NYSE:W Wayfair (W) Stock Price, News & Analysis $64.67 +7.27 (+12.67%) Closing price 03:59 PM EasternExtended Trading$64.27 -0.40 (-0.62%) As of 07:12 PM Eastern Extended trading is trading that happens on electronic markets outside of regular trading hours. This is a fair market value extended hours price provided by Massive. Learn more. Add Compare Share Share Stock Analysis Stock AnalysisAnalyst ForecastsChartCompetitorsEarningsFinancialsHeadlinesInsider TradesOptions ChainOwnershipSEC FilingsShort InterestTrendsBuy This Stock About Wayfair Stock (NYSE:W) View Price History Chart DataSkip Price History Chart 1 Day 5 Days 30 Days 90 Days 1 Year Advanced 1 Day 1 Day 5 Days 30 Days 90 Days 1 Year Advanced Show volume Show extended hours Get Wayfair alerts:Sign Up Key Stats Today's Range$56.16▼$64.8950-Day Range$57.53▼$81.4552-Week Range$34.46▼$119.98Volume8.57 million shsAverage Volume3.89 million shsMarket Capitalization$8.54 billionP/E RatioN/ADividend YieldN/APrice Target$99.89Consensus RatingModerate Buy Company Overview Wayfair Inc. (NYSE: W) is an e-commerce company focused on home furnishings and décor. Through its platform, Wayfair offers a broad assortment of furniture, lighting, home textiles, kitchenware and decorative accessories. The company’s portfolio includes flagship sites such as Wayfair.com, as well as specialty retail brands like Joss & Main, AllModern, Birch Lane and Perigold, each catering to distinct design styles and price points. Founded in 2002 by Niraj Shah and Steve Conine under the name CSN Stores, the business rebranded as Wayfair in 2011 and went public in 2014. Rather than operating its own warehouses, Wayfair employs a drop-ship model, partnering with thousands of third-party suppliers and manufacturers. This approach enables rapid expansion of its product catalog while leveraging supplier inventory to fulfill customer orders directly. Wayfair serves consumers in North America and Europe, with dedicated websites in the United States, Canada, the United Kingdom, Germany and Ireland. The company has invested in logistics, customer service and technology infrastructure to support a seamless online shopping experience. Led by co-founders Niraj Shah (Chief Executive Officer) and Steve Conine (President), Wayfair continues to focus on innovation in areas such as augmented reality visualization tools and data-driven merchandising to enhance customer engagement and streamline the path to purchase.AI Generated. May Contain Errors. Read More Wayfair Stock Analysis - MarketRank™See Top-Rated MarketRank™ Stocks86th Percentile Overall ScoreW MarketRank™: Wayfair scored higher than 86% of companies evaluated by MarketBeat, and ranked 64th out of 202 stocks in the retail/wholesale sector. Scores are calculated by averaging available category scores, with extra weight given to analysis and valuation. Analyst's Opinion4.3 / 5Analyst RatingModerate Buy Consensus RatingWayfair has received a consensus rating of Moderate Buy. The company's average rating score is 2.63, and is based on 1 strong buy rating, 18 buy ratings, 10 hold ratings, and 1 sell rating.Upside PotentialWayfair has a consensus price target of $99.89, representing about 54.5% upside from its current price of $64.67.Amount of Analyst CoverageWayfair has been the subject of 17 research reports in the past 90 days, demonstrating strong analyst interest in this stock.Read more about Wayfair's stock forecast and price target. Earnings and Valuation1.9 / 5Proj. Earnings Growth143.10% Earnings GrowthEarnings for Wayfair are expected to grow by 143.10% in the coming year, from $0.58 to $1.41 per share.Price to Earnings Ratio vs. the MarketThe P/E ratio of Wayfair is -27.64, which means that its earnings are negative and its P/E ratio cannot be compared to companies with positive earnings.Price to Earnings Ratio vs. SectorThe P/E ratio of Wayfair is -27.64, which means that its earnings are negative and its P/E ratio cannot be compared to companies with positive earnings.Price to Earnings Growth RatioWayfair has a PEG Ratio of 3.38. PEG Ratios