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Vipshop (VIPS) Competitors

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$14.16 -0.35 (-2.44%)
Closing price 05/29/2026 03:59 PM Eastern
Extended Trading
$14.22 +0.06 (+0.42%)
As of 05/29/2026 06:22 PM Eastern
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VIPS vs. BURL, CDW, BJ, MUSA, and FCFS

Should you buy Vipshop stock or one of its competitors? MarketBeat compares Vipshop with other companies and stocks that may be similar based on industry, sector, market capitalization, business model, investor interest, or shared news coverage. Companies and stocks commonly compared with Vipshop include Burlington Stores (BURL), CDW (CDW), BJ's Wholesale Club (BJ), Murphy USA (MUSA), and FirstCash (FCFS). These companies are all part of the "retail" industry.

How does Vipshop compare to Burlington Stores?

Burlington Stores (NYSE:BURL) and Vipshop (NYSE:VIPS) are both retail companies, but which is the superior business? We will compare the two businesses based on the strength of their risk, institutional ownership, earnings, dividends, media sentiment, valuation, profitability and analyst recommendations.

48.8% of Vipshop shares are held by institutional investors. 1.3% of Burlington Stores shares are held by insiders. Comparatively, 29.5% of Vipshop shares are held by insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a stock is poised for long-term growth.

In the previous week, Burlington Stores had 34 more articles in the media than Vipshop. MarketBeat recorded 36 mentions for Burlington Stores and 2 mentions for Vipshop. Burlington Stores' average media sentiment score of 0.54 beat Vipshop's score of 0.41 indicating that Burlington Stores is being referred to more favorably in the media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Burlington Stores
10 Very Positive mention(s)
3 Positive mention(s)
13 Neutral mention(s)
3 Negative mention(s)
0 Very Negative mention(s)
Positive
Vipshop
0 Very Positive mention(s)
0 Positive mention(s)
2 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Neutral

Vipshop has a net margin of 7.08% compared to Burlington Stores' net margin of 5.24%. Burlington Stores' return on equity of 39.93% beat Vipshop's return on equity.

Company Net Margins Return on Equity Return on Assets
Burlington Stores5.24% 39.93% 6.85%
Vipshop 7.08%16.90%9.47%

Burlington Stores has a beta of 1.46, suggesting that its share price is 46% more volatile than the broader market. Comparatively, Vipshop has a beta of 0.65, suggesting that its share price is 35% less volatile than the broader market.

Vipshop has higher revenue and earnings than Burlington Stores. Vipshop is trading at a lower price-to-earnings ratio than Burlington Stores, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Burlington Stores$11.57B1.76$610.15M$9.7333.29
Vipshop$15.15B0.45$1.04B$2.136.65

Burlington Stores presently has a consensus target price of $353.56, indicating a potential upside of 9.17%. Vipshop has a consensus target price of $20.20, indicating a potential upside of 42.70%. Given Vipshop's higher probable upside, analysts clearly believe Vipshop is more favorable than Burlington Stores.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Burlington Stores
0 Sell rating(s)
5 Hold rating(s)
15 Buy rating(s)
0 Strong Buy rating(s)
2.75
Vipshop
1 Sell rating(s)
4 Hold rating(s)
4 Buy rating(s)
1 Strong Buy rating(s)
2.50

Summary

Burlington Stores beats Vipshop on 9 of the 17 factors compared between the two stocks.

How does Vipshop compare to CDW?

CDW (NASDAQ:CDW) and Vipshop (NYSE:VIPS) are both computer and technology companies, but which is the superior business? We will contrast the two companies based on the strength of their profitability, institutional ownership, dividends, valuation, media sentiment, analyst recommendations, earnings and risk.

CDW has higher revenue and earnings than Vipshop. Vipshop is trading at a lower price-to-earnings ratio than CDW, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
CDW$22.42B0.71$1.07B$8.2215.26
Vipshop$15.15B0.45$1.04B$2.136.65

CDW currently has a consensus target price of $140.63, indicating a potential upside of 12.10%. Vipshop has a consensus target price of $20.20, indicating a potential upside of 42.70%. Given Vipshop's higher possible upside, analysts clearly believe Vipshop is more favorable than CDW.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
CDW
1 Sell rating(s)
3 Hold rating(s)
4 Buy rating(s)
1 Strong Buy rating(s)
2.56
Vipshop
1 Sell rating(s)
4 Hold rating(s)
4 Buy rating(s)
1 Strong Buy rating(s)
2.50

93.2% of CDW shares are held by institutional investors. Comparatively, 48.8% of Vipshop shares are held by institutional investors. 0.8% of CDW shares are held by company insiders. Comparatively, 29.5% of Vipshop shares are held by company insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a stock will outperform the market over the long term.

