ServiceNow, Inc. $NOW Shares Acquired by E. Ohman J or Asset Management AB

Key Points

• E. Ohman J or Asset Management AB increased its ServiceNow stake by 2% in the third quarter, adding 8,742 shares to hold 436,578 shares valued at approximately $58.5 million. Institutional investors collectively own 87.18% of the company.
• Analyst sentiment remains broadly positive, with a consensus “Moderate Buy” rating and a $153.90 price target, although ratings range from “Strong Buy” to “Sell.” ServiceNow’s latest quarter also exceeded expectations, with revenue up 24% year over year and earnings topping estimates.
• Valuation and execution risks remain: shares opened at $156.85 with a price-to-earnings ratio near 98, while investors await the next earnings report and assess whether AI growth can justify the stock’s sharp run-up.

E. Ohman J or Asset Management AB increased its holdings in shares of ServiceNow, Inc. (NYSE:NOW - Free Report) by 2.0% in the third quarter, according to the company in its most recent filing with the SEC. The institutional investor owned 436,578 shares of the information technology services provider's stock after purchasing an additional 8,742 shares during the quarter. ServiceNow accounts for about 1.3% of E. Ohman J or Asset Management AB's investment portfolio, making the stock its 15th largest holding. E. Ohman J or Asset Management AB's holdings in ServiceNow were worth $58,506,000 at the end of the most recent quarter.

Several other institutional investors and hedge funds also recently modified their holdings of the stock. BlackRock Inc. purchased a new position in shares of ServiceNow in the second quarter valued at $9,536,615,000. State Street Corp raised its position in shares of ServiceNow by 2.0% during the 2nd quarter. State Street Corp now owns 49,038,218 shares of the information technology services provider's stock valued at $4,868,514,000 after acquiring an additional 979,726 shares in the last quarter. UBS AM a distinct business unit of UBS ASSET MANAGEMENT AMERICAS LLC raised its stake in ServiceNow by 16.6% during the second quarter. UBS AM a distinct business unit of UBS ASSET MANAGEMENT AMERICAS LLC now owns 16,638,071 shares of the information technology services provider's stock worth $1,651,828,000 after acquiring an additional 2,362,606 shares during the period. Amundi raised its position in shares of ServiceNow by 60.9% during the 1st quarter. Amundi now owns 11,479,098 shares of the information technology services provider's stock worth $1,200,140,000 after purchasing an additional 4,346,722 shares during the period. Finally, Bank of New York Mellon Corp boosted its holdings in shares of ServiceNow by 6.5% during the first quarter. Bank of New York Mellon Corp now owns 8,526,931 shares of the information technology services provider's stock valued at $891,491,000 after acquiring an additional 518,263 shares during the period. Hedge funds and other institutional investors own 87.18% of the company's stock.

Analyst Upgrades and Downgrades

Several research firms have recently issued reports on NOW. JPMorgan Chase & Co. increased their price target on ServiceNow from $145.00 to $150.00 and gave the stock an "overweight" rating in a research note on Thursday, July 23rd. KeyCorp reiterated an "underweight" rating on shares of ServiceNow in a research note on Tuesday, July 21st. BMO Capital Markets boosted their price target on ServiceNow from $115.00 to $118.00 and gave the stock an "outperform" rating in a research report on Thursday, July 23rd. BTIG Research reaffirmed a "buy" rating and issued a $170.00 price target on shares of ServiceNow in a research report on Monday, October 12th. Finally, Yorkville Ives started coverage on ServiceNow in a research report on Monday, October 5th. They issued an "outperform" rating and a $160.00 target price for the company. One analyst has rated the stock with a Strong Buy rating, thirty-six have issued a Buy rating, three have assigned a Hold rating and three have given a Sell rating to the company. According to MarketBeat, the company has a consensus rating of "Moderate Buy" and a consensus price target of $153.90.

ServiceNow Stock Up 2.4%

Shares of NOW opened at $156.85 on Friday. The firm has a market capitalization of $162.18 billion, a price-to-earnings ratio of 98.03, a PEG ratio of 2.81 and a beta of 0.99. ServiceNow, Inc. has a 52 week low of $81.24 and a 52 week high of $192.97. The company has a debt-to-equity ratio of 0.43, a quick ratio of 0.70 and a current ratio of 0.70. The business's fifty day moving average price is $137.17 and its two-hundred day moving average price is $115.08.

