SoFi Technologies (NASDAQ:SOFI) EVP Sells 10,203 Shares

Key Points

• SoFi EVP Kelli Keough sold 10,203 shares at an average price of $16.99, totaling $173,348.97, under a pre-arranged Rule 10b5-1 plan. She retained 408,073 shares after the transaction.
• SoFi shares traded at $16.55, near the lower end of their 12-month range of $14.88 to $32.73. Analysts maintain a consensus “Hold” rating with an average price target of $22.52.
• The company recently reported stronger-than-expected quarterly results, including $1.21 billion in revenue and $0.12 in EPS, while its SoFiUSD stablecoin began settling Mastercard card transactions covering more than $25 billion in annualized volume.

SoFi Technologies, Inc. (NASDAQ:SOFI - Get Free Report) EVP Kelli Keough sold 10,203 shares of SoFi Technologies stock in a transaction dated Monday, September 21st. The shares were sold at an average price of $16.99, for a total value of $173,348.97. Following the transaction, the executive vice president owned 408,073 shares of the company's stock, valued at $6,933,160.27. The trade was a 2.44% decrease in their position. The transaction was disclosed in a legal filing with the SEC, which is available at this hyperlink. The transaction was executed under a pre-arranged Rule 10b5-1 trading plan.

Kelli Keough also recently made the following trade(s):

• On Thursday, August 20th, Kelli Keough sold 11,286 shares of SoFi Technologies stock. The shares were sold at an average price of $18.00, for a total transaction of $203,148.00.
• On Monday, July 20th, Kelli Keough sold 10,954 shares of SoFi Technologies stock. The stock was sold at an average price of $17.19, for a total transaction of $188,299.26.

SoFi Technologies Price Performance

SOFI stock traded down $0.61 during mid-day trading on Wednesday, reaching $16.55. 56,326,264 shares of the company's stock were exchanged, compared to its average volume of 41,092,228. The company has a market cap of $21.38 billion, a price-to-earnings ratio of 34.48, a price-to-earnings-growth ratio of 1.41 and a beta of 2.20. The stock's 50 day moving average is $17.63 and its 200 day moving average is $17.31. The company has a debt-to-equity ratio of 0.30, a current ratio of 0.74 and a quick ratio of 0.10. SoFi Technologies, Inc. has a 12-month low of $14.88 and a 12-month high of $32.73.

SoFi Technologies (NASDAQ:SOFI - Get Free Report) last announced its earnings results on Wednesday, July 29th. The company reported $0.12 earnings per share (EPS) for the quarter, beating the consensus estimate of $0.11 by $0.01. SoFi Technologies had a net margin of 14.78% and a return on equity of 6.22%. The business had revenue of $1.21 billion for the quarter, compared to analyst estimates of $1.11 billion. During the same quarter last year, the business earned $0.08 earnings per share. The company's revenue for the quarter was up 42.5% compared to the same quarter last year. SoFi Technologies has set its FY 2026 guidance at 0.600-0.600 EPS. On average, research analysts expect that SoFi Technologies, Inc. will post 0.61 EPS for the current year.

Analysts Set New Price Targets

A number of equities research analysts have recently issued reports on SOFI shares. Weiss Ratings raised shares of SoFi Technologies from a "hold (c-)" rating to a "hold (c)" rating in a report on Tuesday, August 11th. Piper Sandler began coverage on shares of SoFi Technologies in a research note on Monday, August 17th. They issued an "overweight" rating and a $22.00 price target on the stock. Morgan Stanley lowered their price target on shares of SoFi Technologies from $16.00 to $15.00 and set an "underweight" rating on the stock in a research report on Thursday, July 30th. Truist Financial increased their price objective on shares of SoFi Technologies from $18.00 to $19.00 and gave the company a "hold" rating in a report on Wednesday, August 12th. Finally, Mizuho decreased their target price on shares of SoFi Technologies from $29.00 to $22.00 and set an "outperform" rating on the stock in a research note on Friday, July 31st. Nine research analysts have rated the stock with a Buy rating, eleven have assigned a Hold rating and three have assigned a Sell rating to the company's stock. According to data from MarketBeat.com, the stock presently has a consensus rating of "Hold" and an average price target of $22.52.

Key Stories Impacting SoFi Technologies

Here are the key news stories impacting SoFi Technologies this week:

• Positive Sentiment: SoFi Bank has begun settling its entire debit- and credit-card program on Mastercard’s network using SoFiUSD, its dollar-backed stablecoin. The program covers more than $25 billion in annualized card volume and makes SoFi the first nationally chartered U.S. bank reported to use a bank-issued stablecoin for live card settlement. SoFi Becomes First U.S. Bank to Settle Card Payments on Stablecoin
• Positive Sentiment: The Mastercard integration could create a growth engine for fee-based revenue by making blockchain settlement part of routine payments. SoFi and Mastercard are also exploring additional uses, including cross-border payments and remittances. The development helped drive an earlier rally in SOFI as investors viewed it as a way to expand beyond lending. SoFi Brings SoFiUSD to Mastercard
• Neutral Sentiment: The launch is strategically significant, but the articles do not identify a material revenue contribution yet. Investors still need evidence that SoFiUSD adoption, transaction volumes and related services can generate meaningful earnings rather than simply reduce settlement friction.
• Negative Sentiment: Consumer-lending stocks, including SoFi, faced sector-wide selling as the broader financial group remained roughly flat. The move suggests profit-taking and concern about lending exposure, despite reports that SoFi’s delinquencies and charge-offs have improved while originations reached records. Consumer Lending Stocks Slide
• Negative Sentiment: Commentary also notes that cryptocurrency has yet to achieve broad consumer and merchant adoption at scale. That skepticism limits how much investors may immediately value SoFi’s stablecoin initiative and is weighing on the stock’s reaction to the announcement.

Institutional Trading of SoFi Technologies

Hedge funds and other institutional investors have recently modified their holdings of the stock. BlackRock Inc. acquired a new stake in SoFi Technologies during the second quarter worth about $1,298,925,000. Norges Bank acquired a new position in SoFi Technologies in the 4th quarter valued at about $321,515,000. Bank of America Corp DE acquired a new position in SoFi Technologies in the 2nd quarter valued at about $163,808,000. Mitsubishi UFJ Asset Management Co. Ltd. purchased a new stake in shares of SoFi Technologies in the 2nd quarter valued at approximately $93,937,000. Finally, Bank of New York Mellon Corp purchased a new stake in shares of SoFi Technologies in the 2nd quarter valued at approximately $72,531,000. 38.43% of the stock is owned by institutional investors and hedge funds.

About SoFi Technologies

SoFi Technologies, Inc is a financial technology company that provides digital financial services to consumers in the United States. The company began in 2011 as a platform focused on student loan refinancing and has expanded into a broader range of lending, banking and investment products.

Through its SoFi platform, the company offers personal loans, student loans, home loans, checking and savings accounts, credit cards, brokerage and investing services, and financial planning tools. Its products are primarily delivered through digital channels, including its website and mobile applications.

SoFi also operates a technology platform business through Galileo Financial Technologies and Technisys, which provide payment, account-management and other financial infrastructure to banks, fintech companies and other businesses.

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