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Apple (AAPL) Stock Price, News & Analysis

Apple logo
$343.75 -0.42 (-0.12%)
As of 01:13 PM Eastern
This is a fair market value price provided by Massive. Learn more.

About Apple Stock (NASDAQ:AAPL)

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Key Stats

Today's Range
$338.30
▼
$345.79
50-Day Range
$314.58
▼
$349.51
52-Week Range
$243.42
▼
$355.38
Volume
20.61 million shs
Average Volume
48.65 million shs
Market Capitalization
$5.02 trillion
P/E Ratio
38.29
Dividend Yield
0.31%
Price Target
$343.74
Consensus Rating
Moderate Buy

Company Overview

Apple Inc. designs, manufactures and markets consumer electronics, software and digital services. Its products include the iPhone, Mac computers, iPad, Apple Watch and AirPods, along with operating systems and applications such as iOS, macOS and iPadOS.

The company also offers services including the App Store, Apple Music, Apple TV+, iCloud and Apple Pay. These products and services are integrated across Apple’s devices and are sold to consumers, businesses and institutions around the world.

Founded in 1976 and headquartered in Cupertino, California, Apple serves customers globally through online and retail stores, wireless carriers and other resellers. Tim Cook is the company’s chief executive officer.

AI Generated. May Contain Errors.

Apple Stock Analysis - MarketRank™

See Top-Rated MarketRank™ Stocks
75th Percentile Overall Score

AAPL MarketRank™: 
3.7466270912 of 5 stars

Apple scored higher than 75% of companies evaluated by MarketBeat, and ranked 207th out of 586 stocks in the technology sector. Scores are calculated by averaging available category scores, with extra weight given to analysis and valuation.

  • Consensus Rating

    Apple has received a consensus rating of Moderate Buy. The company's average rating score is 2.58, and is based on 2 strong buy ratings, 24 buy ratings, 14 hold ratings, and 3 sell ratings.

  • Upside/Downside

    The consensus price target for Apple is close to its current price, suggesting limited near-term upside or downside.

  • Amount of Analyst Coverage

    Apple has been the subject of 33 research reports in the past 90 days, demonstrating strong analyst interest in this stock.

  • Read more about Apple's stock forecast and price target.
  • Earnings Growth

    Earnings for Apple are expected to grow by 13.17% in the coming year, from $9.64 to $10.91 per share.

  • Price to Earnings Ratio vs. the Market

    The P/E ratio of Apple is 38.51, which means that it is trading at a more expensive P/E ratio than the market average P/E ratio of about 26.52.

  • Price to Earnings Ratio vs. Sector

    The P/E ratio of Apple is 38.51, which means that it is trading at a less expensive P/E ratio than the Technology sector average P/E ratio of about 42.76.

  • Price to Earnings Growth Ratio

    Apple has a PEG Ratio of 3.30. PEG Ratios above 1 indicate that a company could be overvalued.

  • Price to Book Value per Share Ratio

    Apple has a P/B Ratio of 44.72. P/B Ratios above 3 indicate that a company could be overvalued with respect to its assets and liabilities.

  • Percentage of Shares Shorted

    0.90% of the float of Apple has been sold short.
  • Short Interest Ratio / Days to Cover

    Apple has a short interest ratio ("days to cover") of 3.71, which is generally considered an acceptable ratio of short interest to trading volume.
  • Change versus previous month

    Short interest in Apple has recently increased by 8.97%, indicating that investor sentiment is decreasing significantly.
  • Dividend Yield

    Apple has a dividend yield of 0.33%, which is in the bottom 25% of all stocks that pay dividends.

  • Dividend Growth

    Apple has been increasing its dividend for 14 years.

  • Dividend Coverage

    The dividend payout ratio of Apple is 12.04%. This payout ratio is at a healthy, sustainable level, below 75%.

  • Dividend Sustainability

    Based on earnings estimates, Apple will have a dividend payout ratio of 9.90% next year. This indicates that Apple will be able to sustain or increase its dividend.

  • Read more about Apple's dividend.
  • News Sentiment

    Apple has a news sentiment score of 0.47. This score is calculated as an average of sentiment of articles about the company over the last seven days and ranges from 2 (good news) to -2 (bad news). This news sentiment score is similar to the average news sentiment of Technology companies.
  • News Coverage This Week

    MarketBeat has tracked 476 news articles for Apple this week, compared to 12 articles on an average week.
  • Search Interest

    509 people have searched for AAPL on MarketBeat in the last 30 days. This is an increase of 17% compared to the previous 30 days.
  • MarketBeat Follows

    307 people have added Apple to their MarketBeat watchlist in the last 30 days. This is an increase of 44% compared to the previous 30 days.
  • Insider Buying vs. Insider Selling

    In the past three months, Apple insiders have sold more of their company's stock than they have bought. Specifically, they have bought $0.00 in company stock and sold $97,082,537.00 in company stock.

  • Percentage Held by Insiders

    0.06% of the stock of Apple is held by insiders.

  • Percentage Held by Institutions

    67.73% of the stock of Apple is held by institutions. High institutional ownership can be a signal of strong market trust in this company.

