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Vipshop (VIPS) Competitors

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$14.51 +0.21 (+1.47%)
As of 08/21/2026 03:58 PM Eastern

VIPS vs. CPNG, DDS, ETSY, GLBE, and M

Should you buy Vipshop stock or one of its competitors? Vipshop's main competitors and comparable companies include Coupang (CPNG), Dillard's (DDS), Etsy (ETSY), Global-e Online (GLBE), and Macy's (M). Companies are selected based on similarities in market, industry, and size. These companies are all part of the "broadline retail" industry.

How does Vipshop compare to Coupang?

Vipshop (NYSE:VIPS) and Coupang (NYSE:CPNG) are both consumer discretionary companies, but which is the superior investment? We will contrast the two businesses based on the strength of their dividends, risk, analyst recommendations, earnings, profitability, media sentiment, institutional ownership and valuation.

Vipshop presently has a consensus price target of $21.02, indicating a potential upside of 44.87%. Coupang has a consensus price target of $25.39, indicating a potential upside of 54.45%. Given Coupang's higher probable upside, analysts plainly believe Coupang is more favorable than Vipshop.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Vipshop
1 Sell rating(s)
4 Hold rating(s)
4 Buy rating(s)
1 Strong Buy rating(s)
2.50
Coupang
2 Sell rating(s)
4 Hold rating(s)
6 Buy rating(s)
0 Strong Buy rating(s)
2.33

48.8% of Vipshop shares are owned by institutional investors. Comparatively, 83.7% of Coupang shares are owned by institutional investors. 29.5% of Vipshop shares are owned by company insiders. Comparatively, 12.8% of Coupang shares are owned by company insiders. Strong institutional ownership is an indication that endowments, large money managers and hedge funds believe a company will outperform the market over the long term.

Vipshop has a net margin of 7.08% compared to Coupang's net margin of -2.16%. Vipshop's return on equity of 16.90% beat Coupang's return on equity.

Company Net Margins Return on Equity Return on Assets
Vipshop7.08% 16.90% 9.47%
Coupang -2.16%-8.77%-2.00%

Vipshop has a beta of 0.67, suggesting that its stock price is 33% less volatile than the broader market. Comparatively, Coupang has a beta of 1.13, suggesting that its stock price is 13% more volatile than the broader market.

In the previous week, Coupang had 4 more articles in the media than Vipshop. MarketBeat recorded 7 mentions for Coupang and 3 mentions for Vipshop. Coupang's average media sentiment score of 0.73 beat Vipshop's score of 0.19 indicating that Coupang is being referred to more favorably in the news media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Vipshop
0 Very Positive mention(s)
2 Positive mention(s)
1 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Neutral
Coupang
3 Very Positive mention(s)
0 Positive mention(s)
2 Neutral mention(s)
1 Negative mention(s)
0 Very Negative mention(s)
Positive

Vipshop has higher earnings, but lower revenue than Coupang. Coupang is trading at a lower price-to-earnings ratio than Vipshop, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Vipshop$15.15B0.46$1.04B$2.136.81
Coupang$34.53B0.86$208M-$0.43N/A

Summary

Vipshop beats Coupang on 9 of the 17 factors compared between the two stocks.

How does Vipshop compare to Dillard's?

Vipshop (NYSE:VIPS) and Dillard's (NYSE:DDS) are both mid-cap consumer discretionary companies, but which is the better stock? We will contrast the two companies based on the strength of their institutional ownership, analyst recommendations, profitability, risk, dividends, earnings, media sentiment and valuation.

Dillard's has a net margin of 10.48% compared to Vipshop's net margin of 7.08%. Dillard's' return on equity of 31.88% beat Vipshop's return on equity.

Company Net Margins Return on Equity Return on Assets
Vipshop7.08% 16.90% 9.47%
Dillard's 10.48%31.88%16.20%

Vipshop has a beta of 0.67, indicating that its share price is 33% less volatile than the broader market. Comparatively, Dillard's has a beta of 1.15, indicating that its share price is 15% more volatile than the broader market.

