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Stocks to Compare Sections All Sections Selected Performance Chart Price & Volume MarketRank Analyst Ratings Sales & Book Value Profitability & Earnings Dividends Debt Ownership Miscellaneous Headlines About Compare NYSE:BFH On This Page Performance ChartPrice & VolumeMarketRank™Analyst RatingsSales & Book ValueProfitability & EarningsDividendsDebtOwnershipMiscellaneousHeadlinesAbout Comparison Ideas Stock Ideas Comparative Price Performance Over Time1 day7 days30 days90 days365 daysCompare Price & VolumeCompanyCurrent Price50-Day Moving Average52-Week RangeMarket CapBetaAvg. VolumeToday's VolumeBFHBread Financial$102.37+0.8%$87.91$51.37▼$105.20$4.13B1.12766,080 shs422,122 shsTen Starter Stocks For Beginners to Buy NowJust getting into the stock market? These 10 simple stocks can help beginning investors build long-term wealth without knowing options, technicals, or other advanced strategies.Get This Free ReportCompare Price PerformanceCompany1-Day Performance7-Day Performance30-Day Performance90-Day Performance1-Year PerformanceBFHBread Financial-1.17%+7.32%+16.42%+42.34%+92.69%Compare Price & VolumeCompanyCurrent Price50-Day Moving Average52-Week RangeMarket CapBetaAvg. VolumeToday's VolumeBFHBread Financial$102.37+0.8%$87.91$51.37▼$105.20$4.13B1.12766,080 shs422,122 shsTen Starter Stocks For Beginners to Buy NowJust getting into the stock market? These 10 simple stocks can help beginning investors build long-term wealth without knowing options, technicals, or other advanced strategies.Get This Free ReportCompare Price PerformanceCompany1-Day Performance7-Day Performance30-Day Performance90-Day Performance1-Year PerformanceBFHBread Financial-1.17%+7.32%+16.42%+42.34%+92.69%Compare Analyst ForecastsCompanyConsensus Rating ScoreConsensus RatingConsensus Price Target% Upside from Current PriceBFHBread Financial 2.53Moderate Buy$96.42-4.69% DownsideCurrent Analyst Ratings BreakdownLatest BFH Analyst RatingsDateCompanyBrokerageActionRatingPrice TargetDetails6/12/2026BFHBread Financial Royal Bank Of CanadaSubscribe to MarketBeat All Access for the firm's recommendation accuracy ratingBoost Price TargetSector Perform$105.00 ➝ $115.006/10/2026BFHBread Financial Bank of AmericaSubscribe to MarketBeat All Access for the firm's recommendation accuracy ratingReiterated RatingBuy$108.006/10/2026BFHBread Financial Wolfe ResearchSubscribe to MarketBeat All Access for the firm's recommendation accuracy ratingReiterated RatingPositive6/10/2026BFHBread Financial Keefe, Bruyette & WoodsSubscribe to MarketBeat All Access for the firm's recommendation accuracy ratingReiterated RatingOutperform5/21/2026BFHBread Financial Loop CapitalSubscribe to MarketBeat All Access for the firm's recommendation accuracy ratingInitiated CoverageBuy$104.004/29/2026BFHBread Financial EvercoreSubscribe to MarketBeat All Access for the firm's recommendation accuracy ratingReiterated RatingOutperform$99.004/27/2026BFHBread Financial Weiss RatingsSubscribe to MarketBeat All Access for the firm's recommendation accuracy ratingUpgradeBuy (B-) ➝ Buy (B)4/24/2026BFHBread Financial Royal Bank Of CanadaSubscribe to MarketBeat All Access for the firm's recommendation accuracy ratingSet Price Target$105.004/24/2026BFHBread Financial Morgan StanleySubscribe to MarketBeat All Access for the firm's recommendation accuracy ratingSet Price Target$98.004/24/2026BFHBread Financial TD CowenSubscribe to MarketBeat All Access for the firm's recommendation accuracy ratingBoost Price TargetHold$80.00 ➝ $95.00(Data available from 6/17/2023 forward. View 10+ years of historical ratings with our analyst ratings screener.)Compare Sales & Book ValueCompanyAnnual RevenuePrice/SalesCashflowPrice/CashBook ValuePrice/BookBFHBread Financial$4.70B0.87$16.13 per share6.27$72.86 per share1.39Compare Profitability & EarningsCompanyNet IncomeEPSTrailing P/E RatioForward P/E RatioP/E GrowthNet MarginsReturn on Equity (ROE)Return on Assets (ROA)Next Earnings DateBFHBread Financial$518M$12.218.298.550.8911.90%18.79%2.79%7/23/2026 (Estimated)Latest BFH EarningsDateQuarterCompanyConsensus EstimateReported EPSBeat/MissGap EPSRevenue EstimateActual RevenueDetails4/23/2026Q1 2026BFHBread Financial$3.00$4.18+$1.18$4.15$992.05 million$1.02 billionCompare DividendsCompanyAnnual PayoutDividend Yield5-Year Annualized Dividend GrowthPayout RatioYears of Consecutive GrowthBFHBread Financial$0.920.91%-7.36%7.53%N/ALatest BFH DividendsAnnouncementCompanyPeriodAmountYieldEx-Dividend DateRecord DatePayable Date4/23/2026BFHBread Financialquarterly$0.231.03%5/29/20265/29/20266/15/2026(Data available from 1/1/2013 forward)Compare DebtCompanyDebt-to-Equity RatioCurrent RatioQuick RatioBFHBread Financial0.251.151.15Compare