Vipshop (VIPS) Stock Price, News & Analysis

Company Overview

Vipshop Holdings Limited (NYSE: VIPS) is a China-based online discount retailer specializing in branded products offered through limited-time promotional events. The company operates the Vipshop platform, which connects consumers with discounted apparel, footwear, beauty products, household goods, consumer electronics and other merchandise from domestic and international brands.

Founded in 2008, Vipshop built its business around the “flash sale” model, offering select products for a limited period and helping brands manage excess inventory and reach price-conscious consumers. In addition to its retail marketplace, the company provides related services such as product procurement, warehousing, order fulfillment, delivery and customer support.

Vipshop primarily serves consumers in mainland China through its websites and mobile applications. Its platform supports direct sales of merchandise as well as relationships with brand partners and other merchants. The company was co-founded by Shen Ya, who has served as a key executive and chairman of Vipshop during its development.

Key Stats

• Today's Range: $12.66 to $12.94
• 50-Day Range: $12.07 to $15.65
• 52-Week Range: $12.02 to $20.49
• Volume: 1.33 million shs
• Average Volume: 2.83 million shs
• Market Capitalization: $6.15 billion
• P/E Ratio: 4.25
• Dividend Yield: 4.67%
• Price Target: $17.16
• Consensus Rating: Hold

Vipshop Stock Analysis - MarketRank™

Vipshop scored higher than 99% of companies evaluated by MarketBeat, and ranked 19th out of 484 stocks in the consumer discretionary sector. Scores are calculated by averaging available category scores, with extra weight given to analysis and valuation.

Analyst's Opinion

• Score: 4.2 / 5
• Analyst Rating: Hold

Consensus Rating

Vipshop has received a consensus rating of Hold. The company's average rating score is 2.30, and is based on 1 strong buy rating, 3 buy ratings, 4 hold ratings, and 2 sell ratings.

Upside Potential

Vipshop has a consensus price target of $17.16, representing about 33.5% upside from its current price of $12.85.

Amount of Analyst Coverage

Vipshop has been the subject of 6 research reports in the past 90 days, demonstrating strong analyst interest in this stock.

Earnings and Valuation

• Score: 3.8 / 5
• Proj. Earnings Growth: 30.36%

Earnings Growth

Earnings for Vipshop are expected to grow by 30.36% in the coming year, from $1.68 to $2.19 per share.

Price to Earnings Ratio vs. the Market

The P/E ratio of Vipshop is 4.25, which means that it is trading at a less expensive P/E ratio than the market average P/E ratio of about 38.91.

Price to Earnings Ratio vs. Sector

The P/E ratio of Vipshop is 4.25, which means that it is trading at a less expensive P/E ratio than the Consumer Discretionary sector average P/E ratio of about 44.89.

Price to Earnings Growth Ratio

Vipshop has a PEG Ratio of 1.97. PEG Ratios above 1 indicate that a company could be overvalued.

Price to Book Value per Share Ratio

Vipshop has a P/B Ratio of 0.97. P/B Ratios below 1 indicate that a company could be undervalued with respect to its assets and liabilities.

Short Interest

• Score: 3.0 / 5
• Short Interest Level: Healthy

Percentage of Shares Shorted

1.90% of the float of Vipshop has been sold short.

Short Interest Ratio / Days to Cover

Vipshop has a short interest ratio ("days to cover") of 2.39, which is generally considered an acceptable ratio of short interest to trading volume.

Change versus previous month

Short interest in Vipshop has recently increased by 8.80%, indicating that investor sentiment is decreasing significantly.

Dividend

• Score: 3.3 / 5
• Dividend Strength: Strong

Dividend Leadership

Vipshop is a leading dividend payer. It pays a dividend yield of 4.65%, putting its dividend yield in the top 25% of dividend-paying stocks.

Dividend Growth

Vipshop does not have a long track record of dividend growth.

Dividend Coverage

The dividend payout ratio of Vipshop is 19.87%. This payout ratio is at a healthy, sustainable level, below 75%.

Dividend Sustainability

Based on earnings estimates, Vipshop will have a dividend payout ratio of 27.40% next year. This indicates that Vipshop will be able to sustain or increase its dividend.

News and Social Media

• Score: 2.7 / 5
• News Sentiment: N/A

News Sentiment

Vipshop has a news sentiment score of 1.34. This score is calculated as an average of sentiment of articles about the company over the last seven days and ranges from 2 (good news) to -2 (bad news). This is a higher news sentiment than the 0.55 average news sentiment score of Consumer Discretionary companies.

Search Interest

Only 2 people have searched for VIPS on MarketBeat in the last 30 days. This is a decrease of 0% compared to the previous 30 days.

Company Ownership

• Score: 1.3 / 5
• Insider Trading: N/A

Insider Buying vs. Insider Selling

In the past three months, Vipshop insiders have not sold or bought any company stock.

Percentage Held by Insiders

29.50% of the stock of Vipshop is held by insiders. A high percentage of insider ownership can be a sign of company health.

Percentage Held by Institutions

48.82% of the stock of Vipshop is held by institutions. High institutional ownership can be a signal of strong market trust in this company.

Company Calendar

• Last Earnings: 8/26/2026
• Today: 10/13/2026
• Next Earnings (Estimated): 11/19/2026
• Fiscal Year End: 12/31/2026

Industry, Sector and Symbol

• Stock Exchange: NYSE
• Sector: Consumer Discretionary
• Industry: Broadline Retail
• Sub-Industry: Broadline Retail
• Current Symbol: NYSE:VIPS
• CIK: 1529192
• Web: www.vip.com
• Phone: 862022330025
• Fax: 86-20-2233-0111
• Employees: 15,145
• Year Founded: 2008

Price Target and Rating

• Average Price Target for Vipshop: $17.16
• High Price Target: $22.60
• Low Price Target: $13.00
• Potential Upside/Downside: +33.5%
• Consensus Rating: Hold
• Rating Score (0-4): 2.30
• Research Coverage: 10 Analysts

Profitability

• EPS (Trailing Twelve Months): $3.02
• Trailing P/E Ratio: 4.25
• Forward P/E Ratio: 7.65
• P/E Growth: 1.97
• Net Income: $1.04 billion
• Net Margins: 9.88%
• Pretax Margin: 14.06%
• Return on Equity: 12.63%
• Return on Assets: 7.09%

Debt

• Debt-to-Equity Ratio: N/A
• Current Ratio: 1.28
• Quick Ratio: 1.15

Sales & Book Value

• Annual Sales: $15.15 billion
• Price / Sales: 0.41
• Cash Flow: $2.68 per share
• Price / Cash Flow: 4.79
• Book Value: $13.27 per share
• Price / Book: 0.97

Miscellaneous

• Outstanding Shares: 478,850,000
• Free Float: 337,586,000
• Market Cap: $6.15 billion
• Optionable: Optionable
• Beta: 0.57