Vipshop pays an annual dividend of $0.60 per share and has a dividend yield of 4.1%. Dillard's pays an annual dividend of $1.20 per share and has a dividend yield of 0.2%. Vipshop pays out 28.2% of its earnings in the form of a dividend. Dillard's pays out 2.7% of its earnings in the form of a dividend. Both companies have healthy payout ratios and should be able to cover their dividend payments with earnings for the next several years. Dillard's has increased its dividend for 14 consecutive years.

Vipshop has higher revenue and earnings than Dillard's. Vipshop is trading at a lower price-to-earnings ratio than Dillard's, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Vipshop$15.15B0.46$1.04B$2.136.81
Dillard's$6.60B1.47$570.19M$43.6514.24

48.8% of Vipshop shares are owned by institutional investors. Comparatively, 67.2% of Dillard's shares are owned by institutional investors. 29.5% of Vipshop shares are owned by insiders. Comparatively, 34.8% of Dillard's shares are owned by insiders. Strong institutional ownership is an indication that endowments, hedge funds and large money managers believe a company will outperform the market over the long term.

Vipshop presently has a consensus target price of $21.02, suggesting a potential upside of 44.87%. Dillard's has a consensus target price of $545.67, suggesting a potential downside of 12.19%. Given Vipshop's stronger consensus rating and higher probable upside, equities research analysts plainly believe Vipshop is more favorable than Dillard's.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Vipshop
1 Sell rating(s)
4 Hold rating(s)
4 Buy rating(s)
1 Strong Buy rating(s)
2.50
Dillard's
2 Sell rating(s)
3 Hold rating(s)
0 Buy rating(s)
0 Strong Buy rating(s)
1.60

In the previous week, Dillard's had 6 more articles in the media than Vipshop. MarketBeat recorded 9 mentions for Dillard's and 3 mentions for Vipshop. Dillard's' average media sentiment score of 0.71 beat Vipshop's score of 0.19 indicating that Dillard's is being referred to more favorably in the news media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Vipshop
0 Very Positive mention(s)
2 Positive mention(s)
1 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Neutral
Dillard's
2 Very Positive mention(s)
1 Positive mention(s)
4 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive

Summary

Dillard's beats Vipshop on 13 of the 20 factors compared between the two stocks.

How does Vipshop compare to Etsy?

Vipshop (NYSE:VIPS) and Etsy (NYSE:ETSY) are both mid-cap consumer discretionary companies, but which is the superior investment? We will compare the two businesses based on the strength of their profitability, dividends, valuation, earnings, analyst recommendations, media sentiment, risk and institutional ownership.

Vipshop presently has a consensus price target of $21.02, indicating a potential upside of 44.87%. Etsy has a consensus price target of $84.68, indicating a potential upside of 4.94%. Given Vipshop's stronger consensus rating and higher probable upside, analysts plainly believe Vipshop is more favorable than Etsy.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Vipshop
1 Sell rating(s)
4 Hold rating(s)
4 Buy rating(s)
1 Strong Buy rating(s)
2.50
Etsy
1 Sell rating(s)
18 Hold rating(s)
13 Buy rating(s)
2 Strong Buy rating(s)
2.47

48.8% of Vipshop shares are owned by institutional investors. Comparatively, 99.5% of Etsy shares are owned by institutional investors. 29.5% of Vipshop shares are owned by insiders. Comparatively, 2.5% of Etsy shares are owned by insiders. Strong institutional ownership is an indication that hedge funds, large money managers and endowments believe a company will outperform the market over the long term.

In the previous week, Etsy had 30 more articles in the media than Vipshop. MarketBeat recorded 33 mentions for Etsy and 3 mentions for Vipshop. Etsy's average media sentiment score of 0.90 beat Vipshop's score of 0.19 indicating that Etsy is being referred to more favorably in the news media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Vipshop
0 Very Positive mention(s)
2 Positive mention(s)
1 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Neutral
Etsy
18 Very Positive mention(s)
3 Positive mention(s)
5 Neutral mention(s)
1 Negative mention(s)
0 Very Negative mention(s)
Positive

Vipshop has higher revenue and earnings than Etsy. Vipshop is trading at a lower price-to-earnings ratio than Etsy, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Vipshop$15.15B0.46$1.04B$2.136.81
Etsy$2.88B2.66$162.98M$1.7945.08

Vipshop has a beta of 0.67, meaning that its stock price is 33% less volatile than the broader market. Comparatively, Etsy has a beta of 1.84, meaning that its stock price is 84% more volatile than the broader market.