OwnershipInstitutional OwnershipCompanyInstitutional OwnershipBFHBread Financial99.52%Insider OwnershipCompanyInsider OwnershipBFHBread Financial1.30%Compare Miscellaneous StatsCompanyEmployeesShares OutstandingFree FloatOptionableBFHBread Financial6,00040.41 million39.88 millionOptionableBFH HeadlinesRecent News About These CompaniesBread's comeback is real — but is the easy money gone?1 hour ago | msn.comBread’s Comeback Is Real—But Is the Easy Money Gone?...June 17 at 9:10 AM | marketbeat.comCredit card delinquencies, charge-offs drop below 3-month moving average in May; can rise in H2June 17 at 3:35 AM | msn.comBread Financial Holdings, Inc. (NYSE:BFH) Receives Average Recommendation of "Moderate Buy" from BrokeragesJune 17 at 2:08 AM | americanbankingnews.comBread Financial Holdings, Inc. (NYSE:BFH) Given Consensus Rating of "Moderate Buy" by AnalystsJune 17 at 2:06 AM | marketbeat.comZacks Research Forecasts Higher Earnings for Bread FinancialJune 16 at 6:12 AM | marketbeat.comZacks Research Cuts Earnings Estimates for Bread FinancialJune 15 at 1:34 AM | marketbeat.comBTIG Keeps Their Buy Rating on Bread Financial Holdings (BFH)June 14 at 8:11 AM | theglobeandmail.comBread Financial (BFH) Is Up 11.6% After Zacks Rank Upgrade And Earnings Revisions Has The Bull Case Changed?June 14 at 8:11 AM | finance.yahoo.comBasswood Capital Management L.L.C. Trims Stock Position in Bread Financial Holdings, Inc. $BFHJune 14 at 4:13 AM | marketbeat.comBread Financial Holdings (BFH) Gets a Hold from RBC CapitalJune 13, 2026 | theglobeandmail.comWall Street Zen Upgrades Bread Financial (NYSE:BFH) to BuyJune 13, 2026 | marketbeat.comBread Financial Holdings, Inc. (BFH) Hit a 52 Week High, Can the Run Continue?June 12, 2026 | zacks.comBread Financial Holdings (BFH) Receives a Sell from BarclaysJune 11, 2026 | theglobeandmail.comBread Financial (NYSE:BFH) Hits New 1-Year High - Here's What HappenedJune 11, 2026 | marketbeat.comNew Strong Buy Stocks for June 11thJune 11, 2026 | zacks.comBest Value Stocks to Buy for June 11thJune 11, 2026 | zacks.comFranklin Resources Inc. Grows Holdings in Bread Financial Holdings, Inc. $BFHJune 11, 2026 | marketbeat.comAllianz Asset Management GmbH Acquires 203,707 Shares of Bread Financial Holdings, Inc. $BFHJune 11, 2026 | marketbeat.comBread Financial reports stronger credit metrics and loan growth for MayJune 10, 2026 | seekingalpha.comBread Financial Holdings, Inc. (BFH) Presents at Morgan Stanley US Financials Conference 2026 TranscriptJune 10, 2026 | seekingalpha.comNew MarketBeat Followers Over TimeMedia Sentiment Over Time Top HeadlinesView All HeadlinesSpaceX Gets the Attention, But These 4 Stocks Could Get the ReturnsBy Bridget Bennett | May 25, 20265 Stocks Winning the AI Race While Everyone Watches NVIDIABy Bridget Bennett | May 26, 2026The Smart Glasses Gold Rush Is Leaving Old-School Eyewear BehindBy Jeffrey Neal Johnson | May 24, 20263 Space Infrastructure Stocks Gaining Momentum Ahead of the SpaceX IPOBy Ryan Hasson | May 20, 2026Bread’s Comeback Is Real—But Is the Easy Money Gone?By Peter Frank | June 17, 2026BFH Company DescriptionsBread Financial NYSE:BFH$102.37 +0.78 (+0.77%) As of 03:15 PM Eastern This is a fair market value price provided by Massive. Learn more.Bread Financial Holdings, Inc. provides tech-forward payment and lending solutions to customers and consumer-based industries in North America. It offers credit card and other loans financing services, including risk management solutions, account origination, and funding services for private label and co-brand credit card programs, as well as through Bread partnerships; and Comenity-branded general purpose cash-back credit. The company also manages and services the loans it originates for private label, co-brand, and general-purpose credit card programs, and installment loans and split-pay products; and provides marketing, and data and analytics services. In addition, it offers an enhanced digital suite that includes a unified software development kit, which provides access to its suite of products, as well as promotes credit payment options earlier in the shopping experience. Further, the company through Bread, a digital payments platform and robust suite of application programming interfaces allows merchants and partners to integrate online point-of-sale financing and other digital payment products. It offers its products under the Bread CashbackTM, Bread PayTM, and Bread SavingsTM brands. The company was formerly known as Alliance Data Systems Corporation and changed its name to Bread Financial Holdings, Inc. in March 2022. Bread Financial Holdings, Inc. was incorporated in 1995 and is headquartered in Columbus, Ohio. 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