Vipshop has a net margin of 7.08% compared to CDW's net margin of 4.70%. CDW's return on equity of 49.67% beat Vipshop's return on equity.

Company Net Margins Return on Equity Return on Assets
CDW4.70% 49.67% 8.02%
Vipshop 7.08%16.90%9.47%

CDW pays an annual dividend of $2.52 per share and has a dividend yield of 2.0%. Vipshop pays an annual dividend of $0.60 per share and has a dividend yield of 4.2%. CDW pays out 30.7% of its earnings in the form of a dividend. Vipshop pays out 28.2% of its earnings in the form of a dividend. Both companies have healthy payout ratios and should be able to cover their dividend payments with earnings for the next several years. CDW has raised its dividend for 10 consecutive years. Vipshop is clearly the better dividend stock, given its higher yield and lower payout ratio.

In the previous week, CDW had 11 more articles in the media than Vipshop. MarketBeat recorded 13 mentions for CDW and 2 mentions for Vipshop. CDW's average media sentiment score of 0.90 beat Vipshop's score of 0.41 indicating that CDW is being referred to more favorably in the media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
CDW
1 Very Positive mention(s)
5 Positive mention(s)
3 Neutral mention(s)
1 Negative mention(s)
0 Very Negative mention(s)
Positive
Vipshop
0 Very Positive mention(s)
0 Positive mention(s)
2 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Neutral

CDW has a beta of 1, suggesting that its share price has a similar volatility profile to the broader market.Comparatively, Vipshop has a beta of 0.65, suggesting that its share price is 35% less volatile than the broader market.

Summary

CDW beats Vipshop on 12 of the 18 factors compared between the two stocks.

How does Vipshop compare to BJ's Wholesale Club?

BJ's Wholesale Club (NYSE:BJ) and Vipshop (NYSE:VIPS) are both retail companies, but which is the superior business? We will contrast the two companies based on the strength of their analyst recommendations, risk, earnings, dividends, media sentiment, institutional ownership, valuation and profitability.

In the previous week, BJ's Wholesale Club had 13 more articles in the media than Vipshop. MarketBeat recorded 15 mentions for BJ's Wholesale Club and 2 mentions for Vipshop. BJ's Wholesale Club's average media sentiment score of 0.66 beat Vipshop's score of 0.41 indicating that BJ's Wholesale Club is being referred to more favorably in the media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
BJ's Wholesale Club
7 Very Positive mention(s)
1 Positive mention(s)
3 Neutral mention(s)
2 Negative mention(s)
0 Very Negative mention(s)
Positive
Vipshop
0 Very Positive mention(s)
0 Positive mention(s)
2 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Neutral

BJ's Wholesale Club presently has a consensus target price of $105.27, indicating a potential upside of 23.51%. Vipshop has a consensus target price of $20.20, indicating a potential upside of 42.70%. Given Vipshop's stronger consensus rating and higher possible upside, analysts clearly believe Vipshop is more favorable than BJ's Wholesale Club.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
BJ's Wholesale Club
1 Sell rating(s)
8 Hold rating(s)
9 Buy rating(s)
0 Strong Buy rating(s)
2.44
Vipshop
1 Sell rating(s)
4 Hold rating(s)
4 Buy rating(s)
1 Strong Buy rating(s)
2.50

Vipshop has a net margin of 7.08% compared to BJ's Wholesale Club's net margin of 2.62%. BJ's Wholesale Club's return on equity of 26.67% beat Vipshop's return on equity.

Company Net Margins Return on Equity Return on Assets
BJ's Wholesale Club2.62% 26.67% 7.59%
Vipshop 7.08%16.90%9.47%

BJ's Wholesale Club has a beta of 0.23, suggesting that its stock price is 77% less volatile than the broader market. Comparatively, Vipshop has a beta of 0.65, suggesting that its stock price is 35% less volatile than the broader market.