Etsy has a net margin of 7.32% compared to Vipshop's net margin of 7.08%. Vipshop's return on equity of 16.90% beat Etsy's return on equity.

Company Net Margins Return on Equity Return on Assets
Vipshop7.08% 16.90% 9.47%
Etsy 7.32%-34.18%15.29%

Summary

Etsy beats Vipshop on 10 of the 17 factors compared between the two stocks.

How does Vipshop compare to Global-e Online?

Global-e Online (NASDAQ:GLBE) and Vipshop (NYSE:VIPS) are both mid-cap consumer discretionary companies, but which is the better stock? We will compare the two companies based on the strength of their institutional ownership, risk, valuation, analyst recommendations, media sentiment, earnings, dividends and profitability.

In the previous week, Global-e Online had 7 more articles in the media than Vipshop. MarketBeat recorded 10 mentions for Global-e Online and 3 mentions for Vipshop. Global-e Online's average media sentiment score of 0.50 beat Vipshop's score of 0.19 indicating that Global-e Online is being referred to more favorably in the media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Global-e Online
4 Very Positive mention(s)
1 Positive mention(s)
3 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive
Vipshop
0 Very Positive mention(s)
2 Positive mention(s)
1 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Neutral

Global-e Online has a beta of 1.03, indicating that its share price is 3% more volatile than the broader market. Comparatively, Vipshop has a beta of 0.67, indicating that its share price is 33% less volatile than the broader market.

94.6% of Global-e Online shares are held by institutional investors. Comparatively, 48.8% of Vipshop shares are held by institutional investors. 11.6% of Global-e Online shares are held by insiders. Comparatively, 29.5% of Vipshop shares are held by insiders. Strong institutional ownership is an indication that large money managers, hedge funds and endowments believe a company is poised for long-term growth.

Global-e Online presently has a consensus target price of $47.23, suggesting a potential upside of 16.48%. Vipshop has a consensus target price of $21.02, suggesting a potential upside of 44.87%. Given Vipshop's higher probable upside, analysts clearly believe Vipshop is more favorable than Global-e Online.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Global-e Online
0 Sell rating(s)
3 Hold rating(s)
13 Buy rating(s)
0 Strong Buy rating(s)
2.81
Vipshop
1 Sell rating(s)
4 Hold rating(s)
4 Buy rating(s)
1 Strong Buy rating(s)
2.50

Vipshop has higher revenue and earnings than Global-e Online. Vipshop is trading at a lower price-to-earnings ratio than Global-e Online, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Global-e Online$962.20M7.15$68.27M$0.8647.15
Vipshop$15.15B0.46$1.04B$2.136.81

Global-e Online has a net margin of 13.87% compared to Vipshop's net margin of 7.08%. Vipshop's return on equity of 16.90% beat Global-e Online's return on equity.

Company Net Margins Return on Equity Return on Assets
Global-e Online13.87% 16.70% 11.39%
Vipshop 7.08%16.90%9.47%

Summary

Global-e Online beats Vipshop on 10 of the 17 factors compared between the two stocks.

How does Vipshop compare to Macy's?

Macy's (NYSE:M) and Vipshop (NYSE:VIPS) are both mid-cap consumer discretionary companies, but which is the better investment? We will contrast the two businesses based on the strength of their earnings, valuation, dividends, profitability, risk, analyst recommendations, institutional ownership and media sentiment.

Macy's has a beta of 1.47, meaning that its stock price is 47% more volatile than the broader market. Comparatively, Vipshop has a beta of 0.67, meaning that its stock price is 33% less volatile than the broader market.

87.4% of Macy's shares are held by institutional investors. Comparatively, 48.8% of Vipshop shares are held by institutional investors. 1.1% of Macy's shares are held by company insiders. Comparatively, 29.5% of Vipshop shares are held by company insiders. Strong institutional ownership is an indication that endowments, hedge funds and large money managers believe a stock will outperform the market over the long term.