  • Read more about Apple's insider trading history.
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AAPL Stock News Headlines

Financial legend: “This is bad, really bad...”
Dr. Martin D. Weiss has publicly predicted six major American financial crashes over his 55-year career leading Weiss Ratings, the only conflict-free rating agency in the US. Now he says a $3 trillion problem could trigger a chain reaction of crashes and failures, causing a global freeze in financial markets.tc pixel
Insider Selling: Apple (NASDAQ:AAPL) SVP Sells $781,474.25 in Stock
Desk scene with a tablet showing Wall Street imagery, stacked coins, a bitcoin token, charts, and a bull statue.
Franklin Templeton's New ETFs Turn Stock Dividends Into Bitcoin—What's the Catch? (AAPL)
Franklin Templeton launched FBEQ and FIBT, new ETFs that redirect equity dividends into Bitcoin exposure, blending stock holdings with a quarterly-rebalanced cryptocurrency allocation strategy.
Rear view of an Apple MacBook laptop with its logo illuminated, set against a glowing blue abstract background.
Apple's Earnings Beat Comes With a Catch for Investors Heading Into the Holidays
Apple beat Wall Street estimates with a record September quarter, but shares fell after it guided to thinner holiday gross margins of 45% to 46% amid rising costs.
See More Headlines

AAPL Stock Analysis - Frequently Asked Questions

Apple's stock was trading at $271.86 on January 1st, 2026. Since then, AAPL stock has increased by 26.8% and is now trading at $344.7860.

Apple Inc. (NASDAQ:AAPL) issued its quarterly earnings data on Monday, November, 2nd. The iPhone maker reported $2.10 EPS for the quarter, topping analysts' consensus estimates of $1.99 by $0.11. The firm's revenue for the quarter was up 11.7% on a year-over-year basis.
Read the conference call transcript
.

Apple shares split on the morning of Monday, August 31st 2020.The 4-1 split was announced on Thursday, July 30th 2020. The newly created shares were issued to shareholders after the closing bell on Friday, August 28th 2020. An investor that had 100 shares of stock prior to the split would have 400 shares after the split.

Apple's Board of Directors authorized a share repurchase plan on Thursday, May 1st 2025, which permits the company to repurchase $100 billion in outstanding shares, according to EventVestor. This means that the company could purchase up to 3.1% of its stock through open market purchases. Stock buyback plans are usually a sign that the company's board of directors believes its stock is undervalued.

Apple subsidiaries include these companies: Joby Aviation, Credit Kudos, AI Music, Paws Inc, Primephonic, SourceDNA, Vilynx, and others.

Apple's top institutional shareholders include Sumitomo Mitsui Trust Group Inc. (0.22%), Robeco Institutional Asset Management B.V. (0.10%), Sanders Capital LLC (0.07%) and Fifth Third Bancorp (0.06%). Insiders that own company stock include Arthur D Levinson, Timothy D Cook, Jeffrey E Williams, Katherine L Adams, Deirdre O'brien, Luca Maestri, John Ternus, Ben Borders, Jennifer Newstead, Kevan Parekh and Chris Kondo.
View institutional ownership trends
.

Shares of AAPL stock can be purchased through any online brokerage account. Popular online brokerages with access to the U.S. stock market include Charles Schwab, E*TRADE, Fidelity, and Vanguard Brokerage Services.

Based on aggregate information from My MarketBeat watchlists, some other companies that Apple investors own include NVIDIA (NVDA), Tesla (TSLA), Advanced Micro Devices (AMD), Alibaba Group (BABA), Micron Technology (MU), Netflix (NFLX) and Alphabet (GOOG).

Company Calendar

Record date for 8/13 Dividend
8/10/2026
Ex-Dividend for 8/13 Dividend
8/10/2026
Dividend Payable
8/13/2026
Last Earnings
11/02/2026
Today
11/06/2026
Record date for 11/16 Dividend
11/12/2026
Ex-Dividend for 11/16 Dividend
11/12/2026
Dividend Payable
11/16/2026
Fiscal Year End
9/30/2027

Industry, Sector and Symbol

Stock Exchange
NASDAQ
Industry
Technology Hardware, Storage & Peripherals
Sub-Industry
Technology Hardware, Storage & Peripherals
Current Symbol
NASDAQ:AAPL
CIK
320193
Employees
167,000
Year Founded
1976

Price Target and Rating

High Price Target
$400.00
Low Price Target
$250.00
Potential Upside/Downside
-0.1%
Consensus Rating
Moderate Buy
Rating Score (0-4)
2.58
Research Coverage
43 Analysts

Profitability

EPS (Trailing Twelve Months)
$8.97
Trailing P/E Ratio
38.37
Forward P/E Ratio
31.54
P/E Growth
3.3
Net Income
$112.01 billion
Net Margins
27.60%
Pretax Margin
33.26%
Return on Equity
125.35%
Return on Assets
33.76%

Debt

Debt-to-Equity Ratio
0.61
Current Ratio
1.02
Quick Ratio
0.93

Sales & Book Value

Annual Sales
$478.83 billion
Price / Sales
10.49
Cash Flow
$9.70 per share
Price / Cash Flow
35.46
Book Value
$7.71 per share
Price / Book
44.63

Miscellaneous

Outstanding Shares
14,594,180,000
Free Float
14,585,423,000
Market Cap
$5.02 trillion
Optionable
Optionable
Beta
1.07

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This page (NASDAQ:AAPL) was last updated on 11/6/2026 by MarketBeat.com Staff.
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