Vipshop has lower revenue, but higher earnings than BJ's Wholesale Club. Vipshop is trading at a lower price-to-earnings ratio than BJ's Wholesale Club, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
BJ's Wholesale Club$21.46B0.51$578.38M$4.3519.59
Vipshop$15.15B0.45$1.04B$2.136.65

98.6% of BJ's Wholesale Club shares are held by institutional investors. Comparatively, 48.8% of Vipshop shares are held by institutional investors. 1.1% of BJ's Wholesale Club shares are held by company insiders. Comparatively, 29.5% of Vipshop shares are held by company insiders. Strong institutional ownership is an indication that large money managers, hedge funds and endowments believe a company will outperform the market over the long term.

Summary

BJ's Wholesale Club beats Vipshop on 9 of the 17 factors compared between the two stocks.

How does Vipshop compare to Murphy USA?

Vipshop (NYSE:VIPS) and Murphy USA (NYSE:MUSA) are both mid-cap retail companies, but which is the superior business? We will compare the two companies based on the strength of their media sentiment, dividends, earnings, institutional ownership, risk, profitability, valuation and analyst recommendations.

48.8% of Vipshop shares are owned by institutional investors. Comparatively, 80.8% of Murphy USA shares are owned by institutional investors. 29.5% of Vipshop shares are owned by company insiders. Comparatively, 9.0% of Murphy USA shares are owned by company insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a stock will outperform the market over the long term.

Vipshop pays an annual dividend of $0.60 per share and has a dividend yield of 4.2%. Murphy USA pays an annual dividend of $2.56 per share and has a dividend yield of 0.5%. Vipshop pays out 28.2% of its earnings in the form of a dividend. Murphy USA pays out 8.8% of its earnings in the form of a dividend. Both companies have healthy payout ratios and should be able to cover their dividend payments with earnings for the next several years. Murphy USA has raised its dividend for 4 consecutive years.

Vipshop currently has a consensus target price of $20.20, indicating a potential upside of 42.70%. Murphy USA has a consensus target price of $503.71, indicating a potential downside of 0.41%. Given Vipshop's higher possible upside, equities analysts clearly believe Vipshop is more favorable than Murphy USA.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Vipshop
1 Sell rating(s)
4 Hold rating(s)
4 Buy rating(s)
1 Strong Buy rating(s)
2.50
Murphy USA
0 Sell rating(s)
5 Hold rating(s)
3 Buy rating(s)
1 Strong Buy rating(s)
2.56

Vipshop has a beta of 0.65, meaning that its stock price is 35% less volatile than the broader market. Comparatively, Murphy USA has a beta of 0.3, meaning that its stock price is 70% less volatile than the broader market.

In the previous week, Murphy USA had 6 more articles in the media than Vipshop. MarketBeat recorded 8 mentions for Murphy USA and 2 mentions for Vipshop. Murphy USA's average media sentiment score of 0.89 beat Vipshop's score of 0.41 indicating that Murphy USA is being referred to more favorably in the news media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Vipshop
0 Very Positive mention(s)
0 Positive mention(s)
2 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Neutral
Murphy USA
6 Very Positive mention(s)
1 Positive mention(s)
0 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive

Vipshop has higher earnings, but lower revenue than Murphy USA. Vipshop is trading at a lower price-to-earnings ratio than Murphy USA, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Vipshop$15.15B0.45$1.04B$2.136.65
Murphy USA$19.38B0.48$470.60M$28.9317.48

Vipshop has a net margin of 7.08% compared to Murphy USA's net margin of 2.81%. Murphy USA's return on equity of 91.05% beat Vipshop's return on equity.

Company Net Margins Return on Equity Return on Assets
Vipshop7.08% 16.90% 9.47%
Murphy USA 2.81%91.05%11.93%

Summary

Murphy USA beats Vipshop on 12 of the 19 factors compared between the two stocks.

How does Vipshop compare to FirstCash?

Vipshop (NYSE:VIPS) and FirstCash (NASDAQ:FCFS) are both mid-cap retail companies, but which is the better business? We will compare the two businesses based on the strength of their profitability, risk, media sentiment, dividends, institutional ownership, analyst recommendations, earnings and valuation.

Vipshop has higher revenue and earnings than FirstCash. Vipshop is trading at a lower price-to-earnings ratio than FirstCash, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Vipshop$15.15B0.45$1.04B$2.136.65
FirstCash$3.66B2.63$330.38M$7.9827.56

Vipshop has a beta of 0.65, suggesting that its stock price is 35% less volatile than the broader market. Comparatively, FirstCash has a beta of 0.52, suggesting that its stock price is 48% less volatile than the broader market.