Vipshop has a net margin of 7.08% compared to Macy's' net margin of 2.94%. Vipshop's return on equity of 16.90% beat Macy's' return on equity.

Company Net Margins Return on Equity Return on Assets
Macy's2.94% 13.68% 3.88%
Vipshop 7.08%16.90%9.47%

Vipshop has lower revenue, but higher earnings than Macy's. Vipshop is trading at a lower price-to-earnings ratio than Macy's, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Macy's$22.62B0.27$642M$2.429.42
Vipshop$15.15B0.46$1.04B$2.136.81

In the previous week, Macy's had 2 more articles in the media than Vipshop. MarketBeat recorded 5 mentions for Macy's and 3 mentions for Vipshop. Macy's' average media sentiment score of 0.57 beat Vipshop's score of 0.19 indicating that Macy's is being referred to more favorably in the media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Macy's
3 Very Positive mention(s)
0 Positive mention(s)
2 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive
Vipshop
0 Very Positive mention(s)
2 Positive mention(s)
1 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Neutral

Macy's pays an annual dividend of $0.77 per share and has a dividend yield of 3.4%. Vipshop pays an annual dividend of $0.60 per share and has a dividend yield of 4.1%. Macy's pays out 31.8% of its earnings in the form of a dividend. Vipshop pays out 28.2% of its earnings in the form of a dividend. Both companies have healthy payout ratios and should be able to cover their dividend payments with earnings for the next several years. Macy's has raised its dividend for 4 consecutive years. Vipshop is clearly the better dividend stock, given its higher yield and lower payout ratio.

Macy's currently has a consensus price target of $21.70, indicating a potential downside of 4.78%. Vipshop has a consensus price target of $21.02, indicating a potential upside of 44.87%. Given Vipshop's stronger consensus rating and higher probable upside, analysts clearly believe Vipshop is more favorable than Macy's.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Macy's
2 Sell rating(s)
9 Hold rating(s)
2 Buy rating(s)
1 Strong Buy rating(s)
2.14
Vipshop
1 Sell rating(s)
4 Hold rating(s)
4 Buy rating(s)
1 Strong Buy rating(s)
2.50

Summary

Vipshop beats Macy's on 11 of the 19 factors compared between the two stocks.

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New MarketBeat Followers Over Time

This chart shows the number of new MarketBeat users adding VIPS and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
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Media Sentiment Over Time

This chart shows the average media sentiment of NYSE and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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VIPS vs. The Competition

MetricVipshopBroadline Retail IndustryConsumer Discretionary SectorNYSE Exchange
Market Cap$6.85B$60.18B$13.13B$24.12B
Dividend Yield4.20%2.34%56.58%3.71%
P/E Ratio6.8116.6346.7930.15
Price / Sales0.465.3288.4817.63
Price / Cash5.3124.4429.0332.42
Price / Book1.094.923.936.77
Net Income$1.04B$1.99B$445.72M$1.07B
7 Day Performance2.62%-0.38%-0.27%-0.66%
1 Month Performance-1.24%1.80%1.63%2.44%
1 Year Performance-15.96%-2.65%-1.57%14.85%

Vipshop Competitors List

CompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)
VIPS
Vipshop
4.5521 of 5 stars
$14.51
+1.5%
$21.02
+44.9%
-14.3%$6.85B$15.15B6.8115,145
CPNG
Coupang
3.3553 of 5 stars
$16.18
-0.3%
$25.39
+56.9%
-41.7%$29.13B$34.53BN/A108,000
DDS
Dillard's
2.3788 of 5 stars
$636.94
+4.1%
$521.33
-18.2%
+22.9%$9.56B$6.47B15.1429,100
ETSY
Etsy
3.672 of 5 stars
$80.25
-6.2%
$81.50
+1.6%
N/A$8.12B$2.88B44.832,375
GLBE
Global-e Online
3.9793 of 5 stars
$41.15
-2.8%
$44.83
+9.0%
+28.1%$7.18B$962.20M63.311,219

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This page (NYSE:VIPS) was last updated on 8/22/2026 by MarketBeat.com Staff.
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