above 1 indicate that a company could be overvalued.Read more about Wayfair's valuation and earnings. Short Interest3.0 / 5Short Interest LevelHealthy Percentage of Shares Shorted15.52% of the float of Wayfair has been sold short.Short Interest Ratio / Days to CoverWayfair has a short interest ratio ("days to cover") of 3.79, which is generally considered an acceptable ratio of short interest to trading volume.Change versus previous monthShort interest in Wayfair has recently decreased by 1.26%, indicating that investor sentiment is improving. Dividend0.0 / 5Dividend StrengthN/A Dividend YieldWayfair does not currently pay a dividend.Dividend GrowthWayfair does not have a long track record of dividend growth. News and Social Media2.8 / 5News Sentiment0.42 News SentimentWayfair has a news sentiment score of 0.42. This score is calculated as an average of sentiment of articles about the company over the last seven days and ranges from 2 (good news) to -2 (bad news). This news sentiment score is similar to the average news sentiment of Retail/Wholesale companies.News Coverage This WeekMarketBeat has tracked 22 news articles for Wayfair this week, compared to 11 articles on an average week.Search Interest31 people have searched for W on MarketBeat in the last 30 days. This is an increase of 63% compared to the previous 30 days.MarketBeat FollowsOnly 2 people have added Wayfair to their MarketBeat watchlist in the last 30 days. This is a decrease of -50% compared to the previous 30 days. Company Ownership2.1 / 5Insider TradingSelling Shares Insider Buying vs. Insider SellingIn the past three months, Wayfair insiders have sold more of their company's stock than they have bought. Specifically, they have bought $0.00 in company stock and sold $54,004,173.00 in company stock.Percentage Held by Insiders18.44% of the stock of Wayfair is held by insiders. A high percentage of insider ownership can be a sign of company health.Percentage Held by Institutions89.67% of the stock of Wayfair is held by institutions. High institutional ownership can be a signal of strong market trust in this company.Read more about Wayfair's insider trading history. Receive W Stock News and Ratings via Email Sign-up to receive the latest news and ratings for Wayfair and its competitors with MarketBeat's FREE daily newsletter. Submit View SMS TermsSMS is currently available in Australia, Belgium, Canada, France, Germany, Ireland, Italy, New Zealand, the Netherlands, Singapore, South Africa, Spain, Switzerland, the United Kingdom, and the United States. By entering your phone number and clicking the sign-up button, you agree to receive periodic text messages from MarketBeat at the phone number you submitted, including texts that may be sent using an automatic telephone dialing system. Message and data rates may apply. Message frequency will vary. Messages will consist of stock alerts, news stories, and partner advertisements/offers. Consent is not a condition of the purchase of any goods or services. Text HELP for help/customer support. Unsubscribe at any time by replying "STOP" to any text message that you receive from MarketBeat or by visiting our mailing preferences page. Read our full terms of service and privacy policy. W Stock News HeadlinesWayfair Inc. (W) Presents at J.P. Morgan 54th Annual Global Technology, Media and Communications Conference TranscriptMay 20 at 1:02 AM | seekingalpha.comWayfair’s (W) Profitability Expanded Despite a Muted Category BackdropMay 19 at 9:31 AM | insidermonkey.comA 17-year investing experiment investigated in DublinPorter Stansberry flew the Porter and Co. team 3,300 miles to Dublin to investigate a 17-year investing experiment called Project Prophet - and documented everything on film. Rooted in the laws of physics, this quantitative approach challenges conventional wealth-building wisdom. With 17 years of verified data behind it, Porter calls it unlike anything he has seen in nearly 30 years in the business.May 20 at 1:00 AM | Porter & Company (Ad)Not closets, not racks: Wayfair has a unique shoe storage solution