ServiceNow (NYSE:NOW - Get Free Report) last announced its quarterly earnings data on Wednesday, July 22nd. The information technology services provider reported $0.90 earnings per share for the quarter, beating the consensus estimate of $0.86 by $0.04. ServiceNow had a net margin of 11.34% and a return on equity of 16.45%. The business had revenue of $3.99 billion for the quarter, compared to analyst estimates of $3.93 billion. During the same period in the prior year, the business posted $0.81 earnings per share. ServiceNow's revenue was up 24.0% compared to the same quarter last year. On average, analysts predict that ServiceNow, Inc. will post 2.22 earnings per share for the current year.

Trending Headlines about ServiceNow

Here are the key news stories impacting ServiceNow this week:

• Positive Sentiment: AI partnership expands product reach: ServiceNow and NVIDIA launched Arc, an enterprise AI agent designed to plan tasks and verify its work. The product reinforces ServiceNow’s positioning as an AI orchestration and workflow platform. ServiceNow and Nvidia launch Arc
• Positive Sentiment: AI demand is driving investor optimism: ServiceNow’s AI-related contract value reportedly exceeded $1 billion, while the stock has gained substantially over the past three months. The company’s shift toward usage-based “Assists” could increase revenue potential as customers deploy more AI agents. ServiceNow rallies as AI contract value tops $1 billion
• Positive Sentiment: Analyst support remains strong: Multiple firms raised their price targets ahead of earnings, including a Street-high $266 target from Bernstein. Polen Capital also highlighted ServiceNow as a company positioned to benefit from AI rather than suffer disruption. ServiceNow earnings outlook
• Neutral Sentiment: Earnings are the next catalyst: Investors are focused on the October 28 quarterly report. ServiceNow previously delivered revenue growth of 24% and an earnings beat, but current previews anticipate a possible single-digit earnings decline, raising the bar for another positive surprise. ServiceNow quarterly earnings preview
• Neutral Sentiment: Defense exposure received visibility: ServiceNow’s global defense and national security executive discussed the company’s activities at the AUSA 2026 conference, though the report did not disclose a material contract or financial impact. AUSA ServiceNow defense interview
• Negative Sentiment: Cash-flow and valuation concerns remain: Commentary warns that ServiceNow may need stronger cash flow to fund its AI expansion. With the shares trading at a high earnings multiple after a sharp run-up, any slowdown or weaker outlook could trigger profit-taking. ServiceNow cash-flow concerns
• Negative Sentiment: One notable bearish signal: Zacks Research downgraded ServiceNow from “hold” to “strong sell,” adding caution despite the broader analyst optimism. Zacks Research ratings

Insider Transactions at ServiceNow

In related news, insider Jacqueline Canney sold 7,847 shares of the company's stock in a transaction dated Friday, August 28th. The stock was sold at an average price of $138.00, for a total transaction of $1,082,886.00. Following the sale, the insider owned 30,042 shares in the company, valued at approximately $4,145,796. This represents a 20.71% decrease in their ownership of the stock. The transaction was disclosed in a legal filing with the SEC, which is accessible through this hyperlink. The transaction was executed under a pre-arranged Rule 10b5-1 trading plan. Also, insider Paul Fipps sold 2,034 shares of ServiceNow stock in a transaction dated Monday, August 31st. The shares were sold at an average price of $147.87, for a total transaction of $300,767.58. Following the completion of the transaction, the insider directly owned 18,305 shares of the company's stock, valued at approximately $2,706,760.35. This trade represents a 10.00% decrease in their position. Additional details regarding this sale are available in the official SEC disclosure. Insiders sold 14,081 shares of company stock valued at $1,937,904 in the last ninety days. 0.34% of the stock is currently owned by corporate insiders.

About ServiceNow

ServiceNow, Inc provides cloud-based software designed to help organizations digitize, automate and manage enterprise workflows. Its Now Platform connects people, processes and systems across departments, enabling customers to manage work through a centralized technology environment.

The company's products and services address a range of business needs, including information technology service management, IT operations management, customer service management, human resources service delivery, security operations, risk and compliance, and application development.

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