.84
+2.8%
$317.45
-3.2%
+53.4%$39.35B$15.70B20.4416,000

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This page (NASDAQ:ABNB) was last updated on 8/30/2026 by MarketBeat.com Staff.
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