48.8% of Vipshop shares are owned by institutional investors. Comparatively, 80.3% of FirstCash shares are owned by institutional investors. 29.5% of Vipshop shares are owned by company insiders. Comparatively, 2.9% of FirstCash shares are owned by company insiders. Strong institutional ownership is an indication that hedge funds, large money managers and endowments believe a company is poised for long-term growth.

Vipshop presently has a consensus price target of $20.20, indicating a potential upside of 42.70%. FirstCash has a consensus price target of $198.00, indicating a potential downside of 9.96%. Given Vipshop's higher possible upside, equities analysts clearly believe Vipshop is more favorable than FirstCash.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Vipshop
1 Sell rating(s)
4 Hold rating(s)
4 Buy rating(s)
1 Strong Buy rating(s)
2.50
FirstCash
0 Sell rating(s)
1 Hold rating(s)
3 Buy rating(s)
2 Strong Buy rating(s)
3.17

In the previous week, FirstCash had 3 more articles in the media than Vipshop. MarketBeat recorded 5 mentions for FirstCash and 2 mentions for Vipshop. FirstCash's average media sentiment score of 1.06 beat Vipshop's score of 0.41 indicating that FirstCash is being referred to more favorably in the news media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Vipshop
0 Very Positive mention(s)
0 Positive mention(s)
2 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Neutral
FirstCash
2 Very Positive mention(s)
0 Positive mention(s)
2 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive

Vipshop pays an annual dividend of $0.60 per share and has a dividend yield of 4.2%. FirstCash pays an annual dividend of $1.68 per share and has a dividend yield of 0.8%. Vipshop pays out 28.2% of its earnings in the form of a dividend. FirstCash pays out 21.1% of its earnings in the form of a dividend. Both companies have healthy payout ratios and should be able to cover their dividend payments with earnings for the next several years. FirstCash has increased its dividend for 8 consecutive years.

FirstCash has a net margin of 9.15% compared to Vipshop's net margin of 7.08%. FirstCash's return on equity of 18.68% beat Vipshop's return on equity.

Company Net Margins Return on Equity Return on Assets
Vipshop7.08% 16.90% 9.47%
FirstCash 9.15%18.68%8.18%

Summary

FirstCash beats Vipshop on 12 of the 20 factors compared between the two stocks.

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New MarketBeat Followers Over Time

This chart shows the number of new MarketBeat users adding VIPS and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
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Media Sentiment Over Time

This chart shows the average media sentiment of NYSE and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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VIPS vs. The Competition

MetricVipshopInternet Services IndustryComputer SectorNYSE Exchange
Market Cap$6.81B$2.73B$40.86B$23.19B
Dividend Yield4.22%4.22%3.14%4.09%
P/E Ratio6.6532.36162.9327.79
Price / Sales0.451.37625.6824.75
Price / Cash5.2811.9249.0219.43
Price / Book1.0714.7610.004.70
Net Income$1.04B$246.12M$1.07B$1.07B
7 Day Performance-1.63%5.46%4.01%1.14%
1 Month Performance-1.59%7.62%11.18%1.26%
1 Year Performance2.65%5.71%172.00%28.06%

Vipshop Competitors List

CompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)
VIPS
Vipshop
4.5072 of 5 stars
$14.16
-2.4%
$20.20
+42.7%
+2.7%$6.81B$15.15B6.6515,145
BURL
Burlington Stores
3.8168 of 5 stars
$324.60
+0.0%
$353.00
+8.7%
+41.8%$20.39B$11.57B34.1083,309
CDW
CDW
4.8618 of 5 stars
$110.82
flat
$142.14
+28.3%
-30.2%$14.16B$22.42B13.4814,800
BJ
BJ's Wholesale Club
3.6025 of 5 stars
$86.48
-0.2%
$106.75
+23.4%
-24.8%$11.06B$21.46B19.8835,000
MUSA
Murphy USA
2.9135 of 5 stars
$544.32
+0.3%
$503.71
-7.5%
+18.3%$10.02B$19.38B18.8216,900

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This page (NYSE:VIPS) was last updated on 5/31/2026 by MarketBeat.com Staff.
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