for your entrywayMay 18 at 10:58 PM | msn.comWayfair has the ultimate outdoor kitchen upgrade for 64% off just in time for Memorial Day WeekendMay 18 at 10:58 PM | nj.comNSave up to 73% on outdoor games, furniture and more at WayfairMay 18 at 10:58 PM | msn.comWayfair Issues New Senior Secured Notes to Refinance DebtMay 18 at 6:31 PM | tipranks.comNiraj Shah Sells 6,137 Shares of Wayfair (NYSE:W) StockApril 28, 2026 | insidertrades.comSee More Headlines W Stock Analysis - Frequently Asked Questions How have W shares performed this year? Wayfair's stock was trading at $100.44 at the beginning of the year. Since then, W stock has decreased by 35.6% and is now trading at $64.6720. How were Wayfair's earnings last quarter? Wayfair Inc. (NYSE:W) released its quarterly earnings data on Thursday, April, 30th. The company reported $0.26 earnings per share for the quarter, meeting analysts' consensus estimates of $0.26. The firm's revenue for the quarter was up 7.4% compared to the same quarter last year. Read the conference call transcript. When did Wayfair IPO? Wayfair (W) raised $292 million in an IPO on Thursday, October 2nd 2014. The company issued 11,000,000 shares at a price of $25.00-$28.00 per share. Who are Wayfair's major shareholders? Wayfair's top institutional investors include Renaissance Technologies LLC (3.77%), Janus Henderson Group PLC (2.93%), Spruce House Investment Management LLC (1.97%) and Arrowstreet Capital Limited Partnership (1.49%). Insiders that own company stock include Niraj Shah, Steven Conine, Steve Oblak, Fiona Tan, Thomas Netzer, Kate Gulliver, Jon Blotner, Anke Schaferkordt and Diana Frost. View institutional ownership trends. How do I buy shares of Wayfair? Shares of W stock can be purchased through any online brokerage account. Popular online brokerages with access to the U.S. stock market include Charles Schwab, E*TRADE, Fidelity, and Vanguard Brokerage Services. What other stocks do shareholders of Wayfair own? Based on aggregate information from My MarketBeat watchlists, some other companies that Wayfair investors own include Predictive Oncology (POAI), JPMorgan Chase & Co. (JPM), Ford Motor (F), Bank of America (BAC), Abbott Laboratories (ABT), Wells Fargo & Company (WFC) and Insulet (PODD). Company Calendar Last Earnings4/30/2026Today5/20/2026AGM 20265/21/2026Next Earnings (Estimated)8/03/2026Fiscal Year End12/31/2026Get Stock Alerts Health Indicator TradeSmith's Health IndicatorA long-term volatility-based measure designed for securities held 12 months or longer.Green: Strong and healthy uptrend with normal pullbacks.Yellow: Significant pullback but still within expected volatility.Red: Dropped beyond expected volatility; considered unhealthy. Yellow Zone (3w+) 1-Year History May 25 Aug 25 Nov 25 Feb 26 May 26 For the last 3 weeks, W's financial health has been in the Yellow zone, according to TradeSmith. Industry, Sector and Symbol Stock ExchangeNYSE SectorRetail/Wholesale Industry INTERNET COMMERCE Sub-IndustryRetail Current SymbolNYSE:W CIK1616707 Webwww.wayfair.com Phone(617) 532-6100FaxN/AEmployees12,800Year Founded2002Price Target and Rating Average Price Target for Wayfair$99.89 High Price Target$150.00 Low Price Target$70.00 Potential Upside/Downside+54.5%Consensus RatingModerate Buy Rating Score (0-4)2.63 Research Coverage30 Analysts Profitability EPS (Trailing Twelve Months)($2.34) Trailing P/E RatioN/A Forward P/E Ratio111.50 P/E Growth3.38Net Income-$313 million Net Margins-2.41% Pretax Margin-2.35% Return on Equity-2.20% Return on Assets1.92% Debt Debt-to-Equity RatioN/A Current Ratio0.76 Quick Ratio0.73 Sales & Book Value Annual Sales$12.66 billion Price / Sales0.67 Cash Flow$3.09 per share Price / Cash Flow20.93 Book Value($21.53) per share Price / Book-3.00Miscellaneous Outstanding Shares131,996,000Free Float107,656,000Market Cap$8.54 billion OptionableOptionable Beta3.02 Social Links Analysts Agree—These Gold Picks Outshine the RestUnlock the timeless value of gold with our exclusive 2026 Gold Forecasting Report. 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